Boo Kataa Basant Festival [Proposal]

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    MANAGEMENT COMMUNICATION CREATIVITY

    Proposal for

    BOO-KATAA

    Besant Fete 2013

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    Introduction

    Subject: PROPOSAL FOR SPONSORSHIP

    After the successes of series of diversify events from the colorful Basant to

    screening of cricket matches to corporate events, MEC and Dmax Entertainment is

    now please to announce that we are arranging BASANT EVENT again in the month of

    March 2013. The main purpose of this event is to promote Pakistani culture.

    The yellow colour is a sign of auspiciousness and spirituality. It represents the

    ripening of the spring crops. All the folk get together and sing songs connected with

    spring. Indeed, yellow colour is given special importance on this day.

    The subsidiary objective of the event is to provide a serene entertainment to the

    people under one roof. This event is specially design to target all age group by putting

    different activities like magic show, folk dances and etc.

    Your cooperation in this regard will be highly appreciated.

    Thanks & Regards

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    Details of Boo-Kataa 2011

    BOOKATAA Basant Fete 2011 a complete entertainment event for families and

    couples at Beach View Club Sea View on 13 th Feb. Around 1500 people visit the show

    and enjoy the segments and appreciate the management. For the first time in Pakistan

    we had arranged a fashion show with live musical concert in a Basant event and it was

    really cherished by the visitors. Performances by

    HOSTING

    NAZIA MALIK

    ALI ANSARI

    PERFORMANCES BY

    RAETH BAND

    FAISAL MASOOD (Comedian)

    ASFAND YAAR JUNEJO (Beat Boxer)

    ROSE MERRY (Chota Ustad Competition in India)

    FAISAL ZAHOOR (Chota Ustad Competition in India)

    MAIR (Chota Ustad Competition in India)

    CHOREOGRAPHY & MODEL LINEUP

    NAVEED GHYAS

    Media coverage on all news and entertainment channels with the interviews of visitors

    and management. Bellow is the link of videos shared on you tube

    http://www.youtube.com/watch?v=pYWRxjjJYIg&feature=player_embedded

    http://www.youtube.com/watch?v=UIRfLRzZbUY&feature=player_embedded

    http://www.youtube.com/watch?v=pYWRxjjJYIg&feature=player_embeddedhttp://www.youtube.com/watch?v=pYWRxjjJYIg&feature=player_embeddedhttp://www.youtube.com/watch?v=UIRfLRzZbUY&feature=player_embeddedhttp://www.youtube.com/watch?v=UIRfLRzZbUY&feature=player_embeddedhttp://www.youtube.com/watch?v=UIRfLRzZbUY&feature=player_embeddedhttp://www.youtube.com/watch?v=pYWRxjjJYIg&feature=player_embedded
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    BOO KATAA 2

    Venue: BEACH VIEW CLUB KARACHI

    Date: 4TH MAR12 Target Audience: Families Crowed: 1000 + No of Days: 01 Timings: 12:00pm12:00am ACTIVITIES:

    o KITE FLYING COMPETITIONo FOOD STALLSo ALI KHAN, ZAIN UL ABIDEENo Asfandyar Junejo (Beat Boxer)o 4 Aces Bando Atif & Daniyal (Comedian)

    Marketing Campaign:o Posters in all leading universities of Karachio Standees at D.H.A Clubso Posters in shopping mallso SMS Marketing to around 50000 genuine buyerso Online promotion on FACEBOOK, TWITER, LINKDIN etc

    Media:o Electronic Media, News Papers, Magazines and Radio Coverage

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    BOO KATAA 3

    Venue: D.H.A BEACH VIEW CLUB Sports Complex Date: 23rdMAR13 Target Audience: Families Crowed: 1500 + No of Days: 01 Timings: 12:00pm12:00am ACTIVITIES:

    o KITE FLYING COMPETITION, FOLK DANCE, KEHVA DANCE (FIRE DANCE)o MUSICAL NIGHT

    Artists:o Naeem Abbas Rufio Ali Chandioo Farsad Ahmed Khano 4 Aces Bando Atif & Daniyal (Comedian)

    Marketing Campaign:o Posters in all leading universities of Karachio Standees at D.H.A Clubso Posters in D.H.A Clubso Posters in shopping mallso SMS Marketing to around 50000 genuine buyerso Online promotion on FACEBOOK, TWITER, LINKDIN etc

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    Sponsorship DetailsPlatinum Sponsorship

    Sponsorship Cost for Platinum Sponsor Rs. 300,000/=

    Our platinum sponsor will enjoy all benefits of promoting their brand at all promotional mater

    with prominent and significant space including:

    Exclusive recognition as Platinum Sponsor. Brands name and logo on prominent positions in all print advertising (posters, invit

    Leaflets, banners/standees, streamers).

    Companys logo on the red carpet backdrop. Distribution of companys information/promotional materials (booklets, leaflets, etc) at t

    Event. (Booklets/Leaflets to be provided).

    Branding at the left and right wings of stage as a Platinum Sponsor. Branding on the panels placed in the venue as Platinum Sponsor. Online promotion and publicity on social networking websites i.e. facebook twitter e

    viewed by hundreds of people daily, with description of the sponsor and a link to tsponsors web site.

    Sponsor name will be announced at Press Conference, Media Press Release and Stage. 40 VIP passes.

    * This sponsorship package include 3 Billboards in the city

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    Gold Sponsorship

    ponsorship Cost for Gold Sponsor Rs. 200,000/=

    Our Gold Sponsor will enjoy all the Benefits of a Major Sponsor including

    Mileage as Major Sponsor. Brands name and logo on prominent positions in all print advertising (posters, invi

    Leaflets, banners/standees, streamers)

    Companys logo on the red carpet backdrop. Distribution of companys information/promotional materials (booklets, leaflets, etc) at

    event. (Booklets/Leaflets to be provided).

    Branding at the left and right wings of stage as a Platinum Sponsor. Branding on the panels placed in the venue as Platinum Sponsor. Online promotion and publicity on social networking websites, viewed by hundreds

    people daily, with description of the sponsor and a link to the sponsors web site.

    25 VIP passes.

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    Silver Sponsorship

    Sponsorship Cost for Silver Sponsor Rs. 100,000/=

    Our Silver Sponsor will get:

    Logo at the footer of every print promotion (banners/standees, posters, streamers, invitations Brands name and logo on prominent positions in all print advertising (posters, invite

    Leaflets, banners/standees, streamers)

    Companys logo on the red carpet backdrop. Branding on the panels placed in the venue as Silver Sponsor. Distribution of companys information/promotional materials (booklets, leaflets, etc) at th

    concert. (Booklets/Leaflets to be provided).

    Online promotion and publicity on social networking websites, viewed by hundreds people daily, with description of the sponsor and a link to the sponsors web site.

    15 VIP passes.

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    10 x 10 FT Stall:

    Rs. 20000 3 Tables 4 Chairs 4 Persons Entry

    8 x 8 FT Stall:

    Rs. 15000 2 Tables 3 Chairs 3 Persons Entry

    5 x 5 FT Stall:

    Rs. 10000 1 Tables 2 Chairs 2 Persons Entry

    STALLSDeals