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Course structure

The course consists of 5 core modules, 1 optional module and a dissertation of

around 15,000 words, undertaken during the summer study period.

Modules

Artist Career Development (Brands, Bands and Fans) You will gain an

understanding of the nature and scope of the artist career development process,

from the creation of musical product to management, promotion and marketing.

You will examine the implications of ongoing structural, legal and technological

change within the global music industry and explore the emergence of new

channels to serve both the artist and consumer.

International Licensing and Marketing You will analyse the global music

and media industries in the context of globalisation, building your awarenessof international business practice, policy, regulation and the particularities of

overseas markets.

Intellectual Property in the Music Sector Seeks to develop your

understanding of the creation, management and exploitation of intellectual

property (IP) and associated legal rights. This module also looks at relevant

concepts, legal precedent and current music and media related case studies.

Music Industry Strategy and Business Models You will explore the theoretical

and practical aspects of strategic decision making within the music industry.

Complex relationships in the music industry are intensied as a result of the

transformation of consumer habits, economic and business structures, and modes

of production and delivery. This module will examine conventional strategy in

theory and practice, focusing on changing business models and innovation.

Research Methods for Leisure and Tourism This module introduces a range ofphilosophical concepts and methodological tools while developing a critical and

evaluative approach to research. You will develop the necessary academic and

practical skills to undertake successful dissertation research at postgraduate level.

Optional Modules

Financing Events Introduces you to the fundamentals of economics,

accounting and nance in the context of the events industry. This module also

examines the relationship between nance, management accounting, corporate

strategy and event marketing.

Event & Live Media Industries Provides you with a comprehensive

understanding of what the event and live-media industries entail. This module

establishes the core concept of Imagineering and examines how this concept can

be applied to marketing strategies within all sectors of the events industry.Business Practice for the Creative Industries Introduces the fundamentals of

management practice as applied to the cultural and creative industries. It takes

a multi-disciplinary approach to understanding business issues and you will be

expected to integrate these disciplines in addressing business problems.

Location: London North campus, Stapleton House

Starts September Yes

Starts February Yes

Full-time Yes

Part-time day Yes

Aims of the course

London Metropolitan University is one of the few universities in the UK to offer

a Masters degree in Music Industry Management. The skills developed on the

course will prepare you for a rapidly evolving industry. In the current climate, the

need for well-trained music industry graduates with the right balance of business,

entrepreneurial and creative skills, has never been more pressing.

The MA promotes individual choice and development through a dynamic

classroom environment, self-study and completion of a personal research

project. Students are encouraged to participate in extra-curricular activities

such as music industry work experience, club promotion or student radio.

Students will directly benet from academic staff who are also experienced

music industry professionals.

Adopting a primarily vocational approach, the course aims to develop the

key practical and transferable skills essential for future success including

management, negotiation and team working, legal and nance skills as well as

marketing and entrepreneurship. An analytical and theoretical perspective is

also adopted, helping students to build a truly integrated understanding of all

major music business disciplines including recording, music publishing, running

your own label, artist management, new media, globalisation, music business

contracts, intellectual property and copyright.

London Metropolitan Universitys reputation and central location in the worlds

music business capital provides students with a fantastic opportunity to

develop as industry professionals and to make the contacts needed to forge a

successful career.

Duration and attendance

Full-time: 1 year

Part-time: 2-3 years

Dates/timetable

Autumn Semester: September January

Spring Semester: February June

Music Industry ManagementMA

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Business Work Placement Project This will enable you to gain a minimum of

30 days work experience relevant to your course. You will evaluate the activities

of the host organisation, carry out a work-based project or piece of research,

identify and articulate skills and knowledge developed during the placement and

obtain employer feedback.

Dissertation

The dissertation is a 60-credit module and is designed to provide an opportunity

for you to undertake a major piece of research in the area of Music Industry

Management. It could take the form of a case study, where you have carried outextensive independent research. In this event, evidence would be required that

you have understood the relevance of the underlying theoretical debate to the

empirical issues. Alternatively, the dissertation may focus solely on a theoretical

discussion of key concepts for example, the strategic management of an artists

career, or the legal framework underpinning an artists business activities. It

is necessary to demonstrate an analytical and independent approach to the

debates, as well as a willingness and ability to arrive at reasoned and evidenced

conclusions. The dissertation is the largest piece of assessed work undertaken on

the award and is seen as the clearest expression of the students ability to study

at Masters level. You will be allocated a supervisor for your dissertation and be

supported by regular tutorials.

