Business Recent Trend

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    A Conference

    On

    Recent Trends In Business Research

    Approved by University of Mumbai- 150 years of standing

    Date: 17th

    & 18th

    August 2012

    Venue of the Conference

    NCRDs Sterling Institute of Management Studies

    Plot No.93/93A, Sector 19, Near Seawoods Railway Station,

    Nerul (East),Navi Mumbai, Maharashtra 400706, India.

    Phone Number: +91-22-27702282, Website: www.ncrdsims.org

    NCRDs Sterling Institute of Management Studies

    Sterling Institute of Management Studies is an emerging management institute located in the lush green

    surroundings of Nerul, Navi-Mumbai. The Institute offers two-year full-time MMS postgraduate degree and

    three year full-time MCA program of the University of Mumbai. Sterling Institute of Management Studies was

    established in the year 2004

    About the Conference

    A highly competitive environment, knowledgeable consumers and fast pace of technology are keeping business

    enterprises on their toes. Today business research has become key for survival of any business entity. It aims to

    provide information to solve Managerial Dilemmas in all functional areas. This conference will provide an

    opportunity to enhance knowledge and skills required to solve business problems and meet the challenges of a

    fast paced decision making environment. This Conference will focus on how to apply research across various

    functional areas of business.

    The Conference aims at bringing together the best minds, both in the corporate and academic fields, to one

    forum and discusses the issues, challenges, strategies and recent trends in area of business research.

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    Objectives of Conference

    1. To provide platform for presentation and discussion of high-quality original research work

    2. To provide a forum for the exchange of ideas between researchers and practitioners in the field

    3. To discuss opportunities thrown-up in the emerging environment due to change in consumer

    preferences.

    Call for PapersSIMS invites unpublished, empirical, high quality research papers from practicing Managers, Academicians

    Research Scholars and Entrepreneurs for presentation at the Conference. An indicative list of sub themes as

    research topics is given below. However, authors are free to correspond with the Conference convener if they

    seek to present papers in areas other than those mentioned, but falling into the overall Conference theme. The

    Selection and Editorial Committee is having full authority to select the full papers for printing in the

    proceeding.

    Sub Themes

    Marketing

    1. Qualitative Market Research to determine Key Buying Factors for consumers in Service Industry/B2BProducts

    2. Managing Brands with Changing Consumer Demographics3. Market Research and the Virtual World4. Role of Electronic Media in Branding5. Marketing through Social Website and Consumer Response6. Any other related topic.

    Finance

    1. Role of efficient financial market in development of Innovative and Real Economy2. Impact of trends in Merger and Acquisition in India : Inbound Deals and Outbound Deals3. Impact of investors Psychology on Financial Markets4. Impact of Monetary Policy on Asset Pricing5. Any other related topic.

    HR

    1. Recent business trends in HR2. Leadership in global perspective3. Managing change- A challenge for HR

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    4. Balance Score Card: Tool for Strategic Management5. Any other related topic

    General

    1. Innovative Management Practices and its Effectiveness2.

    Recent Advances and future trends in Business Research

    3. Business Ethics, CG and CSR:A myth or reality- in achieving sustainable growth4. Business survival in turbulent international markets5. Integrated Strategic Management in Global Economy6. Green Revolution and Consumer Response7. Any other releated topics

    Guidelines for Full Paper Submission

    Original papers on the above mentioned theme are invited from academic scholars, practicing professional and

    industry official. Full paper along with abstract should have a word limit of 6000 words . The paper must be

    typed in 12 pt fonts in Times New Roman with 1.5 line space. Besides, there must be a key words and a few

    line about the author with Email address and contact number.

    Important Dates

    Last Date of Submission of Full Paper (Soft copy along with PPT) - April 15, 2012

    Should be submitted to: [email protected] or [email protected]

    Confirmation of the Full Paper- June 15, 2012

    Last Date for Registration& Sending DD/Cash July 15, 2012

    Date of Paper Presentation (as per schedule) August 17 & 18, 2012

    Information for Participants

    Registration

    To register for the conference, please complete the registration form after your paper is accepted before15

    thJuly 2012 and send to NCRDs Sterling Institute of Management Studiesand send to

    [email protected] or [email protected]. The conference is restricted to 100 participants, so

    early registration is encouraged.

    Delegates unable to travel to India may present their papers through Video Conferencing please give your fulldetails.

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    Registration Charges

    Corporate Delegates Rs. 2500

    Academicians Rs. 1500

    Students Rs. 500

    Participation fees per participant should be paid by Cash or DD payable at Mumbai, in favor of NCRDs Sterling

    Institute of Management Studies.

    For Details Contact

    Prof.SeemaLaddha,ProgramCoordinator,Mobile:9820350496,[email protected]

    Certificates

    Sterling Institute of Management Studies, Navi Mumbai will award a Certificate of Participation to the Conference

    participants, on completion of the program. The certificates will be signed by the Resource Faculty.

    Abstract will be published in ISBN resistered abstract issue.

    Accommodation

    You may make arrangements directly by contacting CCRT Guest House, Opp. Carmall, Belapur, and New

    Mumbai.Tel:022-27577814 0r Mr.Kaushik-9769133686.The rates are Rs.1300/per day for rooms.

    Conference Hours

    The conference hours are 10am to 5 pm.

    Organizing Committee

    Dr. R.K. Srivastava (Director General, SIMS) Chairperson

    Prof. A.K. Maiti (Director, SIMS) Convener

    Dr.Navneet Baveja Organizing Secretary

    Dr.Arjita Jain Organizing Secretary

    Prof. Seema Laddha Program Coordinator

    Prof. Jyoti Singhal Treasurer

    Prof. Aradhana Tiwari Member

    Prof. Shirish Bhakare Member

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