AIR Company Profile 08_11_2015

Company Profile

Born in October, 2014…

OUR VISIONTo become the leader

in the national knowledge business specializing in Marketing & Social Research,

Strategic & Business Planning and Organization Development.

OUR VISION

OUR MISSION

Our Customers’ vision is our mission.

To help our customers improve efficiency, gain competence and achieve their business &

organization objectives.

Management SummaryOrganization & Business

Alpha Insight & Research, is a home of highly experienced Researchers, Marketing and Management Consultants operating in Bangladesh. With proven track record of delivering an international standard of services at competitive cost, our top team has an enviable working experience of handling over 2500 research projects across the country, in all sorts of economies.

Customer Base – Our top team have a vast experience as a major market research supplier in the country over a short span of time, the team serves both local and overseas customers dealing in a variety of industries, categories and brands.

Our major customer experiences came from telecom sector followed by various others including Tobacco, Building & construction materials, Food and beverage, Toiletries & cosmetics, International Development Organizations and other International Research Agencies.

Among many other milestone studies, we have huge credentials of successfully running the largest telecom sector Brand Health Tracking Studies, Customer Satisfaction Surveys, Mystery Shopping, among others, for around 9 years. Methods we used and outputs have been highly appreciated by international customers.

• We have developed a unique FGD protocol capable of delivering research summary and report at a very high speed within 24-48 hours. We are fully equipped to launch such research hardly within 24 hours notice. The method is found extremely useful for pre-testing of ad campaign at its creative development.

Contd.

Management SummaryCapacity available for Scope of Supply

Organization - We have 12 full time management & staff supported by 1100 member trained part timers (standard practice in this part of the world) including Interviewers, Field Supervisors, Lower level Data Entry Staff (leaving Analysis & Reporting job fully in house), Translators, Note Takers etc. Please click to see the Organization Structure in page 51.

Coverage & Capability - With 7 Regional contact base and over 20 Base Centers across the nation, together with huge in-house IT structure and experienced Analysis Management, we are able to move any project in hours’ notice and can run over 15 large to medium size research projects a month. We are capable to develop it to 25 in a months notice. We have track records of

o Successfully completing 12 large to medium size projects (300-1500 FTF interviews) a month on an average.

o Conducting over 150 FGDs a year.o Conducting over hundred of Mystery Shopping & Mystery Calling studies in a year.o Completing interviews in specific locations of 2500 Union HQs in only 3 days.

a) Tracking Type of Continuous research – on Brand Health, Customer Satisfaction, Brand Equity Measurement etc.

b) Applying statistical random sample techniques and ensure universe representation across the nation.c) Capacity to work at ease in the remote rural areas as well as in the urban geographies.d) Quick turn-around FGDs - launch with hours notice; topline in 24-48 hours, full report in 48-72 hourse) Concept Development Studiesf) Mystery Shopping & Mystery Calling studiesg) Delivering Value added Analysis and Strategic insights h) Capable of providing internationally competitive research solutions; International Standard of

Method/Best PracticePlease click to see the Organization Coverage & Capability in page 43.

Contd.

Management SummaryCompetence:

Hardware:

Contd.

12 Work Stations4 Laptops25 Tabs 1 File Server1 SQL Server1 IP PBX Server 15 IP phone Connections15 Head Phones 1 land line Phone10 Smart Mobile Phone Sets 1 Photocopy machine1 Video Camera

1 Television 1 Scanner

21laser Printer1 Epson Color Printer 25 CATI System5 Voice Recorders1 Spiral machine 1 Laminating machine Broadband Internet Connection3 Qubee Internet Connections2 Grameenphone 3G Internet Modem With Connection

Software:

Windows 7, XPMicrosoft Office 2010Adobe Photoshop Cs4 Adobe Illustrator Cs4 Adobe Acrobat Reader X ProAdvance SPSS/Fortran; SQL/VB/PHP/CrystalCATI Softphone:- X-LiteWeb based Data SolutionIn-House Panel Management Software

Management SummaryProject Management• Indeed this is being practiced since inception of our company. We are a great believer of Project

Management concept.• Each project is managed by a dedicated Project Manager from the day 1 of any project.• Huge and incisive training is given on a continuous basis to manage projects efficiently.Please click to see the Project Management Flow in pages 56-60.

