Back AlleyKyla Moore Jayla Moore Kirsten Shisko

Target Market20-30 year old women

Wearable Sophisticated Sportswear

“New, Innovative, Daring & Creative”

Young Hipsters & Fashion Forward Thinkers

Street Chic

A collection of sexy, urban looks that are available at moderate prices. Whether you

need nice business outfits to wear to work or funky night wear, Back Alley has clothes to fit

your needs. An effortless wardrobe that carries a woman from afternoon shopping to the city

night scene.

Price Line

BETTERKaren Millen

BCBG Maxazria

White House Black Market

MODERATE Express BACK ALLEY Urban Outfitters

BUDGET Target H&M Forever 21

InspirationEnvironmental

Contemporary

Modern Art

Industrial Architecture

Music

Black & White Photography

Metal/Machines

Nightlife

Line DirectionStreet Chic

Rock n’ Roll Transitional

Feminized Edge

Cool GlamourFashionable

Modern Unique

Exclusive

Sketches

Biker Jacket

The fitted silhouette is a complementary contrast to the usual loose Biker jacket. Metal studs add edge to the

soft leather. Black weathered leather creates a comfortable fit for anytime

of day. The stand collar modernizes any jacket.

Dry Clean Only

100% leather, cow hide

Price: $345.00

Biker JacketGarment Analysis

Fabric Construction Leather, cow hide

Seam Lapped: Flat-Felled

Seam Finish N/A

Hem Finish Band

Shaping Devices French Dart

Garment Silhouette H-silhouette

Garment Closure

Metal Separating Zipper

Garment Length Mid-Hip

Location of Interfacing

Front Zipper Area, ending at Hem

Location of Linings Entire Jacket Lined

Waistline Natural

Neckline/Collar Mandarin Collar

Sleeves/CuffsSet-In Sleeves, Close-

Band Cuff

Pocket(s) N/A

Materials Cost(BASED ON SAMPLE SIZE 6)

Item Cost/Required Amount Total

Fabric  $32.50/1 7/8yds $60.94 Lining  $16.00/1 7/8yrds $30.00 Zipper  $2.99/1 needed $2.99 Metal Rivets  $7.99/1pkg of 24pc $7.99 Thread  $1.69/1 spool $1.69 Interfacing  $1.99/1/2yrd $1.00 

Materials Cost  

$52.31(104.61/2=5

2.31) 

Wholesale Price  

$172.62(52.31x330%

)

Silk Print Tunic

Get your hands on a piece of fashion's biggest

party with this so-soft, splurge. Abstract artistry adds a little something extra to a

casual fitted tunic. Rich black and warm tan

run together in this silk abstract print. The ballet

neckline falls off the shoulder adding a hardcore edge.

Dry Clean Only

97% silk charmeuse, 3% spandex

Price: $140.00

Silk Print TunicGarment Analysis

Fabric Construction Woven

SeamSuperimposed: French

Seam

Seam Finish N/A

Hem Finish Folded Hem

Shaping Devices Gathers

Garment Silhouette

Fitted Hourglass silhouette

Garment Closure Exposed Zipper in Back

Garment Length Below-Hip

Location of Interfacing

Neckline, ending 2” below neckline

Location of Linings N/A

Waistline Natural

Neckline/Collar Bateau Neckline

Sleeves/Cuffs Kimono Sleeves/ N/A

Pocket(s) N/A

Materials CostItem Cost/Required Amount Total

Fabric  $28/1 1/3yds $37.33 Zipper  $2.99/1 needed $2.99 Thread  $1.69/1 spool $1.69 Interfacing  $1.99/1/4yrd $0.50 

Materials Cost  

$21.25(42.51/2=21.

25) 

Wholesale Price  

$70.15(21.25x330%

)

Sleeveless Top with Metal Details

Change things up with a slouchy top featuring embellished

shoulders and collarbone for an interesting emphasis. This softly draped top goes unexpectedly

glam with faux metal chain links. A slouchy, bias cut silhouette creates an effortless easy.

