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THE AWARDS
The Business Traveller Middle East celebrates the best in business travel across the Middle East and worldwide. Showcasing the companies at the forefront of business travel and services, the Business Traveller Middle East Awards recognize the top-level executives for their hard work.
ATTENDEES C-Suite
Decision Makers
AcrossHotel, Aviation &Transportation
Industries
Net-worthIndividuals
HighYears Old35+
THE AWARDSCATEGORIES
HOTELCATEGORIES
◀ The Best Cabin Crew ◀ The Best Economy Class ◀ The Best Premium Economy ◀ The Best Business Class ◀ The Best First Class ◀ The Best Frequent Flyer Programme ◀ Best Regional Airline Serving the Middle East ◀ Best Asian Airline Serving the Middle East ◀ Best European Airline Serving the Middle East ◀ Best Low-cost airline serving the Middle East ◀ Best Airline Worldwide
◀ Best Car Rental Company in the Middle East
◀ Best Online Travel Platform
◀ Best Airport in the Middle East ◀ Best Airport for Duty Free Shopping
in the Middle East ◀ Best Airport Lounge in the Middle east ◀ Best Airport in the World
◀ Best New Business Hotel in the Middle East ◀ Best Business Hotel in Abu Dhabi ◀ Best Business Hotel in Amman ◀ Best Business Hotel in Beirut ◀ Best Business Hotel in Cairo ◀ Best Business Hotel in Dubai ◀ Best Business Hotel in Jeddah ◀ Best Business Hotel in Kuwait ◀ Best Business Hotel in Manama ◀ Best Business Hotel in Muscat ◀ Best Business Hotel in Riyadh ◀ Best Business Hotel in Sharjah and the Northern
Emirates ◀ Best Budget Hotel Brand in the Middle East ◀ Best Serviced Apartment Company in the Middle
East ◀ Best Convention Hotel in the Middle East (NEW) ◀ Best Resort in the Middle East (NEW) ◀ Best Hotel Loyalty Programme in the Middle East ◀ Best Hotel Brand in the Middle east ◀ Best Hotel Brand Worldwide
AIRLINECATEGORIES
ONLINECATEGORIES
AIRPORTCATEGORIES
CAR RENTALCATEGORY
VENUE
DATE
Sun, April 22, 2018
TBA
350+
Gala Awards Dinner with Cocktail Reception
NUMBER OF ATTENDEES
CONCEPT
THE EVENT
SNAPSHOT
WINNERS
Airline with the Best Cabin CrewQATAR AIRWAYS
Airline with the Best Business ClassQATAR AIRWAYS
Best Regional AirlineServing the Middle EastTURKISH AIRLINES
Airline with the Best Economy ClassETIHAD AIRWAYS
Airline with the Best First Class
EMIRATES
Best Asian AirlineServing the Middle East
SINGAPORE AIRLINES
Airline with the Best Premium Economy
QANTAS
Airline with the Best Frequent Flyer Programme
EMIRATES SKYWARDS
Best European AirlineServing the Middle East
BRITISH AIRWAYS
Best Low-cost AirlineServing the Middle East
FLYDUBAI
Best Airport for Duty Free Shopping in the Middle East DUBAI INTERNATIONAL
AIRPORT
Best Car Rental Company in the Middle East
HERTZ
Best Hotel in Sharjah& the Northern EmiratesWALDORF ASTORIA RAS AL KHAIMAH
Best Business Hotel in Dubai JW MARRIOTT MARQUIS
HOTEL DUBAI
Best Business Hotel in Abu DhabiJUMEIRAH AT ETIHAD
TOWERS
Best Business Hotel in MuscatSHERATON OMAN
HOTEL
THE 2018 CAMPAIGN IS WORTH OVER US$360,000.
1/2
THE MEDIAPLAN
YOUR LOGO WILL BE ADDED TO ALL MARKETING COLLATERAL.
PRINT TITLE DETAILS MONTH VALUE ($US)JAN FEB MARCH APR MAY
Print - Voting
Business Traveller Middle East
FP 1 1 13000
Gulf Business FP 1 1 13000
Golf Digest FP 1 1 7500
Campaign Middle East
FP 2 2 20000
Announcement Event 1 5000
Print - Voting/Shortlist announcement
Business Traveller Middle East
FP 1 1 13000
Gulf Business FP 1 1 13000
Golf Digest FP 1 1 7500
Campaign Middle East
FP 2 2 20000
Print - Event/Winners
Business Traveller Middle East
FP 1 13000
Gulf Business FP 1 6500
Golf Digest FP 1 3750
Campaign Middle East
FP 1 20000
NewspaperKhaleej Times 1/4 page 1 1 10464
Gulf News 1/4 page 1 1 10720
Total 176434
THE 2018 CAMPAIGN IS WORTH OVER US$360,000.
