Embed Size (px)
DESCRIPTION
Research
Citation preview
Course Outline, Applied Research Methods (M.Phil)
Course Instructor: Dr. Tahir Saeed (Ph.D, MBA, MBBS)
Head of Department, Faculty of Business Administration, Preston University, Islamabad
(Ph. 03335125095, E-Mail: [email protected])
Research concepts, major typologies, Variables,
Conceptualizing Qualitative vs Quantitative Studies
Ethical issues in research
Research Process, Defining and Refining Research Problem
Theoretical Framework and Model Conceptualization
Hypothesis Concepts, Types and Verification
Research Design/Methods
Objective and subjective variables and Operationalization
Determining Population, Sampling Design & Size
Synopsis/Thesis/Report Writing Formats
Project/Report Presentations
Recommended Books:
Business Research Methods, William Emory.
Business Research Methods, Donald R. Cooper, Pamela S. Schindler, 11th Edition.
Business Research Methods, William G. Zikmund
Research Methods in Business, Skill Building Approach by Uma Sekaran. 5th Edition
Research Methods for Business Students, Mark Saunders, Philip Lewis and Adrian
Thornhill. 3rd Edition
