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Appendix A
Downtown Orangevale
Commercial Design Guidelines
ADOPTED January 12, 2016
Greenback Lane
Acknowledgements
Greenback Lane Orangevale Envisions (GLOVE) Katherine Leonard – Chair, GLOVE Joe Ellering – Chair, SPA Update Subcommittee Ralph Carhart – Chair, Streetscape Masterplan Subcommittee GLOVE Committee Orangevale Grange No. 354 Orangevale Chamber of Commerce Sacramento County Board of Supervisors Roberta MacGlashan – District 4 Supervisor Community Development Keri Blaskoski – Service Area Manager Ciara Atilano – Planning and Environmental Review Intern City of Folsom Brian Reed – Associate Civil Engineer AECOM
Jeff Goldman, Consultant Anh Thai, Consultant
Appendix A: Downtown Orangevale Commercial Design Guidelines iii
Table of Contents
Acknowledgements............................................................................................................................ ii
Table of Contents .............................................................................................................................. iii
1 Project Vision............................................................................................................................... 1
1.1 Planning in Orangevale .............................................................................................................................. 2
2 Introduction ................................................................................................................................ 3
2.1 Downtown Orangevale Location ................................................................................................................ 3 2.2 Purpose and Intent..................................................................................................................................... 3 2.3 Applicability ................................................................................................................................................. 7 2.4 Project Review and Interpretation ............................................................................................................. 7
3 Project Context ............................................................................................................................ 9
3.1 Existing and Surrounding Uses .................................................................................................................. 9 3.2 Project Context ......................................................................................................................................... 10 3.3 Transportation and Circulation ................................................................................................................ 11
4 Design Guidelines ...................................................................................................................... 12
4.1 Downtown Orangevale Site Opportunities .............................................................................................. 12 4.2 Business District Identity and Development Themes ............................................................................ 12 4.3 Project Site Design Principles .................................................................................................................. 15 4.4 Site Design Guidelines ............................................................................................................................. 16 4.5 Building Design Guidelines ...................................................................................................................... 18 4.6 Streetscape Concept and Design Guidelines ......................................................................................... 19
5 Conclusion ................................................................................................................................. 25
Figures
Figure 2.1: Downtown Orangevale Regional Location and Planning Area ................................................... 4 Figure 2.2: Greenback Lane Orangevale Vision Area .................................................................................... 5 Figure 2.3: Downtown Orangevale Boundary, SPA Area, and Mutual Cooperation Zones .......................... 6 Figure 3.1: Downtown Orangevale and SPA Boundaries, Existing Land Uses, and Zoning .......................... 9 Figure 4.1: Development and Design Themes ............................................................................................ 14 Figure 4.2: Streetscape Amenity Layout Plan ............................................................................................. 20 Figure 4.3: Desired Streetscape Vision ....................................................................................................... 21
Tables
Table 4.1: Recommended Palm Tree List .................................................................................................... 23
Appendix A: Downtown Orangevale Commercial Design Guidelines 1
1 Project Vision
Imagine Greenback Lane in old Orangevale in the post-World War II days of the 1950s. The roadway was a palm tree-lined boulevard back then. Large undeveloped parcels of land dotted both sides of Greenback Lane and there was a definite “country feel” to the area. Fruit and vegetable stands and feed stores serviced the surrounding small farms and ranchettes.
In 1972 the Sacramento Union reported, “Show me a man with a pick-up truck, a cowboy hat, and a pair of boots and I’ll show you the spirit of Orangevale.” Indeed, when driving through Orangevale and Greenback Lane, you could imagine yourself driving through any small, middle-class American town inviting one to slow down and stay a while.
The Greenback Lane Orangevale Envisions Committee (GLOVE) imagines creating a unique and memorable Downtown Orangevale that harkens back to the historical character of the community. It has survived as a small rural community even though it is completely surrounded by several larger incorporated cities. GLOVE wants to keep this “spirit of Orangevale” alive.
Imagine Greenback Lane traveling through Orangevale as the palm tree-lined boulevard it once was: an oasis to appreciate. Imagine mid-century modern, “town and country,” or California rancho-themed buildings with wide sidewalks and benches inviting travelers to slow down. Imagine nostalgic-themed neon-like signs tempting passersby to stay awhile and check out the spirit of Orangevale.
