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5 “Must Do” Tips for Social Media Success By Steve O’Sullivan Social Marketing Planet www.socialmarketingplanet.com 1

5 “Must Do” Tips for Social Media Success | Social Marketing Planet

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http://www.socialmarketingplanet.comOriginally presented to Kathleen Aston's TRUE Foundations group, laying the groundwork for their social media marketing efforts.

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Page 1: 5 “Must Do” Tips for Social Media Success  | Social Marketing Planet

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5 “Must Do” Tips for Social Media Success

By Steve O’SullivanSocial Marketing Planet

www.socialmarketingplanet.com

Page 2: 5 “Must Do” Tips for Social Media Success  | Social Marketing Planet

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About Me

Cereal Serial EntrepreneurOver 25 Years Self EmployedOnline Marketing JediTech WhispererThe Fixer

It’s all about me!

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What’s The Point?

• Develop Relationships – (it’s all about THEM)

• Drive Traffic• Capture Leads

of Social Media Marketing...

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What’s on the Agenda?

• Where Is Your Audience?• Pick Your Platform(s)• Set Up Your Profiles• Create A Plan• Dive In

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Where Is Your Audience?

• Know your market!• Who are you talking to?• Where is you ideal target market or prospect already hanging out?

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Demographic Heads Up

• Twitter• Facebook• LinkedIn• YouTube• Blogs

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Pick Your Platform(s)

• Create profiles for the top Social Media sites• Create a Facebook Page for your business• Decide on your main site

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Pick Your Platform(s)

• Facebook– Profiles– Pages– Groups

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Pick Your Platform(s)

• Twitter– Tweets– @ replies/mentions– ReTweets– # hashtags– Direct Messages

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Pick Your Platform(s)

• LinkedIn– Connections– Status updates– Groups

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Pick Your Platform(s)

• YouTube– Video Marketing– Third Largest Search Engine

New Course coming soon

WordPress Video Club

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Pick Your Platform(s)

• Wordpress Website/Blog– Search Engine Friendly– Easy to update– Perfect Social Media Hub

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Set Up Your Profile(s)

• Name• Rank• Serial Number

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Set Up Your Profile(s)

• Current Photo / Branded Page Badge• Completed Profile• Keywords• Be Outstanding

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Create A Plan

• Fail to plan = Plan to fail• Develop a plan you can actually do• Stick to the plan

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Create A Plan

• Do NOT try and master everything at once

• Focus on your Main Social Networking Site

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Create A Plan

• Grab your free report• Learn the basics

http://www.socialmarketingplanet.com/

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Dive In - The Water is Fine• Stay active• Participate• Engage• Be SOCIAL• Marketing is a marathon

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Offline Promotion

• Add your Social Media site URL’s to your:– Blog or Website– Email Signature– Postcards / Mailings– Business Cards– Newsletters

Follow Me...

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Wrap It Up, I’ll Take It

• Where Is Your Audience?• Pick Your Platform(s)• Set Up Your Profiles• Create A Plan• Dive In

Steve O’Sullivan www.SocialMarketingPlanet.com

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KISSAlways Remember...

Keep It Simple Steve

Steve O’Sullivan www.SocialMarketingPlanet.com