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ABOUT L & A A member of L & A Holding 1

ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

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Page 1: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

ABOUT L & A

A member of L & A Holding

1

Page 2: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

Synergy From Our Group’s CompaniesAll of our group’s companies guarantee a professional delivery of your “out-of-the-box” requirements thanks to

their synergetic competencies.

Extensive resources

of creative talents in

multimedia production

Highly-efficient Below-the-

Line marketing operations

with digitalized solutions

The first choice for Total HR

Turnkey Solutions in Vietnam

Page 3: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

Facts and Figures

16+ YEARS

Experience

20+ PARTNERS

Local and Global Success

100+ PROJECTS

Completed and Ongoing

8,000+ QUALIFIED STAFF

In Cities and Provinces Nationwide

100,000+ CANDIDATES

In Database

30,000+ HOURS

Training and Consulting

100+ PUBLICATIONS

Annually

150% GROWTH

Annual Revenue

1st LOCAL GRANTED

Sub-leasing License

Top 50 TAX PAYERS

In HCM City

Page 4: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

Value for Your Business

To maximize your return on investment in people via total HR

solutions deployed with sophisticated human resource business

partner infrastructure

Page 5: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors
Page 6: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

Why Total Hr Turnkey Solutions?

Understanding clients thoroughly

Coordinating coherently

Aligning with strategic goals

Comprehensive and practical tools

Optimal effort

Efficiency-based costing

Consistent quality

Sustainable growth

Page 7: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

Our Methodology

Strategic perspective – Optimal outcome – Tool transfer

Page 8: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

Our HRBP Application

CLIENT’S TEAMCEO - HRDPROCUREMENT DIRECTORFUNCTION DIRECTORS

CLIENT’S TEAM

• PROJECT MANAGER

• SALES/TRADE/PRODUCTION MANAGERS

• HRBP OPERATION EXECUTIVES

(Source: Mercer)

To build proactive HR business partners for more contribution to strategy, enabling the execution of business plan and delivering tangible commercial benefits, to accelerate competitiveness by setting up a competent and high performing team

Page 9: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

Efficient HRBP Practice with Sophisticated Infrastructure

Page 10: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

Our HRBP-Based Services

Staffing/BPO: Image & Data Processing, Below-the-Line/Trade Marketing, Production Staffing

HRM Outsourcing: Commercial Teams, Admin, Back Office, etc.

Training/Coaching:

Leadership, Soft Skills,

HR Management

Recruitment: Executives;

Commercial Teams

Assessment: Leadership,

Behaviour; Corporate Culture

& Management

Payroll

Assessment: Leadership,

Behaviour; Corporate Culture

& Management

Training/Coaching:

Leadership, Soft Skills,

HR Management

Page 11: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

Our Consulting Services

We can advise and lead your team:

To build an HR management system for

your site in Vietnam, or

To build-operate-transfer an image & data

processing center in Vietnam to your

company.

Page 12: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

Support from Strategic Partners

More competencies and tools brought to you by our established strategic partners

A leading “business producing” consulting firm from Japan

Behavioral assessment for “Job Match – Culture Fit”

