Ziwen HuangQinyu PanHan YeJingbo Yang

SHARING ECONOMY

“An economy built on distributed networks of connected individuals and communities versus centralized institutions, transforming how we can produce, consume, finance, and learn.”

CUSTOMER JOURNEY

THE BUSINESS OF SHARING

1. Automotive and Transportation

2. Retail and Consumer Goods

3. Hospitality and Diving

4. Media and Entertainment

SHARING ECONOMY IN SINGAPORE

BENEFITS OF A SHARING ECONOMY Reducing negative environmental impact Saving costs by borrowing and recycling items Stronger communities Providing people with access to goods who can't afford buying them or have no interest in long-term usage

Increased independence, flexibility and self-reliance by decentralization, the abolition of certain entry-barriers and self-organization

Accelerating sustainable consumption and production patterns in cities around the globe

KEY FACTORS TO ENABLE SHARING ECONOMY

A Flexible Data Model

Embrace a New Customer Journey

Enable Partnerships through App Exchange

CENTRALIZED SHARING PLATFORMS

Access sharing marketplaces may be centralized, such as the hub companies previously listed, or distributed peer-to-peer networks.

Aggregated supply and/or demand

Customer relationship management tools

Payment processing

INTRODUCTION TO DIDI

• Didi is the largest one-stop consumer transportation platform in China• Its main business includes: TAXI, HITCH, EXPRESS, PRIVATE CAR,

DESIGNATED DRIVING, ENTERPRISE SOLUTIONS• How it achieves profits: 1) commission from each bill 2) Didi bus fees and

other business’ related service fees 3) advertisement fees ……• New business in the future: auto loans, car insurance, logistics……

Introduction to DiDi

INTRODUCTION TO UBER

Get ThereYour day belong to You

Uber Technologies Inc. is an American multinational online taxi dispatch company

Introduction to Uber Safety: licensed and registered, full documentation, share and track trips,

payments by card, zero tolerance to illegal activities, rating system… Increased mobility Efficiency and affordable prices Better coverage Lower emissions More economic opportunities

MARKET FOR DIDI AND UBER

Didi: • It relies on domestic market and has a high rate of penetration, with over

100 million users in more than 300 cities• It is combined of mobile, transportation and platform, covering vehicles,

logistics and transportation services. This O2O platform has a huge market, which can also extend to other industry services

Uber:• Its service is available in 59 countries and more than 300 cities worldwide• Every month created more than 20,000 jobs, more services are to be

created too, i.e. driverless car

VALUATION

Didi is valued at 15 billion recently ! While Uber is almost 62.5 billion!

Which one is the dinosaur?!

知乎 ZHIHU

-- 与世界分享你的知识、经验和见解--Share Your Knowledge, Experience And View With The World

WHAT IS ZHIHU?

A Chinese question-and-answer website Numerous Topics Derivate Products

"Zhihu" means "Do you know?"

SOME FACTS… 2011---Zhihu was founded 2013---Zhihu had exceeded 10 million registered user 2015---Zhihu reached 17 million users with 250 million monthly

page views.

OPERATION STRATEGY Invitation-only (early stage)

To insure a great number of high quality as well as professional questions and answers.

To attract more and more users to the community Open registration (2013 and afterwards)

Number of users increased from 400K to 4 million in less than one year.

IMPACT… Highly interactive with best responses Satisfying Human Nature Change the way of sharing knowledge

HIGHLY INTERACTIVE WITH BEST RESPONSES Person Rank Voting up good answers Increasing the Person Rank Filter junk answers

SATISFYING HUMAN NATURE• Maslow's Hierarchy of

Needs• The more you know, the stronger

self-esteem you own.• Differentiate with Wiki

Change the way of Sharing Knowledge

Traditional Centralized Knowledge Method 1:

Instructors are merely responsible for passing out previous experience. By describing the knowledge repeatedly, just like drawing the blue arches again and again, students, eventually, are able to mimic the knowledge to solve new problems. However, no one reach the center of circle(the principle).

Traditional Centralized Knowledge Method 2:

Step 1. Instructors use past experience to explain principle (in fact, most instructors are incapable to reach the core)Step 2. Students acknowledge the core, deduct the solution of new problem. (Take too much time)

ZHIHU WAY

Education from practical problem raised by Student:

Spread the knowledge by solving real problem. Arrow points inner wards.

I really don’t have too much to say after showing you this……

HOW DOES ZHIHU MAKE MONEY?

How does Google make money? How does Facebook make money? How does Quora make money? How does X make money?

IF I HAVEN’T CONVINCED YOU YET, $300M? News (Weibo $2.5 Billion) Print (People.cn $3 Billion) Internet Video (Luo Ji Si Wei $200 Million) Social Network-WeChat( $83.6 Billion) Employment agency (LinkedIn $15.2 Billion) Internet dating (jiayuan.com $250M) The Essence of advertising

ONE MORE THING…One more thing…

Q & AThank you