2021 REDKENACCESS VIDEO CATALOGUE

CONTENT THIS MONTH

COLOR BASH (HAIRCOLOR)

WHO MOVED MY SHEARS (BUSINESS)

WHAT IS SHADES EQ BONDER INSIDE (HAIRCOLOR)

FOR OPTIMAL EXPERIENCE, USE GOOGLE CHROME AND CLEAR YOUR BROWSING HISTORY

TABLE OF CONTENTS

HAIRCOLOR 4BREWS 19BUSINESS 20DESIGN 22FINISHING 24HAIRCARE 36INSPIRATION 41PRINCIPLES 41STYLING 45TEXTURE 49

FOR OPTIMAL EXPERIENCE, USE GOOGLE CHROME AND CLEAR YOUR BROWSING HISTORY

VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINKHAIRCOLOR

5TH AVENUE BALAYAGE TECHNIQUE

Watch and learn as we explain the Redken 5th Avenue Balayage technique and how to use various points of light to create sun kissed looks.

BLONDING 5TH AVENUE BALAYAGE TECHNIQUE | REDKEN

BABYLIGHTS TECHNIQUE

In this video, Redken Artist Lori Zabel will show you how to use the Babylights Technique to customize a look to mimic the soft, sun kissed tones your client had as a child.

BLONDING BABYLIGHTS TECHNIQUE | REDKEN

BALAYAGE EXCLUSIVE ADVANCED TECHNIQUE

Learn from Kris Sorbie how to customize your balayage application using advanced techniques.

BLONDING BALAYAGE EXCLUSIVE ADVANCED TECHNIQUE | REDKEN

BASE BREAK TECHNIQUE

A Base Break is a service used to subtly lighten a clients’ natural base before a Highlight or Balayage service. In this episode we'll demonstrate how you can achieve a softer base for custom color results.

BLONDING BASE BREAK TECHNIQUE | REDKEN

CLASSIC BALAYAGE - TECHNIQUE

Balayage gives natural looking color, with softer, less noticeable regrowth. While there are many ways to Balayage, our video will demonstrate a Classic Balayage. Watch the step by step application for precise methods of sectioning, selecting strands and the actual painting, to create a perfect application with repeatable results.

BLONDING CLASSIC BALAYAGE - TECHNIQUE | REDKEN

FACE FRAME BALAYAGE TECHNIQUE

For clients who are looking for natural looking haircolor, Balayage is often the best choice. Clients are often looking to add brightness, customized to their skin tones around the face. In this video, you will learn how to create the perfect face-framing balayage.

BLONDING FACE FRAME BALAYAGE TECHNIQUE | REDKEN

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

FLAT BRUSH BALAYAGE - ADVANCED TECHNIQUE

Redken Artist Justin Isaac demonstrates Flat Brush Balayage, an advanced balayage technique that is perfect for shorter lengths.

BLONDING FLAT BRUSH BALAYAGE - ADVANCED TECHNIQUE | REDKEN

GLOBAL BLONDE APPLICATION

Learn Redken's approach to Global Blonding and take your blonde clients to new heights! BLONDING GLOBAL BLONDE APPLICATION |

REDKEN

MODERN BALAYAGE TECHNIQUE

In this video, we will introduce you to a fun, new Modern Variation of Balayage. This method takes away some of the mystique, and gives you confidence with guaranteed results.

BLONDING MODERN BALAYAGE TECHNIQUE | REDKEN

OMBRE TECHNIQUE

In this Episode we will show you how to create the perfect Ombre as well as give some hot tips on how to create a seamless transition and a symmetrical placement throughout the entire head.

BLONDING OMBRE TECHNIQUE | REDKEN

SURFACE BALAYAGE TECHNIQUE

In this episode this video we'll show you how to get those natural, sun-kissed highlights that float just on the surface. Your clients are asking for it, and we’ll show you how to do it.

