Broadband CommissionTackling Big ProblemsGetting Access to Information, Communications and Technology (ICT)

John DaviesVP/GM Intel CorporationJune 2011

Indonesia & Brazil Demographics

ITU: BB <3% income

affordableSources: Euro monitor, CIA Fact book, ITU, Intel BDMs

Indonesia & Brazil Demographics

-2%

0%

2%

4%

6%

8%

10%

12%

14%

16%

Population that can afford BB

BB

as

a %

of

Inco

me

Entry BB ~$18

BRIC+TIM = 50% world-wide population80% cannot afford at 3% income threshold

Sources: Euro monitor, CIA Fact book, ITU, Intel BDMs

~$10 prepaid / capped doubles pop.

that can afford

If ~$10 month

BB as a % of GNI PPP per

capita Population % of

Population< 3% 731,911 22.38%

>3% - <6% 860,138 26.30%>6% - <10% 533,277 16.31%

>10% - <40% 1,145,132 35.01% 3,270,458

Low Cost Prepaid / Capped Examples

3G ~$8/month India

Capped DSL ~$2/month

India

3G ~$14/month Indonesia

Particulars Rural USOF 99

Bandwidth512 Kbps up to 2

MbpsBroadband Fixed Monthly Charges (FMC) in Rs.

99 ($2)

Download/Upload limit 400 MB

Broadband Usage Charges / MB beyond free Download/Upload

0.40

3G ~$8/month Egypt

Entry 3G ~$0.40/300MbS

ri Lanka

Proposal

• Embrace Prepaid + Capped Broadband to reach lower income

• Full featured PC with Unlimited Broadband

• Low cost PC with Prepaid Broadband

• Gathering data + Starting pilots to test impact of Prepaid