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ALSO FROM THE PUBLISHERS OF SAN FRANCISCO MAGAZINE: MODERN LUXURY BRIDES CALIFORNIA | MODERN LUXURY INTERIORS CALIFORNIA | IN-ROOM CITYGUIDE 243 VALLEJO ST SAN FRANCISCO, CA 94111 415.216.0904 SAN FRANCISCO magazine is the premier lifestyle magazine in the Bay Area. Winner of the 2010 National Magazine Award for Excellence in Editorial and Design, SAN FRANCISCO magazine has long been recognized as one of the most ambitious, engaging, informed and essential regional magazines in the country. SAN FRANCISCO magazine consistently delivers a unique combination of top-quality community journalism, cutting-edge fashion, design and home coverage, revealing profiles of Bay Area trendsetters, constantly useful service packages and superb reporting on the region’s latest food and wine obsessions. With its firm grasp of the market, interactive digital brand extensions and unrivaled events, SAN FRANCISCO magazine is an invaluable partner for companies wishing to reach the Bay Area’s most desirable consumers.

alSo From the PubliSherS oF SAN FRANCISCO magaZinemedia.modernluxury.com/mediakits/sanfranciscomediakit.pdf · nonprofi t organizations, Family House. Family House provides free,

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Page 1: alSo From the PubliSherS oF SAN FRANCISCO magaZinemedia.modernluxury.com/mediakits/sanfranciscomediakit.pdf · nonprofi t organizations, Family House. Family House provides free,

alSo From the PubliSherS oF SAN FRANCISCO magaZine:MODERN LUxURY BRiDES CALiFORNiA | MODERN LUxURY iNTERiORS CALiFORNiA | iN-ROOM CiTYGUiDE

2 4 3 VA L L E J O S T S A N F R A N C i S C O , C A 9 4 1 1 1 4 1 5 . 2 1 6 . 0 9 0 4

sAn FrAncisco magazine is the premier lifestyle magazine in the Bay Area. Winner of the 2010 National Magazine Award for Excellence in Editorial and Design, sAn FrAncisco magazine has long been recognized as one of the most ambitious,

engaging, informed and essential regional magazines in the country. sAn FrAncisco magazine consistently delivers a unique combination of top-quality community journalism, cutting-edge fashion, design and home coverage, revealing profi les of Bay Area

trendsetters, constantly useful service packages and superb reporting on the region’s latest food and wine obsessions. With its fi rm grasp of the market, interactive digital brand extensions and unrivaled events, sAn FrAncisco magazine is

an invaluable partner for companies wishing to reach the Bay Area’s most desirable consumers.

Page 2: alSo From the PubliSherS oF SAN FRANCISCO magaZinemedia.modernluxury.com/mediakits/sanfranciscomediakit.pdf · nonprofi t organizations, Family House. Family House provides free,

t h e m a r k e t

San FranciSco iS one oF the

leading wealth generating

marketS in the world.

SOURCES: theatlanticcities.com,“Why San Francisco May Be the New Silicon Valley,” August 2013; miamiherald.com, November13, 2013; sanfranmag.com, “Why Are Rents Going Up Five Times Faster in SF Than in Oakland?” November 2013; Forbes magazine 2013;

theatlanticcities.com, “The U.S. Cities With the Most Leftover to Spend ... After Paying for Housing,” December 2011

San FranciSco iS the center oF the

tech univerSe. HOME TO LiNkEDiN, SALESFORCE, YELP,

ZYNGA, AND MANY MORE PUBLiCLY

TRADED TECH FiRMS.

twitter’S recent iPo raiSed more

than $26 billion. AiRBNB, SqUARE,

SPOTiFY, DROPBOx, SNAPCHAT, AND

PiNTEREST ARE ALL GETTiNG READY FOR

THEiR iPOS.

San Francisco has overtaken Silicon Valley as the country’s leading center for venture capital.

25% oF the nation’S venture caPital dollarS originate in San FranciSco

S.F. REAL ESTATE is booming

HOUSiNG PRiCES ARE UP 20% THiS YEAR AND RENTS ARE UP 10% AS MORE AND MORE PEOPLE FLOOD iNTO THE CiTY.

San Francisco has the fourth largest average disposable income—$40,000—and San Jose has the nation’s largest average disposable income—$47,000.

FOUR OF THE NATiON’S TOP TEN most expensive zip codes ARE iN THE BAY AREA.

