To the R&CW Team:I am pleased to have this opportunity to share my thoughts with you in thefirst issue of R&CW News. I look forward to this newsletter becoming avaluable source of information on our expanding activities, as well as a forumfor your success stories.

As you know, on April 1, I became President of the Residential &Commercial Water Value Center, succeeding Gretchen McClain who wasnamed President of ITT Fluid Technology on the retirement of HankDriesse. Please join me in expressing thanks to both Hank and Gretchen fortheir contributions and accomplishments in building the Fluid Technologyand R&CW organizations.

At ITT headquarters in White Plains, I headed the Operational Excellence teamwhich developed a range of strategic activities including integrated supply chain and strategic sourcing formanufacturing, acquisition/merger integration, Value-Based Six Sigma, Lean and other improvement initiatives. Ilook forward to fully implementing these, along with other key elements of the ITT Management System, in supportof our global growth strategies.

In just the past two months, a lot has already happened as ITT FluidTechnology advances to become a market focused organization. The bestexample of this change is the recent announcement that Fluid Technology isbeing re-organized into three Value Centers.

This change involves the integration of most of Fluid Technology’sAdvanced Water Treatment businesses with Flygt to create the ITT Waterand Waste Water Value Center. AWT’s C’Treat business will join theIndustrial BioPharm Group and will now be called the ITT IndustrialProcess Value Center. In addition, AWT’s advanced membrane and reverseosmosis water treatment business — WET — will be folded into ourResidential & Commercial Water Value Center. Fluid Technology’s watertreatment products will now be marketed along with water transportproducts to our established customer bases across all three Value Centers.

I am excited to be part of R&CW and the continuing story of some of thestrongest brands in the residential and commercial water markets.Leveraging the synergies and tools available to us, we have built these brandsover the years by delivering what customers want, when they want it andwith high quality. I believe ITT’s residential and commercial water story hasjust started, and I look forward to meeting and working with you.

Best regards,John Williamson

News and Updates for the ITT Residential & Commercial Water Team

Welcome to theinaugural issue of ITT R&CW News.

This quarterly newsletter isdesigned to keep you informedand involved with the newsand events taking place withinthe R&CW family throughoutthe world. Each issue willupdate you on the people,places, and activities that makeR&CW special. We encourageyou to share your news andaccomplishments with nearly4,000 team members thatmake up R&CW. We hope youenjoy R&CW News!

John Williamson

S U M M E R 2 0 0 7newsR&CW

40830fnl3 6/20/07 10:16 AM Page 1

efforts aren’t always aligned with our strategicpriorities and we sometimes end up expendingefforts and resources that don’t support ouroverall company goals.

VBGD creates alignment and accountability— stops the leak between strategic plans andaction plans — and ensures that we arerealizing the full potential of our strategies.Last year, ITT provided VBGD training toevery Value Center and to more than 1,000 ofour business leaders. It was certainly one ofthe reasons behind our strong performanceand holds even greater performance andimprovement potential going forward in theprocess.

As it takes hold, VBGD will filter down intoall parts of our day-to-day lives at ITT. WithVBGD, you will be able to ensure that youare working on projects that are important toour company’s future success.

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VBGD = Customer, Employee andShareholder SatisfactionAt R&CW, we think business success should beas simple as one, two, three.

1. Create a vision. 2. Build strategic plans that support that

vision. 3. Execute operating plans that support

the strategic priorities.

It seems so straightforward, yet companiesregularly fall short of the financial goals set outin their strategic plans — and not just by a little.Most companies deliver less than two-thirds oftheir strategy’s performance potential. We havetaken steps to stop this “leakage,” and the primaryplug is Value-Based Goal Deployment (VBGD).VBGD is the execution and control process ofour ITT Management System and allows us tospecify and monitor the precise actions we needto deliver our planned performance.

We have a very strong work ethic at ITT.Everyone is involved in well-intentionedprojects, but all of this work and all of our

An integrated framework to help us achieve "Breakthrough"Performance while improving"Daily Management"

VBGD is Two-ProngedImprovement:

• Breakthrough: Building new long term capability across the organization.