BLONDING SURFACE BALAYAGE TECHNIQUE | REDKEN

SWERVE BALAYAGE TECHNIQUE

Swerve Balayage is where it's at. This technique is wonderful for all wavy hair types. Learn how to enhance light refection, and create dimension throughout the fabric of the waves. Watch Redken Artist Lori Zabel take you on a swerve journey, as if you're rippling through a puddle- learning to analyze each wave to achieve the best swerve result for your client.

BLONDING SWERVE BALAYAGE TECHNIQUE | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

TRADITIONAL BALAYAGE

In this video you will learn how to achieve a traditional balayage application; Points of light; Saturation of product; Balayage sectioning; Proper brush technique.

BLONDING TRADITIONAL BALAYAGE | REDKEN

BLAST OF COLOR Discover Shades EQ Pastels with Redken Artist Justin Isaac. HAIRCOLOR BLAST OF COLOR | REDKEN

BLENDED BABYLIGHTS TECHNIQUE WITH SEAN GODARD

In this video you will watch Sean Godard as he demonstrates his blended lights technique using SEQ Violet Gold family.

HAIRCOLOR BLENDED BABYLIGHTS TECHNIQUE WITH SEAN GODARD

BLONDE IDOL - PRODUCT KNOWLEDGE

In this video you will learn about Blonde Idol, Redken's high lift conditioning color cream, and the different ways it can be used to achieve a variety of blonde results.

HAIRCOLOR BLONDE IDOL - PRODUCT KNOWLEDGE | REDKEN

BUILDING A COLOR CORRECTION BUSINESS WITH THE MIDLIGHT™ TECHNIQUE BRAND AMBASSADOR MATT REZ

Tips For Building A Color Correction Business with the Midlight™ Technique| Redken Brand Ambassador Matt Rez

HAIRCOLOR

BUILDING A COLOR CORRECTION BUSINESS WITH THE MIDLIGHT™ TECHNIQUE| REDKEN BRAND AMBASSADOR MATT REZ

CHROMATICS - PRODUCT KNOWLEDGE

Only Redken, the leader in salon haircolor in the US, could take your color results to this dimension! Watch this video to learn about Redken Chromatics, it's unique ammonia-free formula, and ODS technology.

HAIRCOLOR CHROMATICS - PRODUCT KNOWLEDGE | REDKEN

CHROMATICS AND ULTRA RICH

In this video you will learn proper formulation; mixing and processing; Traditional vs. American Level System; different application methods; understanding different color finishes; traditional virgin application info; understanding different alkali sources (MEA vs. Ammonia).

HAIRCOLOR CHROMATICS AND ULTRA RICH | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

COLOR BASH Introduction to Blonding, Demi-Permanent, Permanent, Brews Color Camo HAIRCOLOR COLOR BASH

COLOR BLAST Watch and learn how to create a beautiful end result using Shades EQ Pastels. HAIRCOLOR COLOR BLAST | REDKEN

COLOR BLUR TECHNIQUE

In this Episode you will learn how you can combine two different tones of haircolor to create a third new tone with Redken's exclusive Blur Brush.

HAIRCOLOR COLOR BLUR TECHNIQUE | REDKEN

COLOR FUSION - PRODUCT KNOWLEDGE

Color Fusion is a modern, permanent color cream that delivers healthy-looking, multi-dimensional results. Watch this video to learn more about this pillar in Redken's permanent haircolor portfolio and how to use it effectively.

HAIRCOLOR COLOR FUSION - PRODUCT KNOWLEDGE | REDKEN

COLOR FUSION (INCLUDES COOL FUSION LAUNCH)

In this video you will learn proper formulation; Mixing and Processing; Traditional vs. American Level System; Different application methods; Understanding different color finishes; Modern virgin application info

HAIRCOLOR COLOR FUSION (INCLUDES COOL FUSION LAUNCH) | REDKEN

COLOR GELS LACQUERS

Color Gels Lacquers is permanent liquid color, reinvented! Its liquid, low ammonia formula provides superior gray coverage, saturated results, and incredible shine.

HAIRCOLOR COLOR GELS LACQUERS

COLOR GELS LACQUERS - READING THE LABEL

In this video Redken Artist George Garcia explains how to read the Color Gels Lacquers labels.