Page 3: alSo From the PubliSherS oF SAN FRANCISCO magaZinemedia.modernluxury.com/mediakits/sanfranciscomediakit.pdf · nonprofi t organizations, Family House. Family House provides free,

w h o i s r e a d i n gs a n f r a n c i s c o

m a g a z i n e ?

appealing to the moSt active luxury conSumer

the basics

MALE/FEMALE ..................................................................44%/56%

AVERAGE AGE .............................................................................47

COLLEGE GRAD ........................................................................82%

POST-GRAD DEGREE .................................................................41%

OWN THEiR OWN HOME ........................................................83%

MARRiED/PARTNERED ...............................................................73%

engagement

READERS PER COPY .......................................................................3

MEDiAN TiME SPENT WiTH AN iSSUE ................................. 68 min.

affluence

AVG. HOUSEHOLD iNCOME ............................................$313,000

AVG. NET WORTH .........................................................$2,222,100

AVG. HOME VALUE ....................................................... .$1,281,000

AVG. iNVESTMENT PORTFOLiO ......................................$1,236,000

taking action

As A result oF reAding SAN FRANCiSCO mAgAzine

ViSiTED OR CONTACTED AN ADVERTiSER .................................80%

ATTENDED AN ADVERTiSED EVENT ...........................................20%

ViSiTED AN ADVERTiSER’S WEBSiTE ...........................................38%

SOURCE: 2011 Gfk MRi sAn FrAncisco magazine Reader Profile Study, Audience $150k. AAM Audited.

73%OF OUR AUDiENCE HAS READ AT LEAST 3 OUT OF THE LAST

4 iSSUES OF sAn FrAncisco

79%OF OUR

READERS FiND sAn FrAncisco

RESOURCEFUL WHEN LOOkiNG FOR A PLACE TO DRiNk OR DiNE

Page 4: alSo From the PubliSherS oF SAN FRANCISCO magaZinemedia.modernluxury.com/mediakits/sanfranciscomediakit.pdf · nonprofi t organizations, Family House. Family House provides free,

d i s t r i b u t i o n

targeting the moSt aFFluent

readerS in the bay areaand beyond

o u r m o d e l

A custom survey conducted by MRi reveals a reader profi le

that embodies what most luxury retailers and markets

would call “the perfect luxury demographic,” a highly engaged audience with a strong interest in fashion, style and luxury goods

that earns more and spends more than the readers of any other

local magazine.

75,000CiRCULATiON

300,000READERSHiP

40% | San Francisco

8% | Marin

15% | San Mateo

12% | Santa Clara3% | Other Counties

12% | Alameda

7% | Contra Costa

3% | Napa/Sonoma

Page 5: alSo From the PubliSherS oF SAN FRANCISCO magaZinemedia.modernluxury.com/mediakits/sanfranciscomediakit.pdf · nonprofi t organizations, Family House. Family House provides free,

full-service custom publishing

• Custom print and digital ad design services

• Custom print and digital advertorial layout design, photography and creation

• Print and digital high impact unit concept and creation

• Photography for special events

digital advertising

• Online advertising on MODERNLUxURY.COM and through custom–designed microsites and videos

• Digital editions with interactive links and enhanced advertising options

• Email marketing via weekly e-newsletter or dedicated e-mails deployed to our curated subscriber list

• Mobile apps with customized in-app interactivity

• Social media campaigns reaching our dedicated Facebook fans and Twitter followers

events & promotion

• Event creation—exclusively tailored events for highly targeted local infl uencers

• Signature events presented throughout the year, designed to generate sales, build brand awareness and create strategic alliances

among leading upscale brands

• Event sponsorships that leverage our high-profi le local and national partnerships. sAn FrAncisco magazine offers advertisers

affi liations with complementary organizations and generates additional brand exposure to a broader, more involved audience.

m a r k e t i n g

a 360-degree platForm For

branding impact

Page 6: alSo From the PubliSherS oF SAN FRANCISCO magaZinemedia.modernluxury.com/mediakits/sanfranciscomediakit.pdf · nonprofi t organizations, Family House. Family House provides free,

e d i t o r i a l c a l e n d a r

ultimate, in-the-know acceSS to

the bay area liFeStyle

JanuarY | THE CiTY AS GYM (AkA THE BODY iSSUE) ad cloSe: dec 2, 2013 | materialS due: dec 2, 2013How to turn the metropolis into your own personal gymnasium. + An intimate profile of Jonathan Groff, the star of HBO’s new San Francisco–based series, looking. + Winter Design Scoutspecial sections: medical Profiles; get Healthy; shop s.F.

februarY | OUR MExiCAN FOOD MOMENT ad cloSe: Jan 2 | materialS due: Jan 2A Bay Area–wide survey of our most beloved, yet least understood, ethnic cuisine. + Profiles of Local Olympians.special section: Hawaii getaways

march | SPRiNG FASHiON: STYLE iN THREE DiMENSiONS ad cloSe: Jan 31 | materialS due: Feb 3A portfolio pairing the season’s top designs with accessories created by local artisans on 3D printers.special sections: charitable events registry; loving las Vegas; shop s.F.

