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    Title: TOYOTA CULTURE- The Heart and Soul of

    Toyota

    Author: Jeffry K. Liker and Michael Hoseus

    Book Detail:

    Chapters: 18No. of pages: 562

    Publisher: Tata McGraw-Hill Publishing Company Ltd.

    ISBN: 978-0070264502

    Copyright: 2008Price: Rs 565.00

    I nformation about the book

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    Objective and theme of the book

    The author tries to explain what is actually

    happening in Toyota, how do they treat

    employees and how do they are different from

    others.

    The authorintention in writing this book is that

    an organisation should try to benchmark Toyota

    way and try to implement it to become a

    sucessful organisation.

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    What is Toyota Culture?

    Culture goes three ways:

    Artifacts and behavior-what a new comer,visitor or consultant

    would notice(physical layout)

    Norms and values- what we would told is the reason why things are

    the way they are should be.

    Underlying assumptions: what they believe and act on.

    In Toyota collectivism is maintained. Toyota came into being

    in 1926, from a loom to power loom and then to automatic loom.

    Saki chi Toyoda sold his loom to help out his son to start a motor

    company. Toyota came to face crisis in late 1940 but at that timealso, it considered it culture. Toyota beliefs in improving internal

    environment rather than hiring companies, Toyota view it as a mini

    society and strives for the prosperity of all members and partners.

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    The Quality People Value Stream

    People value stream is organized around four stage attract, develop, engageand inspire. Toyota works on PDCA Theme i.e. PLAN DO CHECK andACT.

    In Toyota attraction, selection and orientation of quality teammember from production line to president is critical part of people valuestrem and growing Toyota culture.

    In Toyota, standards are made for training anddevelopment at every level. The training includes physical fitness,fundamental skills and finally the production process. In Toyota everyoneis a problem solver, everyone believes on continuous improvement andhence work on it.

    Toyota just does not want to be a successful company butalso a successful corporate society which is environment friendly meansdevote good to society. The company premises is green build, solar panelsare set up on the roof, the vehicles are recyclable. It looks over each andevery employee to develop the problem solving technique and those whodevelop try to benefit their family and society.

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    People Supporting Processes

    Those who are willing and are able to continually improve the way work isdone, are called people value stream.

    In Japan Toyota is known for its clean and safe work environment.Toyota is considered as the foundation of safety by keeping everythingorganized and in its place. Toyota interprets communication and itssystem in three ways: Formal communication, Informal activities, Visual

    communication.In Toyota leadership is given more importance as leader have

    followers and followers easily understand what leader say rather thanargue with manager. Thoughtful leaders live the Toyota way values thatare:

    Challenge- long term vision and meeting challenge with courage and

    creativity. Kaizen- improving the business continuously and always driving from

    innovation and evolution.

    Genchi Genbutsu- goingand seeing.

    Respect- taking responsibility of doing best to build trust.

    Teamwork- maximizing personnel and professional growth of individualand team.

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    Organizational Supporting Processes

    For stable workforce flexible environment is required and Toyotaalways tries to retain its employees and it tries to give a supportiveenvironment which suits them.

    A motivation theory termed as equity theory whichsays that your output should be divided by your input. Toyotaemphasis on do the right thing you will get the right result

    Toyota believes that a person could get true qualityof job if one sits on a single position for a long span of time. Thewestern people donot agree with eastern people as they believe inindividualism and Japanese believe in collectivism.

    Hoshin- compass and Kenri- control, also known aspolicy deployment it focuses on energy of quality people towards

    corporate objectives .Hoshin creates an organization of highperformance, produce result by PDCA checks. Different factors areconsidered while looking over floor management developmentsystem, the vision of top management, the internal and externalfactors, the goals are takenby team members on floor.

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    Learning From Toyota about Growing a Lean

    Culture

    Toyota is working to deepen the Toyota Way internally and partnershipwith dealers to deepen and strengthen the working and respect for

    people. Toyota business is stunning even if the market is goingdown, it is just because of the culture and people value creations.

    Reaching out to Toyota culture is not possible as all companyhas its own strength and values, and how to build people to livethose values. There are many method to change but one method istools approach which characterizes typical approach to lean sixsigma with Toyota approach of building team and culture. The

    process is continuous journey of improvement of problem solving.

    Changing as a whole is a tough task for an organization

    working, but understand your strength and develop for future.Another aspect is respect for people and that can be developed byleadership stability. So, it could be said that if one decide to achieveanything than nothing is impossible.

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    Conclusion

    Finally after going through this book, I came to understand clearlywhy Toyota is counted as a best organization. The care and

    consideration that they have for employees, society and the way

    they achieve their goal and why other companies fail to reach that

    height and why Toyota is benchmarked by other companies. The

    respect that Toyota have for employees and want to expertise all asit view the organization as society and want a long term

    relationship. Yet as said everybody is not perfect I think that they

    donot give promotion to employees, a person remain on a same post

    for thirteen years and after that a single promotion just to make an

    employee perfect. Some views that author expressed were fabulousas if an employee tells about the problem in the organisation at any

    level that employee view is considered and i appreciated.

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    Thank you