Quality Assurance• While we believe in adherence to quality is a matter of everybody’s baby, we have a dedicated

Manager to look into the Quality aspect independently – across the research work, start to end.• We have a simple philosophy of consistently strengthening 3 pillars of Quality Assurance. They are

a) Employing Right People, b) Employing Right Process and C) Employing Right M&E (Monitoring & Evaluation). On top we are extremely serious about the issues of Confidentiality, with zero tolerance.

Please click to see details of Quality Control in pages 53-68.

Methods & Models• Our team credential includes development of best practice research solutions for leading MNCs. • We are also willing to adapt to our customers models if any, to meet global/local requirements.• We are fully conversant to both Quanti and Quali Models and applications.• We have huge experience with international customers across the world; We are quick learners –

can adapt to customer requirements; develop solutions based on circumstances/need.Please click to see Research Modules in pages 28-33.

Capacity for Real-Time Data Collectionusing Tablets/Smartphones

• Have adequate hardware & Software setup for any real-time survey.

• However, CATI is frequently used to interview/update/monitor.

• Able to develop real-time data collection technology in short notice, depending on the volume of business.

• Also developing strategic alliance with real-time Data Collection Agencies, allowing us to use their facilities by our Data Collectors.

RESEARCH PORTFOLIO

MARKETINGSERVICES

INFORMATION TECHNOLOGY

BrandPortfolio

Development

Media Optimization

Need Based Call Center

Data Processing

Software Dev

PRODUCTION,SALES &

MARKETING

Alpha Insight & ResearchBusinessDivisions

Socio-Economic Research

Research Planning& Audit Service

Outsourcing forOverseas Mkt.

Research Capability/

UsageDevelopment

Service. (For Our Clients)

B To B Research

Marketing Research

RESEARCH

Organization Climate Survey & Need

Assessment

Management Recruitment

Management Training

ORGANIZATION DEVELOPMENT

Organizational & Management Capacity

Assessment

Change Management

Strategic Planning.Business Planning

Direct Marketing / Mailing Service

Event Management

Rural Agro Farming.

Selling & Distribution

MarketPromotion/ ActivationLogistics

Facilitation for international

development partners

Research Organization StructureAIR Board

CONSULTANTS’ POOL

OPERATIONS DIRECTOR

SENIOR RESEARCH MANAGER

SOCIAL RESEARCH MANAGER

ANALYSIS MANAGER

QUALITY COMPLIANCE

MANAGERIT SUPPORT MANAGER

OPERATIONS MANAGER

ASST. MANAGER

FIELD QUALITY ASSURANCE

ASST. MANAGER

DATA QUALITY ASSURANCE

PANEL DEVELOPMEN

T COORDINATO

R

ASSISTANT RESEARCH MANAGER


RESEARCH EXECUTIVE


ANALYSIS EXECUTIVE

DATA PROCESSING

CO-ORDINATORDATA PROCESSING

CO-ORDINATOR

RESEARCH EXECUTIVE

RESEARCH EXECUTIVE

RESEARCHEXECUTIVE

RESEARCHEXECUTIVE

RESEARCHEXECUTIVE

SOCIAL RESEARCH EXECUTIVE

SOCIAL RESEARCH EXECUTIVE

OPERATIONS

EXECUTIVE

OPERATIONS

EXECUTIVE

ASSISTANT OPERATIONS

MANAGER

ASSISTANT OPERATIONS

MANAGER

FIELD SUPERVISOR

ASST. FIELD SUPERVISOR

SENIOR FIELD SUPERVISOR

FIELD INTERVIWER

REGIONAL FIELD

COORDINATORSR. ANALYSIS

EXECUTIVESR.