april | ALL ALONG THE WATERFRONTS ad cloSe: Feb 28 | materialS due: mar 3How does our unique location between ocean and bay affect the city we’re becoming? An issue focused on the relationship between a growing population and a fragile environment. + Spring Design Scoutspecial sections: get Healthy; destination coastline: Half moon Bay to Big sur

maY | LOST iN THE WEST ad cloSe: mar 28 | materialS due: aPr 1An intrepid traveler’s guide to our region’s most remote and under-the-radar getaways. + The New Transportation Complexspecial section: destination coastline: marin to mendocino

June | RED HOT NiGHTLiFE + OAkLAND ON THE BRiNk ad cloSe: maY 1 | materialS due: maY 1The up-all-night guide to the buzziest bars, clubs, and hangouts on all sides of the Bay. And: in the midst of a crucial election year,we take the measure of Oakland, a city with limitless potential—and colossal challenges.special section: Wealth managers

JulY | BEST OF THE BAY ad cloSe: maY 30 | materialS due: Jun 2Our annual compendium of the region’s trendiest, tastiest, and smartest, all leading up the event of the year, the magazine’s famous Best of the Bay Area bash. + Summer Design Scoutspecial sections: medical Profiles; shop s.F.

august | WHERE TO EAT NOW ad cloSe: Jul 1 | materialS due: Jul 1Always our most popular newsstand seller: A critic’s-eye view of the best new restaurants in the world’s finest eating town. + Best Chefs of the Yearspecial section: super lawyers

september | FALL FASHiON ad cloSe: aug 1 | materialS due: aug 1Our biannual portfolio proves once again that the city and its surroundings provide incomparably beautiful settings for strutting our best stuff. + Fall Arts Preview and a Back-to-School Investigationspecial sections: destination coastline: marin to mendocino and get Healthy

october | TECH MiNUS HYPE ad cloSe: aug 29 | materialS due: SeP 1Never mind the clichés: Some companies really are disrupting life as we know it. Here are 25 of them based in the Bay Area. + Fall Travel and Fall Design Scoutspecial section: destination coastline: Half moon Bay to Big sur

november | THE REAL ESTATE iSSUE ad cloSe: oct 1 | materialS due: oct 1Where to buy, where to rent, and how to stretch your dollar in the nation’s most outlandish housing market. + Holiday Gift Guidespecial sections: loving las Vegas; shop s.F.

december | WHO RUNS S.F.? ad cloSe: oct 31 | materialS due: nov 3San Francisco tells the truth about power: Who’s got it, how they’re wielding it, and how it affects us all.special sections: Women super lawyers and Wealth managers; shop s.F.

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e v e n t s

Signature aFFairS with acceSS to

the bay area’S highly engaged Social circleS

san francisco magazine’s best of the baY area partYJUNE 26, 2014Celebrating its fourteenth year, the Best of the Bay Area party brings together 2,000affl uent partygoers in a hip interactive showcase of premier restaurant tastings, open bars, live entertainment, exploratory lounges, auctions, and dancing. The Best of the Bay Area party brings the July Best of the Bay Area issue to life while supporting one of the City’s most respected nonprofi t organizations, Family House. Family House provides free, temporary housing for families of children being treated for cancer at UCSF Children’s Hospital. This year’s event takes place on June 26.

fallfestOCTOBER 13, 2014Leading restaurateurs, winemakers, and epicurean artisans join together for an inspiring day of premier wine and food tasting, chef demonstrations, and panel discussions that highlight the Bay Area’s bounty and bring greater awareness to the benefi ts of eating and drinking from local producers. And, with drink seminars, food demonstrations, and mixology competition, FallFest is one of the most highly anticipated events of the year. it all takes place on October 13, outdoors at Justin Herman Plaza, which is transformed for the day into a European-style marketplace, taking full advantage of the season’s gorgeous weather and the waterfront’s beautiful views. Over 1,500 guests eat, sip, and enjoy all benefi tting Meals on Wheels of San Francisco.

Page 8: alSo From the PubliSherS oF SAN FRANCISCO magaZinemedia.modernluxury.com/mediakits/sanfranciscomediakit.pdf · nonprofi t organizations, Family House. Family House provides free,

a d v e r t i s e r s

SAN FRANCISCOmagaZine’S

diStinguiShedbrand

partnerS

ABC Decorative RugsAG Jeans

Ala Moana Shopping CenterAlain Pinel RealtorsAlfred’s Steakhouse

American Craft CouncilArt.com, inc.