HAIRCOLOR COLOR GELS LACQUERS - READING THE LABEL | REDKEN

COLOR GELS LACQUERS - FORMULATION

George Garcia, Redken Artist, breaks down Color Gels Lacquers formulation guidelines and how to work with undertones.

HAIRCOLOR COLOR GELS LACQUERS - FORMULATION | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

COLOR GELS LACQUERS - GRAY COVERAGE GUIDELINES

In this video watch as George Garcia, Redken Artist, explains how to cover gray using Color Gels Lacquers.

HAIRCOLOR COLOR GELS LACQUERS - GRAY COVERAGE GUIDELINES | REDKEN

COLOR GELS LACQUERS - PRODUCT KNOWLEDGE

In this video, you will learn all about Color Gels Lacquers to include usage, mixing/processing, and formulation.

HAIRCOLOR COLOR GELS LACQUERS - PRODUCT KNOWLEDGE | REDKEN

COLOR GELS LACQUERS (INCLUDES NN LAUNCH)

In this video you will learn proper formulation; mixing and processing; Traditional vs. American Level System; different application methods; understanding different color finishes; traditional virgin application info.

HAIRCOLOR COLOR GELS LACQUERS (INCLUDES NN LAUNCH) | REDKEN

COLOR GELS LACQUERS ASH BROWN FAMILY

The Color Gels Lacquers Ash Brown family provides ultra-cool coverage on all percentages of gray. In this video, Redken Artist George Garcia tells you everything you need to know about this game-changing family and how you can use it to provide the coolest coverage results possible with ease.

HAIRCOLOR COLOR GELS LACQUERS ASH BROWN FAMILY | REDKEN

COLOR GELS LACQUERS NN FAMILY

In this video Redken Artist George Garcia shares with you why he loves the Color Gels Lacquers NN family and why how you can use it to achieve ultra saturated looks with exceptional gray coverage.

HAIRCOLOR COLOR GELS LACQUERS NN FAMILY | REDKEN

COPPER COLOR MELT TECHNIQUE

In this video, Redken Artist George Garcia shows you how to use Color Gels Lacquers on Zone 1 in conjunction with a Balayage technique on Zones 2-3 to achieve a look that provides saturated coverage, dimension, and shine.

HAIRCOLOR COPPER COLOR MELT TECHNIQUE | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

COVER FUSION NATURAL ASH BROWN FAMILY

The Cover Fusion Natural Ash Brown family provides ultra-cool coverage on clients with 50-100% gray. In this video, Redken ArtistGeorge Garcia tells you everything you needto know about this game-changing family andhow you can use it to provide the coolestcoverage results possible with ease.

HAIRCOLOR COVER FUSION NATURAL ASH BROWN FAMILY | REDKEN

CURLY COLOR TECHNIQUE

The Scratch Color technique is complimenting and balancing to the curly fabric of your client. When watching Redken Artist George Garcia, learn how to utilize the color board while applying this technique. While using two formulas, gain the how's and why's of creating a foundation for your scratch technique to fall on. Watch how George sweeps you along with the scratch technique that is certain to enhance the points of light on your curly clients locks.

HAIRCOLOR CURLY COLOR TECHNIQUE | REDKEN

DEMI PERMANENT HAIRCOLOR - PRODUCT KNOWLEDGE

When you have needs such as correcting, refreshing, toning or blending, your choice should be a demi-permanent brand. In this video, learn about Redken's demi-permanent haircolor portfolio and how to use them confidently.

HAIRCOLOR DEMI PERMANENT HAIRCOLOR - PRODUCT KNOWLEDGE | REDKEN

DIMENSIONAL BRUNETTE

Learn how to create dimension on your brunette clients by watching this step by step video. Redken Artist Tara Gardiner will you take you through this highlighting technique.

