A Design of Survey about Recording Studios in College

Marvelous MavericksMarvelous Mavericks （ MM - GROUP 9)

Song Weijie, NWPU You Rui, PKU Ji Zhaohua, JLU Chen Xuejiao, CAS Guo Jing, BIT

Goals

Our project aims to collect information about college students’ passion about music in order to learn about their attitudes and feelings towards recording studio. Taking both the benefits of the potential customers and investors in consideration, we then could decide whether the studio investment would be profitable.

Subjects & Data

Subjects The subjects involved in our study are

30 university students from several departments, including girls and boys.

Data Customers’ needs: price, distance,

effectivenessInvestors’ needs: costs, profits, equipment, location

What kind of music do you prefer?

20

108

4

12

0

5

10

15

20

25

30

pop cl assi c f ol k j azz rock-rol l

Then we went further by asking the students to what extent they know about recording studios and what their attitudes are.

Would you like to have a try in the studio if be given a chance?

20%

30%33. 30%

6. 67% 10% very muchQui te wel lsomewhatunwi l l i ngnot at al l

The following part of the questionnaire focuses on what the students care and what troubles them when recording.

What is the difficulty of recording songs at the moment? Note: 1.lack of

confidence 2.lack of

professional technique

3.high price 4.low interest 5.lack of the

information about the studios

31

6

515

12345

Acceptable Price VS Actual Costs

0

10

20

30

40

50

60

5 50 100 150

用户价位产品成本

Location, Costs & Customers

Possible Conclusion :

The data presented here permit the following points:

1.It seems that many students like music. Though most of them still lack knowledge of recording studios, given an opportunity they would like to try it.

2.The students pay more attention on the recording effect. At the same time, they hope it would worth the money.

3. Most of them record in studios to amuse themselves. However with help from studios they would also consider promoting the record.

4. The feedback says studios still hold great attraction to college students. They think it is new, sharp, and full of challenge.

5. To investors, choosing proper price and location could attract more students. Besides, they would become more competitive when offering promotion service.

THANK YOU!