MKJ

•M

ESSENGER

FUNNELS

THE NEW

CONVERSAT IONAL

SALES

STRATEGY

IT'S TIME TO POUR ROCKET FUEL ON

YOUR FUNNELS

MKJCONVERS IONMETHOD

C O N T E N T S

0304

06

CONVERSION F IRST

MOST IMPORTANT

ADVENTURE

LEAD GENERAT ION LAST

This is the exact, step-by-step method you will use to create

your high-converting marketing strategy. You ready to dive

in?

What is the ultimate

conversion in the bot?

Sales page?

Calendar link for

appointment?

1.

Think reverse engineering, or planning a trip, you

have to start with the end destination first and

work backwards from there!

CONVERS ION F I R S T

2. What will you offer as

proof it works? 

Testimonial Videos

Case studies of

results

How will you hit yourtarget if you don'tknow what it is?

You need to not onlycreate the funnel, butprove that it'sperforming!

MOST

IMPORTANT

ADVENTURE

This is the messiest, longest portion -where we build the vehicle and the roadand the prospect chooses how fast andwhere to drive.

Lead magnet from social content

Nurture to “The Perfect Webinar/Mini

PLF” - 3 separate videos + pitch video

Follow Up Messages

Retargeting Back to Funnel

MOST

IMPORTANT

ADVENTURE

Lead magnet from socialcontent

1. Offer more video/pdf content

2. From last week’s video

content

3. From additional video

content not already presented

to subscriber Lead magnet 2

from social content

4. Lead magnet 3

Nurture to “The PerfectWebinar/Mini PLF” - 3separate videos + pitch video

1. Each video no more than 15

min with hook to watch the

next

2. Tag to know if they clicked

to watch

Follow Up Messages

Retargeting Back toFunnel

This is the messiest, longest portion -where we build the vehicle and the roadand the prospect chooses how fast andwhere to drive.

L EADGENERAT IONLAST

1. Outbound use highestconverting lead magnets frominbound

Use highest converting

videos/pdfs as FB and

Google Ads

2. Inbound social content leadmagnets from:

Live Video

Weekly video/LIVE content

with pdf delivery in

Messenger

FB 10 min or less

YT 15 min or less

IG  3 min or less phone

story

Mini Trainings

Q&A’s

Value pdf’s

Case studies

Podcast interviews

Create organic content by providinghigh level value. This is the top of yourfunnel!

Alright, you've got all the tools, tips, and tricks!Now it's time for you to implement this yourself!

What's your conversion?

_______________________

_______________________

____________________

NOW I MP LEMENT !

What wil l you offer as

proof this works?

_______________________

_______________________

Do you have perviously

created social content

you offer? If not, can

you create some?

_________________________

_______________________

_______________________

Will you commit to

producing weekly

organic content? What

will it be?

_______________________

_______________________

_________________

You now have the tools necessary to pour rocket fuel on yourfunnels! If you have any questions, don't be afraid to reach out.

I can't wait to see your success!