Imagine…
Appendix A: Downtown Orangevale Commercial Design Guidelines 2
1.1 Planning in Orangevale
1.1.1 Greenback Lane Economic Development Strategy and GLOVE Formation
The Orangevale Chamber of Commerce and Sacramento County,
through the leadership of Supervisor Roberta MacGlashan, have
helped implement projects and strategies to improve the community.
In 2008, both were active on the first community planning effort in
twenty years, the Greenback Lane Economic Development Strategy
(GLEDS). As an outcome of the strategy, a new community-based
group was formed to work on improvement projects: the Greenback
Lane Orangevale Envisions (GLOVE).
1.1.2 Greenback Lane Orangevale Vision Plan and Current Planning
In late 2011, a subcommittee of GLOVE prepared the Greenback Lane Orangevale Vision Plan (Vision
Plan) to serve as a guide for future planning in the Orangevale community. Among the
recommendations of the Vision Plan, was the creation of the Historic Orangevale district, as a town
center with public gathering areas that support renewal of Greenback Lane as a commercial main street
for Orangevale.
Following the development of the Vision Plan, the concept of “Downtown Orangevale” was further
advanced by GLOVE. Through support and assistance from Sacramento County, a subcommittee of
GLOVE began the work of drafting commercial design guidelines for Downtown Orangevale. The Design
Guidelines, within this document, define the concepts and design themes for the Downtown
Orangevale, envisioned by GLOVE. These Design Guidelines are the basis of updates to zoning standards
within the Greenback Lane Special Planning Area (SPA), to support the planning and development of
Downtown Orangevale.
Appendix A: Downtown Orangevale Commercial Design Guidelines 3
2 Introduction
The Greenback Lane Special Planning Area (SPA) update applies only to parcels fronting Greenback Lane
without expanding the SPA boundaries. However, the attached guidelines should apply to those parcels
within the SPA update area and the mutual cooperation zones, shown in Figure 2.3. This area is known as
Downtown Orangevale.
2.1 Downtown Orangevale Location
Orangevale is bordered by the Sacramento County/Placer County boundary line to the north, between the
cities of Citrus Heights, Folsom, and Roseville, displayed in Figure 2.1. The planning area for Downtown
Orangevale, within Orangevale, in unincorporated Sacramento County, is identified in Figures 2.3.
Orangevale is bordered by the Sacramento County/Placer County boundary line to the north, between the
cities of Citrus Heights, Folsom, and Roseville. The Greenback Lane Vision Area comprises of the
properties along the Greenback Lane SPA, between Chestnut Avenue and the Folsom city limits, and
four (4) mutual cooperation zones, shown in Figure 2-2. Within the Greenback Lane Vision area is
Downtown Orangevale,which includes the commercial properties on Greenback Lane, from Chestnut
Avenue to the Folsom City limits, and the commercial businesses and other uses on Main Avenue,
between Orangevale Avenue and Madison Avenue, as shown in Figure 2.3. The Downtown Orangevale
planning area includes the nonresidential uses within the Greenback Lane SPA, east of Chestnut Ave, and
three mutual cooperation zones, identified in Figure 2.3. Mutual cooperation zones are adjacent areas of
influence, not subject to the development standards of the SPA, but where cooperation is encouraged to
support the purpose and intent, vision, and recommendations of the Downtown Orangevale Commercial
Design Guidelines.
2.2 Purpose and Intent
The Greenback Lane SPA Update and these commercial design guidelines to accompany the SPA,
implement the vision to identify the original and distinct business district along Greenback Lane,
expressed in the Greenback Lane Orangevale Vision Plan. The purpose of these Design Guidelines is to
encourage and promote new and existing businesses and property owners to reinvest in Orangevale
through quality design, development, and beautification of Downtown Orangevale and the properties
fronting Greenback Lane and Main Avenue. These Design Guidelines support a more intimate and
pedestrian-friendly business district, with gathering places, neon-lit signs, and distinct gateway and
architectural focal points.
The goal of these Commercial Design Guidelines is to encourage development improvements, create an identity, attract investment, support business vitality, beautify, and provide safety and security in Downtown Orangevale.