• Daily Management: Performance of business fundamentals (current capabilities) to profitably serve customers on a day-to-day basis.

Without Daily Management• Breakthroughs are not

sustainable• Breakthroughs degrade

without systemic controls and improvement.

With Daily Management• Continuous improvement

gains are sustained• Local resources

o Constantly find ways to improve

o Ongoing incremental effect

R&CW’S Top Level ImprovementPriorities – in order ofimportance starting with thepriority closest to the “X”:

• Develop a Business System Strategy and Begin Execution

• Implement Lean Foundation through Daily Management Discipline

• Accelerate Profitable Growth in Emerging Markets

• Improve Product Development and Launch Capability

• Implement a “Where Sold” Order Entry Process

• Increase Sales Force Effectiveness through Channel and Process

40830fnl3 6/20/07 10:16 AM Page 2

What is a brand?A brand is a collection of perceptions about a product,service or organization. It is the experience you havewhen you interact with the people in the brand organizationor use the product or services they offer. In short, thebrand is what you remember about the company afterthe facts fade. ITT’s brands are corporate assets withfinancial value, and are strategic assets that wepermanently own, leverage and sustain to drive businessvalue above and beyond infrastructure. Strong brandsdrive price premiums, create higher employee commitmentand enable businesses to outperform the market in strongeconomic times while protecting them in weak times.

Our goalITT’s goal is to create an environment where we thinkand act as a single company – “One ITT” – where wemanage our own brands, and also reach out and shareknowledge across the enterprise. Initial success will beaccomplished when every employee is able to articulate“Engineered for life” in his or her own words and acts asan ambassador for the brand.

We are a vibrant part of the global economy and amagnet for people who want to change the world withnew ideas. The ITT Brand Engagement Seminar will bebrought to other R&CW locations in the months ahead.Look to Seminar participants for identification of yourbrands and guidance for presenting a strong, unifiedbrand message to our customers. If you have anyquestions about R&CW branding strategy, don’t hesitateto ask your supervisor.

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In March, R&CW North American marketing and salesmanagers met in Morton Grove to participate in the ITT“Engineered for life” Brand Engagement Seminar. Theseminar was developed as an opportunity for managersto interact, discuss Value Center brands, and sharpen thefocus on our presentation of brands to customers andemployees. A key component of the seminar isdirection needed to identify what “Engineered for life”means to R&CW. The seminar was conducted by LandorAssociates, the organization that in 2006 created the newITT logo and branding guidelines.

ITT employees play a pivotal role in developing andsustaining ITT corporate and product brands. Byworking together we not only deliver on our promise,“Engineered for life” but we are better prepared to meetthe challenges of everyday business.

newsR&CW

“Engineered for Life”Branding SeminarComing To A Location Near You 18 R&CW and ACD

managersparticipated in theITT BrandEngagementSeminar in MortonGrove in March.

Landor Associates, a brandingconsulting firm that created the ITTicons and messaging, conducted theworkshop.

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ITT Fluid Technology has announced a new global BuildingServices Market Initiative designed to provide residential andcommercial customers with broader product selection and moreinnovative solutions to their water and wastewater pumping andtreatment needs.

ITT achieves this by combining the resources and expertise ofits R&CW and its Flygt businesses. These businesses are leadersin their respective markets and offer such well-known brands asFlygt, Lowara, Vogel, Goulds, and many others.

This new initiative combines the strengths that each of thosebusinesses has to offer, thereby creating a new approach to the building services market. ITT Fluid Technologycustomers now have the opportunity to source a wider range of products from one sales person.

“Our goal is to provide our customers with a trusted and convenient single source for all their water and wastewaterneeds,” said Gretchen McClain, President of ITT FTC. “We believe by combining our engineering expertise andmarketing efforts we can create more value for our customers.”

ITT Fluid Technology Launches GlobalBuilding Services InitiativeCombines Leading Brands To Become A SingleSolution Provider

R&CW products are used in manycommercial and residential applications.

ITT to Enhance Its Presence In India, South Asia

Brenda Reichelderfer, Vice President of ITT Corporation,announced at a recent press conference celebratingWorld Water Day in India that ITT Corporation will beexpanding its presence in India.