Research

This new MA draws signicantly on the research carried out by staff on theBusiness School and is located within the Tourism, Sport and Creative Industries

Subject Group, which has a long and distinguished record in undertaking pure and

applied research and consultancy.

Teaching and Learning

The course emphasises the interconnectivity of music industry practices and

disciplines so that knowledge, understanding and skills are developed and

advanced within a holistic , interactive and stimulating environment. Each

module consists of a mixture of timetabled classes, guided learning and self-

directed learning. Teaching and learning is undertaken through lectures, seminars,

group activities, workshops, projects and self-managed study periods. A variety

of assessment is utilised including essays, report writing, presentations and exams.

Career opportunities

The course will be of benet to those currently working or aiming to work in

the music and related creative industries. Graduates may progress to work in

areas including artist management, record labels, publishing, the live sector,

entertainment law, new media, marketing and brand management, promotion

and trade bodies. The course also prepares you for self-employment and freelance

consultancy roles and is an important step towards specialisation within the

music business.

Collaborative and international links

The Business School has a number of signicant professional and industry links,

notably with Warner Music/14th Floor, Sony-BMG, EMI Records, The Orchard,

Songlines, Chrysalis Music Publishing, Instant Karma Records, MMF, Open Rights

Group, Mobo, and AIR Studios.Visiting Professors include Rob Dickens CBE (Chairman of Warner Brothers and of

the British Phonographic Industry (BPI), organiser of the Brit Awards), Scott Cohen

(founder of The Orchard, the largest independent distributor of online music in

the world) and Kanya King CEO (founder of the Mobo Music Awards).

Fees 08/09*

Full-time (EU) 6,750

Full-time (non-EU) 9,900

Part-time (EU) per 20 credit module 750

Part-time (non-EU) per 20 credit module 1,100

*Tuition fees are subject to change, please contact the Admissions Ofce.

Entry Requirements

You should possess a minimum lower second-class UK honours degree (or

equivalent) in a related subject. Alternatively, you will have an unrelated degree

together with previous music or media related industry experience. Those without

formal qualications but possessing several years relevant industry experience,

together with evidence of academic ability, are encouraged to apply. Experience in

one or more of the following areas would sufce: record labels, music publishing,

rights organisations, production companies, artist management, live agency and

production, recording studios and law rms. Relevant experience might also

include working in other music-facing industries such as journalism, radio andtelevision or education.

Students whose rst language is not English will be required to demonstrate

satisfactory English language skills in accordance with postgraduate entry

requirements. Students must demonstrate sufcient uency in both written and

spoken English. The minimum requirement is one of the following:

n IELTS 6 minimum with a minimum of 6 in speaking and writing and 5.5 in

listening and reading

n TOEFL (old examination) 600 minimum

n TOEFL (new examination) 250 minimum.

Where possible candidates will be interviewed.

How to applyApply directly to the University. Please contact Admissions for an application

form or you may download one at www.londonmet.ac.uk/how-to-apply

Further information

Admissions Ofce

London Metropolitan University

166-220 Holloway Road

London N7 8DB

Tel: +44 (0) 20 7133 4202

Email: admissions@londonmet.ac.uk

Web: www.londonmet.ac.uk/lmbs

For further academic questions contact:

Richard SalmonCourse Leader

Email: r.salmon@londonmet.ac.uk

Tel: +44 (0) 20 7133 3877

Open Days/Evenings

You can also come to one of our open days or evenings, held throughout the year.

See our website www.londonmet.ac.uk/lmbs or call the Admissions Ofce for

up-to-date details.

Possible interim awards

Post-Graduate Diploma in Music Industry Management (120 Credits)

Post-Graduate Certicate in Music Industry Management (60 Credits)

We do everything we can to ensure that information in this leaet is correct, however detailsmay change and we cannot accept responsibility for errors or omissions.