ANALYSIS EXECUTIVE

PANEL (30)• 20 DATA ENTRY OPERATORS• 4 DATA CODING PERSONNEL• 6 DATA CLEANING / EDITING

PERSONNEL

OTHER BUSINESS DIVISIONS

PANEL (65)• 15 FGD MODERATORS (3 IN-HOUSE)• 15 TRANSLATION SERVICE EXPERTS• 20 TRANSCRIPTION SERVICE

EXPERTS• 15 SRP (SPECIALLY RECRUITED

PANEL)

ANALYSIS EXECUTIVE

DATA PROCESSING

CO-ORDINATORDATA PROCESSING

CO-ORDINATOR

ROLLING PANEL (1000) ensured via continuous recruitment & training

Engagement Ratios: Field Interviewer : Field Supervisor = Max 5 : 1 Field Supervisor : Senior Field Supervisor = Max 4 : 1

MANAGER ACCOUNTS &

FINANCE

FIELD SUPERVISOR



FIELD INTERVIWER

REGIONAL FIELD

COORDINATOR

FIELD SUPERVISOR



FIELD INTERVIWER

REGIONAL FIELD

COORDINATOR

FIELD SUPERVISOR



FIELD INTERVIWER

REGIONAL FIELD

COORDINATOR

FIELD SUPERVISOR



FIELD INTERVIWER

REGIONAL FIELD

COORDINATOR

FIELD SUPERVISOR



FIELD INTERVIWER

REGIONAL FIELD

COORDINATOR

PROJECT ACCOUNTS

COORDINATOR

HEAD OF RESEARCHMD & CEO

RESEARCH ADVISOR

Grameen Danone

Akij Food & Beverage

Nestle

Top team Customer Experience

Contd.

Tobacco Telecommunications & Media Food & Beverage

Banglalink

Grameenphone

AKTel/Robi

Warid (now Airtel)

Coca-Cola Far East

AML (Coca Cola Local Franchise)

KFC

Transcom (Pizza Hut)

Transcom

ACI

Thums Up

Limca

Telenor

Space Partnership International

AMTOB

Contd.

Energy Real Estate & Construction Materials Electronics

Packaging

Security

TOTAL Lubricants

TSI / Padma Petroleum

Rahimafrooz

Grameen Shakti

IDCOL (Infrastructure Development Co Ltd)

Décor Ceramic

Mirpur Ceramics

Khadim Ceramics

United Group Ltd.

BOSCH – India*

DELL Singapore

Brummer & Partners

Bangla Cat

Tetra Pak

Group 4 Falck


Contd.

BankingToiletries &

Cosmetics / Hygiene Care

Medicare Government

Bangladesh Bank

Citibank N.A.

Unilever Bangladesh

Marks & Allys Ltd.

Shiseido

Radiant Pharmaceuticals

BIRDEM

Ibrahim Cardiac Hospital & Research

Institute

Glaxo SmithCline

MoHFW (Ministry of Health & Family Welfare)

Export Promotion Bureau –

Bangladesh


Education UN Organizations Development Agencies Research & Consultancy

University of Oxford

Asian UniversitiesVice-Chancellors’

Conference

English Language Proficiency for

Students in Religious Schools

UNICEF

UNFPA

WHO

UNIDO

Swisscontact

Nathan Associates - USA

IESC – USA

KATALYST

ATDP II (USAID Project)

Development Alternatives Inc.

Care

JBS International - USA

Ernst & Young Pvt. Ltd

Weidemann Associates – USA

Japan International Cooperation Agency

KMC

Kadence International

Synovate

Varieties of Training on

Management Development


TobaccoTelecommunication Services

Satellite Communication ServicesReal Estate & Construction

Electronics / White GoodsFoods & Beverage

HealthCare Industry/ServicesToiletries & CosmeticsBeauty Care Products

Contraceptives Supermarket Chain

Ready-made Garments / TextilesNational Public Health

PharmaceuticalsHealth & Hygiene

Batteries / Tires / IPSPackagingLogistics

Agro Based Products MarketingLubricants

Distribution / Trade Marketing

MORE THAN 2,500 PROJECTS

COUNTRYWIDE

Rural Marketing, Sales & DistributionRural Business Planning / Development

Rural Farmer - Fertilizer Usage / Alternatives Training on Capacity development – For Trainers & End