THE MEDIAPLAN
DIGITAL PLATFORM DETAILS MONTH VALUE ($US)JAN FEB MARCH APR
MPU/Leaderboard/Half-page
Gulfbusiness.com 1 insertion = 50k impressions
1 2 2 3 106400
Golfdigestme.ae 1 insertion = 20k impressions
1 2 1 1 26600
Campaignme.com 1 insertion = 10k impressions
1 2 3 3 23940
EDM
Gulfbusiness.com Database 1 2 2 4 1980
Golfdigestme.ae Database 1 2 2 1 1320
Campaignme.com Database 1 2 2 2 1540
RadioDubai Eye 30 second slot 10 10 20 20 14,000
Elevision (3 minute loop)Media City, Business Bay,
30 second slot 1 1 1 16350
Grand Total value 368564
2/2
GOLD SPONSORSHIP
AT THE EVENT BENEFITS ◀ Presentation of two award categories. These
include two of the top awards: Best Business Hotel in the Middle East, Best Airline Worldwide or Best Hotel Brand
◀ Two tables of 10 to entertain clients in a prime location
◀ Logo on all branding at the event, including (but not limited to) photo backdrop, welcome boards, outdoor banners, presentation screens and menu
◀ Full-page advertisement in the menu ◀ Activation space in the pre-function area (to be managed
and produced by sponsor) to showcase your products and services (on-site sponsors collateral to be shared with Moti-vate before event)
◀ TVC at the event (30 seconds maximum)
PRE-EVENT BENEFITS ◀ Logo on all event collateral, plus media plan worth over-
US$340,000 ◀ Logo on event invitations, website and e-mail campaigns ◀ A 250-word company profile on the event website ◀ Social media tweets and posts. ◀ 1 page advertorial in Business Traveller Middle East magazine ◀ 1 EDM to Business Traveller Middle East database
POST-EVENT BENEFITS ◀ Comprehensive Post-Event Report ◀ Listed in post-event coverage across the Motivate titles ◀ Logo on official post-event letter sent to all winners
CATEGORY SPONSORSHIP
AT THE EVENT BENEFITS ◀ Presentation of one award category (e.g. Best Hotel in Dubai,
Best Airport in the Middle East etc) ◀ One table of 10 to entertain clients ◀ Logo on all branding at the event, including (but not limited
to) photo backdrop, welcome boards, outdoor banners, presentation screens and menu
◀ Activation space in the pre-function area (to be managed and produced by sponsor) to showcase your products and services maximum 2m x 2m (on-site sponsors collateral to be shared with Motivate before event)
PRE-EVENT BENEFITS ◀ Logo on all event collateral, plus media plan worth over
US$340,000 ◀ Logo on event invitations, website (incl. 150-word company
profile) and e-mail campaigns
POST-EVENT BENEFITS ◀ Comprehensive Post-Event Report ◀ Listed in post-event coverage across the Motivate titles ◀ Logo on official post-event letter sent to all winners
JOIN MOTIVATE AND PANACEA PUBLISHING WITH GUEST OF HONOUR CELEBRITY CHEF, MARCO PIERRE WHITE
INVITATION
VENUE:Palazzo Versace Dubai
DRESS CODE:Lounge Suit or National Dress
DATE:Sunday 24th April
TIME:Cocktails 7:30 PM
Dinner and Awards 8:00 PM
OFFICIAL CAR SPONSORSHIP
AT THE EVENT BENEFITS ◀ Two cars on display at the event (platform, lighting and
management to be provided by the client) ◀ Opportunity for VVIPs and/or MC to experience the car by
means of pick-up and drop-off service ◀ Option to have a hooked flyer placed on the rear-view mirror
in all valet cars with brand message and offer (e.g. Rather be driving a “insert your brand”? Book your test drive now)
◀ Logo on all branding at the event, including photo presenta-tion screens and in the menu
◀ Full-page advertisement in the menu ◀ Two tables of 10 to entertain clients ◀ Presentation of 2 awards ◀ TVC at event (30 seconds maximum) ◀ Corporate press release given to attending media
at the event (provided by sponsor)
PRE-EVENT BENEFITS ◀ Logo on event collateral, plus media plan worth over
US$340,000 ◀ Logo on event invitations, website (incl. 250 word company
profile) and e-mail campaigns
POST-EVENT BENEFITS ◀ Comprehensive Post-Event Report ◀ Logo in post-event coverage across the Motivate titles ◀ Logo on official post-event letter that will be sent to all
winners
OUR MEDIA PROMOTION PLAN
Exclusive opportunities include:◀ Logo on all collaterals◀ Advertorials◀ Brand activation◀ Video content◀ EDMs◀ Social media content
PRINT AD
NEWSPAPER PRINT ADS VIDEO CONTENT
EDMs WEB MPU
LEADER BOARD
SOCIAL MEDIA
Michael IsraelManager, Sponsorship & Sales
M : +971 50 494 6734D : +971 4 427 3420Email : [email protected]
Dane HillsSenior Sales Manager, Business Traveller Middle EastM : +971 50 919 8678D : +971 4 427 3441Email : [email protected]
+971 4 427 3000 or [email protected]
CONTACT USFor Sponsorship opportunites and bespoke pacakges.