Dry Clean Only

51% silk, 49% rayon

Price: $200.00

Sleeveless Top with Metal Details Garment Analysis

Fabric Construction Knit

Seam Superimposed: Plain

Seam Finish 500 Over-edge

Hem Finish

406 Bottom Cover Stitch-Multithread

Chain-stitches

Shaping Devices N/A

Garment SilhouetteBlousy/Loose

Silhouette

Garment Closure N/A

Garment Length Mid-Hip

Location of Interfacing

Neckline, ending 5” below neckline

Location of Linings N/A

Waistline Natural

Neckline/Collar Cowl

Sleeves/Cuffs Sleeveless/ N/A

Pocket(s) N/A

Materials CostItem Cost/Required Amount Total

Fabric  $21/1 1/4yds $35.00 Zipper  $2.99/1 needed $2.99 Ball Chain Faux Metal $29.99/8ft of 12ft $19.99Thread  $1.69/1 spool $1.69 Interfacing  $1.99/1/4yrd $0.50 

Materials Cost  

$30.09(60.17/2=30.

09) 

Wholesale Price  

$99.30(30.09x330%

)

Printed Pencil Skirt

A contrasting bright white shattered glass print stands

out next to the deep black. An exposed zipper runs the

entire length of this fitted pencil skirt. It’s positioned in the front to add edge to this

already hard print.

Dry Clean Only/Hand-wash and Lay Flat to Dry

97%cotton, 3%spandex

Price: $180.00

Printed Pencil SkirtGarment Analysis

Fabric Construction Woven

Seam Superimposed: Plain

Seam Finish 500 Over-edge

Hem Finish Folded Hem

Shaping DevicesSingle-pointed Dart in

Back

Garment Silhouette Fitted Silhouette

Garment ClosureMetal Separating

Zipper

Garment Length Chanel Line

Location of Interfacing

At Waist and Zipper Closure

Location of Linings N/A

Waistline High-waisted

Neckline/Collar N/A

Sleeves/Cuffs N/A

Pocket(s) N/A

Materials CostItem Cost/Required Amount Total

Fabric  $44/1 1/8yds $49.50 Zipper  $2.99/1 needed $2.99 Thread  $1.69/1 spool $1.69 Interfacing  $1.99/1/3yrd $0.66 

Materials Cost  

$27.42(54.84/2=27.

42) 

Wholesale Price  

$90.50(27.42x330%

)

Cigarette Pant

A modern fit in a classic color. These straight leg pants are a new take on the “too skinny” skinny pant. The narrow pant slims any woman’s legs and

the wide waistband smoothes all curves to flawless

perfection. This simple pant can be dressed down for

office hours and glammed up for a night out.

Gentle Cycle Wash and Lay Flat to Dry

51%cotton, 49%lycra

Price: $100.00

Cigarette PantGarment Analysis

Fabric Construction Woven

Seam Superimposed: Plain

Seam Finish 500 Over-edge

Hem Finish Folded Hem

Shaping Devices N/A

Garment Silhouette Straight Silhouette

Garment Closure Front Fly Zipper

Garment Length Classic

Location of Interfacing N/A

Location of Linings N/A

Waistline Low-waist

Neckline/Collar N/A

Sleeves/Cuffs N/A

Pocket(s) Patch Pockets in Back

Materials CostItem Cost/Required Amount Total

Fabric  $16/1 1/2yds $24.00 Zipper  $2.99/1 needed $2.99 Buttons $0.20/ 2 needed $0.40Thread  $1.69/1 spool $1.69 Interfacing  $1.99/1/2yrd $1.00 

Materials Cost  

$15.04(30.08/2=15.

04) 

Wholesale Price  

$49.63(15.04x330%

)

Boot-cut Trouser

This sexy boot-cut in rich wool—an easy way to get the

season's streamlined look, without compromising fit. The slim and slender or curvy girl

can wear these ultra-flattering and just a bit retro trousers.

The neutral color allows these pants to be paired with any

bold printed top and blouse.

Dry Clean Only

100% Wool

Price: $350.00

Boot-Cut TrouserGarment Analysis

Fabric Construction Woven

Seam Superimposed: Plain

Seam Finish 500 Over-edge

Hem Finish Folded Hem

Shaping Devices N/A

Garment Silhouette Boot-cut

Garment Closure Front Fly Zipper

Garment Length Classic

Location of Interfacing N/A

Location of Linings N/A

Waistline Low-waist

Neckline/Collar N/A

Sleeves/Cuffs N/A

Pocket(s)Double Welt Pockets

in Back

Materials CostItem Cost/Required Amount Total

Fabric  $40/2 1/2 yds $100.00 Zipper  $2.99/1 needed $2.99 Hook and Eye $0.30/ 1 needed $0.30Thread  $1.69/1 spool $1.69 Interfacing  $1.99/1/2yrd $1.00 

Materials Cost  

$52.99(105.98/2=5

2.99) 

Wholesale Price  

$174.86(52.99x330%

)