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MAY 2019
THE COMPANY YOU KEEPStrong family ties, sustainable choices and adaptability have allowed The Hollingsworth Cannabis Company to find its place in Washington’s mercurial cannabis market.
YELLOWING LEAVES?
NITROGEN LEVELS MAY
BE TO BLAME
SCIENCE-BASED CULTIVATION:
WILL YOUR PRACTICES BE
SUPPORTED BY FACT?
PHOTO RECAP:
CANNABIS CONFERENCE
2019
BREEDER’S BRIEF:TIPS FROM BREEDERS
FOR GROWERS
SPECIAL REPORT: CANNABIS ODOR CONTROL
Joy Hollingsworth (left), Raft Hollingsworth III (right)
Former tech entrepreneur Rob Laing founded Manhattan-based vertical farm Farm.One to
bring New York chefs a rare mix of ingredients.
CEO Ryan Cramer and family
Rethinking rooftops, pg. 14
Cucumbers 101, pg. 18
Indoor Ag-Con insights, pg. 40
One Canadian family applies its expertise to guide Big Marble Farms, the largest produce greenhouse operation in Alberta, into the future.
JUNE 2018
A supplement to
WITH CUCUMBERSGROWING 'UP'
ALSO INSIDE
Standing
How harvesting multiple products from one standing
crop leads to a more profitable hemp farm.
PRODUCERS DEBATE
HEMP CERTIFICATIONPROGRAM MERITS
HEMP, HOPS & THEIR SYNERGISTIC FUTURE
WHAT MODIFIED THC LIMITS COULD MEAN FOR YOU
NEW TRADEMARK OPPORTUNITIES FOR HEMP
TALL
www.gardencentermag.com April 2019
farm to
By embracing change, Oregon’s
Cornell Farm is sparking new interests
in its customers.
SPOTTED AT
Spring Trials, pg. 10
TRADE SHOW GUIDE, pg. 43
White hot plant picks, pg. 26 | Moon garden merchandising, pg. 30
Ed Blatter and Deby Barnhart have turned what was once a goat farm into an innovative and inspiring garden center destination.
HORTICULTUREGROUP
Garden Center • Golf • Greenhouse • Landscape • Nursery
2020 MEDIA KITPRINT • DIGITAL • CUSTOM • FACE-TO-FACE
2 | 2020 MEDIA KIT
MEDIA LEADERSHIP
2020 MEDIA KIT | 3
The GIE Media Horticulture Group’s titles lead the market in all metrics that matter: editorial excellence, readership, innovative digital platforms and trust. Collectively, more than 122,748 copies of our print and digital
publications are sent to professionals across North America. We have more than 77,149 email subscribers that hear from us on a weekly basis, and our social media adds up to more than 133,000 followers. More than 500 industry partners rely on our market-leading brands, great service, support and products to drive their businesses. Isn’t it time you harness our reach and resources, and partner with the industry’s best team?
Greenhouse Management
GrowerTalks
Greenhouse Grower
Greenhouse Product News
None of these
No Answer
GREENHOUSE MANAGEMENT
OUR REACH
21,660 Print & Digital Subscribers on Average
(Source: June 2019 BPA Brand Report)
41%Traffic
from Mobile
o n l i n e
117,258Avg. Page Views
per Month
42,943Avg. Monthly
Users
11,057Avg. Email
Subscribers
27.6%Avg. Open
Rate
(Source: Publisher’s Own Data, January – June 2019)
e-news
4 | 2020 MEDIA KIT
Greenhouse Management is the leading greenhouse business management magazine, and is the choice of brands that want to connect with top-level decision makers who depend on our research-driven information to succeed in this competitive market. Our comprehensive mix of print, digital and mobile products have become the standard in the way content is created, distributed and consumed across the greenhouse industry. We continue to develop unique marketing products that allow you to develop and nurture relationships and build your brand.
RELIABLE. USEFUL. INFORMATIVE.
