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3BEJP 1VCMJD 4FSWJDF OOPVODFNFOUT GSPN UIF 6 4 JS 'PSDFc360m.com/EPK/USAF_Radio/USAF_Radio_EPK.pdf · 4 RADIO PSA SCRIPTS Download the PDF version "Aaron Tippin - 'Say Yes'" (:30)

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Page 1: 3BEJP 1VCMJD 4FSWJDF OOPVODFNFOUT GSPN UIF 6 4 JS 'PSDFc360m.com/EPK/USAF_Radio/USAF_Radio_EPK.pdf · 4 RADIO PSA SCRIPTS Download the PDF version "Aaron Tippin - 'Say Yes'" (:30)

Radio Public Service Announcements from the U.S. Air Force

This is a Connect360 EPK™ (Electronic PSA Kit). EPK™ is a trademark owned by Connect360 Multimedia.

Page 2: 3BEJP 1VCMJD 4FSWJDF OOPVODFNFOUT GSPN UIF 6 4 JS 'PSDFc360m.com/EPK/USAF_Radio/USAF_Radio_EPK.pdf · 4 RADIO PSA SCRIPTS Download the PDF version "Aaron Tippin - 'Say Yes'" (:30)

ABOUT THE U.S. AIR FORCEThe men and women of the U.S. Air Force The men and women of the U.S. Air Force represent a number of important core values such as integrity, service before self and excellence in all they do. In addition to looking to the U.S. Air Force for protection and leadership, there are many valuable lessons we can learn from their guiding principles and traits in order to achieve principles and traits in order to achieve success.

Page 4: 3BEJP 1VCMJD 4FSWJDF OOPVODFNFOUT GSPN UIF 6 4 JS 'PSDFc360m.com/EPK/USAF_Radio/USAF_Radio_EPK.pdf · 4 RADIO PSA SCRIPTS Download the PDF version "Aaron Tippin - 'Say Yes'" (:30)

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Dear Public Service Director,

Download the PDF version

When you think of the members of the U.S. Air Force, what comes to mind? For many of us, we often think about courage and patriotism, as these valiant individuals dedicate their lives to serving our country and keeping us safe every day. The men and women of the U.S. Air Force also represent a number of other important core values such as hard work, service before self and excellence in all they do. In this public service campaign, country music star Aaron Tippin has teamed up with the U.S. Air Force to convey a variety of timely, positive messages to help us achieve our goals and live in a healthy and productive way. As airtime permits, we hope that you will air our latest public service announcements (PSAs) featuring Aaron Tippin titled "Say Yes" (:30),"Thank You" (:30), "Work Hard" (:30) and "Stay Fit" (:30). These PSAs encourage young people to "Say Yes" to a drug-free life, emphasize the importance of thanking service men and women for their sacrifices, and urge us to work hard to achieve our goals and stay active and healthy to perform at our best. Additionally, the PSA titled "Differences" (:30) featuring country music group Lady Antebellum celebrates the unique diversity of our country and the importance of putting aside our differences to work together. We hope you will air these PSAs, which have no end date for use, as soon and as often as possible. If your station is currently airing these PSAs, we thank you for your support and ask that you please keep them in rotation. If your station previously aired the PSAs or has not had an opportunity to do so, we ask that you please consider airing them at your earliest possibility. For any questions regarding the PSAs, please contact our distribution representative, Shaliza Thomas, at Connect360 Multimedia (e-mail: [email protected]; ph: 212-624-9187).

Thank you in advance for your consideration and for sharing these important messages. Sincerely yours,

Timothy J. Hanson Chief of Marketing U.S. Air Force

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The values exemplified by the men of women of the U.S. Air Force are ones that can benefit all of us. By living in a healthy and productive way, working hard and embracing diversity, we can achieve even our toughest goals. To help share these important messages, the U.S. Air Force is providing this PSA campaign featuring country music artists Aaron Tippin and Lady Antebellum. These PSAs encourage us to do our best and respect others, as well as ourselves.

These PSAs are available for review at http://www.c360m.com/PSAConnect/usaf/

(Air Force Master Sgt. Harry Kibbe and Aaron Tippin)

Page 6: 3BEJP 1VCMJD 4FSWJDF OOPVODFNFOUT GSPN UIF 6 4 JS 'PSDFc360m.com/EPK/USAF_Radio/USAF_Radio_EPK.pdf · 4 RADIO PSA SCRIPTS Download the PDF version "Aaron Tippin - 'Say Yes'" (:30)

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RADIO PSA SCRIPTS Download the PDF version

"Aaron Tippin - 'Say Yes'" (:30) Aaron Tippin: Hi, I’m Aaron Tippin. During my career in the music business, I’ve met all kinds of people, made lots of really good friends. I know it can be hard to say no to your friends but when it comes to drugs, there’s no other way. Even prescription or over the counter drug abuse can prevent you from achieving your goals. So do yourself a favor when it comes to choosing whether or not to succumb to peer pressure. Say “yes” to a drug free life. This message is brought to you by the United States Air Force.