Appendix A: Downtown Orangevale Commercial Design Guidelines 4
Figure 2.1: Downtown Orangevale Regional Location and Planning Area
Source: AECOM, 2014
Appendix A: Downtown Orangevale Commercial Design Guidelines 5
Figure 2.2: Greenback Lane Vision Area
Source: AECOM, 2014
Appendix A: Downtown Orangevale Commercial Design Guidelines 6
Figure 2.3: Downtown Orangevale Boundary, SPA Area, and Mutual Cooperation Zones
Source: Sacramento County, 2015
Appendix A: Downtown Orangevale Commercial Design Guidelines 7
2.3 Applicability
These Design Guidelines are to be used in conjunction with the regulations contained in the Greenback
Lane SPA Update to guide the character of future land uses and development in Downtown Orangevale
and regulate all proposed land uses and development within the boundaries of the SPA, shown in Figure
2.3. Mutual cooperation zones are not subject to the zoning and development standards of the
Greenback Lane SPA, but are encouraged to follow the Commercial Design Guidelines in this document.
Together the SPA and Design Guidelines address the project specific issues and conditions within
Downtown Orangevale. These documents shall be used in concert with the County’s Zoning Code and
Countywide Design Guidelines, where these Design Guidelines are silent.
2.4 Project Review and Interpretation
The County shall use the Greenback Lane SPA and these Design Guidelines to evaluate development
proposals in Downtown Orangevale. The project review process, including requirements for Design
Review for typical projects likely to occur in the business district are addressed below.
2.4.1 New Construction, Major Additions/Improvements, and Deviations from the SPA
Prior to the issuance of any building permit, all public and private development projects that involve new
construction; a major addition/improvement that adds more than 50% to the existing gross floor area;
façade improvements that significantly alter the exterior appearance of a building and which do not meet
any one of the requirements for a minor addition/improvements (described below); and undergrounding
and public projects, shall be subject to Major Design Review (by the Design Review Advisory Committee)
and review from the Orangevale Community Planning Advisory Council (CPAC).
2.4.2 Minor Improvements
Minor additions or improvements to existing structures that add less than 50% to the existing gross floor
area and are consistent with the intent of these Design Guidelines, the SPA, and County zoning
standards, shall be subject to Minor Design Review (a staff level review process by the Design Review
Administrator), addressed in Section 6.3.2 of the Sacramento County Zoning Code. Public hearings are
not required for Minor Design Review projects. Minor Design Review is permitted for the following types
of projects:
Façade improvements;
Outdoor dining and seating within the building footprint;
Changes to fences, signage, lighting, and similar improvements; and
Projects that do not trigger environmental review or result in an increase in the number of
primary dwelling units or increase in the amount of non-residential building square footage.
Design Review is not required for the following types of minor improvement projects:
Public works, utility, and maintenance projects, including:
Appendix A: Downtown Orangevale Commercial Design Guidelines 8
Roadway and landscape maintenance, repaving, rehabilitation of irrigation, tree trimming,
mowing, weed abatement, sidewalk repair, parking lot striping, and placement of parking
and roadway placards/signs;
Existing utility improvements; maintenance of utility poles, sewer, or water lines, water
wells, drainage, and related facilities;
Other public works or maintenance projects, as approved by the Planning Director;
Site grading and soil remediation projects, with appropriate use permits;
Structural improvements or repairs to existing buildings or properties that are required to
protect public health, welfare, and safety; and
Improvements to existing buildings that do not change the use of the building or alter the
exterior appearance of the building.
Appendix A: Downtown Orangevale Commercial Design Guidelines 9
3 Project Context
3.1 Existing and Surrounding Uses
Downtown Orangevale is an old commercial zone that consists mostly of developed parcels, with
individual owners and mix of commercial and industrial uses, as shown in Figure 3.1. Figure 3.1 also
indicates the existing Downtown Orangevale and SPA boundary and zoning over existing land uses
currently present in Downtown Orangevale. Apartments, mobile home parks, and residential
subdivisions surround Downtown Orangevale to the north, south, and west; while residential
neighborhoods and recreational areas are located to the east of the district in the City of Folsom. Areas
of the City of Folsom, shown in color and hatched with grey diagonal lines in the figure below, are
identified as a mutual cooperation zone, as previously shown in Figure 2.3.
