5 Trends NY Caputo 012010

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    Special Libraries AssociationConnecting People and Information

    Creating the Future:Five Global Trends Information Professionals Should Understand

    Anne Caputo

    President, SLA

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    Special Libraries AssociationConnecting People and Information

    There aresome thingsyou learn best

    in calm, andsome in

    storm.~Willa Cather

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    If you don'tknow where youare going, any

    road will get youthere.

    ~Lewis Carroll

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    Special Libraries AssociationConnecting People and Information

    Just lie downon the floor

    and keep

    calm.~John Dillinger

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    Special Libraries AssociationConnecting People and Information

    Did You Know?

    There are 31 billion searches in Google every month, in 2006 thisnumber was 2.7 billion

    Time it took to reach a market audience of 50 million

    Radio 38 years Television 13 years

    Internet 4 years

    iPod 3 years

    Facebook 2 yearsSource: Media Convergence Forum

    Rome in 2008 and New York in 2009

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    Did you Know?

    The computer in your cell phone today is 1 million times cheaper

    1 thousand times more powerful

    100 thousand times smaller

    Than MITs most powerful computer in 1965

    What used to fit in a building now fits in your pocket.

    What used to fit in your pocket will fit inside a blood cell in25 years

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    Did You Know?

    Number of Internet devices in use 1984 1,000

    1992 1,000,000

    2009 1,000,000,000

    One weeks worth of content in The New York Timescontains more information than a person was likely tocome across in a lifetime in the 18th century

    There were more video uploads to YouTube in the last 2

    months than content on ALL network television since 1948

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    Special Libraries AssociationConnecting People and Information

    Did You Know?

    Last year Americans had access to 1,000,000,000,000 web pages

    1,000,000+ new books

    65,000 iPhone apps

    10,500 radio stations

    5,500 magazines

    200+ cable television networks

    240,000,000 televisions Of which 2,000,000 are in bathrooms

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    Special Libraries AssociationConnecting People and Information

    What does this mean? Snap out of it!

    We live in a time when

    Change is constant

    Flexibility matters Attitude is everything

    We need to be

    Positive

    Interesting Inventive

    Persistent

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    Special Libraries AssociationConnecting People and Information

    Five global trends information

    professionals should understand

    Globalization

    Distressed Markets Disintermediation

    Disruptive technologies

    Competition

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    Special Libraries AssociationConnecting People and Information

    Globalization What does it mean?

    Globalization is the trend of countries and culturesbecoming more connected through business,

    governmental cooperation, mass media andother sectors.

    People - Business

    Governments - Information

    Culture - Technology

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    Special Libraries AssociationConnecting People and Information

    Globalization - Challenges

    Clashing world views and values

    Economic concerns

    Homogeneity of cultures National identity

    When two cultures trade with each other they tend to expand the

    opportunities available to individualsTyler Cowen, Creative Destruction, 2004

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    Globalization and Community

    Interconnected personalnetworks and sites

    350 million+ activeFacebook members

    70% outside the US

    Multimedia formats

    Digital word of mouth

    Recommendation,referral, review

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    Special Libraries AssociationConnecting People and Information

    Globalization and the Knowledge Professional

    Off-shoring of information functions

    Global business culture

    Alignment a global view of knowledgeprofessionals

    And

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    Distressed Markets

    The global economy is in unchartedterritory, with world trade declining by

    more in 2009 than it has in the entirepost-World War II period.

    Carnegie Endowment for International Peace, 2010

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    Special Libraries AssociationConnecting People and Information

    Distressed Markets How much?

    Collapse of the global housing bubble

    Bank solvency

    Global stock market declines

    Unemployment and underemployment

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    Distressed Markets and the Knowledge Professional

    Outsourcing services

    Downsizing staff

    Closing Information Centers Struggle to demonstrate value

    And.

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    Special Libraries AssociationConnecting People and Information

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    Special Libraries AssociationConnecting People and Information

    Disintermediation

    Definition

    The elimination of intermediaries in the

    supply chain, also referred to as in"cutting out the middlemen."

