ONE thousand participants have joined the SteelBy BlueScope Steel brand partnership programsince it was launched a year ago and the programhas continued to grow at a steady rate of 15-20new participants each week since the Christmas-New Year break.

“It’s encouraging to see so many steel-usingorganisations, from small one and two-personoperations through to some of Australia’s largestrollformers, co-branding their businesses andproducts with the BlueScope Steel brand,”BlueScope Steel’s Corporate Brand Manager,Leo Kerema, says.

“The brand partnership program is nowthriving in all States and territories, and growth isacross the board.

“As the program grows, visibility of the Steel ByBlueScope Steel brand rises through increasedbrand partnership signage and promotion andevery new usage of the logo means more value inthe Steel By brand for every participating businessthroughout Australia.

“This rising visibility of the Steel By BlueScopeSteel logo results in participants being able tobetter leverage the strength of the brand in theirday-to-day business and this translates acrossthe whole brand partnership community.”

Support from industry heavyweightorganisations such as the Australian SteelInstitute’s Steel Shed Group is also encouraging,with verifications now flowing through fromthis group’s 458 group members.

“While membership growth remains strong,the next 12 months will see us delivering morevalue to program members,” Leo says.

“We are now starting to look at further ways wecan add value to the program for our members.”

The brand partnership program is open to allcompanies sourcing 80 per cent or more of theirannual volume of flat, sheet or coil steel directly orindirectly from BlueScope Steel.

SPECIAL EDITIONSPECIAL EDITION

BRAND PARTNERPROGRAM

BRAND PARTNERPROGRAM

STEELEDGEA newsletter of product innovation, corporate information and news for customers of BlueScope Steel Limited

MARCH 2006

www.steelby.com.au BRAND PARTNERSHIP PROGRAM 1

Successful brandprogram one year old

David Scali, of No 1 Roofingand Building Supplies,outside the iconic inner-Sydney Silo apartmentproject in Newtown.

A small Perth manufacturing company hascarved a niche for itself by turning its two-man size into an advantage.

Kel Steel Constructions in Armadalemanufactures steel components for builders ofsheds and warehouses, using ZINCALUME®

steel from BlueScope Steel.Repeat business represents a growing part

of its output.The company specialises in supplying one-

off and non-standard components where itssmall size and flexibility give it an edge over itscompetition because it can better meetcustomers’ requests and tailor solutions totheir exact needs.

It also supplies the needs of tradesmenand home handymen.

Henry Ronchi’s father Eugenio Ronchifounded Kel Steel Constructions and managedit until eight years ago when Henry took overthe management.

With only a two-man workforce thecompany has to make every part a winner.

It has invested in the latest press andguillotine equipment, and has joined the SteelBy BlueScope Steel brand partnership,highlighting its use of COLORBOND®,ZINCALUME® and XLERPLATE® steel.

“We’ve always used steel from BlueScopeSteel,” Henry says. “BlueScope Steel’s recordof quick supply allows us to deliver quickerresults to our customers.”

Henry says the ability of a small company such

“Thanks to the new signage, they immediatelyknow that we use only steel from Australia’sleading manufacturer, BlueScope Steel.

“BlueScope Steel also provides technicalsupport through its distributor OneSteel, which isinvaluable to a business our size.”

as his to align itself with a major Australian brandsuch as BlueScope Steel was very important forbuilding customer confidence.

“We have only had the Steel ManufacturedBy BlueScope Steel signage on our premisesfor a few weeks, but customers have alreadycommented on it,” he says.

2 BRAND PARTNERSHIP PROGRAM www.steelby.com.au

Bendigo building company InnovativeSteel Buildings has lived up to its nameby producing an attention-grabbing all-steel house complete with carport,garage and pergola.

The three-bedroom home outsideBendigo is a showcase for productsdesigned and constructed by thecompany.

Home owner Anthony Van Emmeriksaid the house grew from his original ideaand was designed and improved upon byworking with Innovative Steel Buildings.

“They had some excellent designpointers, created the plans and offeredhelpful and professional service for thewhole project,” Anthony says.

Innovative Steel Buildings custom-designs, manufactures and constructs a largerange of buildings including sheds, garages, carports, and outdoor living areas. Houses and studiosare built to lockup stage.

Joint owner Robyn Stephens says thefamily-owned company used only steelproducts from BlueScope Steel and hasalways done so.

The house employs steel framing andfeatures COLORBOND® steel roofing andwall cladding.

The pergola and verandah structure ismade from ZINCALUME® steel rollformed inLYSAGHT FIRMLOK® profile for a combinationof strength and good looks.

The company custom designs all of itsproducts, from small, basic structures tolarge-scale buildings.

“We offer our customers a one-stopshop that takes the worry out of difficultprocesses such as planning and buildingpermits,” Robyn says.

“We want to offer our customers the bestquality components and therefore we useBlueScope Steel’s products.”

The company joined the Steel By BlueScopeSteel brand partnership program anddisplays signage to highlight its use ofsteel from Australia’s leading steel company.

Henry Ronchi is one of only twopeople operating Kel SteelConstructions in Armadale, WA.

Home owner Anthony Van Emmerik with Robyn andGeoff Stephens of Innovative Steel Buildings.

Kel Steel Constructions is a real two de force

Innovative buildings turn heads in Bendigo

Barely two days after the BoxingDay 2004 earthquake and tsunamidevastated coastal areas acrossAsia – including Indonesia’s Acehand Nias areas – BlueScope Steeldonated $A200,000 to assist the RedCross and Red Crescent Societiesin their relief efforts.