Figure 3.1: Downtown Orangevale and SPA Boundaries, Existing Land Uses, and Zoning
Source: Sacramento County, 2015
Appendix A: Downtown Orangevale Commercial Design Guidelines 10
3.2 Project Context
Downtown Orangevale is restricted by conditions such as,
building massing and small parcels. The Planning Area
consists of:
Largely, old commercial buildings;
Utility and overhead lines that dominate the
sidewalk;
No landscaping or street trees to buffer
pedestrians on the sidewalk from traffic on the
street (creating an auto-oriented, rather than
pedestrian-oriented environment);
Inconsistent building setbacks;
Many auto-related businesses;
Strip commercial areas;
No clear architectural style;
No identity to convey its potential as a business
district;
Many driveways accessing Greenback Lane; and
No on-street parking.
Strip commercial center in Downtown
Orangevale
Typical streetscape condition, with utility lines in the sidewalk and no landscape buffer between pedestrians and automobiles
Appendix A: Downtown Orangevale Commercial Design Guidelines 11
3.3 Transportation and Circulation
Downtown Orangevale is currently an auto-oriented,
utilitarian arterial, with narrow, disconnected sidewalks
and utility poles, sharing the sidewalk on both sides of the
street.
Greenback Lane, running east-west through the Planning
Area, provides:
Four-lanes and fast moving traffic;
Connections from Interstate 80, Citrus Heights,
and the City of Folsom;
Free left turns throughout the length of the
Planning Area; and
No on-street parking.
Main Avenue, running north-south through the Planning
Area, provides:
A primary intersection crossing at Greenback Lane;
Moderate traffic; and
Opportunities for redesign into a more
pedestrian-friendly street.
3.3.1 Ongoing Transportation Planning
The Orangevale community, through the leadership of the County and GLOVE, has been successful in
the pursuit of funding for transportation improvements for Greenback Lane, Main Avenue, and Walnut
Avenue. Transportation improvements in Downtown Orangevale, in 2014 and 2015, include:
Sidewalk improvement projects to fix paving conditions and fill in sidewalk gaps on Greenback Lane;
Street resurfacing or overlay along Greenback Lane, between Chestnut Avenue and the Folsom
city limits;
Work on development of a Streetscape Master Plan for Downtown Orangevale; and
Coordination with utility companies to consider burying utility lines on Greenback Lane.
Typical streetscape development pattern along Greenback Lane
Intersection condition at Greenback Lane and Main Avenue.
Appendix A: Downtown Orangevale Commercial Design Guidelines 12
4 Design Guidelines
This section defines the development standards, desired development themes, and design guidelines for
existing and new commercial structures or improvements in Downtown Orangevale. The Design
Guidelines in this section are intended to supplement the development standards in the Greenback Lane
SPA and the Sacramento Countywide Design Guidelines. Additionally, the project shall be consistent with
the Regional Transit Master Plan and Sacramento County Pedestrian and Bicycle Master Plans.
4.1 Downtown Orangevale Site Opportunities
Downtown Orangevale includes a number of site assets and opportunities.
Corner properties have the potential to be strengthened with identifying community features
such as signage, infill, landscaping, art, or other features that can help create a distinct identity
for Downtown Orangevale, as further addressed in this chapter.
Community places should be designed to include pedestrian-friendly outdoor plazas and
gathering spaces that provide pleasant places for the community to meet and linger.
Additional trees and landscaping, signage, facade, or other public improvements can enhance the
appearance and identity of Downtown Orangevale and provide places for local community
gathering.
Community places contribute to the placemaking within Downtown Orangevale through unique
art murals, street furnishings, and neon like/LED signage.
4.2 Business District Identity and Development Themes
As recognized in the Vision Plan for Downtown
Orangevale, establishing an identity for Downtown
Orangevale is a top community priority. At present, no
uniform design theme exists along to inspire physical
improvements on Greenback Lane. However, the
Orangevale community has expressed a preference for
preserving the “rural” and “1950s-era” themes on the
corridor. The concepts for physical improvements in
Downtown Orangevale planning area have been
further developed by the GLOVE committee to
encompass a mix of three distinct period styles: Town
and County, California Rancho, and Mid-Century
Modern. Each of these styles is summarized, with
accompanying examples in Figure 4-1.
