TECHNOLOGY TRANSFER PRESENTS

info@technologytransfer.itwww.technologytransfer.it

to Successful

ZACHWAHL

OCTOBER 26-27, 2009VISCONTI PALACE HOTEL - VIA FEDERICO CESI, 37

ROME (ITALY)

KNOWLEDGE MANAGEMENT

Unlocking the Path

Unlocking the Path to Successful KNOWLEDGE MANAGEMENT

ABOUT THIS SEMINAR

Knowledge Management is a broad field that encompasses the full range of information capture, management,and presentation. The overall goal of Knowledge Management is to take the institutional knowledge of an orga-nization and translate it into information that can be communicated, shared, and acted upon. If handled proper-ly and managed effectively, Knowledge Management concepts will quickly translate to greater collaboration inthe workplace, better management and retention of information, and measurable financial and resource returnon investment. Historically, however, Knowledge Management projects have often failed due to poorly definedscope, dubious Business value, or impractical goals or ideas. This two-day seminar will focus on establishing a strong baseline and understanding for practical KnowledgeManagement. It will specify the latest concepts, present actual Business applications, and provide detailed ex-amples of how organizations (both in the public and private sectors) are applying Knowledge Managementprinciples and technology to address Business needs. It will also offer best practices and lessons learned forthe effective implementation of these principles and software systems from the perspective of those who haveimplemented them time and time again.The seminar will cover the latest social computing concepts that organizations are beginning to leverage (in-cluding social networks, tagging, wikis, and blogs) and relate these Web 2.0 topics to core Business values andgoals. It will also offer a deeper understanding of Information Management and Collaborative Software, includ-ing Portals, Enterprise Content Management, and Document Management systems. The seminar will ap-proach these systems not from a technical perspective, but from a Business case perspective. Furthermore,the seminar will present the aligning concepts and principles, including system and Information Governance,Content Management, Content Migration and Cleanup, and Taxonomy and Metadata - all necessary compo-nents to effectively capture, manage, and present knowledge. The seminar will focus on the Enterprise view ofall of these topics, seeking to develop a unified understanding of how they fit together, how they should be im-plemented within an organization, and the true Business value they can offer.This seminar will be ideal for Project Managers, Business Stakeholders, and Information Management Profes-sionals either in the public or private sector who are seeking to gain an understanding of what practical Knowl-edge Management entails and how to achieve it within their own organizations.

WHAT YOU WILL LEARN

• Define what practical Knowledge Management is and how it can be leveraged for real Business value withinyour organization

• Understand the latest trends in Knowledge Management, focusing on today’s Social Computing and Web 2.0initiatives in practice

• Receive a complete overview of information capture, management, and presentation methodologies and bestpractices, including an overview of various technologies in the marketplace today

• Discuss the underlying Knowledge Management principles that are required to successfully capture, manage,and present information, including system and Information Governance, Content migration and Management,Taxonomy and Metadata, and knowledge capture and retention

OUTLINE

1. Introduction to KnowledgeManagement

• History of Knowledge Manage-ment as a concept

• Current state of Knowledge Mana-gement

• Benefits and challenges ofKnowledge Management

2. Social Computing (Web 2.0)in Practice

• Wikis and Blogs• Social Networking• Social Tagging and Folksonomies• A View of What’s Next

3. Collaboration

• Overview of Collaborative Tech-nologies

• Successful Implementation ofCollaboration

• Developing Support for Collabo-ration and Building Communitiesof Practice

4. Content Management, Docu-ment Management, and Portals

• Overview of Information Technolo-gies

• Principles and Best Practices forInformation Capture, Manage-ment, and Presentation

