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ACKNOWLEDGING LEADERS OF TODAY AND TOMORROW IN THE INDIAN AUTOMOTIVE INDUSTRY 27 SEPTEMBER 2019 ITC GRAND CHOLA, CHENNAI, INDIA

ACKNOWLEDGING LEADERS OF TODAY AND ......marketing, branding and Partnership opportunities including; High-profile consistent advertising, direct mail, e-mail marketing and promotional

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Page 1: ACKNOWLEDGING LEADERS OF TODAY AND ......marketing, branding and Partnership opportunities including; High-profile consistent advertising, direct mail, e-mail marketing and promotional

ACKNOWLEDGING LEADERS OF TODAY AND TOMORROW

IN THE INDIAN AUTOMOTIVE INDUSTRY

27 SEPTEMBER 2019ITC GRAND CHOLA, CHENNAI, INDIA

Page 2: ACKNOWLEDGING LEADERS OF TODAY AND ......marketing, branding and Partnership opportunities including; High-profile consistent advertising, direct mail, e-mail marketing and promotional

BOLT AUTOMOTIVE INDUSTRY AWARDS 2019

The annual BOLT Automotive Industry Awards recognises the hard work and excellence of Indian Automotive Industry individuals and manufacturers across the Indian Automotive Sector as well as trade organisations, Media Houses and Machinery and Equipment companies.

Many of the leading companies and industry professionals participate in this celebration of success along with key automotive industry movers and shakers who, come together at the awards ceremony to celebrate the best of the best.

The BOLT Automotive Industry Awards 2019 India Edition will be presented at a prestigious gala dinner & ceremony, which will take place at the reputed ITC Grand Chola in Chennai, India on Thursday 27th September 2019 in presence of the Stalwarts of the Indian & Global Automotive Industry.

THE METHODOLOGY

Each year SingEx Partners with top professionals with in-depth understanding of the industry to join the panel of the celebrated jury.

The BOLT Automotive Industry Awards jury reviews all the entries submitted within their assigned categories and participate in preliminary rounds of judging individually followed by a final round of judging to determine the awards given in each category.

Page 3: ACKNOWLEDGING LEADERS OF TODAY AND ......marketing, branding and Partnership opportunities including; High-profile consistent advertising, direct mail, e-mail marketing and promotional

THE CATEGORIES

AWARD OF THE NIGHT

Automotive Industry Hall Of Fame

TYRE INDUSTRY – FOCUS SECTORS (PCR, TBR, OTR, Motorcycle Tyre, Technology, Marketing, Supply Chain, Environment)

Technical Genius Of The Year

Supply Chain Champion Of The Year

Marketing Moghul Of The Year

Motorcycle Tyre Manufacturer Of The Year

TBR Tyre Manufacturer Of The Year

PCR Tyre Manufacturer Of The Year

Tyre Manufacturer Of The Year

OTR Tyre Manufacturer Of The Year

Environment & Sustainability Trendsetter Of The Year

OEM Trailblazer Of The Year

Page 4: ACKNOWLEDGING LEADERS OF TODAY AND ......marketing, branding and Partnership opportunities including; High-profile consistent advertising, direct mail, e-mail marketing and promotional

THE CATEGORIES

Company Of The Year – Electricals & Electronics OEM Trailblazer Of The Year

Company Of The Year – IT & Connected Vehicles Company Of The Year – Green Manufacturing Practices

Company Of The Year – Rising Star Components (EV Market)

Company Of The Year – Value Chain Integration

Air Compressor Of The Year

Tyre Aligner Of The Year

Battery Of The Year

Hand Tools Manufacturer Of The Year

Tyre Re-tread Machinery Of The Year

Lubricant Of The Year

GARAGE EQUIPMENT – FOCUS SECTORS (Air Compressor, Tyre Aligner, Hand Tools, Re-tread Machinery, Battery, Lubricant)

AUTOMOTIVE AFTERMARKET – FOCUS SECTORS (E&E, IT, Rising Star, OEM, Green Practices, Value Chain)

Page 5: ACKNOWLEDGING LEADERS OF TODAY AND ......marketing, branding and Partnership opportunities including; High-profile consistent advertising, direct mail, e-mail marketing and promotional