HAIRCOLOR DIMENSIONAL BRUNETTE | REDKEN

DISCOVER CHROMATICS ULTRA RICH

Watch as Redken Artist George Garcia talks about Chromatics Ultra Rich and why he believes that it is such an integral part of the Redken haircolor portfolio.

HAIRCOLOR DISCOVER CHROMATICS ULTRA RICH | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

DOES SHADES EQ GLOSS HAVE TO BE APPLIED TO DRY HAIR?

Learn why you should apply Shades EQ Gloss on dry hair? HAIRCOLOR DOES SHADES EQ GLOSS HAVE TO

BE APPLIED TO DRY HAIR?

EAST SIDE WEST SIDE TECHNIQUE

From the East side to the West side watch Sean Godard show you how to give your clients the flavor of both sides of the city. HAIRCOLOR EAST SIDE WEST SIDE TECHNIQUE |

REDKEN

EFFICIENT COLOR CORRECTIONS WITH THE MIDLIGHT™ TECHNIQUE BRAND AMBASSADOR MATT REZ

Efficient Color Corrections with the Midlight™ Technique | Redken Brand Ambassador Matt Rez

HAIRCOLOR

EFFICIENT COLOR CORRECTIONS WITH THE MIDLIGHT™ TECHNIQUE | REDKEN BRAND AMBASSADOR MATT REZ

FOILAGE WITH SEAN

Do you want to learn way to preserve your clients hair? Watch Redken Artist Sean Godard apply Flash Lift Bonder Inside to brighten up blonde while keeping the integrity of the hair. This video will include pre and post haircare regiments.

HAIRCOLOR FOILAGE WITH SEAN | REDKEN

HOW TO USE REDKEN FLASH LIFT

In this video, you will learn about Redken Flash Lift and why Redken Artist Lori Zabel loves to use it both on and off the scalp to create a variety of blonde looks on all hair types.

HAIRCOLOR HOW TO USE REDKEN FLASH LIFT

MIDLIGHT™ TECHNIQUE WITH REDKEN BRAND AMBASSADOR, MATT REZ

Watch Redken Redken Brand Ambassador Matt Rez Demonstrates the Midlight™ Technique

HAIRCOLORMIDLIGHT™ TECHNIQUE WITH REDKEN BRAND AMBASSADOR, MATT REZ

MODERN VIRGIN APPLICATION

Discover Redken's Modern Virgin application, whether you prefer a bowl and brush or bottle, we have a method that's right for the haircolor brand you select

HAIRCOLOR MODERN VIRGIN APPLICATION | REDKEN

NEW FACES OF GRAY – MEET FARIDA

Gray Coverage Technique with Babylights using Cover Fusion and Flash Lift Bonder Inside by Redken Brand Ambassador, Daniel Mora.

HAIRCOLOR NEW FACES OF GRAY – MEET FARIDA | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

NEW FACES OF GRAY - MEET LAURIE

Gray Coverage Technique with Babylights using Cover Fusion and Flash Lift Bonder Inside by Redken Brand Ambassador, Daniel Mora.

HAIRCOLOR NEW FACES OF GRAY - MEET LAURIE | REDKEN

NEW FACES OF GRAY - MEET SARA

Gray Coverage Technique using Cover Fusion by Redken Brand Ambassador, Daniel Mora.

HAIRCOLOR NEW FACES OF GRAY - MEET SARA | REDKEN

PASTEL BOB

Watch Redken Artist Justin Isaac and learn how to add brightness and dimension with Flash Lift Bonder Inside followed by SEQ for incredible shine result.

HAIRCOLOR PASTEL BOB | REDKEN

PERMANENT HAIRCOLOR - PRODUCT KNOWLEDGE

Redken offers a haircolor portfolio that meets the needs of every client and exceeds the expectations of every stylist. In this episode discover what makes Redken Permanent haircolor an ideal choice for all of your permanent haircolor needs.

HAIRCOLOR PERMANENT HAIRCOLOR - PRODUCT KNOWLEDGE | REDKEN

PLACED PASTELS Watch Redken Artist Tara Abramowicz apply City Beats to create a pastel flare. HAIRCOLOR PLACED PASTELS | REDKEN

PRINCIPLES OF HAIRCOLOR VIDEO SERIES

In this video you will learn different dye systems, oxidation, alkalinity vs. acidity, composition of hair.