    MarketingTerms.com

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    Disintermediation Rise of the Individual

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    Special Libraries AssociationConnecting People and Information

    Invasion of the Millennials

    Born after 1978

    Digital natives, Generation Y

    Always connected

    Multitasks fast

    All information is good

    Lives virtually

    Setting digital trends for

    everyone

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    Special Libraries AssociationConnecting People and Information

    Disintermediation

    "...executives at most firms admit that their ability to make gooddecisions needs improvement:

    Only 3% describe their companies as 'experts' in

    using business data to drive better decisions

    Fewer than one-quarter (24%) rank their firms as'advanced practitioners'.

    The Intelligent Enterprise: Creating a culture of speedy and efficient decision-making

    A report from the Economist Intelligence Unit

    December 2009

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    Disintermediation and the Knowledge Professional

    Do it yourself mentality

    Struggle to show and prove value

    Leads to or follows from disruptivetechnologies

    And.

    S

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    Special Libraries AssociationConnecting People and Information

    EIU - Intelligent Enterprise

    Recommendations Develop a more collaborative business

    environment. Bottlenecks can be

    removed by simplifying corporatestructures and fostering the flow ofinformation among departments.

    S i l Lib i A i ti

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    Special Libraries AssociationConnecting People and Information

    EIU - Intelligent Enterprise

    Recommendations Emphasize information governance as a

    way to ensure the consistency, integrity andaccuracy of data. If resources or personnelare not sufficient to create a dedicated datagovernance function, then managers shouldfocus on implementing policies and

    procedures.

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    S i l Lib i A i ti

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    Special Libraries AssociationConnecting People and Information

    EIU - Intelligent Enterprise

    Recommendations Foster a culture of speedy and efficient

    decision-making throughout the enterprise.This can be done by encouraging allcorporate functions to use accurate andtimely data from all parts of the businessthrough the adoption of appropriate tools

    and processes.

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    S i l Lib i A i ti

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    Special Libraries AssociationConnecting People and Information

    Disruptiveechnologies

    Special Libraries Association

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    Special Libraries AssociationConnecting People and Information

    90-9-1 Principle: The Inequality of

    the Web

    Source: Jakob Nielsen - Participation Inequality: Encouraging More Users to Contribute

    Special Libraries Association

    http://www.useit.com/alertbox/participation_inequality.htmlhttp://www.useit.com/alertbox/participation_inequality.html
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    Special Libraries AssociationConnecting People and Information

    Disruptive Technologies and Knowledge Professionals

    Leads to and results fromdisintermediation

    Change in entire service model And.

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    Special Libraries Association

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    Special Libraries AssociationConnecting People and Information

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    Special Libraries Association

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    Special Libraries AssociationConnecting People and Information

    What we call it What others might call it

    Acquisitions

    Collection Development

    Cataloging

    Taxonomy & Metadata

    Reference

    Library Instruction Online Searching

    Information Analysis

    Purchasing

    Selection

    Organization Classification

    Customer assistance

    Teaching/Training

    Research

    Market Intelligence

    What does this mean?

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    Special Libraries Association

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    Special Libraries AssociationConnecting People and Information

    Monster.com Job Description

    What company?

    What heading?

    What price?

    EBay-PayPal

    Research

    $115,000

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    Special Libraries Association

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    Special Libraries AssociationConnecting People and Information

    What next?

    Special Libraries Association

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    Special Libraries AssociationConnecting People and Information

    What next?

    Special Libraries Association

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    Special Libraries AssociationConnecting People and Information

    What next?

    Special Libraries Association

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    Special Libraries AssociationConnecting People and Information

    What next?

    Special Libraries Association

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    Special Libraries AssociationConnecting People and Information

    What next?

    Special Libraries Association

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    Special Libraries AssociationConnecting People and Information

    THANK YOUANNE [email protected]