12018Media Kit
ADVERTISING OFFICE
The Walchli Tauber Group, Inc.2225 Old Emmorton Road, Suite 201Bel Air, MD 21015Tel (443) 512-8899, Fax (443) 512-8909www.wt-group.com
David BakerNational Advertising Sales ManagerExt 105, [email protected]
Roland KeveRecruitment Sales, Print Production ManagerExt 101, [email protected]
Joseph FarranOnline Production ManagerExt 124, [email protected]
PUBLISHING OFFICE
American Association of Neurological Surgeons5550 Meadowbrook DriveRolling Meadows, IL 60008Tel (847) 378-0500www.aans.org
Alice KelseyAssociate Executive Director
Paula KruegerMarketing Manager
The American Association of Neurological Surgeons (AANS) offers a variety
of print and online advertising programs to help companies target the AANS
membership in a direct, meaningful way. These exceptional vehicles provide you
with diverse options to reach the AANS members year-round, as well as distinctive
programs that allow you to directly focus your message to attendees of the AANS
Annual Scientific Meeting.
Founded in 1931 as the Harvey Cushing Society, the AANS is a scientific and
educational association with nearly 11,000 members worldwide. The AANS is
dedicated to advancing the specialty of neurological surgery in order to provide
the highest quality of neurosurgical care to the public. Fellows of the AANS are
board-certified by the American Board of Neurological Surgery, the Royal College
of Physicians and Surgeons of Canada, or the Mexican Council of Neurological
Surgery, A.C.
Table of ContentsClick the links above to jump to the desired page
Journal of Neurosurgery Opportunities
Print issues
Website advertising
Email advertising
Neurosurgical Focus Email advertising
Mobile advertising
AANS Opportunities
Website advertising
Email advertising
AANS Neurosurgeon Quarterly eTOC
Annual Scientific Meeting Opportunities
Best of JNSPG
Website advertising
Email advertising
Meeting Attendance
2Journal of Neurosurgery Print Advertising
AANS Journal of Neurosurgery has been acknowledged for more than a half-century by neurosurgeons and other medical specialists around the world for its scholarly clinical articles, vanguard laboratory research papers, distinguished case reports, savvy technical notes and much more.
Journal of Neurosurgery: Spine (1999) and Journal of Neurosurgery: Pediatrics (2004), are also published monthly and are well-respected in their areas of the specialty.
Frequency: Monthly.
Mail class: Periodical class mail/air freight; mails polywrapped third week of month prior to issue date.
Total circulation: 5,472
Net press run: 6,152 (September 2016)
CLOSING DATES*
Issue Date Space Material Inserts
January 11/14 11/17 12/12
February 12/14 12/18 1/11
March 1/23 1/25 2/9
April1 2/16 2/20 3/9
May 3/22 3/27 4/12
June 4/19 4/23 5/10
July 5/22 5/25 6/12
August 6/22 6/25 7/12
September2 7/23 7/25 8/12
October 8/22 8/24 9/12
November 9/21 9/24 10/11
December 10/18 10/22 11/12
*Cancellations cannot be accepted after space confirmation date.1April issues are distributed at the AANS Annual Scientific Meeting.2September issues are distributed at the CNS Annual Meeting.
RUN OF BOOK (ROB) B/W RATES*
Frequency 1 page 1/2 page 1/4 page
1x $2,730 $1,860 $1,375
3x $2,535 $1,725 $1,255
6x $2,355 $1,590 $1,185
12x $2,260 $1,580 $1,155
24x $2,180 $1,545 $1,100
36x $2,115 $1,530 $1,045
48x $2,075 $1,495 $1,030
72x $2,055 $1,480 $1,015
*Rates for Journal of Neurosurgery, Journal of Neurosurgery: Spine, and Journal of Neurosurgery:Pediatrics.
COLOR RATES (PER PAGE)
Standard $800
Matched $860
Metallic $1,160
4 Color $1,805
5 Color $2,575
5 Color Metallic $2,945
COVER/PREFERRED POSITION RATES*
Journal Mark $14,000 per issue (3 minimum)
Cover Tip $15,000 per month
2nd Cover Earned rate plus 50%
3rd Cover Earned rate plus 25%
4th Cover Earned rate plus 50%
Facing 1st Text/TOC Earned rate plus 15%
*Non-cancellable, 10% penalty applied.
INSERT RATES
Two page insert 3 times earned B/W rate
Four page insert 5 times earned B/W rate
Business reply cards* 1 time earned B/W rate
Larger-size business reply cards* 2 times earned B/W rate
Larger units, gate-folds, diecuts Contact sales representative
*Accepted when run in conjunction with an advertisement of at least one page. Please check with production manager for sizes, stock and binding requirements. Cancellations will not be accepted after space confirmation date.
