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Analysis of film poster’s and the conventions. A2 Media

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Page 1: Analysis of film poster’s and the conventions#1

Analysis of film poster’s and the conventions.

A2 Media

Page 2: Analysis of film poster’s and the conventions#1

The main image is what appears to be the main characters of the movie, they are using direct eye contact with the audience, which draws people in to the poster, therefore meaning the will hopefully gain an interest for the film. The secondary Image is something that is typical for the film and then someone riding away, creating mystery to what the person is riding away from, therefore making people want to see the film and understand.

The film title is in the same font at is would on the actual film-Identifies with fans of the franchise.The tag line ‘The future Begins’ insinuates that something will soon begin or start in the film, so therefore people must watch the film to see what is beginning.

The colour scheme mirrors that which is usually associated with the film. Also, the colours are black and blue, which indicate the movie is mainly for males, and these colours may often be associated with the sci-fi genre of film, which gives an indication of the genre this film may be.

The purpose of the poster is to advertise the film to the general population. By using actor’s of the film are featured on the poster, this automatically grabs the attention of people who not only admire the franchise but people who admire the actors.

Page 3: Analysis of film poster’s and the conventions#1

The main purpose of this poster is to make people watch the film by gaining their interest. The poster features to extreme close-ups of what appears to be the main characters in the movie. By keeping it close it gives a closer connection with the audience as they can not be distracted by whatever else may be going on in the background. Also by just using these to pictures, it does not give a good idea of what the film is.

The black and white pictures mean most of the emphasis is on the film title and its tag line. Using pink for the title and tag line come with the connotation that the film is more aimed at females, this can also be supported by the lips only being highlighted in the face-With what appears to be pink lipstick.

The title font mirrors what is often seen at theatre’s or cinema’s. It also implies that it is glamorous, as it is similar to an old Hollywood style font.

Page 4: Analysis of film poster’s and the conventions#1

The purpose of this poster is to advertise the movie and make people want to watch the movie.The main people in this both appear to be looking opposite ways, one making direct eye contact with the audience the other looking away.

The body language of ‘spider-man’ shows his arm leading towards the audience with his finger almost beckoning them to watch the film.

Using a city in the background gives an indication of where the movie may be set, the sun shining in the background implies that the movie’s action will most probably around sunset or night, and that the movie is set in summer.

By using spider-man’s character in his costume rather than the actor who plays him, gets a better audience than those who just like the actor in the movie as it will attract fans of the comic book spider-man features in.