THE OUTREACH

Partnering with the BOLT Automotive Industry Awards aligns your brand with excellence, innovation and success. It positions your business in front of the region's top business leaders, key influencers and various other emerging stars. The award Show offer enormous marketing, branding and Partnership opportunities including;

High-profile consistent advertising, direct mail, e-mail marketing and promotional material

Coverage & branding on the awards website

Major editorial coverage across Industry Trade Magazines

Pre & Post-event PR and promotional opportunities

Extensive use of your branding during the awards ceremony itself

Your branding incorporated within the video roll at the ceremony

Logo remains on the awards website for one month after the event

Coverage in the high quality, keepsake programme of events

Double-page editorial spread in Post show directory covering the awards, with reference to your sponsorship and inclusion

of your branding.

Page 6: ACKNOWLEDGING LEADERS OF TODAY AND ......marketing, branding and Partnership opportunities including; High-profile consistent advertising, direct mail, e-mail marketing and promotional

MARKETING CAMPAIGNS

BOLT Automotive Industry Awards will receive constant coverage of the Awards in both national newspapers and Industry Magazines with the respective Partner logos. Apart from all these things, the awards would have external coverage in local press and magazines. Significant branding on the night – inclusion in programme, Partner reel, and presentation of the Awards.

NEWSPAPERS AND INDUSTRY TRADE

MAGAZINESBOLT Automotive Industry Awards has tied up with renowned television media houses to advertise the Award Ceremony. This includes 40 pre-show promotional slots, live telecast of the Award Ceremony and a repeat telecast of the Award ceremony. BOLT Automotive Industry Awards also have tie-ups with several radio stations to promote the Award ceremony with an aim to reach the masses.

TELEVISION & RADIO ADVERTISING

Page 7: ACKNOWLEDGING LEADERS OF TODAY AND ......marketing, branding and Partnership opportunities including; High-profile consistent advertising, direct mail, e-mail marketing and promotional

SOCIAL MEDIA

BOLT Automotive Industry Awards works with some of the top social media agencies in the Country to advertise, promote & create brand awareness on social media platforms.

AWARDS ENTRIES

Due to the extensive marketing that is carried out we receive several individual entries to the Awards and assemble a team of judges to oversee the entries. This is an incredible amount which reflects the level of interest the marketing generates. All entrants would see all Partner logos while entering the Awards.

The On-Site Branding and Advertising ensures that your brand is looked at throughout various elements of the show. This gives your brand an unprecedented publicity and recognition to your target audience. The on-site branding and marketing activities also gives your brand the opportunity to generate awareness, boost the perceived image of your business and gain exposure. Extensive pre-show marketing activities are planned including; Hoardings and banners on public transport, Hoardings and Banners at the key locations in city, advertisements in the local newspapers and magazines.

ON-SITE & LOCAL OUTDOOR BRANDING

AND ADVERTISING

We also send out 10 separate direct mail campaigns each month including Partner branding and logo.

The marketing & promotion that each sponsor receives is enormous. Several email campaigns promoting the Awards – including sponsor branding and logo are sent out to our database each week. These email campaigns are also shared on the databases of our highly recognized industry online media partners. The exposure accorded by these marketing initiatives is incredible, as our e-newsletter reaches 25,000+ senior directors, partners and managers in business and key influencers across the automotive universe.

ELECTRONIC MEDIA

Page 8: ACKNOWLEDGING LEADERS OF TODAY AND ......marketing, branding and Partnership opportunities including; High-profile consistent advertising, direct mail, e-mail marketing and promotional

PARTNERSHIP OPPORTUNITIES

TITLE PARTNER

INR 15,00,000or

USD 25,000

INR 10,00,000or

USD 17,000

INR 700,000or

USD 11,500

INR 500,000or

USD 8,500

AWARD CATEGORY

PARTNER

DINNER PARTNER

ASSOCIATE PARTNER

Page 9: ACKNOWLEDGING LEADERS OF TODAY AND ......marketing, branding and Partnership opportunities including; High-profile consistent advertising, direct mail, e-mail marketing and promotional