"Aaron Tippin - 'Thank You'" (:30) Aaron Tippin: Hi y’all, this is Aaron Tippin. And I’d like to take a moment to say “Thanks” to all of our veterans out there listening. This is a great nation because of all the hard work and numerous sacrifices that all of you make for us. Thank you from the bottom of my heart and please remember that America supports you and appreciates what you’re doing for this country. This message is brought to you by the United States Air Force.

"Aaron Tippin - 'Work Hard'" (:30) Aaron Tippin: Howdy. I’m Aaron Tippin. I’ve been blessed to be able to make a living at what I love; making music for more than 25 years. But it didn’t get there overnight. There were a lot of long days and nights of working just to make ends meet. Good things in life don’t always come easy, but when you sweat for what you want, it makes it even sweeter when you get it. So remember to work hard and when the opportunities present themselves, you gotta be ready to grab ‘em. This message is brought to you by the United States Air Force.

Page 7: 3BEJP 1VCMJD 4FSWJDF OOPVODFNFOUT GSPN UIF 6 4 JS 'PSDFc360m.com/EPK/USAF_Radio/USAF_Radio_EPK.pdf · 4 RADIO PSA SCRIPTS Download the PDF version "Aaron Tippin - 'Say Yes'" (:30)

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"Aaron Tipin - 'Stay Fit'" (:30) Aaron Tippin: Hey y’all. This is Aaron Tippin. Being in the music business, traveling, working late, doesn’t do great things for my routine. But I’ve found that staying active and making time to work out helps keep my energy where it needs to be to perform my best. No matter what you do, or where you are, make time to stay in shape. You’ll feel better and have the energy you need to accomplish your goals. This message, brought to you by the U.S. Air Force.

"Lady Antebellum - 'Differences'" (:30) Charles Kelly: Hey everybody. We are... Lady Antebellum: Lady Antebellum. Charles Kelly: When we started out in Nashville, we never imagined what we were going to be able to achieve. We got here because we worked together and had each other’s backs. Dave Haywood: In America, we have the privilege of being a diverse society made of up people from all kinds of backgrounds. And that’s a big part of what makes this country such a great place to live. Hillary Scott: When we put aside our differences and work together, there is no challenge too great to overcome. This message is brought to you by the U.S. Air Force.

Page 8: 3BEJP 1VCMJD 4FSWJDF OOPVODFNFOUT GSPN UIF 6 4 JS 'PSDFc360m.com/EPK/USAF_Radio/USAF_Radio_EPK.pdf · 4 RADIO PSA SCRIPTS Download the PDF version "Aaron Tippin - 'Say Yes'" (:30)

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AVAILABLE FOR DIGITAL DOWNLOAD

These PSAs are available for digital download below:

http://www.c360m.com/PSAConnect/usaf/

THESE PSAS HAVE NO END DATE FOR USE

"Aaron Tippin 'Say Yes' " (:30) "Aaron Tippin 'Thank You' " (:30) "Aaron Tippin 'Work Hard' " (:30)

"Aaron Tippin 'Stay Fit' " (:30) "Lady Antebellum 'Differences' " (:30)

Connect360 has developed an easier way for stations to report PSA airings via a new website. This replaces

our PSA reply forms and sending responses by fax or e-mail.

Please visit the following website to provide PSA usage information for this campaign: http://psa.c360m.com/?p=W135167

Please let us know your preferences on receiving PSAs by contacting Shaliza Thomas

via email at [email protected] or by phone at: (212) 624-9187.

Page 9: 3BEJP 1VCMJD 4FSWJDF OOPVODFNFOUT GSPN UIF 6 4 JS 'PSDFc360m.com/EPK/USAF_Radio/USAF_Radio_EPK.pdf · 4 RADIO PSA SCRIPTS Download the PDF version "Aaron Tippin - 'Say Yes'" (:30)
Page 10: 3BEJP 1VCMJD 4FSWJDF OOPVODFNFOUT GSPN UIF 6 4 JS 'PSDFc360m.com/EPK/USAF_Radio/USAF_Radio_EPK.pdf · 4 RADIO PSA SCRIPTS Download the PDF version "Aaron Tippin - 'Say Yes'" (:30)