Asian Art MuseumAston Hotels & Resorts/Hawaii

AthletaATYS Design

Baileys LiqueurBaker Furniture

Balboa Bay Club & ResortBank of AmericaBank of the West

BebeBlackBerry/RiM

Bonhams & Butterfi eldsBosch

BOTTEGA VENETABoulders Resort and Golden

Door SpaBrown & Toland Physicians

California Academy of ScienceCalifornia Closets

California Film instituteCalifornia Pacifi c Medical CenterCalifornia Shakespeare Theater

Calistoga RanchCarmel Bach Festival

Carmel Valley Ranch ResortChambers Hotel

ChanelCharlie Palmer Group

Chase UnitedCigar Bar & Grill

City Club of San FranciscoCity National Bank

Claremont Hotel Club & SpaCliff HouseClift Hotel

Coldwell Banker

Cunard CruisesDavid Yurman

DiordiPietro Todd Salon

Discover Health Medical PartnersDon Julio

Donna karanDr. Namrata PatelDr. Vic Narurkar

E&O Asian kitchenEbel Watches Eileen Fisher

Embarcadero CenterEspetus Churrascaria

ExploratoriumFerragamo

Festival del SoleFine Arts MuseumsFirst Republic Bank

Gallerie Judith EngelstadGant

GhurkaGraff

Grand Canal Shoppes at VegasGraton CasinosGucci EyewearGucci Fashion

Habitat for HumanityHakkasan

Half Moon Bay Brewing Company

Hard Rock CaféHarris Restaurant

HermesHEWN

Hotel del CoronadoHotel Nikko San Francisco

HSBC Bank USAHuman Rights CampaignHyatt Carmel Highlands

Hyatt Regency- Scottsdaleintercontinental - Monterey

Jack London Square

Jest JewelsJetSuite

Jim Beam (knob Creek)Johnnie Walker

JoieJumpstartMD

kapalua Wine & Food Festivalkate Spade

kelleher internationalkent & Curwen

ketel OnekitchenAid

krupsLa Marais Bakery

Lake Tahoe: Autumn Food & Wine Festival

Lang Antiques & Estate Jewelry Lavazza

Lodi Winegrape CommissionMacArthur Place

Macy’sMandarin Oriental Hotel San

FranciscoManika Jewelry

Marc JacobsMarin Community FoundationMarriott Newport Coast Villas

McGuire Real EstateMcRoskey Airfl ex Mattress Co.

Mercedes-Benz USAMGM Resorts

MiNi of San FranciscoMoet Hennessey USA

Monterey CVBMonterey Jazz Festival

Mr PorterMuseum of the African Diaspora

Nespresso North AmericaNet-A-Porter

Northstar ResortOakland Museum of California

OkizuOmega

Oracle Open WorldOrthoworks

OzumoPacifi c Fertility Center

Pacifi c Gynecology Obstetrics Medical Group

Pacifi c Union Real Estate Paws Up ResortPeninsula Beauty

Peroni BeerPGE

PloomPolaris Pacifi c Real Estate

Portola Hotel and SpaPrada

Premium OutletsPrince Resorts Hawaii

Project informProject Open Hand

Purcell MurrayPurity Vodka

Restoration HardwareRichmond Ermet Aids Foundation

Riedel Crystal AmericaRimowa USA

Ritz Carlton Residences Lake Tahoe

Rolex TudorRoom & Board

Rosewood Sand HillSacramento Convention and

Visitors BureauSaks Fifth Avenue

San Francisco Design CenterSan Francisco Film SocietySan Francisco Foundation

San Francisco PerformancesSan Francisco Symphony

San Francisco TravelSanta Cruz County CVBSave Mart Supermarkets

Scoop NYCScottsdale CVB

Seven For All MankindSF Ballet

SFMOMAShoe Stories of Sausalito

Shreve & Co.Silicon Valley Community

FoundationSolage Resorts

Sonoma State UniversitySonoma Valley Vintners &

Growers AllianceSony Electronics

Stanford LiveSungevity SolarSutter Health

Tag Heuer WatchesTaj Campton Place

ThermadorTimbers ResortsTourbillon Stores

Tourism New ZealandTourneau

True ReligionUnion Bank

Verizon WirelessVuitton

W HotelWalt Disney Family Museum

Wells FargoWestern Athletic Club

Westfi eld San FranciscoWilkes Bashford

Wine LuxuryZegna

Zen HomeZephyr Real Estate

Zippo Lighters

Page 9: alSo From the PubliSherS oF SAN FRANCISCO magaZinemedia.modernluxury.com/mediakits/sanfranciscomediakit.pdf · nonprofi t organizations, Family House. Family House provides free,

t h e m o d e r n l u x u rY

n e t w o r k

national reach,

community expertiSe

MODERN LUxURY is the preeminent luxury lifestyle publisher in the US with 45 titles spanning the top markets in America. Whether it’s a revealing celebrity profile, a special feature on the chicest trends in design, cutting-edge fashion spreads or an in-depth review of city hot spots, MODERN LUxURY excels in capturing the urbane metropolitan lifestyle. MODERN LUxURY

benefits from the management services of Cumulus Media. As the nation’s second-largest broadcaster, Cumulus Media operates more than 500 radio stations in 120 US cities, reaching 200 million listeners each week.