The company also put in place aprogram to match dollar-for-dollarevery employee donation to the tsunamirelief effort, and by January 31, 2005,the total amount raised by employeesand company was $A1.265 million.

BlueScope Steel’s contributionsdid not just stop there; they continuedthroughout last year. In August, thecompany helped sponsor the 55-strong BlueScope Steel YouthOrchestra to perform at a benefitconcert held at the Yogyakarta royalpalace grounds in Central Java,Indonesia to commemorate the 17thanniversary of the coronation of theSultan of Yogyakarta, Sri SultanHamengkubuwono X.

The event raised 160 million rupiah($US16,000) for 800 students fromAceh studying in Yogyakarta.

PT BlueScope Steel Indonesiaand PT BlueScope Lysaght Indonesia,rallied their design and productionteams to investigate the best way ofproviding steel building materials tothose affected by the disaster – forimmediate shelter, and for longer-termrebuilding of the devastatedcommunities.

BlueScope Steel donated steel buildingmaterials and steel water tanks to Aceh and Nias,and in partnership with PT Krakatau Steel, donateda multi-function building in Bakhoy, Banda Aceh.

As part of the Aceh and Nias reconstructionand development program, PT BlueScope

Lysaght Indonesia has developed inconjunction with the local communitiesmany building designs – from small domesticdwellings to large complex buildings suchas schools, medical centres, mosques andmulti-storey buildings.

STEELEDGE ISSUE NUMBER 21 MARCH 2006

PRINT POST APPROVED PP 255003/05589A newsletter of product innovation, corporate information and news for customers of BlueScope Steel Limited

By working with the local people inthe design and development of dwellingsand other structures for the rebuildingof their community, BlueScope LysaghtIndonesia was able to ensure that thesolutions supplied were culturally andcontextually sensitive and thereforesustainable for the longer term.

PT BlueScope Lysaght Indonesiahas been involved in designing andsupplying more than 5000 steel housesand buildings in Aceh and Nias, andsupplying significant quantity of steelbuilding solutions through a number oflocal organisations, including theBuddha Tzu Chi Foundation, which isdonating 3700 houses in Aceh.

The company involved localcommunities in these projects by trainingthose who erected the buildings. So far,more than 100 local people have beentrained to construct steel buildings.This move by BlueScope LysaghtIndonesia will ensure that local peopleare empowered with the skills torepair and maintain their homes inthe longer term.

The Buddha Tzu Chi Foundationproject, called Village of Love, has builtabout 500 of the 3700 houses in threevillages using the LYSAGHT® ResidentialSolutions System.

Every Village of Love also featuresclinics, schools (from elementary to highschool), a mosque, a church, a multi-function building and stores.

Products used in these projectsinclude LYSAGHT SMARTRUSS®,LYSAGHT SMARTFRAME®, LYSAGHT®

AUSDEK and LYSAGHT SMARTBUILD™, all madefrom ZINCALUME® steel.

Indonesia’s President, Mr Bambang SusiloYudhoyono visited the project on December 27 lastyear as part of his visit to commemorate the firstanniversary of the humanitarian disaster.

Beijing boating - Page 2 • Pole vaulting - Page 4 • Sweet success - Page 6

BlueScope Steel helpsrebuild Aceh and Nias

Indonesia’s President, Dr Susilo Bambang Yudhoyono, visiting a Buddha Tzu ChiFoundation Village of Love project. The President took the opportunity to inspectBlueScope Steel’s building solutions.

BlueScope Steel’s team from its Indonesian businesses helpedwith the relief effort after the Asian tsunamis hit Aceh.

When it comes to stylish Olympic success, steelis fast becoming a winning choice.

A fine example of this will be seen at theBeijing Aquatic Park when the 2008 Olympicsget underway, courtesy of leading Australianarchitect Lawrence Nield, of Bligh Voller Nield.

As the venue for the Olympic rowing andcanoeing competitions, the Beijing Aquatic Parkwill contain a number of stylish steel designs,including the impressive Boat Hull Grandstand,a building of dynamic and sleek linear form,reflecting an upside-down segment of boat hull.

“The imagery was developed to echo theforms and materiality associated with sport,and in particular the craft of boat making,”Lawrence says.

“We created the grandstand much like aboat hull with the skin peeled away at variouslocations to reveal the primary structure andexpose the dynamism of the form.”

The primary structure comprises curvedcantilevered steel beams, a delicate skin of steeland glass and louvred panels.

There is a lineal ‘pond’ of water that runs thelength of the grandstand to give the illusion ofthe hull sitting in the water.

To add to the dynamism at the grandstand’sentry, there is even a huge video screen integratedinto the glazed entry wall.

The building is organised on two levels,with the lower level forming the main publicconcourse with various spectator amenitiesand the upper level containing the VIP facilities,including a spectacular café/restaurantoverlooking the watercourse.

“This is a fantastic example of how Australianarchitects are taking their creativity to all partsof the world,” Manu Siitonen, specifier marketmanager at BlueScope Steel, says.

“Steel is an ideal material for modern andiconic structures whatever their location ortheme, so it’s natural that it is used so frequentlyand so well.”

Steel not only allows flexibility and endlessstyle possibilities, it brings many functionalbenefits too, making it easy to work with and,importantly, very durable.

“When you go to this much effort to make anarchitectural statement, you need to ensure it’sstill going to be making the statement in the yearsto come,” Manu says.

“Bligh Voller Nield is one of many architecturalfirms taking Australian creativity around theworld, and in the process effectively demonstratinghow materials like steel can help create excitingand dramatic structures for the long-term.