UsersAgro Value Chain Analysis

Agricultural Farming – Rural AreasRural Communication – Media / Concept Development

Rural ICT Service Development Rural Market/Distribution – Renewable Energy

NGO capability AssessmentManagement Development

Change Management Strategic Planning

Corporate Reputation ManagementInvestment Promotion

Business / Industry Capacity Enhancement Computer Hardware/Software Marketing

Machineries/Industrial MachinesBanking

Insurance Export Promotion

Event Management Formal Education

Facilitation for international development partners

Top team Industry Experience

Social, Environmental and Economic Impact Studies

Organizational Training Need Assessment

Market Mapping & Assessment

Concept & Name development studies

Consumption Basket Tracking

Customer Satisfaction Tracking

Price Sensitivity Measurement and Monitoring

Media Development Studies

Segmentation StudiesTotal Offer Test (TOT), Simulated Test Marketing

(STM)

Demand Assessment & Forecasting

Brand Equity MeasurementCorporate Stakeholder Mapping & Classification

studies

Corporate Reputation Tracking Studies

Test Marketing / Simulated Test Market Evaluation

Trade / Retail Census and Audit

Post Launch Tracking

Pack Development studiesProduct Development Studies; Quality

TrackingBrand Health Tracking; U&A studies

KPI ( Key Performance Indicators ) measurement and monitoring

Marketing Communication Concept development

Trade Mktg., Distribution and Merchandising Studies

Brand World Evaluation

Brand Portfolio Development Advertising / Communication

Screening/TrackingOrganizational and Management Capacity Evaluation

SDF / Brand Switching Analysis

Behavioral Studies

Baseline, M&E Framework development. M&E Studies

Types of Projects Handled

VALUE ADDED ANALYSIS;

MGT. INSIGHT

Market & Industry Profiling/

AssessmentLarge

Consumer Tracking Surveys

Brand Performance

Tracking

Customer/Trade

Satisfaction Surveys

Mystery Shopping

BUSINESSPLANNING.Business

To BusinessResearchRetail

Census & Audit

Corporate Reputation

Tracking

Survey Research.Baseline

StudyM&E

Segmentation

Brand Portfolio

Development Research.Demand Analysis

Product Development Research

Brand Launch

Monitoring

Major Areas of Strength

Both Quanti & Quali

20

Quality Control

21

ProvenAIR

Track Records

Employing Right

People

Employing Right M&E

(Monitoring & Evaluation)

Employing Right

Process

Quality Control

22

Exercising Confidentiality

Zero Tolerance.

Zero complaint to date

Dedicated Control Room

operation for each project

Member ofMRS UK.

Adherence to MRS code of

ethics & conduct

Rigorous Supervision

by Senior Management

Dedicated Project

Manager for each research

project

Each Projectis coded.

Identity known at the senior level

only

Stringent control on Record Keeping

Legal Bindings

/ NDA

Employing the Right Control:

Quality Control Procedure

Performance /Quality Tracking Tools Description of the Tools Percentage(out of 100)

Accompany call (fieldwork) Management/supervisor accompanies a full interview of the respondent, along with the field interviewer 10

Back-check (fieldwork)After an interviewer completes an interview, management/supervisor pays a visit to respective address to validate the interview by asking some preliminary questions

10

Telephone callback (fieldwork)Done both in the field as well as at the head office; information from an interview is cross-checked with the respondent via phone call. A control room is set up at HO for each project.

15

Surprise visit (fieldwork) Management/supervisor pays a visit to interview location without prior notice to the interviewer team 5

Questionnaire scrutiny Done both in the field as well as at the head office; done to check any inconsistencies and gaps in information 100

Data entry check & validationPre-set data validation rules will be applied to data entry format, considering logical relations and data range. After data entry is complete, the data is checked randomly for erroneous entries.

