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An introduction to

An introduction tohome.snipp.com/wp-content/uploads/2014/07/SNIPP.pdf · (includesage>gang) SOCIAL MEDIA ACTIVATIONS 18. Social media module can allow for additional votes/entries

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Page 1: An introduction tohome.snipp.com/wp-content/uploads/2014/07/SNIPP.pdf · (includesage>gang) SOCIAL MEDIA ACTIVATIONS 18. Social media module can allow for additional votes/entries

An introduction to

Page 2: An introduction tohome.snipp.com/wp-content/uploads/2014/07/SNIPP.pdf · (includesage>gang) SOCIAL MEDIA ACTIVATIONS 18. Social media module can allow for additional votes/entries

We are Snipp.

We offer brands a full suite of mobile-based promotions solutions to drive sales, increase brand awareness and collect unprecedented amounts of customer data.

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We Have Reinvented Traditional Promotions.

Arm & Hammer Henkel Brands Smithfields & Nascar Beam Suntory Clorox - Kingsford

Minute Maid (Coca-Cola) Sunoco & Nascar Miller Coors Oakley SmartOnes - Heinz

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Yes We Can

Core Loyalty engine

Snipp has solutions to cater to all the required elements for a mobile campaign:

Mobile-based receipt processing

Rewards platform

Promotions platform (incl. social media sharing)

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Mobile website creator

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ACTIVATE VALIDATE INCENTIVIZE

Activating consumers in-store, at home and online

Purchase & Non-Purchase Validation & Loyalty Engine

Physical and Digital Delivery capability

•  No Apps Needed •  Technology Agnostic •  Device Agnostic

•  No POS Integration needed

•  Real time Validation •  Flexible rules engine

•  Instant wins •  Sweeps •  Punchcards & More…!

Seamless Solutions. Perfect Promotions.

Snipp is the only company in the promotions space with the technology stack that allows clients to validate user purchases/actions without any apps or POS integration

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Really Simple Receipt Processing

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User  is  emailed  a  reward,  once  qualifying  amount  

has  been  reached    

Snipp  delivers  electronic  coupons  that  customers  

can  print  or  redeem  online  

User  enters  contest  and  wins  a  prize  

User  can  redeem  prizes  based  on    

points  accumulated  

Alterna(vely  Snipp’s  system  provides  the  necessary  flags  and  data  to  exis(ng  rules  engines  to  update  a  user’s  accounts  with  the  associated  points/entries  or  other  data  points  to  support  incumbent  programs  

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No Apps to download

Multiple Promotion Types with complex qualification

criteria

No Point of Sale Integration

Data collection and re-targeting

Omni-channel deployment

Retailer Specific customizations

Custom branded for brand and/or

the retailer

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Designed to meet all your needs

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Unique, app-free, receipt-based purchase validation •  First to market receipt processing solution

having done more campaigns than anyone else

Infinite Program Customizations + Differentiated Incentives for Purchases •  Sophisticated rules engine to accommodate

any program requirements: unmatched functionality in the industry

One Stop Shop for *All* Promotions •  All our solutions work seamlessly together,

completely white-labeled solution, all program elements managed under one roof: more parts of the stack, all under one roof

Simple Interfaces, Sophisticated Flows •  We support submission via text, email, a web app

and a web widget amongst others; user interfaces and flows can be completely customized as needed: more choice for the user

Easy Integration with Third Parties & Clients •  Integrations via our API and single-sign on

capabilities: seamless, robust solutions

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What Sets Us Apart.

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Our Expertise Comes From Experience.

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Snipp’s  unique  mobile  receipt  processing  soluAon  can  be  used  to  validate  purchases  and  other  customer  interacAons  

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Easy to use.

To participate, consumers simply take a picture of their receipt with their qualifying purchases and send it in by text, email, or web.

Reach across retailers. SnippCheck does not require integration at Point of Sale, so you can reach consumers at all stores.

Engage in store. SnippCheck allows shoppers to participate right from their phones, with no need for an app download or pre-registration.

Track Purchase with

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Snipp  captures  user  informaAon  through  registraAon  (opAonal)    

User  takes  a  picture    of  the  purchase  receipt  (or  any  image  such  as  brand  packaging/on-­‐pack  code)  

User  texts  or  emails    campaign  keyword.    

User  uploads/  emails/texts  in  the  picture  

of  receipt  or  any  image  like  a  logo  or  code  

User  receives  Reward  digitally  aJer  their  purchase  or  other  acAon  

has  been  validated  

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User  is  emailed  a  reward,  once  qualifying  amount  

has  been  reached    

Snipp  delivers  electronic  coupons  that  customers  

can  print  or  redeem  online  

User  enters  contest  and  wins  a  prize  

User  can  redeem  prizes  based  on    

points  accumulated  

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Featureful

Sophisticated OCR-based solution

Several levels of fraud detection

Detailed reporting and analytics

Easily integrated into third party systems

Multiple submission options for users (messaging, email, web)

Entirely mobile user flow (and app free)

Client-branded, customizable interfaces

Assorted reward options

Extensive notification and retargeting options

Robust data capture options (receipt, custom forms)

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With SnippCheck, brands can create promotions that best meet their needs, based on a variety of different receipt-based data:

Retailer (retailer-specific channel promotions)

Geography (state, city, zip code)

Dates and times

Individual products & product combinations

Brand

Quantity purchased

Min. spend (on total receipt or specific products)

Repeat purchases (by quantity or spend)

Infinitely customizable.