“We are looking forward to Beijing 2008and just hope our competitors in the water cando just as well!”

www.bluescopesteel.com2 STEEL EDGE MARCH 2006

North Queensland shipbuilding and engineeringcompany NQEA was a double winner ofthe recent 2005 Queensland EngineeringExcellence Awards, securing the Products andManufacturing Facilities Excellence Award andthe new Karel*CAD Innovation Award for itswork in building the Oceanic Princess.

The ship – the largest passenger ship built inAustralia since the Empress of Australia in the1960s – is now in service, carrying tourists onregular adventure voyages between Darwin andBroome in Northern Australian waters.

Oceanic Princess - which features heavilyin one of BlueScope Steel’s ‘Get Rhythm’ televisioncommercials airing nationally until April 15 – isfully SOLAS-compliant, meaning that CoralPrincess Cruises can operate the ship anywherein the world.

NQEA, one of the founding members of the SteelBy BlueScope Steel Brand Partnership Program,won the $25 million Oceanic Princess contract inthe face of fierce competition. “We were up againstinternational and domestic competition, but we havea good relationship with Coral Princess Cruises,”Mark Fry of NQEA says. “This is the second boat wehave built for Coral Princess Cruises, and all theirvessels are maintained at slipway facilities in Cairns.

NQEA delivered the Oceanic Princess inMarch. The ship accommodates 76 passengersand 20 crew members in a layout that includes 39cabins over four decks.

While NQEA was founded as a generalengineering business in 1948, the companyextended operations to include shipbuilding andship repairs in 1966. It has gone on to build about220 vessels of various types, including 50 for theAustralian Department of Defence.

The Oceanic Princess was one of eightvessels built at NQEA’s facilities in Cairns in thepast 24 months.

“It was a medium-to-large job for us, and morethan 100 skilled tradespeople were engaged formost of the construction period,” Mark says.

At 65m in length and 13m wide, the ship has afull displacement of 1300 tonnes, and can cruiseat 14 knots.

BlueScope Steel supplied 500 tonnes ofXLERPLATE® steel of varying grades andthicknesses for the project.

NQEA winsmajor awards

Beijing boatingbenefits from steelThe Oceanic Princess under construction.

The impressive steel Boat Hull Grandstand.

www.bluescopesteel.com MARCH 2006 STEELEDGE 3

Historical Aircraft RestorationSociety taps into rainwaterThe Historical Aircraft Restoration Society(HARS), based at the Illawarra Regional Airportat Albion Park south of Wollongong, will soonbe tapping into rainwater, courtesy of a 40,000litre retention/detention system providedby BlueScope Water.

The system, which captures runoff from thelarge HARS hangar, will be used to wash downthe society’s collection of priceless vintage aircraft,flush toilets at the facility, clean hard-stand areasaround the hangar and water nearby gardens.

Water will also be used to wash other hardsurfaces, such as walls and windows throughoutthe facility.

A pilot project for BlueScope Water, thesystem is being closely evaluated by ShellharbourCity Council which is keen to determine howsimilar systems could harvest rainwater runofffrom large roofing areas throughout the City.

Installation of the retention/detention systemand recent stormwater drainage works – usingBlueScope Water’s polymer-coated HYDRORIB®

piping – was conducted as a community project.Consisting of three lightweight polyethylene

underground tanks buried on the northern sideof the hangar, the system can fill in less than40 minutes in steady rain.

The tanks are joined by 1500mm-diameterpolymer-coated steel pipes and Davey pumps,soon to be fitted, which will enable HARS towash down all its aircraft – including a rareLockheed Super Constellation (aka ‘Connie’), aneven rarer Consolidated PB Catalina Flying Boat,two Lockheed P2V Neptunes, two Douglas C-47Dakotas, two de Havilland Vampire jets, two BellHuey Cobra gunship helicopters, two Cessnas,two Winjeel trainers, a Tiger Moth and a deHavilland Drover.

HARS is a totally voluntary incorporatedsociety whose mission is to recover, restore,maintain and fly aircraft of historical significanceto Australia.

The HARS project brought together a numberof parties – including BlueScope Water,Shellharbour City Council, Illawarra-basedconstruction and earth-moving company ClearyBros, Raymond Plumbing, Reece Plumbing,Bob’s Pumps & Pipes and HARS volunteers

Shellharbour City Council’s Director ofOperations & Services and Airport Manager,Arthur Webster, said the system was flexible andeasy to install, compared with alternative systems.

“The system was quick to install, due to thelight weight and ease in assembling thecomponent parts,” Webster said.

“Harvesting stormwater runoff hasmany benefits, including stormwater retentionparticularly where large-capacity systemsare used.

“Like so many other fast-growing areasthroughout Australia, we have a largenumber of buildings with huge roofing areas –including schools, commercial premises andresidential developments.

“If large-scale runoff can be captured andused, this will not only benefit Shellharbour’swaterway environments, it will also lessendemand for precious reservoir water.”

Webster believes the system could easilybe adapted to residential applications simplyby downsizing the components to suit theconstraints of smaller sites.

According to BlueScope Water’s Managerfor Technology and Product Development,Neil Wallace, the cubed storage pods are

far more flexible than traditional concretestorage cisterns.

“We can assemble our retention/detention systems like Lego blocks – in line,angled or grouped together – dependingon site conditions,” he said.

“A competitor to concrete storagesystems, the BlueScope Water retention/detention system calls for far lessearthmoving. It also doesn’t require complexformwork, is easier and lighter to handlein the field, and takes a fraction of thetime to install.”

Wallace says a similar concretesystem would take more than perhaps twoweeks to install.

The pipes connecting each pod are of acomposite material made of galvanised steeland a polyethylene coat for extra long life.