Vintage postcard reflecting the 1950s era character envisioned in Downtown Orangevale
Appendix A: Downtown Orangevale Commercial Design Guidelines 13
4.2.1 Town and Country Style
The Town and Country style architecture originated in the garden cities and garden suburbs of the early
20th century. Primarily built in areas that provided short commutes to job centers while preserving the
countryside, this architectural style was inspired by the efficiencies brought by automobiles. See Figure
4.1 for the key elements of Town and Country architectural style.
4.2.2 California Rancho Style
Influenced by Spanish colonial architecture, the California Rancho style combined the western ranch
house and Hispanic hacienda styles with modern day technologies. Characteristics of the “rancho” style
are one or two-story structures that are long and low to the ground, similar to the original Town and
Country Village development in Arden Arcade. See Figure 4.1 for key elements of the California Rancho
style architecture.
4.2.3 Mid-Century Modern Style
The influence of the Mid-Century Modern style is a focus for signage and architecture in Downtown
Orangevale to help establish a “sense of place” along Greenback Lane. This style is characterized by
clean lines, minimalist aesthetics, organic and geometric shapes, muted colors, neon-style lighting and
signage, and a sense of openness. Sometimes referred to as “retro,” this style was popular from 1945 –
1975, when construction practices were highly influenced by the technological advancements of the
automobile industry and the need to accommodate for modern day conveniences. Neon-lit signs
envisioned within the business district, recall the mid-20th century era’s influence on entertainment,
culture, and food and drink services that once thrived along Greenback Lane and other parts of the
Sacramento region. See Figure 4.1 for the key elements of the Mid-Century Modern style.
Appendix A: Downtown Orangevale Commercial Design Guidelines 14
Figure 4.1: Development and Design Themes
Appendix A: Downtown Orangevale Commercial Design Guidelines 15
4.3 Project Site Design Principles
The Vision for Downtown Orangevale is to create a distinctive Town and Country/California
Rancho/Mid-Twentieth Century Modern development theme within the business district, integrating
palm tree landscaping and signage outlined by neon-style lighting. The following principles will be
applied to Downtown Orangevale, consistent with the Sacramento Countywide Design Guidelines:
New and renovated projects should be designed to create a comfortable and welcoming
pedestrian environment, enhance the vitality of the commercial district, and create a distinctive
character and sense of place, consistent with the Vision for Downtown Orangevale.
Every renovation and new commercial project should pursue architectural and landscape
concepts that further the image and economic goals for the district and adjacent neighborhoods
(see architectural guidelines and Figure 4.1).
The architectural design of commercial projects should have a vocabulary of design elements that
contribute to the overall design and image concepts that work with these Design Guidelines.
Selection of materials and finishes for new and commercial renovation projects should be of
high quality and reinforce overall image and massing concepts of Downtown Orangevale.
Lighting should be an integral part of the planning, design, and safety of commercial projects,
anticipating the needs of the shopping experience, businesses, and adjacent residential areas.
Buildings in established commercial addresses should support streetscape, circulation, and
image objectives for the district, emphasizing wide sidewalks, tree wells and safe pedestrian
amenities.
Service facilities for businesses, such as
dumpsters should be concealed from public
view.
Barriers for pedestrians should be minimized
along Greenback Lane.
Business service facilities concealed from public view with landscaping and screening.
Appendix A: Downtown Orangevale Commercial Design Guidelines 16
4.4 Site Design Guidelines
4.4.1 Parking Design Guidelines
Design Principle
Parking, adjacent to Greenback Lane or Main
Avenue, should be visually enhanced with
landscaping, consistent with the vision for
Downtown Orangevale, as described in these
Commercial Design Guidelines. Parking areas
should provide vehicular access without
compromising pedestrian accessibility.
Rationale
Adequate and accessible parking areas are
important for improving the viability of this
commercial district.