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Snipp’s  promoAon  plaMorm  allows  for  the  quick  deployment  of  contests,  mobile  promoAons  and  social-­‐media  related  interacAons    

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So many promotions, so little time.

INSTANT WIN

SAMPLE PROGRAMS

SWEEPSTAKES

PURCHASE PROMOTIONS

COUPONS

PICTURE CONTESTS

ALERTS / EMAIL SIGNUPS

SOCIAL MEDIA ACTIVATIONS (includes  age-­‐ga(ng)  

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Social media module can allow for additional votes/entries/points who share the brand requested action on social media (tweet, post, like etc.)

Sharing is caring.

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Socialus maximus.

Like - Share – Check in Follow - Upload – Hashtag Tweet hashtag – Follow Like - Check In

Share in circle  Watch a training video Scan a QR code at event Share a photo or video from the event

Share with friends – track influencers: Track through a personalized URL - when activated, get credit…!

Our social media module awards points for non-purchase behavior. By completing any of the actions below, participants can earn points and/or win prizes.

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Snipp’s loyalty engine is integrated with all other Snipp solutions to provide a seamless and uniquely configurable loyalty experience.

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Our loyalty runs deep.

Brands can incentivize users for all their interactions with the brand: •  Purchases •  Media interactions (e.g. texting a

keyword) •  Social media interactions

(sharing on Facebook, Twitter, Instagram)

1 Brands can create multiple kinds of loyalty programs •  Punchcard loyalty on quantity/

frequency/value and more… •  Points-based rewards stores

for static and dynamic fulfillment

•  Digital media reward stores •  Custom reward stores •  And more…!

2

2

Thank&you&for&your&purchase!

You&have&made&4&out&of&5&purchases.&Almost&there!

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User friendly

•  Mobile, web-based or app based •  Users can:

  Manage account   Check balance   View rewards   Redeem rewards   Check history   And more…!

•  Access based on phone number and simple password created at registration

Snipp’s Loyalty interface is really easy to use.

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Add Pop Up Campaigns As a Layer integrated (or not!) with the loyalty platform. Useful for: •  Educational initiatives •  New product Introductions •  Flash Sale promotions •  Response to competitor actions •  User Generated Content •  And more…

Brand Friendlier…

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Snipp  has  pre-­‐integrated  with  a  variety  of  different  rewards  opAons  to  ensure  your  customers  are  always  happy.  

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Spoilt for choice.

•  Digital  Rewards  •  Media  Tree  •  Rewards  Digital  

•  Lifestyle  Rewards  •  TRCo  MarkeAng    •  Propco  MarkeAng  

•  Prepaid  Debit  Cards  •  1and1  markeAng  •  Virtual  IncenAves  

•  Discount  coupons  •  Coupons.com  •  Revtrak  •  Valassis  (coming  soon)  

•  Retail  Store  GiG  Cards  •  MulAple  stores  

•  Movie  Tickets  •  Fandango  /  Quantum  

•  Restaurant  Vouchers  •  Restaurants.com  

•  Travel  rewards  •  Propco  

•  Physical  /  Catalog  Rewards  •  InnerWorkings  •  Core  Rewards  •  Lapine  Inc.  •  CCG  MarkeAng  

•  Life  Changing  Rewards  •  SCA  PromoAons  

 We  can  arrange  for  any  type  of  reward!  

Snipp offers clients and their customers plenty of reward options:

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We have three main rewards store options that can be further customized with our large array of reward partners. Static reward - consumer reaches threshold, gets set reward delivered. Digital or physical (cost of reward separate). Up to 5 rewards Choose reward - consumer can choose which reward, out of 5, they want to spend their points on. See example. Split points - consumer can choose how to spend their points, and can pick from multiple rewards. More flexibility on rewards populating store, switching out, etc.

Reward Store.

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Congrats! You can choose your reward.

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Analy(cs  &  Retarge(ng    

Snipp  provides  clients  with  demographic  and  purchase-­‐based  data  for  customers  and  provides  retargeAng  capabiliAes.  

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Data. Data. Data.

•  Brands get a holistic perspective and data on their customers throughout the campaign:

–  Demographic data upon registration –  Purchase data based on receipts submitted –  Aggregated “shopping basket” data on purchases and product usage –  Rewards redemption data –  Participation and site usage data

•  Brands can also retarget clients based on data collected –  Customers must have opted in to receive further communications –  Retargeting can be done via email or text messaging –  Retargeting can be customized based on any slices of data collected (e.g.

demographics, geographies, rewards etc.)

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What Sets Us Apart.

  Device optimized entry by SMS, Email, Web upload, Widget or In App   Purchase + Non Purchase validation tied to multiple program types   Retailer customizations   Integrations with existing vendors like Coupons.com   100% brand look and feel   No POS integration needed   Integrated Pop-Up Campaigns with Loyalty   Reward customizations   Mobile alerts for retargeting   Time based promotional offers   Co-branded offers   Retargeting capabilities   CTIA, FCC/TCPA compliant   Age & State Gating …and more!

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Snipp in Action.

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