“I’m pleased toannounce that wewill open bothmanufacturingand globalengineeringfacilities here inIndia. India

represents the future of our business in South Asia. Wehope to improve water and wastewater distribution andtreatment processes aimed for these markets withproducts developed and manufactured here,”Reichelderfer said.

She reminded the audience that substantial investment isneeded not only in new water and wastewater technology,but also in the world’s aging, and often obsolete, waterinfrastructure. Reichelderfer emphasized that the solution tothe world’s water problems require an effective collaborationamong industry, education and government resulting in newproducts and systems and the application of newtechnologies. She added that educators must fosterengineering and science curricula and research relevant towater issues and governments must plan for the growingwater and environmental needs. Together, these groupsmust develop an effective regulatory framework to insurethe adequacy and quality of water assets.

Reichelderfer concluded by saying that we need to find smallscale solutions that are independent of infrastructure inorder to be able to bring potable water and sanitation to allpeople.This is a challenge for everyone in the water industry.

BrendaReichelderfer, ITTVP, addresses thepress conferenceat World WaterDay in India.

40830fnl3 6/20/07 10:17 AM Page 4

The ITT Engineered for Life Award is presented annually on a very selectivebasis to ITT companies around the world that have demonstrated excellencein developing and engineering outstanding new products. RC&W’s VSXPump Team was recognized for “Its development of a best-in-class pumpthat combines five product lines into one, features a new hydraulic system,and is an entirely new pump platform suitable for the global market.”Several members of the Team attended the ITT Awards Ceremony inAmsterdam to accept this award in September 2006.

“We are very proud of our VSX Pump Team and the many hours of hardwork they put into developing a line of pumps that provides our customerswith superior performance and value,” said Karl Buscher, R&CW VPMarketing and Product Management. “We look forward to more of thesebreakthrough designs.”

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newsR&CW

On the heels of the biggest new product introduction in the history of ITT’sBell & Gossett brand, the innovative VSX double suction split-case pumphas been winning awards worldwide for its technologically advanced featuresand design.

In addition to ITT’s prestigious 2006 Engineered for Life Award, the Bell &Gossett split-case pumps won:

New VSX® Pumps WinningAwards Worldwide

New VSX Double SuctionSplit-Case Pump winningawards worldwide.

1. AHR Expo 2007 Innovation Award2. Consulting-Specifying Engineer

magazine’s 2006 Product of the Year – Silver Award in the HVAC category

3. HPAC Engineering magazine’s 2006 Readers’Choice award

4. India Water Digest 2006 award for Best Water R&D and Technological Breakthrough.

5. One of the Top Ten Products of 2006 in Plumbing Engineer Magazine

6. ITT Corporate Communications 2006 Best Practices award for Results/ROI

40830fnl3 6/20/07 10:17 AM Page 5

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The Marshall House in Savannah,Georgia has always been known formeticulous service and exceptionalfacilities, and in 2004 and 2005 it wasvoted Savannah’s Best Hotel. Nosmall feat in a city where hospitalityis revered and expectations are high.

Built in 1851, this unique 68-roomhotel is the oldest in Savannah.However, even with its prestige andhistorical charm, the hotel’s guestswere not enjoying consistent waterpressure – it ranged from anunacceptable 20-40 psi. So thehotel’s maintenance engineer contactedthe Goulds Pumps local distributorfor assistance with this increasinglygrowing problem. The old waterbooster system was not operatingproperly, and needed to be repairedthree times during the previous year.And as you can imagine in a hotel ofthis age, space requirements for thewater handling system were also animportant consideration.

After evaluating the hotel’s domesticwater system, the distributorrecommended and installed a 10 HPsimplex booster system consisting ofa Goulds Pumps Aquavar CPCvariable speed pump controller and a

Goulds Pumps helps 156-year old hotel meet 2007 water demands

The Marshall House in Savannah, Georgia, built in1851, is consistently voted best hotel in the city.

The hotel’s newwater boostersystem includes aGoulds Pumpsmodel SSV stainlesssteel multi-stagepump.