Design Guidelines
Where possible, parking areas should be
modified to add tree wells for the purpose of
reinforcing the image of the district. Tree
wells are encouraged to be added to existing
landscaping, so as not to reduce available
parking.
New parking areas shall provide shading in
accordance with Zoning Code standards.
Diagonal or parallel on-street parking is
encouraged on Main Avenue to support
business needs, while improving community
through more defined vehicular driveway
access and landscape and sidewalk
improvements.
Loading and service areas for trash and
recycling in parking areas should be located
away from public streets and concealed
from public view.
Parking lot landscaping can be used to reinforce the image of the business district.
Tree wells provided as a landscape buffer to vehicular parking can enhance the appearance of the commercial district.
Parking and landscape improvements are encouraged for businesses on Main Avenue to support safe community access.
Loading and service areas should be concealed from public view.
Appendix A: Downtown Orangevale Commercial Design Guidelines 17
4.4.2 Signage, Graphics, and Art
Design Principle
Signs should enhance and protect the visual
values of the community. Free standing art
including sculptures, neon/neon-like signs, and
murals that are consistent with Downtown
Orangevale theme are encouraged. Neon/neon-
like LED strip lighting, or illumination may be
highlighted as functioning art to support a
“Googie,” mid-century modern design theme.
Appropriate staff level design review of proposals
will be necessary to prevent offensive or intrusive
signs, murals and art.
Rationale
Well-planned, attractive neon/neon-like lighting
and signage can contribute to a vibrant
commercial and community sector. Use of neon
marquee lighting and other specialized lighting
and signage is appropriate and may be used to
advertise businesses through the use of graphic
or crafted symbols, such as shoes, keys, glasses or
books, as well as, the names of the business. In
the interest of strengthening the commercial
design and as community art, neon/neon-like
signs should be encouraged within Downtown
Orangevale.
Design Guidelines
Signage should be thematic and/or artistic.
Signs should be judged on the merits of its
artistic contribution.
Neon/neon-like signs may be allowed for
use as building signs, wall signs, window
signs, and freestanding monument signs.
Projecting signs (blade signs) and signs that
extend above the roof are permitted.
Building towers with vertical letters or signs
that give the impression of a historic look or
character are encouraged.
Graphic signage to advertise businesses should be used to enhance the business district identity.
Neon lighting and signage is encouraged to contribute to a vibrant business district.
Artistic signs, consistent with the design themes for Downtown Orangevale are encouraged.
Building towers, with vertical letter or signs are encouraged.
Appendix A: Downtown Orangevale Commercial Design Guidelines 18
Neon tubing may be used to highlight specific
building architectural elements.
A consistent design theme should be used for
business district and wayfinding signage.
Signage to identify parking area locations for
businesses is encouraged.
4.5 Building Design Guidelines
4.5.1 Architectural Character
Design Principle
Commercial buildings should follow “Town and Country” or the “California Rancho” style, as defined in Section 4.1. These styles compliment the surrounding community of Orangevale and structures in the adjacent residential zones.
Rationale
Interesting and well-designed building façade
that support the character of Downtown
Orangevale can enhance the community’s
identity and vitality.
4.5.2 Building Façades
Design Guidelines
Building façade design for new construction
and remodels should be encouraged to use
the architectural styles identified in these
guidelines.
Entryways should be inviting and directly
accessible from the sidewalk and is
encouraged to incorporate verandas, arcades,
porches, and outdoor seating.
Use of tower elements is encouraged to
provide focal points along the street.
4.5.3 Roof Elements
Design Guidelines
Roof forms of new development should include
low pitched gable roofs, with deep set eaves,
Verandas, arcades, and porch fronts are encouraged, especially as a connecting feature in commercial centers.
Commercial center designed with a Town and Country development theme.
Roof forms of new development should use low pitch gabled roofs, with deep set eaves.
Wayfinding signs should be provided to identify the location of commercial parking.
consistent with the character in Downtown Orangevale.