BONUS DISTRIBUTION
Meeting Date Issue
AANS Annual Scientific Meeting Apr 22-26 April
CNS Annual Meeting Oct 7-11 September
AGENCY COMMISSION: 15%
Color charges and position charges are commissionable. Insert charges are also commissionable (excluding back-up charges). All extra charges are noncommissionable.
CORPORATE SUPPORT & EXHIBIT OPPORTUNITIES
To get the latest information on AANS corporate and AANS Annual Scientific Meeting support opportunities, please contact Kim Schrader of the AANS at [email protected], or call (847) 378-0552, or visit www.aans.org/exhibit.
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MECHANICAL SPECIFICATIONS
Size Dimensions
Spread (bleed) 16-3/8 x 11-1/8
Full Page (bleed) 8-3/8 x 11-1/8
Full Page (non-bleed) 7-1/4 x 10
Half Page (horizontal) 6-5/8 x 4-11/16
Half Page (vertical) 3-1/8 x 9-5/8
Quarter Page 3-1/8 x 4-5/8
2-page Insert 8-3/8 x 11-1/8
4-page Insert 17 x 11-1/8
Cover Tip 8 x 7 maximum
Publication trims at 8-1/8 x 10-7/8, keep live matter 1/2 from trim. AD MATERIAL DELIVERY ADDRESS
For insert ad material:Dartmouth Printing Company, Attn: Lisa George, JNS (Month/Quantity)69 Lyme Road, Hanover, NH 03755
For all other ad material:Walchli Tauber Group, Inc., Attn: Roland Keve (JNS, Issue date)2225 Old Emmorton Road, Suite 201, Bel Air, MD 21015
REPRINT CONTACT
Rockwater, Inc., Attn: Beth Ann RocheleauTel (803) 359-4578, Fax (803) 753-9430, [email protected]
INSERT REQUIREMENTS
2-page insert: 8-3/8 x 11-3/164-page insert: 17 x 11-3/16
Trimming: 1/8 on all sides; margin for live matter 1/2 inside all edges of untrimmed insert.
Stock: 70 lb. text stock minimum, 100 lb. maximum.
Quantity: 10,000
Copy Clearance: All inserts are subject to approval by the editor. Copy must be supplied to the WTG production department prior to printing inserts. Proofs should be emailed to Kim Boyd. Allow three weeks for approval.
ELECTRONIC AD SUBMISSION
Below is the file format submission information. Ads must be submitted as a high-resolution PDF with advertiser name and issue date in the filename.
Send a high-resolution PDF via email to Roland Keve at [email protected] if the file is under 25 MB.
For larger files or files having trouble being delivered via email, use a 3rd party file sharing service (Hightail is preferred, www.hightail.com). Once uploaded send an email to Roland Keve at [email protected].
NEUROSURGICAL DATABASE LIST RENTAL
AANS Neurosurgical Database includes member and non-member neurosurgeons, nurses, physician assistants and other medical professionals. A variety of data sorts available allow you to target your prospects more effectively.
AANS Member Services5550 Meadowbrook Drive, Rolling Meadows, IL 60008Tel (847) 378-0500
RECRUITMENT EARNED RATES
Earned rates are given to advertisers based on advertising frequency within a 12-month period. Advertisers may combine space units run in JNS, JNS: Pediatrics and JNS: Spine. The earned rate is determined by the number of insertions. A cash discount of two percent is applied to annual contracts paid prior to January 1.
RECRUITMENT EARNED RATES
Your position can be posted online for an additional fee of $450 per the month immediately, or $250 if posted the month the ad appears in print. Thereafter, the fee will be $250 for any additional months. All classified advertising must be prepaid before the ad can appear in print or online. Payment can be sent by check or credit card.
Classified ads may be submitted as a high-resolution PDF. If a PDF is not available, please send a Microsoft Word file to [email protected], and WTG will create the advertisement at no additional charge.
Journal of Neurosurgery Print Advertising
READERSHIP SURVEY
Readership Survey findings from Kantar Media Healthcare Research Custom study that evaluated six neurosurgery publications. The email survey was distributed in mid-October 2015 and was followed with 2 reminders that were sent to non-responders. 142 domestic neurosurgeons completed the survey.
For complete survey findings contact David Baker at (443) 512-8899 x105 , [email protected] or click here.
IMAGE RATING: OVERALL QUALITY
Journal of Neurosurgery 4.36
Neurosurgery 4.24
Spine 3.81
The Spine Journal 3.73
World Neurosurgery 3.60
Spine Surgery Today 3.45
#1 ranking for Journal of Neurosurgery Average Issue Readers
#1 ranking for Journal of Neurosurgery Relevance to Practice
#1 ranking for Journal of Neurosurgery Overall Publication Quality
#1 website (www.thejns.org) for importance of staying abreast of new medical developments in the field
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The Journal of Neurosurgery (JNS) website contains all articles published