AMERICASU.S., Canada, Mexico, South & Central America

model SSV stainless steel multi-stagepump. The Aquavar CPC controlleris programmed to maintain a constantpressure of 65 psi at varying flowrates throughout the day. By operatingthe pump system at lower speedswhen water demand is low, thevariable speed technology allows theMarshall House to save money onenergy consumption, and duringpeak demand times the pump simplyramps up the speed to meet systemrequirements.

The Goulds Pumps system helpsMarshall House guests enjoy theirstays, and the hotel’s maintenancemanager now has time to work onother parts of the 156-year old hotelthat make it one of Savannah’s best.

40830fnl3 6/20/07 10:17 AM Page 6

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newsR&CW

There’s no substitute for hands-onexperience when trying to learn theintricacies of a pump’s critical role ina hydronic heating system. So whenthe University of Nebraska atLincoln needed a large centrifugalpump to use in its ConstructionManagement classes, R&CW wasthere to help with a donation of aB&G Series VSC, double-suction,vertical split-case pump.“We always try to find a goodbalance between ‘book learning’ andhands-on applications using real-lifeinstallations,” said Tim Wentz, thedepartment’s Associate Professor,adding that, “We were in need of alarge centrifugal pump todemonstrate the functionality ofsuch a piece of equipment.”Aside from teaching students how toplot out the performance of thepump on a pump curve, Wentz willutilize the cutaway model so studentscan observe how efficiently acentrifugal pump runs while showingits inner workings.

The lab also has a variety of otherBell & Gossett equipment thatstudents can use for hands-on training.In addition, Professor Wentz’sstudents use ESP-Plus, R&CW’s on-line pump selection program, tounderstand proper pump selection.

Each semester, Wentz uses hisConstruction Management courses

to improve community buildings in thecampus area. Past projects haveincluded doing rehab work onchurches and rehabilitation centers.

“Education has always been importantto ITT,” said Mark Handzel, Directorof HVAC Sales at ITT. “For years,we have been a strong supporter ofschools who are preparing studentsfor careers in engineering.”

ITT Donates Bell & Gossett Pumpto Support HVAC Training atUniversity of Nebraska

R&CW Trade Shows

South Atlantic JubileeJuly 28-31 Myrtle Beach, SC (Goulds, Red Jacket and CentriPro)

GCSAA August 1Monterrey, CA (Flowtronex)

HORTIMART September 5-7Orleans, France (Lowara)

Building Service Trade Show September 11-13The Netherlands (Lowara)

AFSA (American Fire Sprinkler) September 27-28 Phoenix, AZ (A-C Fire Pump)

ASLA Expo October 5 San Francisco, CA (Flowtronex)

Fairway Show October 7-9Munich, Germany (Flowtronex)

Parts2Clean October 9-11Stuttgart, Germany (Lowara)

WEFTEC (Water Environment Federation)

October 13-17San Diego, CA (Flowtronex)

WWA (World Water Park Assn.)October 25-26Palm Springs, CA

(Goulds and Wedeco)

Green ExpoNovember 1Paris, France

(Flowtronex)

R&CW products are exhibited atmajor trade shows around theworld. Here are upcomingshows where R&CW will beexhibiting during 2007.

Tim Wentz, associate professor at the Universityof Nebraska-Lincoln (back right), accepts the Bell& Gossett pump from ITT Sales RepresentativeCliff Dean. Engineering student leaders (front)are Brad Claussen and Pat Rainbolt.

AMERICASU.S., Canada, Mexico, South & Central America

40830fnl3 6/20/07 10:17 AM Page 7

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ITT Flowtronex Makes Waves with ‘Source to Course’

“We’ve raised the bar.”

That was the assessment of ITT Flowtronex GeneralManager Dan Driscoll following the third annual GolfIndustry Show in Anaheim, CA in late February, whichattracted more than 23,100 people, including almost10,000 qualified buyers.

Flowtronex had a commanding presence at the big show,with a 20’ x 80’ exhibit space and multiple products that gaveample credence to the company’s message: “Source toCourse.”

The marketing theme succinctly communicates thecapability of Flowtronex and its ITT brethren to deliveroptimal quality irrigation water from the source to thegolf course, employing state-of-the-art electronic controltechnology, advanced water treatment processes anddrawing on more than a quarter century of experience inmanufacturing top-quality pump stations.