Appendix A: Downtown Orangevale Commercial Design Guidelines 19
4.6 Streetscape Concept and Design Guidelines
4.6.1 Streetscape Concept
To support a unified business district image, a pedestrian-friendly streetscape is envisioned within
Downtown Orangevale, to consist of a revision to the streetscape standards in the Greenback Lane SPA
(currently supporting a 50-foot setback with meandering sidewalks) in favor of streetscape
enhancements described by the following bullet points:
Palm trees in median areas and/or district monument signs at primary and/or secondary
gateway locations along Greenback Lane and Main Avenue, as suggested in Figure 4.2;
Broad pedestrian promenades, with palm trees in clusters or rows at gateway corners or
intersection locations within the business district; mixed with landscaped tree wells and shade
canopy trees, infilling between intersections at regular intervals along the street;
Identifying street markings, monument signs, or banners to distinguish Downtown Orangevale;
A coordinated street furniture, lighting, and signage system, consistent with the design themes
and image for the commercial business district; and
Multimodal streetscape enhancements, including narrower and more defined vehicular travel
lanes, bus parking turn-outs, separated bicycle lanes, and pedestrian improvements such as,
broader sidewalks, bulb-outs, and paved or enhanced pedestrian crossings (where appropriate).
An example of these streetscape enhancements can be seen in Figure 4.3, which portrays the desired
streetscape vision of the Downtown Orangevale area. Moreover, to implement the streetscape
improvements envisioned within Downtown Orangevale, identified above, the streetscape standards in
the Greenback Lane SPA will be updated with the attached streetscape improvement recommendations.
The participation and cooperation of property owners would still be needed to provide the additional
public right-of-way necessary to accommodate the proposed broad promenade walkways and
landscaping. In exchange for widening the public right-of-way area, streetscape improvements on
Greenback Lane and/or Main Avenue could be provided and funded by the County as part of a future
public streetscape improvement project, at no expense to property or business owners. Participating
property owners would be asked to coordinate with the County on street frontage improvements on
Greenback Lane and Main Avenue and to work with adjacent property owners to support opportunities for
sharing driveway access and closing of some driveways, to reduce the number of curb cuts on streets
within Downtown Orangevale. These street/streetscape improvements would enable the provision of
continuous sidewalks, support better pedestrian connectivity and a more comfortable pedestrian
experience on Greenback Lane and other areas of Downtown Orangevale.
Appendix A: Downtown Orangevale Commercial Design Guidelines 20
Figure 4.2: Streetscape Amenity Layout Plan
Appendix A: Downtown Orangevale Commercial Design Guidelines 21
Figure 4.3: Desired Streetscape Vision
Drawn by: Ralph Carhart, 2015
Appendix A: Downtown Orangevale Commercial Design Guidelines 22
4.6.2 Streetscape Design Guidelines
Design Principle
The design of the streetscape should address the
relationship between the commercial buildings and
the public realm by providing pedestrian amenities
such as, street trees, street furniture, landscaping,
and paving. These streetscape elements contribute to
the development of a walkable pedestrian-scaled
environment, fostering a sense of place within the
community and feelings of community pride and
ownership.
Rationale
Careful streetscape planning will result in traffic
calming that contributes to a safer and more
pleasant environment for pedestrians.
Street Tree and Planting Guidelines
Broad promenades and landscaping should be
provided on Greenback Lane and Main
Avenue.
Median and gateway landscaping should
include palm trees from the recommended
plant list examples in Table 4.1. Mature palms
should be used, whenever possible.
Use of clustered palm trees or palm tree rows
is encouraged to demarcate community
gateway locations and/or define special
centers of the community.
Between palm tree plantings at gateway
locations, shade trees, ground coverings and/or
ornamental grasses should be planted in tree
wells along the pedestrian promenade.
Palm tree rows, located in the median, accent a key community intersection.
Broad promenades that support pedestrian activity along the sidewalk are encouraged within Downtown Orangevale.
Shade trees should be planted in tree wells along the pedestrian promenade.