(Source: Readex Research, Ad Effectiveness Study Companion Questionnaire, January 2019)
41%
24%
25%
6% 4%
If you could only receive
one publication, which would
it be?
68%5%
12%
3%14%
Which one of the following
publications delivers the best business
management content?
31%
19% 20%
15%
15%Which one of the following
publications offers the most valuable
research?
43%
14%
16%
20%
4% Which one of these publications helps you best run
your business?
Produce Grower, the top publication dedicated to growers who produce vegetable and fruit crops in controlled environments, targets your marketing message to those growers within this vertical segment of the market. Each one of our integrated marketing platforms is designed to connect you with a clearly defined audience looking for solutions to achieve success. Produce Grower is essential to a strategic marketing approach in this continuously growing market.
PRODUCE GROWER
(Source: Publisher’s Own Data, January – June 2019)
PRODUCE GROWER GIVES YOU ACCESS TO
AN AUDIENCE THAT DEPENDS ON US FOR THE INFORMATION
THEY NEED TO GROW THEIR BUSINESS.
Print & Digital Subscribers on Average
OUR REACHonline
7,070Avg. Email
Subscribers
26%Avg. Open
Rate
e-news
11,320 29,090Avg. Page Views
per Month
10,489Avg. Monthly
Users
35%Traffic from
Mobile
25% 12%
11%
23%
8%
10%2%
8%
2020 MEDIA KIT | 5
Former tech entrepreneur Rob Laing founded Manhattan-based vertical farm Farm.One to
bring New York chefs a rare mix of ingredients.
CEO Ryan Cramer and family
Rethinking rooftops, pg. 14
Cucumbers 101, pg. 18
Indoor Ag-Con insights, pg. 40
One Canadian family applies its expertise to guide Big Marble Farms, the largest produce greenhouse operation in Alberta, into the future.
JUNE 2018
A supplement to
WITH CUCUMBERSGROWING 'UP'
ALSO INSIDE
What do you anticipate your
location’s 2019 sales volume of finished
produce and/or edible transplants grown under cover
to be?
Less than $5,000 $5,000 - $9,999 $10,000 - $24,999 $25,000 - $99,999 $100,000 - $249,999 $250,000 - $499,999
$500,000 - $999,999 $1 million or more
NURSERY MANAGEMENTNursery Management is the most respected publication in the market, offering you the unmatched brand power that comes from partnering with the industry’s only national magazine. We are the trusted choice of companies looking to build business, boost awareness and receive a measurable return on their investment. Nursery Management delivers results others simply cannot match.
(Source: Publisher’s Own Data, January – June 2019)
OUR AUDIENCE RELIES ON NURSERY MANAGEMENT FOR THE LATEST NEWS REPORTS, INDUSTRY EXCLUSIVE RESEARCH AND HIGH-QUALITY TECHNICAL CONTENT.
OUR REACH
15,917Print & Digital
Subscribers on Average
online
41%Traffic from
Mobile
78,138Avg. Page Views
per Month
24,634Avg. Monthly
UsersAvg. Email
SubscribersAvg. Open
Rate
9,665 33%e-news
6 | 2020 MEDIA KIT
NOVEMBER 2018 NurseryMag.com
Plant pricing | PG. 30
Selling your business | PG. 38
Handling the holidays | PG. 44
STATE O
F THE
INDUSTRY R
EPORT
PG. 1
8
Chad Unger
AheadCurveOF THEWillowbend
Nurseries attacks the labor crisis by finding
new ways to automate.
Nursery Management Conference is an annual hybrid educational event that provides nursery owners and managers with timely and critical information that will improve production processes, bolster business management techniques and grow profits.
• Sponsors of Nursery Management Conference are afforded high-visibility and the chance to spend quality time in a small-group setting with decision makers who are eager to discuss new products and solutions that will ensure the success of their business for the years to come.