The ITT stars at the Golf Industry Show were:

• ITT Flowtronex Master Control Architecture (MCA)systems that enable precise irrigation control andintegrated water management from virtually any locationthat has Internet access. It is, essentially, a SCADAsystem for all water equipment on the golf course. Todemonstrate the remote capabilities of MCA byFlowtronex, computers at the show were linked to theirrigation systems of three actual golf courses – two inTexas and one in Florida.

• ITT Advanced Water Treatment (AWT) MS-22 ReverseOsmosis uses desalination processes to make water pureenough for golf course irrigation.

• ITT Flowtronex FloMax, variable frequency drivepumping system with flow rates ranging from 200 to1500 gpm. The Irristorm, available through ITT Lowara,is the international version of the FloMax.

• ITT Goulds submersible well pumps help bring source

At Big Third Annual Golf Industry Show In Anaheim

water from deep wells to our pump stations.

• ITT Flygt transfer pumps help transfer water toirrigation systems.

• ITT Flowtronex ResCom compact, efficient, reliablepump stations designed for both residential and smallcommercial irrigation systems.

• ITT Flowtronex Nutrifeed Nutrient Injection Systems,which accurately apply up to three different nutrientswith the precision of digital control; available in eitherstand-alone installations or directly linked through theIrrigation Central Control Computer.

The ITT Flowtronex exhibition space at the3rd Annual Golf Industry Show in Anaheim,California attracted over 23,000 attendees toits 20' x 80' booth.

Beyond all the impressive equipment, General ManagerDan Driscoll never misses an opportunity to tout hiscompany’s secret weapon: FlowNet – 168 factory-certified technicians around the world who ensure thatFlowtronex customers receive the timely and competentservice they need to receive maximum benefit from theirFlowtronex equipment. FlowNet is unique in theindustry and a significant competitive advantage for ITTFlowtronex. We like to say we have authorized service inyour area code, if not your zip code.

FLOWTRONEX

40830fnl3 6/20/07 10:17 AM Page 8

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newsR&CW

ITT Corporation was recently awarded severalmajor contracts in Beijing, China, to constructmunicipal water supply and drainage systems. ITTis a major contributor in Beijing’s efforts to buildan environmentally-efficient city, as well as in thecity’s development of fluid technology systems andpreparations for the 2008 Summer Olympics.

As part of the contracts, ITT will providevarious pumping solutions for the 2008Olympic Stadium, known as the “Bird’s Nest”.The climate-control system’s advanced heat-transfer mechanism will enhance the stadium’sheat, ventilation and air conditioning (HVAC)capabilities. ITT Goulds Pumps, manufacturedin Nanjing, are the heart of the HVAC system,controlling the hydraulic pressure of the systemwhile also maximizing energy efficiency. Thissystem will control the climate inside the Bird’s

Nest, guaranteeing the stadium stays cool forboth the athletes and fans.

ITT is also providing technical solutions for theNational Conference Center in the Olympic

Village. The Conference Center, which willserve as both the Olympic News Center and acompetition site, will employ ITT’s coolingpumps and water supply units. These systemswill use the Lowara Hydrovar frequencyconverter to maintain the appropriate climateand ensure safe water is available for use.

“ITT is honored to take part in theadvancement of this great city with ouradvanced fluid technology systems,” said WilliamE. Taylor, president of ITT China. “With the2008 Olympic Summer Games and beyond,ITT is committed to helping Beijing developinto one of the foremost environmentally-consciouscities in the world and we look forward to lendingour expertise in energy and water efficiency.”

The city has made a commitment to becoming aglobal leader among the world’s majorcities in promoting “green” municipalpractices. ITT was also chosen fromamong ten other bidders to provideits energy-conserving circulationpumps for TV station CCTV’s newheadquarters in the heart of thecentral business district.

ITT will also provide the YintaiCenter, Beijing’s tallest building, withair conditioning and fire controlsystems, employing the same LowaraHydrovar frequency converter as inthe Olympic News Center.

