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Table of Contents
Message from the
President .............................. 1
Year in Review .................... 2
Finances .............................. 2
Member-Owner Update ... 2
Looking Forward ................. 3 Volunteers and Board of Directors ............................... 4
MFC’s Mission To connect the east Portland community to healthy food, support local farmers and producers, build community wealth and advance sustain-ability initiatives all within a centrally located, cooperative grocery. Contact Website: montavilla.coop Email: [email protected]
Mailing Address:
Montavilla Food Co-op 4110 SE Hawthorne Blvd, #340 Portland, OR 97214 “Like” us on Facebook!
Message from the Board President
The Co-op has achieved some amazing progress and successes this year! This Annual
Report is meant to serve as an update to member-owners on what our volunteers have
been up to and a thank you for your continued dedication and partnership toward opening
a store in Montavilla! Thank you for your continued support! As you’ll read throughout this
report, it takes a lot of work from many dedicated volunteers and supporters to hit the mile-
stones we have hit so far.
About MFC
We are a volunteer-led effort to build a full-service, community-owned retail grocery store
serving Montavilla and surrounding neighborhoods. To become a member-owner, house-
holds make a lifetime investment of $150. The investment can be paid all at once, or in
installments over a one-year period. While everyone will be welcome to shop at the co-op,
member-owners may receive special perks, like coupons or discount days. Member-
owners are also entitled to collectively make important decisions about the store, including
electing the board of directors. Member-owners also share in the profits of the store
through a patronage dividend system.
Who We Are
Member Owners are the lifeblood of the effort to build a co-op in Montavilla. More than 600
individuals and households have invested in their community through Member Owner-
ships! An elected, volunteer Board governs all aspects of our organization with support
from our dedicated volunteers. We are proud of our strong connections with the Montavil-
la East Tabor Business Association, the Montavilla Farmer's Market, the local Neigh-
borhood Associations and many other businesses and community organizations. We
look forward to building connections with many more community organizations as we grow
and expand our reach into the community. We want our co-op to reflect the values and
diversity of the Montavilla community!
Annual Report Report to Member-Owners
2016-2017
Successful Events
Our current strategic goal is attracting new Member
Owners to reach our goals for signing a lease. We hit
a major milestone this year when we welcomed our
600th Member Owner! This means our next milestone
will begin our lease negotiations, and we'd like to
thank our volunteers who made this outreach possi-
ble. Without volunteers like you, we wouldn't be hav-
ing the conversations needed to facilitate new Mem-
ber Owners taking the plunge to join in support of our
community. Without naming each of the dozens of
events from this year, we'd like to give thanks to both
those who helped at recurring events like our Pan-
cake Breakfast, the Street Fair, the Farmer's Markets,
METBA First Fridays, and those who helped at our
special events like the Gateway Green Park Opening,
the Rose Parade Bridge March, and our MFC Sign
Bomb.
Contracting with Experts
While we are proud of that we are a volunteer-led
organization, we also recognize the need for profes-
sional support and advice. As we get ever closer to
opening a store, our need for professional, dedicated
help from grocery and cooperative industry experts
increases. One of the most exciting things we did this
year was to hire our Project Manager, who has im-
proved our volunteer management, member-owner
outreach, and event planning.
Additionally, we have supplemented volunteer ef-
forts, we contracted with local and national experts for
services including
Updating our market feasibility study
Strategic planning to support volunteers
Building detailed financial projections
Providing IT and database support
The co-op's current cash position is strong and we
have sufficient funds to support continuing our mem-
ber-owner recruitment and organizational develop-
ment efforts. We have been able to maintain a
strong cash position due to several grant awards
from national partners, which have paid for, among
other things, our market study and pro forma finan-
cial consultants.
We are also supported by uncounted, yet financially
significant contributions from our members and busi-
ness community who have provided event/meeting
space, items for raffle or sale, food, event support,
and more. A big thank-you to all our community part-
ners and supports for your help!
YEAR IN REVIEW
MFC FINANCES
Member Recruitment, 38%
Events & Marketing,
4%Market Study, 5%
Pro Forma,
14%
CDS Co-op Development,
19%
Other Business
Expense*, 21%
MFC Spending for Year Ending (March 31, 2017)
As we celebrate the amazing successes of 2016-
17, we also look ahead to 2017-18. Our #1 goal for
next year is to continue growing our Member
Ownership so that we can reach our next milestone
and begin negotiating our lease! MFC will also be
focusing on the next stages of cooperative develop-
ment, which will help us move from planning for
site selection to the implementation thereof. The fo-
cus will be on building capital and completing the site
selection process. To do that, MFC will begin plan-
ning for:
A member loan campaign;
A capital campaign; and
Determining site criteria/completing site analysis.
MFC’s first Member Owners signed up at the
1st Annual Pancake Breakfast in June of 2011. Those
41 early adopters established the founda-
tion that we have been building on ever since.
While we know plenty of work remains ahead, we are
very proud of our progress. While there are many
variables included in the feasibility of opening the
doors, Member Ownership is one of the most im-
portant! With how far we've come, we know we can
reach our goals if you help us get there together in
Cooperation!
The best way to get us to a store quickly is to recruit
more member-owners. Encourage your friends
to join, wear MFC swag, engage through social
media, host a potluck or house party, put up one of
our yard signs and get involved in events to bring us
that much closer to opening a store!
SAVE THE DATE
November 25th
Craft Sale
Featuring Local Artisans Pottery, Jewelry, Artisan Soap
and Much More!
at Wix Insurance 8037 SE Stark
LOOKING FORWARD
MEMBER-OWNER UPDATE
53
110
201
268
398
518
577
0
100
200
300
400
500
600
700
Jun2011
Mar2012
Nov2012
Jul2013
Mar2014
Dec2014
Aug2015
Apr2016
Dec2016
Aug2017
MFC Member-Owner Count
Outreach Committee The Outreach Committee builds enthusiasm and rais-
es the visibility of the co-op through
Member-owner recruitment
Engaging member-owners, volunteers, and
community supporters
Event planning
Creating and publishing marketing materials
Email [email protected] to join in the fun!
Business Committee The Business Committee handles all the financial and
member-owner information and coordinates tax prep-
aration and organizational bookkeeping. For more
information email [email protected]!
Message from the Board The Board of Directors for 2016-2017 is very pleased with the progress we made this year. We serve not only a govern-
ance role for the co-op, ensuring the member-owner investments are responsibly held and spent and that the co-op is
moving forward in its strategic goals, but also as administrators of a volunteer-led organization. And we know we would
not have seen the successes we did without our fabulous volunteers. Thank you for all that you do. For 2017-2018, we
will be focused on filling open board positions so that we can continue our success and leadership in the years to come!
Amanda Lamb, President
Ellen Rubinstein, Secretary
Katherine Pedery, Treasurer
VOLUNTEER FOR THE CO-OP!
You can help make the co-op a reality no matter what your
schedule is thanks to our new team structure! Joining one of
our Cooperator Teams is easy because you'll have your own
personal Team Leader working with you and at most 5 other
volunteers. These tight-knit teams are driven by the passion of
those involved, and are ready to welcome you into the fun
events that await!
Want to help with the stuff more behind the scenes? You can
join our Business Committee to help with the financials or our
Outreach Committee to help keep the gears of our volunteer
teams turning! Since we've passed a major growth milestone,
we're also looking to expand the size of our Board. If you think
you've got the business background, financial know-how, or
the burning passion needed on the Board, we're asking you to
let us know!
For more information, email [email protected]. We
hope to hear from you!
MFC LEADERSHIP: 2015-2016 Board of Directors
MFC VOLUNTEERS: Committees