• Content Management, Cleanup,and Migration

5. Knowledge Governance

• Project Governance• System Governance• Information Governance

6. Taxonomy and Metadata Design

• Benefits and Best Practices• Successful Implementation and

Design

7. Search

• Overview of Search Technologies• Faceted Search and Guided Na-

vigation• The Keys to Search Optimization

8. Knowledge Capture andTransfer

• Change Management Principlesand Practices

• Knowledge Retention Strategies

9. Enterprise Knowledge Mana-gement – Bringing it allTogether

WHO SHOULD ATTEND

• Managers responsible for direc-ting the development of any Know-ledge Management tool, includingPortals, Content ManagementSystems, Document ManagementSystems, or Corporate Websites

• Information Services Staff chargedwith the Management of your or-ganization’s corporate Knowledge

• Communications, Marketing, andIT Managers with involvement incorporate Knowledge Manage-ment projects

• Managers wishing to lead the desi-gn and development of their orga-nization’s Business Taxonomies

ZACH WAHLUNLOCKING THE PATHTO SUCCESSFULKNOWLEDGE MANAGEMENT

October 26-27, 2009Visconti Palace HotelVia Federico Cesi, 37Rome (Italy)

Registration fee:€ 1200

If registered participants are unable to attend,or in case of cancellation of the seminar, thegeneral conditions mentioned before areapplicable.

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Send your registration formwith the receipt of the payment to:Technology Transfer S.r.l.Piazza Cavour, 3 - 00193 Rome (Italy)Tel. +39-06-6832227 - Fax +39-06-6871102info@technologytransfer.itwww.technologytransfer.it

Stamp and signature

INFORMATION

PARTICIPATION FEE

€ 1200

The fee includes all seminardocumentation, luncheon and coffeebreaks.

VENUE

Visconti Palace HotelVia Federico Cesi, 37Rome (Italy)

SEMINAR TIMETABLE

9.30 am - 1.00 pm2.00 pm - 5.00 pm

HOW TO REGISTER

You must send the registration form withthe receipt of the payment to:TECHNOLOGY TRANSFER S.r.l.Piazza Cavour, 3 - 00193 Rome (Italy)Fax +39-06-6871102

withinOctober 12, 2009

PAYMENT

Wire transfer to:Technology Transfer S.r.l.Banca Intesa Sanpaolo S.p.A.Agenzia 6787 di RomaIban Code: IT 34 Y 03069 05039 048890270110

GENERAL CONDITIONS

GROUP DISCOUNT

If a company registers 5 participants tothe same seminar, it will pay only for 4.Those who benefit of this discount are notentitled to other discounts for the sameseminar.

EARLY REGISTRATION

The participants who will register 30 daysbefore the seminar are entitled to a 5%discount.

CANCELLATION POLICY

A full refund is given for any cancellationreceived more than 15 days before theseminar starts. Cancellations less than15 days prior the event are liable for 50%of the fee. Cancellations less than oneweek prior to the event date will be liablefor the full fee.

CANCELLATION LIABILITY

In the case of cancellation of an event forany reason, Technology Transfer’sliability is limited to the return of theregistration fee only.

Zach Wahl is a Senior Principal and Director of Knowledge Management and Social Computing at PPC. He isan expert and frequent speaker on the topics of Knowledge Management including Taxonomy Design, Knowl-edge Gathering, and System Governance. He focuses in the design and deployment of Information Manage-ment and Web 2.0 technologies and systems including collaboration tools, wikis, and social tagging devices.In addition, Mr. Wahl has designed his own series of workshops on the topics of Portal Best Practices, Taxon-omy Design, and eGovernance. Mr. Wahl has managed the deployment of over 70 Portals in both the publicand private sectors. He sits on the board of the Washington DC Knowledge Management Institute and is theChairman of IIRUSA’s Enterprise Web, Portals, and Collaborative Technologies Conference. Project Perfor-mance Corporation, part of the AEA Group, is a management consulting firm integrating world leading exper-tise in the areas of environment and energy with cutting edge IT and global management. Our customers in-clude Top Government and Fortune 500 Decision Makers. PPC has helped over 150 public and private orga-nizations successfully implement the full lifecycle of Information Management tools and systems.

SPEAKER