“While also being lightweight,these pipes deliver superior performance

compared with alternatives,” Wallace said.“Installing this retention/detention was a

real team effort,” said John Cleary, Chairmanof BlueScope Steel Australian HistoricalFlying Museum.

“HARS is delighted to be playing such aground-breaking role in demonstrating thebenefits of rainwater harvesting on such a largescale,” Cleary added.

“It’s important to demonstrate thatwhat’s good for water conservation is also goodfor the overall environment. Without thissystem, our main hangar roof would shed morethan 40,000 litres of water every good rainfall –and this would be lost in Shellharbour’sstormwater network.”

HARS’ rare Lockheed SuperConstellation ‘Connie’standing outside its hangar.(below) The HARSretention-detention system being installed.

4 STEEL EDGE MARCH 2006 www.bluescopesteel.com

Thirty-four steel poles beingdesigned, fabricated andinstalled by Ingal EPS willsoon become an integral partof the Port of Brisbanecontainer terminal.

Completion of the 18-monthproject will enable PatrickStevedores to commission oneof the world’s first port facilitiesto incorporate totally automatedcargo handling equipment.

The 35m poles, madefrom XLERPLATE® steel will carryfrom six to18 luminaires ongalvanised steel headframes, ontwo large platforms.

Even more significant thanthe poles’ illumination roleon the 20-hectare containerstorage site is their safetyand security function, whichgoes to the heart of PatrickStevedores’ high-tech approachto future cargo handling.

Each pole will also serve asa mounting point for radar reflectors, essential forthe terminal’s driverless container movers.

These automated container trucks use acombination of global positioning systems andradar signals to navigate from wharf-side tocontainer stack.

“We have a lot of experience in designing and

making steel poles, and our combination ofservice, research, innovation and quality ofcraftsmanship has set a benchmark,” Ingal EPSOperation Manager Ian Munday says.

“Time was tight on this contract, but we wereable to split the rolling, galvanising and fabricationwork between our Carole Park and Acacia Ridgeplants to supply the poles on time.

“Obviously we have apreference for local products,but we have used BlueScopeSteel as a supplier for manyyears because of its quality,price and supply reliability.”

Ian says the quality ofthe steel was importantbecause of the way in whichIngal EPS assembled anderected the poles.

“We trucked the segmentsto the new container terminalarea, then assembled them onthe spot,” he says.

“The tapered ends werejoined by a slip-fit processthat involved no mechanicalfixing or welding.

“Tight tolerances wereinvolved, and we used10-tonne compression toslide each section over the onebelow it when the completedpole was erected.”

The company used thesame configuration for a

series of 50m poles at Mount Tamborine on theescarpment behind the Gold Coast. The poleheight ensured the bush would not be damagedduring installation.

Ingal EPS is Australia’s leading manufacturerof poles, columns and streetscape products, witha presence in every state and territory.

Ingal EPS pole-vaults competitors

With the skeleton of BlueScope Steel’s huge newCOLORBOND® steel paintline facility taking shapein Sydney’s western suburbs, positive feedback isrolling in on the company’s choice of HYDRORIB®

for stormwater drainage.

More than 5km of HYDRORIB® piping, indiameters ranging from 300mm to 900mm, havebeen laid on the sprawling 10ha site at ErskinePark in what has been the first major HYDRORIB®

pilot project for BlueScope Water.Stormwater collected and run through the

pipes will end up in a huge nearby retentionbasin, allowing for eventual controlled releaseinto Sydney’s western waterways.

Installation of the piping began at whatBlueScope Steel calls its Project Waratah siteabout a year ago and proceeded smoothly,according to site Construction Manager,Henry Martignago.

“While HYDRORIB® calls for different handlingand installation procedures, it proved to be farlighter and easier to handle than traditionalconcrete stormwater piping,” he said.

“Because we worked with HYDRORIB® in6m lengths – compared with 2.4m lengths for

traditional concrete pipes – the actual layingwas quicker than we expected.”

AWJ Earthmoving was contracted to lay thepiping and the company’s Site Manager, IanMacdonald, said the HYDRORIB® piping was

bonded, and joined using special spigots andsockets while angles were formed by feeding pipeends into concrete sumps cast on site.

“HYDRORIB® is flexible to work with,”Macdonald said. “We carried sections by hand andalso used machines to lift it in some locations.Because it’s light, it can also be craned overbuildings, and laid in difficult spots.”

Traditional 2.4m concrete pipes weigh morethan one tonne each, and must be handledmechanically.

The HYDRORIB® piping was laid at a depthof 600mm below ground level, and compactedusing fine stone and reconstituted concrete andtile chips.

BlueScope Water is also installing three huge750,000 litre and three 10,000 litre above-groundrainwater tanks to collect roof runoff at the facility.This water will be used for fire suppression,cooling tower purposes, irrigation and toilet blocks.

The $120 million Erskine Park facility isscheduled to come on stream in March 2007 andhas been designed to produce 120,000 tonnes ofCOLORBOND® steel roof cladding a year – enoughto supply 80,000 homes.

“The growth of steel as a building materialand the growth in demand for COLORBOND®

steel drove the decision to develop this site,”BlueScope Steel’s Vice-President Sales, PeterNash, said.

“The site, located close to our three biggestNSW customers, will provide BlueScope Steelwith a coil-painting presence in western Sydney,Australia’s largest metropolitan market.”

HYDRORIB® piping underpins Erskine Park project

One of the 35mpoles being readiedfor installation.

HYDRORIB® beinginstalled inSydney’s west.

