7Intervention Mapping Presentation

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    L. Kay Bartholomew, Guy S. Parcel,

    Gerjo Kok, and Nell H. GottliebIntervention Mapping: Designing Theory andEvidence Based Health Promotion Programs

    Introduction

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    Developing and AnalyzingHealth Promotion Programs

    What is Intervention Mapping?

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    Intervention Mapping DevelopmentQuestions that we couldnt easily answer from available resources:

    THEORY

    When in the planning process do I use theory toguide my decisions?

    How do I know what theories and constructs to use?

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    EVIDENCE

    How do I make use of the experience of others andthe results of program evaluations.

    How do I judge the the validity and strength ofevidence?

    Intervention Mapping DevelopmentQuestions that we couldn t easily answer from available resources:

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    EFFECTIVE METHODS

    How do I decide what intervention methods to use? How can I get from program goals and objectives to

    the specific intervention strategies for the programparticipants?

    How do I link program design with programimplementation?

    Intervention Mapping DevelopmentQuestions that we couldn t easily answer from available resources:

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    ECOLOGICAL APPROACH

    How do I address changing the behavior of people inthe environment (i.e. make sure interventionaddresses those people who are not at risk for thehealth problem , but are important to changing

    conditions that affect those at risk)?

    Intervention Mapping DevelopmentQuestions that we couldn t easily answer from available resources:

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    Possible innovation in the way we do

    planning :

    Explication of Multilevel Environmental FactorsRelated to Health and Behavior

    Explicit attempts to facilitate an ecologicalplanning approach that takes intoconsideration both the social and physical

    environmental factors that influence a healthproblem

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    Possible innovation in the way we do

    planning :

    Focus on Behavior of Both the At-RiskPopulation and the Agents of Environmental

    Change

    Explicit definition of behavior includingperformance objectives

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    Possible innovation in the way we do

    planning Proposed Determinants

    The explicit delineation of the factors that can

    be supported as [causally] related tobehavioral or environmental causes of ahealth problem

    The explicit intersection of these

    determinants with the performancenecessary to carry out the health behavior orchange the environmental factor MATRICES

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    Possible innovation in the way we do

    planning :

    Matrices of Proximal Program Objectives

    The use of the Matrix device to plan methodsand strategies for both

    The intervention itself

    Adoption, implementation, maintenance and

    wide diffusion of the intervention

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    Possible innovation in the way we do

    planning:

    The Difference between Methods and

    StrategiesThe attempt to force a division between

    theoretical methods and practical strategies

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    The goal of developing Intervention

    Mapping was to describe and clarifythe processes that have been used to

    create effective interventions.

    Not to create a newprocess!

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    Designing Theory- and Evidence-BasedHealth Promotion

    What is Intervention Mapping?

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    Intervention Mapping

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    Intervention Mapping Step I

    Matrices of Proximal Program Objectives

    State expected changes in behavior and environment

    Specify performance objectives

    Specify hypothetical determinants

    Create matrices (if necessary, differentiate thepopulation)

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    Creating a Matrix of

    Proximal Program Objectives

    Determinant 1 Determinant 2

    Performance

    objective 1

    Learning/change

    objective

    Learning/change

    objective

    Performance

    objective 2

    Learning/changeobjective

    Learning/changeobjective

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    Matrix on Determinants of Buying

    or Obtaining a Condom

    Performance Personal Determinants

    Objective Knowledge Self-efficacyBuys or obtains acondom

    Learning objectives

    Identify wherecondoms can be

    obtained

    Identify location ofcondoms in storesDescribe types of

    condoms and features

    for effectiveness

    Explain how to buyor obtain a condom

    Learning objectives

    Express confidencein ability to go into a

    store and buy a

    condom

    Feel confident inability to deal withembarrassment when

    buying a condom

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    Intervention Mapping Step 2

    Methods and Strategies

    Brainstorm methods

    Translate methods into practical strategies Organize methods and strategies by groups

    of leaning objectives at each level and checkthat methods are properly operationalized

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    Methods and Strategies

    A Method is a general

    process for influencingchanges in thedeterminants of behaviorand environmental

    conditions

    A strategy is a practical

    technique for theapplication of methodsin ways that fit with theintervention group andthe context in which the

    intervention will beconducted

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    Intervention Mapping Step 3

    Producing Program Components

    Operationalize the strategies into plans that

    consider implementers and sites Develop design documents and produce

    materials

    Pretest programs and materials with

    intervention groups and implementers

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    Intervention Mapping Step 4Planning for Adoption, Implementation and

    Sustainability

    Develop a linkage system

    Create matrices of proximal program objectives

    Select methods and strategies and create a diffusionintervention table

    Write an adoption and implementation plan

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    Intervention Mapping Step 5Planning for Evaluation

    Develop an evaluation map

    State process and effect questions

    Develop or select indicators and measures using thematrices

    Specify evaluation designs and write the plan

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    Analyzing Programs

    Behaviors Environmental Conditions?

    What determinants are targeted?

    J ustifiable determinants?

    Methods matched to determinants

    Methods operationalized into strategies?