• A variety of custom sponsorship opportunities are available on a first-come, first-served basis.
NURSERY MANAGEMENT CONFERENCE
Only Event Sponsors will be allowed to attend the event. Any company wishing to sponsor an item or event function must be an Event Sponsor.
EVENT SPONSORSHIP INCLUDES:
Two complimentary registrations to the event
Tabletop display space
Logo recognition on all promotional materials
Post-show attendee list with full contact details
PHOTO BY KEN BLAZE
2020 MEDIA KIT | 7
Garden Center
Lawn & Garden Retailer
Green Profit
None of these/No answer
Garden Center is the industry’s most forward-thinking, award-winning marketing partner, and has established itself as the #1 source of relevant business management content for independent garden center retailers. Our integrated portfolio and custom content products deliver your marketing message to an engaged audience who rely on Garden Center to help develop new ideas for success.
GARDEN CENTERwww.gardencentermag.com April 2019
farm to
By embracing change, Oregon’s
Cornell Farm is sparking new interests
in its customers.
SPOTTED AT
Spring Trials, pg. 10
TRADE SHOW GUIDE, pg. 43
White hot plant picks, pg. 26 | Moon garden merchandising, pg. 30
Ed Blatter and Deby Barnhart have turned what was once a goat farm into an innovative and inspiring garden center destination.
LEADING IN ALL METRICS THAT MATTER.
(Source: Readex Research, Ad Effectiveness Study Companion Questionnaire, January 2019)
OUR REACH
9,464 Print & Digital Subscribers on Average
42%Traffic
from Mobile
o n l i n e
69,202Avg. Page Views
per Month
21,625Avg. Monthly
Users
8,230Avg. Email
Subscribers
25%Avg. Open
Rate
(Source: Publisher’s Own Data, January – June 2019)
e-news
8 | 2020 MEDIA KIT
Which one of the following publications
brings the most value to your
business?
56%16%
21%
7%
62%12%
19%
6%
55%
15%
16%
14%
50%
15%
17%
19%
If you could only receive
one publication, which would
it be?
Which one of the following
publications delivers the most compelling breaking news and
web content?
Which one of the following
publications has the most relevant
content?
EVENT SPONSORSHIP INCLUDES:
Two complimentary registrations to the event
Tabletop display space
Logo recognition on all promotional materials
Post-show attendee list with full contact details
Due to the nature of the event, limited sponsor opportunities are available, and only sponsoring supplier representatives are eligible to register and attend.
The Garden Center Executive Summit is the leading educational conference for owners, executives and managers of independent garden centers in North America who want to engage on topics not addressed anywhere else. During this annual event, businesses on Garden Center magazine’s Top 100 Independent Garden Centers List are honored at a special reception.
• Sponsors of Garden Center Executive Summit are afforded high visibility and the chance to spend quality time with decision-makers who are eager to discuss new products and solutions that will ensure the current and future success of their businesses.
• A variety of custom sponsorship opportunities are available on a first-come, first-served basis.
GARDEN CENTER EXECUTIVE SUMMIT
PHOTOS BY JONO GROSS
2020 MEDIA KIT | 9
Cannabis Business Times
Marijuana Business Magazine
Marijuana Venture
None of these/No answer
BEST IN CLASS
OUR REACH
19,140 Print & Digital Subscribers on Average
60%Traffic
from Mobile
o n l i n e
510,572Avg. Page Views
Per Month
179,259Avg. Monthly
Users
18,686Avg. Email
Subscribers
24%Avg. Open
Rate
(Source: Publisher’s Own Data, January – June 2019)
e-news
10 | 2020 MEDIA KIT
Cannabis Business Times is regarded as the leading business information source for professionals looking to succeed in the legal cannabis cultivation industry. This national award-winning publication offers you access to a niche audience who depends on our content to make informed decisions on all aspects of their businesses. Our print, digital, mobile and face-to-face offerings provide you with an unparalleled return on your investment.
