Crisis communicationsStrategies for communication in a media-intensive world

BUSI 296 RUCC Executive committee

November 20th, 2012

Team 8: Christian Stringer

Chen yaoCory Wynn

AGENDA

• Introductions • What’s happening now?• Who are we?• Our strategy for success • Moving Forward • Questions & Answers

Convincing the mediaWhat’s happening NOW…

Who are we?

• Expertise in environmental consulting• Proven success in stakeholder

relations• Professionalism and mastery

in reestablishing company credibility

Why we mean success…

• Re-establish stockholder faith• Reinforce and revise safety precaution procedures• Reinvent the Media Face

The tactical response

Re-establishing Stakeholder Faith Re-Establishing Stakeholder faith

Reinforce and Revise Safety Precautions and Procedures

Reinforce and Revise Safety Precautions and Procedures

Reinvent the Media FaceReinvent the media face

Steps to Improvement

• Improve safety measures• Re-establish credibility• Reassure stakeholders and media• Turn media mess into media mastery

Moving forward

Questions &

Answers