Cloud HR technology solutions focusing on talent management

World-class leadership assessment platform and related products in

training and coaching for leadership development

Page 13: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

Key Clients

AUTOMOTIVE

▪ Ford

▪ Honda

▪ Mercedes-Benz

▪ New City Group

▪ Piaggio

▪ Suzuki

▪ Toyota

▪ Truong Hai Auto

▪ Renault

OIL & GAS

▪ BP

▪ Castrol BP

▪ Chevron

▪ Linde Gas

▪ Nam Con Son Pipeline

▪ PV Drilling

▪ Shell

▪ Vilube

TECHNOLOGY

▪ Canon

▪ LG

▪ Panasonic

▪ Samsung

▪ Toshiba

PHARMACEUTICALS

▪ Abbott Laboratories

▪ Gedeon Richter

▪ Hoa Thien Phu

▪ SGK

▪ Sanofi

▪ United Pharma

▪ Zuellig Pharma

FINANCIAL

SERVICES

▪ ANZ

▪ Commerzbank

▪ Dragon Capital

▪ Eximbank

▪ HSBC

▪ Indochina Capital

▪ Maritime Bank

▪ Techcombank

▪ VI Group

▪ VPBank

FMCG

▪ British American Tobacco

▪ ICP

▪ Kinh Do Group

▪ Kimberly-Clark

▪ Masan Group

▪ Philip Morris

▪ S. C. Johnson & Son

▪ Unilever

▪ Vietnam Beverage

LOGISTICS &

TRANSPORTATION

▪ Altus Logistics

▪ Damco

▪ DHL

▪ FedEx

▪ Geodis Wilson

▪ ITL

▪ Linfox

▪ Logitem

▪ Maersk Line

▪ Vietnam Airlines

MANUFACTURING

▪ Avery Dennison

▪ BlueScope Steel

▪ Bonfiglioli

▪ Glatz Paper

▪ Hyosung

▪ Huhtamaki

▪ Lafarge Cement

▪ Scancom

▪ Sika AG

▪ Tetra Pak

▪ Unigen

▪ Wanek Furniture

CHEMICALS

▪ AkzoNobel

▪ BASF

▪ Bayer Vietnam

▪ DuPont

▪ Holcim

▪ Jotun

▪ Sitto

▪ Sumitomo

▪ Syngenta

▪ Top Solvent

F&B

▪ Coca Cola

▪ Diageo

▪ Jupiter Food

▪ LaVie

▪ Nestlé

▪ NutiFood

▪ PepsiCo

▪ Pernod Ricard

▪ SABMiller

▪ Suntory F&B Asia

▪ Vinamilk

▪ Vinasoy

SERVICES

▪ Cheil Worldwide

▪ Dentsu Group

▪ Generali

▪ GroupM

▪ Korea Life

▪ Lowe & Partners

▪ Ogilvy & Mather

▪ Prudential

▪ Riverorchid

▪ Today TV

▪ VNG

▪ Tribvn

RETAIL & CONSUMER

▪ AIM

▪ Circle K

▪ C.T Group

▪ Datacraft

▪ DKSH

▪ FPT

▪ Lazada

▪ Metro Cash & Carry

▪ Nguyen Kim

▪ Zalora

Page 14: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

Typical Projects

Staffing/BPO: Ajinomoto, Diego, Shell, Vineco, etc.

HRM Outsourcing: FrieslandCampina, Washington Apple, etc.

Recruitment: Akzo Nobel, FCV, etc.

Payroll:Shipco, UL

Page 15: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

Latest show cases

HRBP Solution

BPO

Trade Sales

Ajinomoto, Diageo

Production Line

Shell, Vineco

HRM Outsourcing

Commercial Outsourcing

FrieslandCampina, Washington Apple

ConsultingHR Management

Tasco, New Toyo

Assessment & Training

Leadership & Behaviour

VSIP, Generali

Skill Training

Bridgestone, Nok

Page 16: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

Show cases

Commercial and back office HRO

SHOW CASES

Business Process Outsourcing (BPO)

Page 17: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

Show Case by L & AProduction Staffing

The challenges of the project

- Need to upgrade human resource management in operating

activities of 59 employees but at the same time reduce the workload of

Shell's management team;

- Stable productivity but less efficient against yearly wage increase

Solutions

- Comprehensive management with commitment to the output KPIs

- Smooth transition planning with the support solutions which do not

interrupt the management.

- Proactive training to replace poor performance

Result

- Productivity improvement: 10%

- Cost saving: 13%

- Production schedule: 99%

- Safety - Health regulations compliance: 100%

Page 18: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

Show Case by L & AProduction Staffing

The challenges of the project

- No experience in industrial farming

- Tough work in a remoted area with short notice recruitment

Solution

- Visiting farms to learn experience from workers and technicians

and building processes by Project Owner and Team Leaders

- Screening and recruiting key team members from former

workers to take advantage of their experience

- Launching proactive recruitment campaign in the region and

surrounding areas with benefit transparence and compliance

- Motivating and retaining management team

Result

- 150 headcounts in standardized full operation within 04 weeks

- Specific KPIs for each job site

- Productivity improved by 15-20%/job site

Page 19: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

Show cases

Commercial and back office HRO

SHOW CASES

HRM Outsourcing

Page 20: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

Show Case by L & AGeneral Trade Sales Management Outsourcing

The challenges of the project

- National large scale: 900 employees, over 100 distributors

- Need to remain the active management but also need to

increase human management quality

Solutions

- Apply IT (Real-time-location Mobile App) and HRBP model to

manage at trade marketing activities with higher standards in

order to achieve return on investment indicators (KPI) of the

project.