MARCH 2006 STEELEDGE 5

A house in Wembley Downs, WesternAustralia, has impressed judges at theWestern Australian Housing IndustryAwards after being recognised for itseffective use of COLORBOND® steeland ZINCALUME® steel.

The project has been highlycommended, winning four awards:

• The Most Innovative use of Steel

• Best Custom Designed housein the $300,000 to $400,000price range

• Best Custom Designed House

• Home of the Year.

Adhering to the clients’ requests,the project makes the best use ofavailable space while reflecting theowners’ vibrant personalities. COLORBOND®

steel and ZINCALUME® steel have been usedextensively throughout the project to achieve astylish, liveable home.

Project building designer Gary Keen says,“Positioned at the front of the project is auniquely curved roof which was achieved usingCOLORBOND® steel and is a defining featureof the exterior of the home.

“COLORBOND® steel was an obvious choice

when creating this curved design because ofthe product’s flexibility and durability.”

Two prominent peaks feature at thefront, emphasising the versatility ofCOLORBOND® steel as a roofing material.ZINCALUME® steel in CUSTOM ORB® profilewas the ideal choice for the remainderof the home’s roofing, helping to achievesleek lines and adding to the contemporaryfeel of the house.

The open-plan living design was an essentialfactor for the clients who requested that all availablespace be used to its full potential, allowing themto exhibit their extensive collection of artworks.This was achieved through the innovative use ofsteel, allowing for a sleek and contemporary feel.

The landscaped garden was an important featurewhich was incorporated into the structure of theproject. The garden’s simple design complementsthe sophisticated use of steel throughout the project.

www.bluescopesteel.com

Flexible home design an award winner

One of Victoria’s most experienced fabricationcompanies has been working on thesimultaneous construction of two major steelwater tanks for Melbourne Water.

E Brockman and Sons won separate tendersto design and construct a 33-megalitre storagetank at Mornington and a 53-megalitre storagetank at Frankston.

Part of an ongoing program by MelbourneWater to improve water quality and upgradestorage capacity, the 65m-diameter Morningtontank was finished late last year, while the95m-diameter Frankston tank will becommissioned in April.

Both tanks, the largest yet built by thecompany, are fabricated from XLERPLATE® steel.They will replace open reservoirs and provide moreeffective storage and water quality for surroundingareas. The Mornington storage tank is 10.5m highand the Frankston tank will be 8.7m high.

In 1989, current E Brockman and SonsManaging Director Don Forbes put together a

team that bought a major shareholding in thecompany. It already had a strong reputation forquality fabrication work, covering everythingfrom bridge girders to crane jibs and metalprocessing vessels.

This team started building steel storage tanksfor the chemical, oil and water supply industries,and this is now a core activity for the 84-year-oldCorio-based company.

“Since 1988 we’ve designed and constructedalmost 100 storage tanks,” Project Manager MaxGoddard says. “Most have been in Victoria, butwe’ve also tackled projects in NSW, QLD and SA.”

Both tanks are being fabricated from 2100tonnes of 250 Grade XLERPLATE® steel. Tank wallthicknesses vary from 22mm at the base to 10mmat the top. Floors and roofs will be fabricatedfrom 6mm XLERPLATE® steel.

Previously, Melbourne Water tanks had roofsclad with aluminium profiles. The Frankston andMornington tanks will incorporate roofsfabricated from 6mm XLERPLATE® steel.

Internal surfaces of the tanks will be coatedwith a special “high-build” epoxy layerdeveloped for contact with drinking water.

“These have been projects where theflexibility of suppliers has been crucial tosuccess,” Max says.

“Melbourne Water has particularly highengineering standards which presented theirown challenges. Both tanks are built to a USstandard which has tighter tolerances than theAustralian standard.”

Storing more Melbourne water

South Australia’s Fielders Steel Roofing has nowmade it even easier for engineers to select anduse the company’s KingFlor steel formwork forconcrete flooring.

KingFlor Designer Suite Version 4.1 helpsengineers select the correct KingFlor profile fromFielders’ range of four – soon to be five – products,and allows them to design and specify everyaspect of their composite slabs.

This latest version of the software includesthe company’s KingFire and KingSlab features,for optimal design of KingFlor in concreteframe construction. New features of the KingFlorDesigner Suite include:• KingFire and KingSlab –

Concrete Frame Design Assistance Package• Full compliance with AS3600-2001,

Concrete Structures standard• BDES- Composite Steel Beam Design

for Fielders KingFlor KF70® product• Composite slab design• Span lengths and configuration (simply

supported, double and continuous spans)• Propping arrangements• Fire design• Negative reinforcing requirements• Vibration analysis.

Fielders, which has operations in all mainlandcapital cities, recently bought Brisbane SheetMetal, giving it rollingforming capabilities andadditional product capabilities in Queensland.

EnhancedKingFlor Designer Suite

www.bluescopesteel.com6 STEEL EDGE MARCH 2006

The heritage-listed Colonial Sugar RefineryBuilding at Cutter’s Landing on the fringe ofBrisbane’s CBD has won two Queenslandarchitecture awards for developer Mirvac.

The exterior of The Refinery, erected in 1893,has been completely restored as the centrepieceof the $250 million Cutters Landing project, andthe transformed interior now houses 30luxury apartments.

Restoration of the landmark building’s exteriorinvolved completely recladding the roof andtower areas with LYSAGHT CUSTOM ORB®

profile made from COLORBOND® steel – the classic

Australian corrugated profile which has won anenduring place in local architecture for roofingand walling in residential, industrial andcommercial applications.

As one of only a handful of centralised sugarprocessing facilities in its era, the Brisbaneriverfront building was used to store and processsugar cane brought from all over Queenslandand Northern NSW.