Additionally, ITT will provide frequencyconverting, water-supply equipment to efficientlyfilter water on Financial Street, a rapidly growingfinancial center in downtown Beijing.

ITT to Provide Advanced Water and Fluid Systems forBeijing and the 2008 Olympic VillageVarious Projects Support Beijing’s Efforts to Build an Energy-Efficient, Sustainable City

ASIA PACIFICChina, India, Australia, NE & SE Asia

The “Bird’s Nest” Olympic Stadium in Beijing, China.

40830fnl3 6/20/07 10:18 AM Page 9

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ITT Corporation, already established in Poland with itssubsidiary Lowara Vogel Polska Sp.z o.o.m, is buildng anew manufacturing plant in the Special Economic Zoneof Walbrzych, located near the Municipality of Strzelin.This facility will initially occupy around 8,000 square feet

of covered surface and willemploy 100 workers by the endof 2007. It will produce aprogressively increasing rangeof Lowara branded products

for residential and commercial building services, as wellas for the agricultural and irrigation sectors. Shipments areexpected to start in the last quarter of 2007.

Highlighting the strategic importance of this investment,Gretchen McClain, President of ITT FTC, said: “The newfacility will enhance our service level to our customers inthe developing water market segments in Poland and willalso serve as a platform for the supply of our pumps &systems to the neighboring markets in Eastern andWestern Europe and customers around the world.”

R&CW Building New ManufacturingFacility in Poland

How R&CW Grew ItsBusiness in Europe

A rendering of the ITTmanufacturing facility inPoland that will becompleted at year’s end.

EMEAEurope, Middle East & Africa

Residential & Commercial Water brought its two main European business unitstogether, and is now bringing in more revenues and profits than ever before.

Europe is the perfect proving ground for ITT in its quest to evolve from a collection ofstand-alone companies to a unified, global organization. With nearly 50 countries,dozens of different languages and strong customer loyalty to Flygt, Lowara and otherwell-established ITT product brands, Europe condenses all the challenges of creating aglobal “One ITT” organization into one continent.

Which makes the recent success of ITT’s Residential and Commercial Water (R&CW)group for Europe, Middle East and Africa (EMEA) all the more impressive — andinstructive.

“The R&CW team in Europe is achieving strong growth because it was willing to re-make its business profile and go to market in a different, better way,” says JohnWilliamson, President ITT R&CW.

The primary reason behind R&CW EMEA’s growth spurt was its willingness tocombine product lines, sales forces, facilities and company cultures of its two strongEuropean brands, Lowara and Vogel, over the past five years. This integration was thefirst step toward building a more powerful European entity capable of serving a highlydiversified market with a focused approach.

40830fnl3 6/20/07 10:18 AM Page 10

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newsR&CW

EMEAEurope, Middle East & Africa

World’s Largest BuildingUses Vogel PumpsThe development of the King AbdulAziz Endowment Project in Makkah,Saudi Arabia (more commonly knownas Mecca) has been an ambitiousproject. It is considered to be thelargest architectural project in theworld, built with the purpose ofraising revenue to finance maintenanceand enhancement of the GrandMosque in Makkah and the ProphetsMosque in Medinah.

There will be six 36-story towersbuilt on a 12-story foundation, with one main 73-story hotel that will take

its place among the world’s tallesttowers.Since the pumping capacitiesrequired to feed water to the buildingsare significant, the building contractor,Saudi Binladin Group in Jeddah,approached ITT Vogel in Europe.

“We got a positive answer that ITTVogel can design and build thesepumps and that's how the storystarted,” explains Fuad Asemjed,from Morex, Inc, the engineeringagent that managed negotiations withthe contractor and the designers, DarAl-Handasah Consulting in Cairo.

ITT Lowara Pumps HelpSave Lives in SowetoAt the heart of Soweto in SouthAfrica, the world’s largest hospitalsprawls across 173 acres of land.

It provides a vital service to thecommunity, employing nearly 7000staff and offering 3200 beds topatients. One of the key services iskidney dialysis as there is a growingneed for dialysis in response toincreases in HIV and heart disease.