Appendix A: Downtown Orangevale Commercial Design Guidelines 23
Table 4.1: Downtown Orangevale Recommended Palm Tree List Examples for Medians and Streetscape
LATIN NAME or COMMON NAME
IMAGE TREE CHARACTERISTICS
(MATURE HEIGHT, SPREAD, GROWTH RATE)
RECOMMENDED APPLICATION / NOTES
Palm Trees
Phoenix canariensis or
Canary Date Palm
Tall: 60 feet high; 20 feet spread; fast growth
In median; requires some maintenance to maintain appearance
Phoenix dactilifera or True Date Palm
Tall: 50 feet high; 15 feet spread; 16 inch diameter; moderate growth
In median
Washintonia filfera or California Fan Palm
Tall: 40 feet high; 10 feet spread; 3 feet diameter; moderate growth
In median strip or rows
Source: http://www.calpalms.com/products.asp; http://www.florida-palm-trees.com;
http://ucce.ucdavis.edu/files/filelibrary/5673/14706.pdf
Appendix A: Downtown Orangevale Commercial Design Guidelines 24
Sidewalk Guidelines
Wherever possible, sidewalks should be
more than six feet wide and include tree
wells and benches. Due to existing,
established sites, some sidewalks will be
narrower then wide.
The sidewalk should be continuous between
businesses so pedestrians do not have to
use the street.
Street Crossing Guidelines
Colored or textured pavement to identify
pedestrian paths at street crossings is
encouraged at intersections.
Where possible, provide a median refuge to
provide safe crossings of Greenback Lane.
No street parking is allowed on Greenback
Lane. Opportunities for parking are available
on Main Avenue.
Public Art Guidelines
Artwork (murals, sculptures) should align
with the community identity.
Art should be integrated into the
streetscape design and considered at
gateways into Downtown Orangevale.
Lighting and Street Furniture Guidelines
Commercial projects, including parking lots,
pedestrian walkways, and building
entrances should be well lit to support
pedestrian safety at night.
Lighting and street furniture should be
coordinated with planned streetscape
improvements.
Uplighting and spotlighting of trees of palm
trees is encouraged.
Provide public art at gateway sites that align with the identity of the community.
Uplighting and spotlighting of trees for mood lighting is encouraged.
Where possible, sidewalks should be more than six feet wide and include tree wells.
Provide median refuge areas to permit safe crossings of Main Avenue.
Appendix A: Downtown Orangevale Commercial Design Guidelines 25
5 Conclusion
Downtown Orangevale Commercial Design Guidelines have been drafted to support the vision for the
gradual transition of Greenback Lane into a more vibrant and pedestrian-friendly commercial main
street and business district, with broad promenades and a distinct streetscape character, recalling the
memory of Greenback Lane as a palm-tree lined boulevard. As envisioned, the inspiration for
development of Downtown Orangevale draws from the local character and historic landscape of
Orangevale as a blend of the California Rancho and “Town and Country” influence, mixed with the Mid-
Century Modern cultural influences remembered along Greenback Lane, including modern architectural-
styled buildings, diners, outdoor eating and seating areas, vibrant murals, and neon-lit signs.
These Commercial Design Guidelines were originated from the GLOVE committee, with technical input
from Sacramento County staff and consultants. The individuals and GLOVE members involved in the
development and preparation of these Design Guidelines should be commended for their vision,
voluntary efforts, and role in defining Downtown Orangevale. This project will chart a course to support
future improvements along Greenback Lane and adjacent commercial areas, establishing a unique
business district environment that will improve, preserve, and keep the “spirit of Orangevale” alive.
However, to support this vision and the return of Greenback Lane as a distinct and thriving commercial
district, community, gateway, street, streetscape, and pedestrian improvements along Greenback Lane
and other connecting streets in Downtown Orangevale are needed. Streetscape improvements are
proposed to be urban in character within Downtown Orangevale, consisting of broad promenades, with
tree wells and palm trees at the major street corners and gateway locations in the district; landscaping
and shade trees between intersections; and consistent streetscape treatment with uniform street
furniture, signage, and gateway system; and pedestrian crossing improvements.
Due to the existing right-of-way constraints along the Greenback corridor, the support of the community
and participation and cooperation of local property owners is essential to implementing this vision.
Cooperation will be sought from property and business owners to allow for public access easements on
private property to provide the space necessary for streetscape beautification, including the addition of
trees and broader pedestrian walkways. Shared parking and driveway access will be encouraged to
reduce curb cuts on Greenback Lane and provide continuous sidewalks, necessary to support pedestrian
connectivity and activity.
Appendix A: Downtown Orangevale Commercial Design Guidelines 26
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