(Source: Readex Research, Ad Effectiveness Study Companion Questionnaire, January 2019)
58%
6%
10%
25%
72%8%
16%
5%
73%6%
10%
11%
59%
3%
12%
26%
If you could only receive ONE of the following
publications, which would it be?
Which of the following
publications has the most valuable
content?
Which of the following
publications do you get most of your
business/strategy-related information/
guidance?
Which of the following
publications delivers the
most compelling breaking news?
CANNABIS BUSINESS TIMESMAY 2019
THE COMPANY YOU KEEPStrong family ties, sustainable choices and adaptability have allowed The Hollingsworth Cannabis Company to find its place in Washington’s mercurial cannabis market.
YELLOWING LEAVES?
NITROGEN LEVELS MAY
BE TO BLAME
SCIENCE-BASED CULTIVATION:
WILL YOUR PRACTICES BE
SUPPORTED BY FACT?
PHOTO RECAP:
CANNABIS CONFERENCE
2019
BREEDER’S BRIEF:TIPS FROM BREEDERS
FOR GROWERS
SPECIAL REPORT: CANNABIS ODOR CONTROL
Joy Hollingsworth (left), Raft Hollingsworth III (right)
(Publisher’s Own Data)
2020 MEDIA KIT | 11
Launching in November 2019, Hemp Grower will provide in-depth business and cultivation features and the latest news and research on the rapidly developing hemp industry in North America and abroad. Hemp Grower, to be published six times in 2020, also offers a daily-updated website (HempGrower.com) and delivers a weekly newsletter to help you stay on top of emerging trends and regulations in this burgeoning market.
HEMP GROWER
OUR REACH
THE 2018 FARM BILL HAS USHERED IN AN INCREDIBLE OPPORTUNITY FOR
HEMP FARMERS.
7,000Print & Digital
Subscribers on Average
• Regulatory news• Industry insights• Business strategy• Cultivation • Extraction• Marketing • Finance• Legal issues
EDITORIAL TOPICS TO INCLUDE:
Standing
How harvesting multiple products from one standing
crop leads to a more profitable hemp farm.
PRODUCERS DEBATE
HEMP CERTIFICATIONPROGRAM MERITS
HEMP, HOPS & THEIR SYNERGISTIC FUTURE
WHAT MODIFIED THC LIMITS COULD MEAN FOR YOU
NEW TRADEMARK OPPORTUNITIES FOR HEMP
TALL
Cannabis Dispensary is the industry’s first true B2B publication dedicated entirely to the retail segment of the legal cannabis market. In addition to an award-winning print publication, Cannabis Dispensary offers multi-platform access to business and regulatory content and is the go-to source for critical information for dispensary owners/operators.
(Source: Publisher’s Own Data, January – June 2019)
OUR REACHonline
7,216Avg. Email
Subscribers
27%Avg. Open
Rate
e-news
13,332Print & Digital
Subscribers on Average
56,451Avg. Page Views
Per Month
24,424Avg. Monthly
Users
62%Traffic from
Mobile
CANNABIS DISPENSARY FILLS THE VOID FOR A DEDICATED BUSINESS MANAGEMENT RESOURCE FOCUSED ON THIS IMPORTANT SEGMENT OF THE INDUSTRY.
CANNABIS DISPENSARY
12 | 2020 MEDIA KIT
Cannabis Conference is the industry leader in cannabis cultivation and dispensary education. The annual conference has quickly differentiated itself from the many industry events with visionary keynotes and speakers, in-depth sessions and focused panel discussions. The 2020 event will include a track dedicated to the hemp market. In 2019, more than 2,000 industry stakeholders from 29 countries came together to engage in the biggest opportunities and tackle the greatest challenges facing the legal cannabis market. Cannabis Conference features more than 85,204 square feet of exhibit space and ample time between education sessions for attendees to spend on the show floor. Exclusive sponsorship opportunities are also available.