Lowara supplies the pumps that playa key role in supplying purified waterneeded in the dialysis process. A twinstage "Reverse Osmisis" unit is used

to cleanse excess waste fluids andimpurities from the blood of renalfailure patients. It relies on thetrouble-free operation of two LowaraSV vertical multistage pumps.

According to hospital officials, boththese pumps have proven to behighly efficient and reliable. Thehospital is earning great respect andwinning awards for its services andoutreach program and Lowara isproud to be part of this effort. In Soweto, ITT Lowara pumps

help save lives.

40830fnl3 6/20/07 10:18 AM Page 11

ITT R&CW announced its debut to the outside world with a pressconference to international trade media at the ISH Fair in Frankfurt,Germany on March 7.

ITT used the occasion of the HVACR industry’s premier heating and coolingtrade show to unveil the $1 billion R&CW business that was recently formedby combining the marketing, sales and engineering of several well-known ITTbrands. Karl Buscher, ITT R&CW VP,and Colin Sabol, VP of Marketing andBusiness Development at ITT FluidTechnology, presented the company,organization and capabilities to a groupof international editors representingmore than 20 magazines from six countries.

The duo explained how the companycombined such well know brands asLowara, Vogel, Goulds, Bell & Gossett,A-C Fire Pump, McDonnell & Miller,and many others to become the leadingmanufacturer and marketer of water andwastewater pumps, valves, heat exchangers, controls, and package solutions forsingle and multi-family homes, commercial buildings of all types, as well as avariety of other commercial market applications.

The editors learned how R&CW can provide water pump and heat exchangerneeds for many industrial applications as well as provide complete waterpumping needs for irrigation (agriculture and turf). This will allow most endusers in many market segments to source these products from ITT R&CWas opposed to several different suppliers.

In addition to explaining how ITT R&CW was created, the presentationteam also unveiled the new ITT Fluid Technology Building Services Initiative(see story on page 4). The R&CW marketing communications team also metwith several other editors at the large ITT exhibit displaying Lowara andFlygt products on the show floor. ISH attracted more than 200,000 HVACRprofessionals from around the world to the annual event.

In total, editors representing nearly 30 trade publications will report theexciting R&CW news to thousands of HVACR professionals worldwide overthe next several months. Separate editorial meetings were also held withmany important trade media in the U.S. and other countries during thesecond quarter of 2007.

“These media relations efforts will result in many articles about ITT R&CWappearing in magazines around the globe,” said Buscher. “Thousands of ourcustomers and prospective customers will become more aware of how ITTcan now offer them a single-source solution to their various water and waterwaste needs.”

Lowara and Flygt displays in theITT exhibit at the ISH Fair inFrankfurt, Germany.

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acfirepump.com bellgosset.com flowtronex.net goulds.comittstandard.com lowara.com mcdonnellmiller.com vogelpumps.com

ITT R&CW Makes “Official” Debut atWorld’s Largest HVACR Event

Table of Contents

- Williamson Letter............1

- VBGD Process................2

- ITT Branding Seminar.....3

- ITT Launches Global Building Services Initiative.........................4

- ITT Coming Soon to India..........................4

- Award Winning VSX Pumps....................5

- Historic Savannah Hotel.............................6

- Bell & Gossett Supports Univ. of Nebraska .........7

- R&CW Trade Show Calendar........................7

- Flowtronex Exhibition....8

- ITT provides Fluid Systems for Beijing.........9

- New Manufacturing Building in Poland.........10

- R&CW Growing In Europe......................10

- Vogel Pumps in World’s Largest Building ...........11

- Lowara Pumps SavingLives in Soweto.............11

- World’s Largest HVAC Event...................12

- R&CW Brand Web Sites......................12

Summer 2007Volume 1/Issue 1

Let Us Hear From You!R&CW News is published for the Residential &Commercial Water team worldwide. We invite yourcomments and information about your projects andaccomplishments. Please contact the editor:

Bob RathkeR&CW HeadquartersPhone: 1+847-983-5811Fax: 1+847-965-8379Robert.Rathke@itt.com

For the latest news and information on R&CW products visit our brand web sites

40830fnl3 6/20/07 10:18 AM Page 12

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