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Distribution. Art Car. Committed to excellence A unique Project

A unique Project · 2017-03-06 · House of Artists', and they are to be found in a number of public collections such as the Städtische Galer Karlsruhe (Karlsruhe City Gallery)

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Page 1: A unique Project · 2017-03-06 · House of Artists', and they are to be found in a number of public collections such as the Städtische Galer Karlsruhe (Karlsruhe City Gallery)

Distribution. Art Car.

Committed to excellence

A unique Project

Page 2: A unique Project · 2017-03-06 · House of Artists', and they are to be found in a number of public collections such as the Städtische Galer Karlsruhe (Karlsruhe City Gallery)

fast. loud. effective. benefical.

What is an Art Car?Our Art Car is a vehicle and a work of art in one. An Art Car remains fully functional and can be used on the road or for racing — in other words, it is not simply a static part of an artistic object.

What does Distribution Art Car mean?As Europe's third largest distributor, Rutronik acts as a connecting link between customers and suppliers. The Art Car project has been brought to life together with 46 suppliers from the electronics sector — so that is what we mean by Distribution Art Car.

Which suppliers are participating?

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Page 3: A unique Project · 2017-03-06 · House of Artists', and they are to be found in a number of public collections such as the Städtische Galer Karlsruhe (Karlsruhe City Gallery)

How did the Distribution Art Car come about?

One in every hundred children born in Germany has a heart defect. Rutronik and the suppliers want to raise public awareness of this fact. The Distribution Art Car gives the project participants the opportunity to provide fast, loud and effective promotion for the Bundesverband Herzkranke Kinder e.V. (BvhK), an association of parents' initiatives in Germany that represents families with affected children.

How did this cooperation with the BvhK come about?

Rutronik has been supporting the Bundesverband Herzkranke Kinder e.V. for many years. Each year, the company invites children and their families to enjoy a day at the racing track — according to the principle: "A change is as good as a rest".

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Page 4: A unique Project · 2017-03-06 · House of Artists', and they are to be found in a number of public collections such as the Städtische Galer Karlsruhe (Karlsruhe City Gallery)

Who is the artist who created the Art Car?Rudi Fielitz is an artist from Karlsruhe, and he is the creator of this work of art. He has combined the functional aesthetics of a racing car with a kaleidoscope of colors and forms: The result provides a uniquely dynamic milieu for the supplier logos. Even when stationary, the Art Car is a firework of energy.

What is special about the Distribution Art Car?The Distribution Art Car is a joint project mounted by 47 electronic sector companies. What makes it stand out from the crowd is its paintwork: Function meets Art meets Advertising. That is why the Art Car is one of a kind.

Rudi FielitzRudi Fielitz's preoccupations are the cosmos, people and nature. This broad range of interests find their expression in Fielitz's own, very special figurative language, and this in turn translates into works of glass, stone, metal and wood. The artist explores and reveals the principles of natural processes in relation to color, light and space within the given context. He uses the spatiality of the colors to breathe life and sensuousness into the motifs of the cosmos, mankind and nature

Harmonious and yet also full of artistic tension. Fielitz achieves this apparent paradox with deceptive ease — a symphony of meditative experience and a fantasy of stored imagery. Both his painted works and his sculptures and other objects occupy territory that is neither in the real world, nor in the world of art; not mirroring nature, but abstract. Fielitz's own term for them is 'impressionist abstractions'.

Rudi Fielitz was born in 1948 in Neustrelitz, Mecklenburg. He fled from East Germany, the former German Democratic Republic, in 1967, first to Sweden and then to Karlsruhe. His works have been exhibited in many parts of Europe, including the Moscow 'Central House of Artists', and they are to be found in a number of public collections such as the Städtische Galer Karlsruhe (Karlsruhe City Gallery). Rudi Fielitz now lives in Karlsruhe as a freelance artist.

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Page 5: A unique Project · 2017-03-06 · House of Artists', and they are to be found in a number of public collections such as the Städtische Galer Karlsruhe (Karlsruhe City Gallery)

What type of vehicle is the Distribution Art Car?The Distribution Art Car is an Audi R8 LMS, a GT3 racing version of the Audi R8. This racing car has dramatically proved its speed and reliability with a string of successes and championship titles since 2009.

Why is the Distribution Art Car a racing car?The first point is that the Audi R8 LMS's eye-catching lines are guaranteed to attract attention. Secondly, motor sport represents a suitable means of raising public awa-reness for the project. Also, Rutronik Elektronische Bauelemente GmbH is already a well-established motor sport partner. With the high stresses and extreme conditions involved, the sport provides a demanding testing environment for electronic com-ponents. This is where the strengths and weaknesses of individual products can be investigated.

Distribution Art Car racing datesInternational GT DMV GTC racing series

8/9 April 2016 Misano (Italy)22/24 April 2016 Hockenheim (Germany)13/14 May 2016 Red Bull Ring (Austria)17/19 June 2016 Nürburgring (Germany)15/16 July 2016 Hockenheim (Germany)02/03 September 2016 Zolder (Belgium)23/24 September 2016 Most (Czech Republic)7/8 October 2016 Hockenheim (Germany)

Guest appearances at the following internal racing events:Blancpain GT Series & Macau Grand Prix 2016.

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Page 6: A unique Project · 2017-03-06 · House of Artists', and they are to be found in a number of public collections such as the Städtische Galer Karlsruhe (Karlsruhe City Gallery)

About RutronikRutronik Elektronische Bauelemente GmbH is the third-largest distributor in Europe, and the eleventh largest in the world. As a broadline distributor, Rutronik supplies semiconductors, boards, storage, displays & wireless products. The main target markets are the automotive, medical, industrial, home appliance, energy and lighting sectors.

Founded in 1973 by Helmut Rudel in Ispringen, Germany, the company now employs over 1400 people worldwide. In the 2015 trading year, the Rutronik group of companies achieved a turnover of around 820 million euros.

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Page 7: A unique Project · 2017-03-06 · House of Artists', and they are to be found in a number of public collections such as the Städtische Galer Karlsruhe (Karlsruhe City Gallery)

Contact

Markus Meser | Phone : +49 (0)7231 801-1702 | [email protected]

RUTRONIK Elektronische Bauelemente GmbH Industriestrasse 275228 Ispringen/Pforzheim | GermanyPhone +49 (0)7231 801-0Fax +49 (0)7231 82282 Email: [email protected]

Committed to excellence