50

Logic check All responses from the interviews are analyzed 100

Performance Appraisal – E:G:A Grading E-G-A (Excellent-Good-Asset) grading maintained for all panel members for future employment in different projects 100

Record Keeping M&E (Monitoring & Evaluation) Database are maintained at Head Office. 100PDC (Panel Development Committee) Meeting

Performance reviewed by an independent committee of which the Chairman and HOR is a member. Every month

• Evaluating FW performance of each FI (Field Interviewer) for each project via mandatory quantifiable performance appraisal, primarily focusing on…

− Understanding of objectives − Understanding of questionnaire − Understanding of sampling criteria − Understanding of interview process − Communication; questioning style − Record-keeping − Timing

24

Analysis Toolboxes Experienced With

25

Analysis Toolbox Experienced with

We are using a comprehensive range of Analysis Toolbox to deal with sophisticated analysis and interpretation of any complexity.

Quantitative Research Description Perceptual Mapping Mapping user’s perceptions on perceived important factors

Psychological/Projective Techniques for Qualitative Research

Use of word associations, picture associate, sentence completion, cartoon testing & other psychological stimuli

Content Analysis Analyze the recorded FGDs etc. – conversation/ participation between the Group respondents and Moderator with special emphasis to inner feelings, mood, motivation and psyche

Elicitation of Most Significant Changes

Highlights attitudinal and behavioral changes over time. Tolerance, acceptance or rejection of key ideas/ inputs. Reaction to changes and understanding of key benefits

Benefit Segmentation Analysis Identification of user groups influencing benefits as desired

AIDA Analysis Identifying status of awareness/interest/desire to adopt a system/service/behavior vis-à-vis final changes in action

Automatic Interaction Detection Technique Target group/audience segmentation influencing favorable attitude & usage

Unit Cost Estimation Estimate Unit cost of BCC changes by BCC indicators and overall

Qualitative Research Description

FGDs & in-depths Projective techniques; Content analysis; Observation; Psychological interaction; Sensitivity Analysis etc. Transcription/translation/audio-video listening, studying moderators’/note takers’ notes etc.

Case studies Discussions; Evidence collection; Reference-collection; Expert opinions etc.

Contd.

26

Quantitative Research Description

Financial Appraisal & AuditDocument screening. Financial audit in collaboration with Chartered Accountants, Ahmed Mashuque & Co. Financial analysis including Ratio analysis, complete investment portfolio analysis etc.

LOGIT Analysis Identifying key user segments prompting high adaptation, attitude & behavioral changes of relevant population

Cluster Analysis A tool for segmenting user groups in terms of homogeneity of different demographics & psychographics

Factor Analysis Primarily used for attitudinal data reduction i.e. exploring tangible & intangible attributes driving user perception about specific objects in certain course of action

Conjoint Analysis To identify best possible benefit package via exploring factor importance & utility values of different levels of respective factors, desired by users

Point Vector Analysis Extracting key factors which form general perceptions about certain objects. (e.g. Family Planning.)

Correspondence Analysis To isolate specific attributes which are closely associated with a specific stimulus

Correlation, Regression, Discriminant Analysis

The first two measure degree of association between different variables; while the third one pin points the key factors leading to differences among different users groups

Advertising Impact/Effectiveness Evaluation

Evaluate the message comprehension, usage interest generated, conviction & clarity & final action/adoption

Media Evaluation & Optimization ModelsUse of Media models to evaluate expected reach & frequency of a certain communication; and also evolve specific media plan to optimize impact (minimize cost) for achieving certain level of reach/frequency or maximize impact for a given media budget

SWOT analysis Exploring strengths, weaknesses, opportunities & threats vis-à-vis specific approach

Use of Statistical Experimental Designs Evaluate user response to combination of factors via factorial design, Latin square matrix etc.