THE INDUSTRY’S MUST-ATTEND EVENT
“WE MADE SO MANY NEW
CONNECTIONS AND WILL BE BUSY
FOR MONTHS.”– 2019 CANNABIS CONFERENCE ATTENDEE
PHOTO BY JAKE GRAVBROT
2020 MEDIA KIT | 13
200+registrants on
average
POSITION YOURSELF AS AN INDUSTRY AUTHORITY
14 | 2020 MEDIA KIT
VIRTUAL CONFERENCES
Greenhouse Management produces multiple Virtual Conferences throughout the year covering a wide range of topics, including:
• Plant Health• Increasing Profits• Business Expansion
• Selling to Landscapers• Leafy Greens and Herbs
Sponsors of virtual conferences are included in all promotion materials and have an opportunity to give a brief presentation to all attendees during the conference. Promotional materials feature the sponsor logo and include:• Print ad in an issue preceding the conference• Digital ads• Weekly marketing e-blasts• Copy in weekly editorial newsletters• Follow-up e-blast with permanent link to recordings• Video on the Greenhouse Management website for
year-round access
Enhance your brand and extend your market reach with an exclusive Virtual Conference sponsorship!
HORTICULTUREGROUP RATES AND
CALENDARS
Mike WalshAccount Manager
Cannabis [email protected]
Craig Thorne Account Manager
Cannabis Business Times Cannabis Conference
Jim Gilbride Group [email protected]
Nick Collins National Sales Manager
Greenhouse Management Produce Grower Garden Center
Nursery Management [email protected]
Kate Spirgen Editor
Garden Center Greenhouse Management
Produce Grower [email protected]
216-393-0277
Matt McClellanManaging Editor
Nursery ManagementGarden Center
Sarah BirckheadAccount Manager
Cannabis Business TimesCannabis [email protected]
216-393-0344
Patrick WilliamsSenior Editor
Greenhouse Management Produce Grower
Brian Wilgus Account Manager
Greenhouse ManagementProduce Grower
Nursery [email protected]
Noelle Skodzinski Editorial Director
Cannabis Business TimesCannabis Dispensary
Hemp GrowerCannabis [email protected]
216-393-0247
Brian Maciver Senior Editor
Cannabis Business Times Cannabis DispensaryCannabis Conference
[email protected] 216-393-0225
Scott Anthony National Sales Manager Cannabis Business Times
Cannabis DispensaryHemp Grower
Cannabis [email protected]
216-393-0219
Kelli Rodda Editor
Nursery [email protected]
Bobby AlbinoAccount Manager
Nursery Management [email protected] 216-393-0324
Michelle SimakisEditor
Cannabis Business TimesCannabis Dispensary Cannabis Conference
Jonathan Katz Managing Editor
Cannabis Business Times Cannabis DispensaryCannabis Conference
Chris Manning Assistant Editor
Greenhouse Management Produce Grower
[email protected] 216-393-0265
Andrea Sparr-JaswaScience Editor
Cannabis Business Times, Cannabis Dispensary
Hemp GrowerCannabis Conference
Melissa SchillerAssistant Digital Editor
Cannabis Business TimesCannabis Dispensary Cannabis Conference
Todd CulverAccount Manager
Garden Center [email protected]
Eric SandyDigital Editor
Cannabis Business TimesCannabis Dispensary
Hemp GrowerCannabis Conference
Sierra AllenAssistant Editor
Greenhouse ManagementProduce GrowerGarden Center
Nursery Management [email protected]
Julianne MobilianAssociate Editor
Garden CenterNursery Management
Steven webbAccount Manager
GIE MEDIA HORTICULTURE GROUP SALES & EDITORIAL
16 | 2020 MEDIA KIT
HORTICULTUREGROUP
5811 Canal Road, Valley View, OH 44125P: 800-456-0707 • F: 216-525-0517 • GIEMedia.com