Title rights for BOLT Automotive Industry Awards on all media platforms

Positioning of Title Partner as 'Your Company' Presents BOLT Automotive Industry Awards 2019

1 dignitary invited to Lamp Lighting Ceremony at the awards

Logo placement on BOLT Awards Trophies and Certificates

Opportunity to speak at the event and screen promotional audio-visual presentation

Opportunity to present Goodie bags branded with your company's logo to the Award Winners and guests*

Sponsorship of an Award Category*

Presentation of two Award Categories*

Logo acknowledgement as Title Partners on Pillar wraps and hanging banners inside the ceremony venue*

Logo acknowledgement as title Partners on outdoor wall mount banners*

Logo acknowledgement as BOLT Awards Partners on venue entrance, stage background, standees and all other marketing

collaterals

Branding on all printed materials (including Media board, invitations etc)

Branding within the VIP reception area

Two tables of guests at the Awards

Inclusion in PR and marketing activities

Logo on screen during the event

Shout Outs in the Social, Print & Electronic media

TITLE PARTNER INR 15,00,000 (Fifteen Lakh) or USD 25000 (Twenty Five Thousand)

Page 10: ACKNOWLEDGING LEADERS OF TODAY AND ......marketing, branding and Partnership opportunities including; High-profile consistent advertising, direct mail, e-mail marketing and promotional

ASSOCIATE PARTNER INR 10,00,000 (Ten Lakh) or USD 17,000 (Seventeen Thousand)

Positioning as the Associate Partner of BOLT Automotive Industry Awards 2019

Opportunity to speak at the event

Opportunity to present Goodie bags branded with your company's logo to the Award Winners and guests*

Logo placement on BOLT Awards Trophies and Certificates

Presentation of one Award Category*

Logo acknowledgement as Associate Partners on Pillar wraps and hanging banners inside the ceremony venue*

Logo acknowledgement as Associate Partners on Outdoor wall mount banners*

Logo acknowledgement as Associate Partners on venue entrance, stage background, standees and all other marketing collaterals

Branding on all printed materials (including Media board, invitations etc)

Branding within the VIP reception area

One table of guests at the Awards

Inclusion in PR and marketing activities

Logo on screen during the event

Shout Outs in the Social, Print & Electronic media

Page 11: ACKNOWLEDGING LEADERS OF TODAY AND ......marketing, branding and Partnership opportunities including; High-profile consistent advertising, direct mail, e-mail marketing and promotional

DINNER PARTNER INR 700,000 (Seven Lakh) or USD 11,500 (Eleven Thousand Five Hundred)

Positioning as the Dinner Partners of BOLT Automotive Industry Awards 2019 across all media platforms

Logo Acknowledgement as dinner Partner on pillar wraps and hanging banners inside the ceremony venue*

Logo acknowledgement as dinner Partner on outdoor wall mount banners

Logo acknowledgement as dinner Partner on venue entrance, stage background, standees and all other marketing collaterals

Branding on all printed materials (including Media board, invitations etc)

Branding within the VIP reception area

Inclusion in PR and marketing activities

Logo on screen during the event

Shout Outs in the Social, Print & Electronic media

Page 12: ACKNOWLEDGING LEADERS OF TODAY AND ......marketing, branding and Partnership opportunities including; High-profile consistent advertising, direct mail, e-mail marketing and promotional

AWARD CATEGORY PARTNER INR 500,000 (Five Lakh) or USD 8,500 (Eight Thousand Five Hundred)

Positioning as the category Partner of BOLT Automotive Industry Awards 2019

Positioning as 'Your Company' BOLT 'Category' Award of the year

Branding opportunity on site

Inclusion in PR and marketing activities

Full Page advert in the event brochure

Shout Outs in the Social, Print & Electronic media

Page 13: ACKNOWLEDGING LEADERS OF TODAY AND ......marketing, branding and Partnership opportunities including; High-profile consistent advertising, direct mail, e-mail marketing and promotional

Organised By Knowledge Partner Supported By

Amit Sharma

www.tyrexpoindia.com

[email protected] +91 9971532656

#BoltAwards