Brand Value/Equity Matrix The specific value / utility which users attach to a different tangible & intangible attributes vis-a-vis specific object

PORTER Model Exploring market/industry potentials via identifying supply & demand side strengths

Analysis Toolbox Experienced with

What Makes Us Unique…


Contd.

o Senior Management experience in multi disciplinary RESEARCH environment;

multiple discipline business environment.o Country wide work experience

One Stop Service

StrategyPlanning

Research

(under one umbrella)

29

Best Practice/ Protocol

Development at

global/regional/local levelsBrand

Equity Monitoring

Retail Census &

Audit

Price Sensitivity Analysis

Product History Tracking

Product Quality

Perception

Brand Launch

Monitoring

Customer Satisfaction

Tracking

Brand Health

Tracking

MarketSegmentation

Stakeholder Perception Mapping/

Classification/ Tracking


Major Achievements of our Top-team

Major Research handled

Proven Track Records

Segmentation

Advertisement Pre &

Post TestingProduct Quality

Perception

Total Offer Test; STM

Price Sensitivity Analysis

Corporate Reputation

Tracking

Concept Development

Customer Satisfaction

Measurement

Trade Marketing;

Distribution & Merchandising Evaluation

ProductDevelopment

CPTPSM

MASQ

Retail Census &

Retail Audit

Most extensive Brand Health

Tracking(GCS & Oracle

Tracker)

Stakeholder Classification /

Mapping

Experience in Tracking Studies

Contd.

Type of study done Country Experience Dimensions of study Frequency Years of

experience

Brand Health Tracking (BHS), separately for urban and rural mkts.

Bangladesh

1200 samples (about 5000 contacts) per

month - PAPI

Monthly/ Quarterl

y8

Customer Satisfaction Tracking (CSS), separately for prepaid and postpaid subscribers

Bangladesh

1300 samples (about 5500 contacts) per

month - PAPI

Monthly/ Quarterl

y8

Retail Satisfaction Tracking (RSS) Bangladesh PAPI Quarterly 5Customer Care Service Tracking Bangladesh Mystery Shopping Quarterly 4Regulatory Compliance Tracking Bangladesh Mystery Shopping Quarterly 4Ad/Communication Perception Tracking Bangladesh FGD -

Stakeholder Perception Tracking Bangladesh In-depth interviews Annual 3

Stakeholder Perception Tracking Bangladesh In-depth interviews

Annual (planned) 1

CARE Banglades

h

Packaging Effectiveness Monitoring Bangladesh Major manufacturers Annual 3

Monitoring & Evaluation of different Development KPIs Bangladesh

Covering major socio-economic development

projectsAnnual 2

Monitoring & Evaluation of Training Impact on RMG Workers Bangladesh

Covering major socio-economic development

projectsAnnual 1

Type of study done Country Experience

Dimensions of study Frequency Years of

experience

Corporate Reputation Tracking Bangladesh - Annual 2

Experience in Tracking Studies

Research Techniques

CAPI /PAPI (F-T-F, i.e., Face to Face Interviewing)

IDI (In-Depth Interviews)

CATI (Computer Assisted Telephone Interviewing)

Mystery Shopping

Real-time Data Collection using Smartphone/Tab (can be used at short notice)

FGD (Focus Group Discussions) – Mini, Standard, Extended

Using FocusVision services – video-streaming, i.e. live transmission of FGDs

Observations

Management Encounter Sessions

Sensitivity Panel

Others

Current Infrastructure & Corporate Capability

• International Standard Methods & Best Practice

• 15 Full-time Management/Staff• 1500 member rolling field panel• 7 Regional bases• 2000 SFT Corporate Office• 12 Workstations, Adequate IT set up• Multilayer QC; separate QC

Managers/Functions• In-house FGD facilities• In-house Analysis (Advance

SPSS/Fortran; SQL/VB/PHP/Crystal)