The Refinery stands on a prominent site at NewFarm, with a north-easterly aspect. Its adaptivereuse as part of Mirvac’s Cutters Landingdevelopment involved the conversion of a largeindustrial processing building to residential use.

Mirvac’s in-house architectural and interiordesign practice, HPA, was responsible for bringingthe vision of The Refinery to life.

HPA Qld Pty Ltd’s efforts have been recognisedin the Royal Australian Institute of Architects (QldChapter) regional, multi-residential and adaptivereuse awards categories.

Preserving the building’s character and culturalheritage was a challenge because of the originalfloor plan, which was based on six functionalsegments related to sugar processing andadministrative tasks.

The conversion led to the creation of a rangeof apartment types not often found nor evenconsidered in a new building.

Leading roofing contractor, Fultoncote Pty Ltdcarried out the challenging task of recladding thelarge roof and vertical tower walls. “The existingcladding was old galvanised sheeting in very poorcondition,” Fultoncote’s Brian Sorensen said.

“We weren’t involved with the removal of theold cladding, but the staging of the constructiontasks at The Refinery meant that our installerswere back and forth to the site for recladding workseveral times as other building work progressed.

“BlueScope Lysaght supplied more than 1000square metres of sheeting made fromCOLORBOND® steel in LYSAGHT CUSTOM ORB®

profile for the work. We used the colours of ShaleGrey™ for the walls and Windspray® for the roof.It was all lifted by crane to the roof and fixed to theframe which had also been extensively rebuilt.

“The CUSTOM ORB® profile for the towersection was manhandled into position and installedwith the corrugations running vertically.

“The final result has transformed theappearance of the building and given it a new lookwhich will last for decades.”

Sweet success forBrisbane’s The Refinery

www.bluescopesteel.com MARCH 2006 STEELEDGE 7

A decision to use LYSAGHT W-DEK® structuralsteel decking has solved design and sitechallenges at 3M Australia’s new 3000 sqmlogistics and distribution centre in Sydney’s west.

Walker Corporation completed the office andwarehouse complex at Greystanes late last year.

Grant Roe, director of Costin Roe ConsultingPty Ltd, said challenges posed by the Greystanessite and the layout of the building prompted hiscompany’s suggestion of the decking.

“Truck access from the road to the slopingwarehouse site and the need to provide 6m ofclearance on the building’s lower level would havegiven rise to considerable additional cost andcomplexity if conventional formwork had beenused to create the slab,” Grant says.

“We suggested to Walker Corporation thatLYSAGHT W-DEK® could provide a cost-effectivesolution for the steel framed building.”

Developed specifically for Australianconditions by BlueScope Lysaght’s research anddevelopment team, LYSAGHT W-DEK® is a steelformwork system that has been designed toprovide optimal efficiency, speed of construction,and economy.

Steel formwork acts not only as formwork, butas additional bottom reinforcement, so lessreinforcement needs to be used in the concrete.It also requires less propping than traditional plyformwork, and there is no stripping, reducingmaterial handling on site, leading to fasterinstallation and reduced cycle times.

“The use of traditional plywood formwork forthe slab would have been a major undertakingon the 3M site,” Grant says. “The time and costinvolved in providing propping above the6m clearance represented a significant impact onthe whole project.

“We were aware of LYSAGHT W-DEK® and itsspanning capabilities. It provided a straightforwardconstruction solution, and we were able to useclear spans of 4m.”

Walker Corporation and Costin Roe ConsultingPty Ltd co-ordinated the supply and installationof the complete suspended flooring solutionthrough Lysaght Design and Construction.

The company, which was involved with thedevelopment of LYSAGHT W-DEK® and associateddesign methodology from its inception, providestotal construction solutions, from design assistance,to the construction of building elements.

On the 3M Pty Ltd project Lysaght Design andConstruction supplied and installed the LYSAGHTW-DEK® and all reinforcing and accessories,including the two-stage pouring of a concrete slabnecessary to achieve effective drainage in acarpark area. Intimate knowledge of the project,from its inception through to construction projectmanagement, was a significant benefit to allparties on this project.

Constructed of high-tensile Australian steel,LYSAGHT W-DEK® spans distances up to 40 percent greater than traditional re-entrant systems.Its unique “w” shaped profile has been designedspecifically for its spanning capability.

At 700mm, LYSAGHT W-DEK® is also a slightlywider cover than other steel formwork systems.Fewer sheets to lay and fewer props to handleadds up to labour, time and cost savings.

The design of LYSAGHT W-DEK® optimises theway in which it bonds with concrete, giving itcomposite strength tested to be nearly four timesthe capacity of similar products tested overseas.

LYSAGHT W-DEK®

produces advantages for 3M Australia warehouse

The first of 12 new purpose-built tilt rail wagons,designed to carry wide XLERPLATE® steel acrossAustralia, are now in service.

Built at EDI Rail’s Port Augusta plant, and beingoperated by Pacific National, all wagons areexpected to be in service within weeks.

The $250,000 wagon, seen here being shuntedinto Port Kembla’s Plate Mill, delivered the firstload of railed XLERPLATE® steel into BlueScopeSteel’s new WA facilities at Forrestfield, in Perth’seastern suburbs, last November.

The same wagon can be seen unloading inPerth. Each wagon is expected to carry 50-70tonnes of XLERPLATE® steel.

These new wagons are supplementing theexisting fleet of 38 similar wagons used forinterstate deliveries. Another 20 slab deliverywagons, converted to carry XLERPLATE® steelhave also entered service.

