Bai Tap CA Nhan Chinh Sach Tmqt

7/30/2019 Bai Tap CA Nhan Chinh Sach Tmqt

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DNG NGUYN HOI NHN

1101017724

K50CLCD2

Practical Exercise on TRADE MAP

PART II: IDENTIFYING ATTRACTIVE MARKETS

IDENTIFYING THE HS OF THE PRODUCT

Identify the harmonized system code of the product you want to focus on.

Name of the product: FROZEN SOCKEYE SALMON (RED SALMON)ONCORHYNCHUS NERKA

Provide the harmonised system (HS) code for both the product group andproduct in question

Note: To avoid ambiguities throughout your analysis, it is important to ensure

that the description and corresponding trade classification, or tariff code is

correct.

4-digit HS: 0303 6-digit HS: 030311

Note: In the selection menu of Trade Map, click on Advanced Search. You can

search by keyword the corresponding HS code of the product using one or

several keywords through the HS label at 2,4,6 digits level of the Harmonized

system and at the national tariff line level.

ANALYZE YOUR CHOSEN COUNTRYS TRADE PERFORMANCEFOR YOUR SELECTED PRODUCT IN THE US

Is the US among of the importing countries? YES

YES (go to question 25) or NO (go directly to question 26)

If yes, how much the US has imported in 2009?

US$: 806 US$ thousand Quantity: 108 tons


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Is the exporting countries GAINING or LOSING market share in the USmarket ? GAINING

Canada: gaining by 77% in value between 2011- 212

Russia: imported growth in value between 2011-2012 of 1228%

Who are the three biggest exporters to the US market in 2009?

1. Canda 2. Russian Ferderation 3. Chile

Have the US imports grown or declined between 2008 and 2009?

Decreased by 601 US$ thousand in value: from 1407 in 2008 to 806 in 2009

Decreased by 113 tons in quantity: from 221 in 2008 to 108 in 2009

Note:Look at the first row of the table List of supplying markets for theproduct imported by the US in 2009.

What happened between 2009 and 2010?

Increased in imported value: from 806 to 2435 (US$ thousand)

Increased in imported quantity: from 108 to 410 (tons)

Note: Click on Times Series

Investigate the US market at the most detailed product level of import tradestatistics, the national tariff line level (NTL) to identify possibleproduct specification and refine your analysis by using the mostappropriate NTL.

There are no differences between the tariff levesl thatUS applies for all

exporting countries to US market, both are applied at 0%.

Note: Click in other criteria, by product.

Examine import seasonal variation of the product at the tariff line levelbetween 2005 and 2010.

High import season concentrates on hafl of the years, usually in 3 rd and 4th

quarters. There were three highest points, first in Q4 2008 at round 200 US$

thousand in imported value to US, second in Q4 2011 at over 500 US$ thousand

and finally in Q4 2012 at approxmately 1000 US$ thousand.


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Note: You can use graphs to analyse seasonality. Go back to the view by

Country. In Other criteria, click on monthly or quarterly data, and then click

on graph, and tick the box Show world data.

SCREEN GLOBAL MARKETNote: Go back to the table with the Total World Imports of your products (List

of importers for the selected product in 2009).

Which importing countries have the highest imported value in 2009 foreach region? And what are their respective annual growth rates invalue and in quantity between 2005 and 2009?

Note: By clicking on Country group, you can directly select the region.

Importingcountry

Imported value in2012 (thousandUSD)

Annual growth invalue between2005-2009, %

Annual growth inquantity between2005-2009, %

In Asia

1 Japan 174773 -4.48 -6.55

2 China 19269 -22.59 -23.3

In Europe

1 Poland 16622 14.82 8.48

2 Germany 15129 8.32 7.3

In Africa

1 Egypt 63 -17.2 -30.66

2 Angola 40 151.49 100

In Latin America and the Caribbean

1 Aruba 268 1.94 -1.47

2 Honduras 92 160.43 68.18


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Which countries would you consider as potential markets? Are there anynew/other interesting importing markets besides the main globalimporters?

Republic of Korea (New and also Potential market): increased dramatic in

imported value from 0 (2008) to 2161 US$ thousand (2012), annual growth in

imported quantity is 335.5%. This is a newly emerging market that is very

potential for exporting.

Thailand (potential market)

European countries: Poland, Germany, France (potential market)

SELECTING ATTRACTIVE MARKETS

Which are two potential attractive markets for exporting this product?

Note:Do not choose these markets only on the basis of the size of the importingmarket and dynamism, or because the country already exports to those current

markets but take also into account other parameters such proximity, cultural

similarities, trends etc.

You can gather the relevant key indicators in one table as below according to

your own analysis. Dont hesitate to adapt the table to your needs and add

other indicators.

TargetCount

ry

ValueImporte

d(thousand $)in2012

UnitValue

(US$/unit)in 2012

World

Market

Share(%)in2012

AnnualGrowthRate in

value

2008-12(%)

AnnualGrowth Ratein quantity

2008-12 (%)

Marketsize

Cultural

similarities

Distance

United

States

2825 7574 0.9 18 14 Extrem

elylarge

Popula

tion:

316130

000

None Far

Republic of

Korea

2161 5232 5.4 140 335.5 Rather

large

Popula

Asia Near


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Practical exercice

tion:

385010

00

Poland

16622 7414 0.7 14.8 8.5 Large

Popula

tion:

740000

00

none Quitefar

Comments:

Republic of Korea (New and also Potential market): increased dramatic in

imported value from 0 (2008) to 2161 US$ thousand (2012), annual growth inimported quantity is 335.5%. This is a newly emerging market that is very

potential for exporting. Accounting for 5.4% of the world market of that kind of

product.

USA and Poland have the large market size, however both make of only under

1% of the world market share and have the potential for future exporting

Who would be your main competitors in these countries and why?

Note: In Trade Map, click on each country, and identify three countries who you

feel are your main competitors and explain why. You should formalise this

opinion not only based on all the indicators provided in Trade Map (unit values,

annual growth, trends and tariffs), but also on your prior knowledge of the

situation. Dont hesitate to adapt the table to your need.

Target Country Your countrys main competitors in target market

A United States of Canada: makes of the largest proportion of USA market


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America

share (61.8%). Imported growth in value and quantity

were positive between 2008- 2012, 42% and 35%

respectively. Having 0% of tariff level. Next to USA,

easily for transportation

Russia: 38.1% of USA market belongs to Russia, unit

value of exporting is quite high at 8090 USD/unit.

Among top ten seafood exporting countries.

Chile: ranked third in terms of exporting countries to

USA

B

Republic of KoreaUnited States of America: accounts for 98.7% Koreamarket, ranked first. Imported growth in quantity and

value were significantly high between 2008- 2012. USA

is in top five most seafood exporting country in over the

world

Russian Federation: ranked 2nd after USA, makes of 1.2%

Korea market. Unit value for exporting is relatively high

compared to other competitors and Russia is also one in

top ten seafood exporting countries.

Chile: third in terms after USA and Russia, has the

lowest tariff level applied by Korean at only 3.3%,

compared to 10% of other competitors.

C

Poland United States of America; 99.9% of Poland market

belongs to USA, has the competive low tariff level atonly 2%

Denmark: accounts for 0.1% of Poland market share.

However has 0% of tariff level because together belong

to EU, quite near to Poland

Canada: having the rich source of salmon fish


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Practical exercice

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Bai Tap CA Nhan Chinh Sach Tmqt