Result

- Improve sales efficiency at outlets: 150%

- Achieve return on investment indicators of the project

- Professionalize the Nutrition Advisor team by training and real-

time-location management

Page 21: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

Show Case by L & AHuman Resource Management Outsourcing - PGs In-Line

Client: Washington Apple

Project: PGs in-line

No of stores: 230 – Nation wide - MT

Total PGs: 120

Project duration: 03 years

Page 22: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

Show Case by L & AHuman Resource Management Outsourcing - PGs In-Line

Challenge

High rate of HR availability while rotating each

PG per supermarket/fresh fruit store

SolutionHRBP recruited and trained suitable candidates based on

their location with rich backup and do performance appraisal

on the basis of results and reports by project management

team via real-time-location app

Page 23: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

Show Case by L & ARecruitment

Level Sum of Qty. Time – to – hire

(Day)

Admin1 10

Brand Protection Admin1 9

Driver 1 90

Factory Finance Assistant Manager 1 32

Material Planning Planner

(6 months)

1 18

Preview5 70

Purchasing ( 3 months) 1 8

Receptionist 2 12

Receptionist (back up) 1 2

Receptionist Back-up 1 7

Recruitment Officer 1 48

Sales Admin 1 2

Technical Support Officer 2 78

Technical Service Technician 1 18

Trade Marketing 3 24

Page 24: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

Show Case by L & ARecruitment

Level Sum of Qty. Time – to – hire

(Day)

CRM-Hotline2 9

Day-shift Data26 2

Cheerleader 15 1

Cheerleader (Binh Thanh Dist.) 2 1

Hotline 2 9

Night-shift Data2 2

Nightshift MBF 2 3

Retention Replacement 1 19

Telesales - CRM 16 3

Telesales - Nightshift 46 1

Telesales - Recruitment 4 2

Telesales - Retention 7 6

Telesales - Retention 2 New 2 12

Telesales - Retention 2

Replacement

2 6

Telesales CRM 15 3

Page 25: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

25

SHOW CASES

HR Consulting

Assessment & Training

Page 26: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

Show Case by L & A Human Resource Management Consulting

The challenge of the project

- Need an HR systems and smart science to ensure resources that

deployment the plan of action strategy in accordance with the vision of the

director board.

The solutions

- Using the methodology Balanced Scorecard (BSC) to check and review

strategic topics and analyze the arrays operating in the competitive

advantage of enterprise.

- Developing strategies as quantitatively and consistency from the

corporations to the member units and to the individual.

- Building management human systems resources closely connected with

the implementation of the strategic plan and to follow 3P model (job

position, competence, contribution).

The result

- The revenue in 2014 growth of 55.7% than 2013

- Profit after tax increased by 20 times in 2014 was $ 258 billion, and in

2013 was $ 12 billion.

- Profit rate recuperate to the level of 9% in 2014 compared to 1% in 2013

Page 27: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

Show Case by L & A Leadership & Behaviour Assessment

Client: VSIP Binh Duong

Total : 80

Duration: 2 Years (Started from June 2016)

Scope of work: Extraordinary Leader Assessment,

Coaching, Training

Page 28: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

Show Case by L & A Leadership & Behaviour Assessment

Client: Generali

Total : 25

Duration: 2 days

Scope of work: Extended DISC Assessment &

Training

“Using Extended DISC to understand clients and improve sales” - Nguyễn Thị Thủy Hương“This course improves my understanding clients for suitable solution offers” - Bùi Ngọc Lẹ

Page 29: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

Show Case by L & A In-House Coaching

Client: Bridgestone

Total : 20

Duration: 2 days

Scope of work: Coaching for High Performance

“Understand the leading process, methods and principles by more interesting examples” - Lê Chí Hào"This course enlightened of my shortcomings in leading and giving feedback and will help me a lot in my work." - Tạ Văn Quyết

Page 30: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

Show Case by L & A In-House Training

Client: Nok

Total : 30

Duration: 2 days

Scope of work: Train the Trainer

"I become more self confident and acquired many more soft skills for my job" - Phan Thị Họa My"Perfect" - Cao Văn Trị

Page 31: ABOUT L & Al-a.com.vn/media/pdf/AboutLAOct4.pdf · Vinamilk Vinasoy SERVICES Cheil Worldwide Dentsu Group Generali GroupM ... - National large scale: 900 employees, over 100 distributors

THANK YOU

31

Full Name

Job Title

[e] [email protected]

[m] 0909.000.000

[t] tel number – Ext :

[f] fax number

Le & Associates

[A] 2nd Floor, 140 Nguyen Van Thu

Street, DaKao Ward, District 1 , Ho Chi

Minh City

[P] (84-8) 39103311

[E] [email protected]

Hanoi Representative Office

[A] 17th Floor, Prime Center, 53

Quang Trung, Hai Ba Trung Dist.

[P] 0918 032 007

[E] [email protected]

Binh Duong Representative Office

[A] 31/1A Tan An Quarter, Tan Dong

Hiep Ward, Di An Town, Binh Duong

District