Infrastructure• FTF(PAPI)/CATI/FGD/IDI/Mystery

Shopping• 20 research projects a month• 5000 statistical random interviews /

20000 household contacts via KISH GRID per month

• 100 FGDs / month • 25 High-level / Corporate interviews • MS PowerPoint / Word / Excel / SPSS

reporting – hard & soft copies• Data-file in preferred format • Presentation • Short notice clarification / Provision

for Additional reporting to customers

Capability

36

AIR Research Team

Wahid Uddin MBAManaging Director & CEO

Our TOP Management

Career Highlights since 2003• Senior Research Manager – Insights & ideas Ltd.• Senior Operations Manager – Insights & Ideas Ltd.• Operations Manager – Insights & Ideas Ltd.• Operations Executive – Insights & Ideas Ltd.• Management Trainee – Insights & Ideas Ltd.

Major Achievements – Market Research• Handled over 1500 Research Projects, including Feasibility Study, Concept Development & Tracking studies • Handled several studies on Understanding Consumer Perspective & Need-gap Analysis • Managing client services successfully for last 10 years• Able to resolve all types of research issues at ease• Leads the Research Team , with full command and respect

Qualitative Research Competence• Conversant in projective tools for different qualitative studies • Conducted over 200 Focus Group Discussions as Moderator • Special Interest – B2B (Business to Business) Research, Stakeholder Audit etc.

Personal

• Associate Faculty Member, America Bangladesh University, Dhaka

Our TOP ManagementMohammad Wasfi TamimHead of ResearchOther Professional Status:

Consultant with Bangladesh Brand Forum, Concord Group & BGMEAResearch / Consulting Activities (While Working for Other Companies)

– Ceramics Industry Market Intelligence Study 2013– Start Up Planning & Execution for Bakery Business 2013– Aviation Industry Feasibility Study 2013– Real Estate Industry Feasibility Study 2013– Micro Health Insurance Base Line Study 2012– Telecom Industry - Mystery Shopping Retail & Call Center for Robi Axiata

2011.– Telecom Industry – Customer Satisfaction Study for Robi Axiata 2011– Telecom Industry – AD Evaluation Study for Robi Axiata 2011– Jute Industry – Industry Analysis for Katalyst 2010– Painting Industry – Category Mapping for BERGER 2009-10– Edible Oil Industry – Category Mapping for BEOL 2009– Telecom Industry – Customer Satisfaction Study for Banglalink 2007-08– Telecom Industry – Brand Tracking Study for Banglalink 2007-08– Tobacco Industry – CLT & PLT for Philip Morris International 2008

Our TOP Management

Shahidul IslamOperations Director

Different Positions since 2004

• Managing Director – CSDL• Head Of Operations – The Cell Bangladesh• Organization Process Development Manager - Insights & Ideas Ltd.• Operations Manager – Insights & Ideas Ltd.• Management Trainee – Insights & Ideas Ltd.• Regional Field Operations Manager – Insights & Ideas Ltd.

Our TOP ManagementMd. Nuruzzaman SagarAnalysis Manager


• Director – CSDL• Head Of Analysis – The Cell Bangladesh• Research Analysis Executive – Insights & Ideas Ltd.• Analysis Executive - Insights & Ideas Ltd.• Data Processing Coordinator – Insights & Ideas Ltd.• Management Trainee – Insights & Ideas Ltd.

Our TOP ManagementRezwan MasudAsst. Operations Manager


• Asst. Operations Manager – Crystal Sales & Distribution Ltd.• Regional Operations Manager – Insights & Ideas Ltd.• Operations Executive – Insights & Ideas Ltd.• Field Operations Coordinator – Insights & Ideas Ltd.• Senior Sales Executive – Abdul Monem Ltd.• Supply Chain Management Officer – Orion Group

Alpha Insight & ResearchTA 95, 2nd Floor, Gulshan-Badda Link Road,

Gulshan 1, Dhaka 1212Phone: 02 9858436

M.K.M Wahid UddinCell: +88 01811 486 945

[email protected]@gmail.com

For further details please call:

Our Contact Addresses

Documents

AIR Company Profile 08_11_2015