“These new wagons will lift our deliverycapacity – especially in light of future demandfor plate steel – and will shorten delivery times,”Scott Dunstan, Customer Service Manager,Plate Mill, says.

Stan Clark, BlueScope Steel’s NationalSales Manager, says the XLERPLATE® steelsupply chain is being reviewed due to the largerrail delivery fleet.

“Our Australian customers should have noconcerns about BlueScope Steel delivering allthe XLERPLATE® steel they need – when they needit,” Stan says.

Tilt rail wagons boost deliveries

Less reinforcement needed in concrete.

8 STEEL EDGE MARCH 2006

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The food can has taken the top spot inan industry publication’s selection ofthe top 100 packaging ideas.

For the past year, Packagingmagazine has been counting downthe top 100 most important, mostlife-changing or just most interestingpackaging developments of the past100 years.

Ten packs have been revealedeach month this year, with the top 10appearing in the December issue of thepublication.

Packaging magazine commissionedlong-serving packaging industry figuresMike Hubbert and Michael Husseyto compile its list.

The magazine said the food canrightly takes its place as No 1.

“Walk down the supermarket aislesand estimate the amount of shelf spacedevoted to canned foods,” it says.

“Supermarkets, themselves, mightnot exist if it weren’t for food in cans.”

Packaging magazine said the “tincan” had a long history of successfullypackaging and preserving a widevariety of foods.

This number is for callers within Australia only: Callers in other countries should refer to our web site

for the contact number of their nearest BlueScope Steel Limited office.

www.bluescopesteel.com

BlueScope is a trademark of BlueScope Steel Limited.

1800 800 789

Published by BlueScope Steel Limited

Steel Edge #21 MARCH 2006

“We, the consumers, have benefitedgreatly from this packaging innovation,” thepublication’s authors said.

Canned Food Industry Association (CFIA)Chairman, Ross Nuske says he was thrilledthat Packaging magazine had given this topaccolade to the steel can.

“In the industry we often say that if steelfood cans had been discovered today theywould be considered one of the world’sgreatest mediums,” Ross says.

“Food cans have the ability to preservethe nutritional value of many types of food,offer safety and are recyclable.”

Steel packaging offers a lightweightsolution, is easily stacked on supermarketshelves as well as in the pantry. Easy-openends also mean cans offer safe and convenientmeal solutions.

“When it comes to the environment, steel isa winner as it is 100 per cent recyclable and isreused again and again,” Ross says.

The full panel easy-open (FPEO) end forfood cans also featured at number nine ofPackaging magazine’s selection.

The magazine said the FPEO can end hasrevolutionised food cans.

“No need for that can opener any longer.All you do is lift the tab and pull.”

South Australia’s TAPS (Trainee & ApprenticePlacement Service Inc) has tripled the numberof roofing apprentices on its books in the pastyear – from 11 in late 2004 to 36.

Helping to address part of Australia’s skillsshortage, the highly successful collaborationbetween this not-for-profit group training schemeand BlueScope Steel now accounts for the lion’sshare of SA’s 50 roofing apprentices.

Those roofing apprentices not with TAPS arebeing directly employed or are working with othergroup schemes.

While TAPS is placing second, third and fourth-year apprentices, the vast majority (21) are first-year students. A growing number of first-yearapprentices are also older than 21.

TAPS’ list of host employers has also grown –from 17 to 23 in the year.

Peter Van Loggem, BlueScope Steel’sDevelopment Manager SA/NT, says none of this

growth has been at the expense of traditionalplumbing apprenticeships, which have remainedconstant for the past four years.

“Almost all apprentices who have gainedtheir full qualifications are remaining with theiremployers, working as roofing plumbers,” Petersays. “As vacancies with host employers remainextremely low, TAPS is not training for the sakeof training.”

TAPS says it wants to continue recruiting 15-20 apprentices a year to satisfy upcoming demandfrom host employers.

Peter says BlueScope Steel is also workingwith Regency Park TAFE by providing the latestrange of roofing display materials and steelframing for apprentices to work with.

“This is helping roofing apprenticesunderstand the latest building techniques, whichcan only be to South Australia’s best, long-termadvantage,” he says.

Food can is tops

SA tapping intoroofing apprentices

www.bluescopesteel.com

BRAND PARTNERSHIP PROGRAM 3www.steelby.com.au

Perth company Pride Plumbing & Gas ishelping to boost trade skill levels by taking onthe maximum number of apprentices that itcan effectively train.

The award-winning Maylands company hasfive apprentices working and learning alongsideits own trades people.

“Some of our current apprentices wererecruited via programs such as the MasterPlumbers Association apprentice scheme,”Pride Plumbing & Gas owner and founder,Bill Busby says.

“We believe in recruiting young talentbecause it’s through them that our businesscan really grow and meet our customers’demands with greater professionalism.”

Some of the apprentices decide to take onfull-time employment within the company at theend of their apprenticeship while others seekemployment elsewhere – then, it is hoped,return when they have broadened theirexperience.

Pride Plumbing & Gas’ customers includepolice, defence, hospitals and federal and state

government organisations, and it also providesservices to building consultants and engineers.

“We are not afraid of taking on jobs of allsizes, from providing roofing and flashingsolutions all the way down to replacing tapwashers,” Bill says.

The company is a past winner of the MasterPlumbers Association Award for Excellence.

It is also one of a growing number ofcompanies to join the Steel By BlueScope Steelbrand partnership program to reaffirm itspreference for genuine high-quality productsfrom Australia’s leading steel manufacturer.

“Supporting Australian skills and productsobviously ranks very high on our list of prioritiesas an Australian company – because we wantto show our customers out there that the verybest comes from right here,” Bill says.

