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ADVANCED ANALYTICS TOUR

ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

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Page 1: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

ADVANCED ANALYTICS TOUR

Page 2: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

SPONSORS

Page 3: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

About NeudesicAccelerating Digital Evolution Across the Enterprise

The Neudesic approach to digital evolution focuses on digitizing the four facets of an organization…

Page 4: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

Employees

DIGITAL EVOLUTION

OperationsCustomers

Products

Page 5: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

PREDICTIVE ENTERPRISE

ENTERPRISE NERVOUS SYSTEM

DIGITAL PLATFORMS

DIGITAL WORKPLACE

IMPACT

Neudesic’s Service Lines

Page 6: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

Our focus is the Predictive Enterprise where every business decision is supported by your enterprise’s collective wisdom.

PredictiveEnterprise

Page 7: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

We achieve this through traditional and advanced analytics techniques and technologies.

PredictiveEnterprise

Page 8: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

We leverage a combination of machine learning and predictive analytics to optimize your decision making process and provide amazing insights into how your business operates.

PredictiveEnterprise

Page 9: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

T O P I C S C O V E R E D

Introduction to Advanced Analytics

Advanced Analytics Solution Framework

Technologies Driving Advanced Analytics

Advanced Analytics Use Cases

Page 10: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

TODAY’S PRESENTERS

Page 11: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

Data Analytics

Data + Analytics

Modernizing Business Intelligence

Data Management• ETL• ELT• MDM• Integration

Workflows

Data Storage• RDBMS• BigData• NoSQL• DataLakes

Advanced Analytics• Predictive• Prescriptive• PrescriptiveBatch• RealTime

Reporting & Visualization• Reporting• Exploration

Page 12: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

What happened?

D I F F I C U L T Y

VA

LU

E

D E S C R I P T I V E A N A L Y T I C S

Why did it happen?

D I A G N O S T I C A N A L Y T I C S

What will happen?

P R E D I C T I V E A N A L Y T I C S

How can we make it happen?

P R E S C R I P T I V E A N A L Y T I C S

H I N D S I G N T

I N S I G H T

F O R E S I G H T

Data + Advanced AnalyticsNeudesic’s Vision

Page 13: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

A D V A N C E D A N A L Y T I C S

T R A D I T I O N A L B I

What happened?

D I F F I C U L T Y

VA

LU

E

D E S C R I P T I V E A N A L Y T I C S

Why did it happen?

D I A G N O S T I C A N A L Y T I C S

What will happen?

P R E D I C T I V E A N A L Y T I C S

How can we make it happen?

P R E S C R I P T I V E A N A L Y T I C S

H I N D S I G N T

I N S I G H T

F O R E S I G H T

Data + Advanced AnalyticsNeudesic’s Vision

Page 14: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

Integrate into existing analytics

Taking Advantage of New InformationEvolution of the Data Source

Page 15: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

Advanced Analytics now accounts for 12.4% of all data & analytics spend in today’s enterprise.

THE BUYERS MARKET RESPONSE

Page 16: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

THE TECHNOLOGY MARKETS RESPONSE

PaaS

AlgorithmMarketplace

Page 17: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

MAJOR VENDOR

VS.

BEST OF BREED

Page 18: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

VERTICAL AGNOSTIC TOOLS AND PLATFORMS

Operations

Marketing

$ Finance

Single Platform

üLicensing üTrainingüGovernanceüConfidence

Page 19: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

REINVENTION IS KEY TO A COMPETITIVE MARKETPLACE

To account for need of reinvention, you’ll need to be aligned with:

1. Proper technology2. Proper advanced analytics frameworks

and maturity model3. Research à model4. Promote to integration

Goes without saying, if everyone is headed this direction.

Page 20: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

WHERE WE WANT TO FOCUS

CRAWL WALK RUN

Page 21: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

WHAT IS A CULTURE OF ANALYTICS?

“Everyone has the ability to ask and answer questions with data.”

“Everyone participates in the data discovery process.”

”A place where people can be creative with data.”

“An environment where workers aren’t limited to prebuilt reports.”

“Gut decisions become data driven decisions.”

Page 22: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

WHY IS AN ADVANCED CULTURE OF ADVANCED ANALYTICS IMPORTANT?

“When we see data displayed in a picture or graph, meaningful relationships that we would likely have missed are often made obvious.”

“The cost is that we also sometimes perceive pattern that in reality have no meaning.”

– Leonard Mlodinow

Page 23: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

DEVELOPING A CULTURE OF ANALYTICS

Involvement of everyone in the organization.

Intimate knowledge needed for success

tends to stick to industry experts.

Page 24: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

A FEW USE CASES

Page 25: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

PIPELINE SORTING FOR INCREASED DONATION REVENUE

What we know:1. Is the person involved in the

organization somehow?2. Where does the person live?3. Possible Donation History

Associated?

Overview: Non Profits & Major Universities run off of large donations.

Page 26: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

FORECASTING DEMAND

What we may know:1. Historical values2. Indication of seasonality3. Future values of information that

has a predicable relationship

Historicalvalues

Indication of seasonality

Future values of information

Overview: Operations team needs precise estimates for future demand in order to properly allocate capital.

Page 27: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

PREDICTIVE MAINTENANCE

What we may know:1. RPM 2. Weight on Bit3. Rock formations4. Type of Bit

Overview: An oil drilling company would like to know when drill bits are likely to break, rather than go through the process of replacing broken ones.

Page 28: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

Customer Information from many sources:§ CRM§ Point of Sales (POS)§ Customer Support§ Social media (Twitter, Facebook, etc.)§ Customer behavior and interactions

3600 DEGREE CUSTOMER VIEW

Page 29: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

Charting Your Course

Find Your Quick Wins!

Page 30: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

• Do you have a data driven culture?

• User adoption must be a focus.

• Utilize Neudesic’s “ROI Focused Development Approach.”

ROI SHOULD DRIVE YOUR NEXT STEP

Page 31: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

FIND YOUR QUICK WINS

Device Monitoring

Team Strength & Retention

Sales Status Reports

High Value – Low Feasibility High Value –High Feasibility

Low Value – Low Feasibility Low Value – High Feasibility

Bubble Size = Relative ROI within first year

Valu

e to

Bus

ines

s

Feasibility

Quick Wins

Page 32: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

TOPPICTUREbrush

Conduct a 1-2 hour workshop with business stakeholders to identify opportunities to adopt Big Data and Advanced Analytics solutions:

• Joint Strategy session• Identify various Big Data solution design patterns• Brainstorm Big Data and Advanced Analytics uses cases• Discuss opportunities for PoCs and PoTs

DISCOVER YOURDATA’S POTENTIAL

Page 33: ADVANCED ANALYTICS TOUR - Neudesic...Proper advanced analytics frameworks and maturity model 3. Research à model 4. Promote to integration Goes without saying, if everyone is headed

Marc [email protected]

Karla [email protected]

Mike [email protected]

Advanced Analytics TourQuestions?