51 Ways to Increase Secondary Spending

Tim Zuidgeest, Persuasion Artist, Studio ST&T

👉 https://www.linkedin.com/in/timzuidgeest/

We believe we can make marketing even more effective

(by applying evidence based insights from psychology)

Insula(fMRI)

Eye level is not buy level(it’s one shelf below that)

Categories(easier wayfinding)

Reciprocity(Give something away for free)

Social Proof(Favorites from other visitors)

Thank you!Tim Zuidgeest, Studio ST&T

👉 https://www.linkedin.com/in/timzuidgeest/