“Responding promptly to customer needsand offering the best quality roofing productssuch as those made from COLORBOND® steeland ZINCALUME® steel is a good way toensure that the business prospers – andcontinues to provide training and employmentfor apprentices.”

Backing Australia a matter of pride

A Newcastle manufacturer and supplier of kitgarages, car ports and other rural steel-framedbuildings is continuing to flourish on thestrength of rural and regional business.

“Our sales have primarily been to coastaland regional NSW, but word-of-mouth referralshave resulted in deliveries much further afield,”AllGal’s General Manager Mark Travis says.

“We were recently been approached by anAustralian mining company operating in South EastAsia to supply on-site buildings. It certainly hints atpossibilities for us to expand our market beyondAustralia, which we would love to explore.”

AllGal Garages, a division of the WilliamsRiver Steel Group, began manufacturingpremium quality steel-framed garages for theresidential market in 1990.

It has won a reputation for quality, as wellas the ability to deliver a complete buildingto site in kit form, with sales around Australiaand the Pacific.

The company recently introduced a line ofcurved-roof structures in single or double-storeyformats that has been generating a high level ofinterest from customers in Australia and overseas.

The upper floor of the two-storey buildingsis designed to carry residential floor loads,making it possible to be fully furnished to thecustomer’s preferences.

AllGal Garages manufactures its buildings

from COLORBOND® steel and ZINCALUME® steel.The company’s manufacturing facility is

located in Tomago, NSW, and it has six salesoutlets from the Central Coast north of Sydney toLismore and the NSW North Coast.

“We have built our reputation on quality,so we make sure that our customers knowthat we only use premium brands suchas BlueScope Lysaght’s TRIMDEK® andTRIMWALL® products,” Mark says.

AllGal Garages has joined the Steel ByBlueScope Steel brand partnership program anddisplays signage attesting that it uses steelfrom Australia’s leading manufacturer.

“Garages and work sheds need strength anddurability,” Mark says. “When customers seethe steel that goes into our buildings it putstheir mind at rest.

“We think this will also be extremely importantas we pursue further sales outside Australia.”

AllGal opens regional doors

Tim Jeffrey (left) and PeterAgoand of AllGal Garages and Car Ports with some of the steel buildingsmanufactured by the company.

Bill Busby

4 BRAND PARTNERSHIP PROGRAM www.bluescopesteel.com

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Steel Edge #21 MARCH 2006

Time-pressed Australian home owners are now

benefiting from the innovative, Half Round self-

cleaning guttering system from Ace Gutters.

Manufactured from COLORBOND® steel, theHalf Round guttering can save home owners asmall fortune in ongoing maintenance costs.

Because these gutters self-clean, homeowners no longer need professionals toregularly clean them, especially in leafiersuburbs or bush settings.

Ace Gutters, which has manufacturedhigh-quality rainwater goods in Australia for morethan 50 years, introduced the Half Round gutterbased on a European style.

The guttering, supported by matching semi-circular brackets, is now widely availablethroughout Australia.

Ace Gutters’ Managing Director, DonAnderson, says the self-cleaning nature of hiscompany’s Half Round gutter is proving popularwith architects and home-owners alike

The guttering’s 150mm diameter allows forgreater water capacity in heavy rains or stormsand permits faster water flow.

It is this water flow which helps clean thegutters of silt and debris.

“Apart from saving home owners time andmoney, our Half Round guttering has a moreaesthetically pleasing modern look than normalquad gutter,” Don says.

Another recent Ace Gutters’ innovation is arange of leaf diverters. Inserted into down pipes,these allow storm water to drain clear.

“These leaf diverters are also popular withpeople using tank water, and who want thecleanest possible water at all times,” Don says.

How to join the programFor more information call Steel Directon 1800 800 789 and ask for aninformation brochure and registrationform or download the informationfrom www.steelby.com.au.

Gutter innovation anace for customers

A Brisbane company has optimised a way toventilate commercial and industrial buildingswithout spoiling rooflines.

Underwood-based roofing products companyEziform Sheet Metal says its system improves aircirculation while maintaining an effective sealagainst rainwater intrusion.

Its natural roof ventilation system uses roofflashings and ridge capping which the companymanufactures from COLORBOND® steel andZINCALUME® steel.

The Eziform Sheet Metal system, suitable forvirtually any pitched roof, allows stale airotherwise trapped inside buildings to escape viaan opening along the roof’s ridgeline.

“We have carried out extensive testing andfine tuning of the system to counter rainpenetration since we started developing itfive years ago,” Eziform Sheet Metal Director,Steve Cassidy, says.

“We have now begun a limited release of theventilation system commercially and the responsefrom customers has been overwhelmingly positive.”

Eziform Sheet Metal has joined the Steel ByBlueScope Steel brand partnership program toreaffirm the company’s preference for the qualityassurance offered by BlueScope Steel.

“I’m not prepared to risk using steel that doesnot originate from BlueScope Steel, especially

when launching a new product,” Steve says.“I have been in this business for 20 years and

have seen first-hand some of the appalling problemsthat can arise from the use of lower-quality steelthat isn’t supported by a strong guarantee.

“We also prefer steel from BlueScope Steelto match products already in use by customers,

such as roof cladding manufactured fromCOLORBOND® steel and ZINCALUME® steel.”

Eziform Sheet Metal manufactures generalroofing accessories such as flashings and otherrainwater goods chiefly for commercial andindustrial applications.

New ventilation systemmakes roofs breathe easier

Machine operator David Luck (left) andDirector Steve Cassidy of Eziform SheetMetal form special steel guttering aspart of the Queensland company’smanufacturing operations.