HAIRCOLOR PRINCIPLES OF HAIRCOLOR VIDEO SERIES | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

REDKEN X MIZANI: CHAMPAGNE PLATINUM

In this video, Redken Artist George Garcia and Mizani Technical Director Evie Johnson partner to give their client a high impact yet natural looking platinum transformation with defined comb coils (texture type 6 / starting level 4). George applies Redken Flash Lift Bonder Inside to lift his client to a clean level 9. He then uses ultra-caring Redken ShadesEQ Gloss to give a natural-looking smudge atthe root and flattering tone through the ends.Evie reinvigorates the hair post-lightening, byinfusing the hair with moisture using theMizani Moisture Fusion system, and essentialoils using Mizani 25Miracle Cream and25Miracle oil. To achieve shiny, definedcurls, Evie applies Mizani Foam Wrap beforeamplifying her client’s curls using a comb.

HAIRCOLOR CHAMPAGNE PLATINUM

REDKEN X MIZANI: DIMENSIONAL BLONDE

In this video, Redken/Mizani brand ambassador Rachel Redd creates a blended yet dimensional lightened look on her client’s hair (texture type 5 / starting level 4). Rachel uses Redken Flash Lift Bonder Inside and Shades EQ Gloss to provide maximum protection and shine for her client’s curls while lifting and toning. Rachel showcases the adaptability of this color service by giving her client two styling solutions – finger coils and thermal styling. In her finger coil technique, Rachel first infuses the hair with moisture, using the Mizani Moisture Fusion system, then gives an easy, lived-in end look using Mizani 25Miracle Nourishing Oil and Lived-In Finishing Spray. In her thermal styling technique, Rachel reaches for Mizani Thermasmooth system to ensure frizz-free results and heat protection, followed by 25Miracle Milk and Lived-In Finishing Spray for shine, bounce and body.

HAIRCOLOR DIMENSIONAL BLONDE

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

SECRETS FOR GRAY COVERAGE WITH TRACEY CUNNINGHAM| DISCOVER COVER FUSION

Secrets for Gray Coverage With Tracey Cunningham| Discover Cover Fusion HAIRCOLOR

SECRETS FOR GRAY COVERAGE WITH TRACEY CUNNINGHAM| DISCOVER COVER FUSION

SHADES EQ BONDER INSIDE

Shades EQ Bonder Inside is Redken’s first acidic liquid demi-permanent haircolor with built in bonder technology. It tones and helps to strengthen sensitized hair in a single step with no additive needed.

HAIRCOLOR SHADES EQ BONDER INSIDE

SHADES EQ BONDER INSIDE VIRTUAL LAUNCH EVENT

Discover the technology, hot techniques & business tips for success from Redken Artists & Ambassadors.

HAIRCOLOR SHADES EQ BONDER INSIDE VIRTUAL LAUNCH EVENT

SHADES EQ GLOSS - FILL GUIDELINES

Learn more about Shades EQ Gloss and how it can be used to fill hair prior to a tint back service.

HAIRCOLOR SHADES EQ GLOSS - FILL GUIDELINES | REDKEN

SHADES EQ GLOSS ASH BROWN FAMILY

The Shades EQ Gloss Ash Brown family provides ultra-cool results at levels 02, 04, and 06. In this video, Redken Artist George Garcia tells you everything you need to know about this game changing family and how you can use it to provide the coolest toning results possible for your darkest brunette clients.

HAIRCOLOR SHADES EQ GLOSS ASH BROWN FAMILY | REDKEN

SHADES EQ GLOSS LEVEL 10 SHADES

In this video Redken Artist Celene Dupuis tells you all about Redken's new Shades EQ Gloss level 10 shades - 010N Delicate Natural and 010VV Lavender Ice.

HAIRCOLOR SHADES EQ GLOSS LEVEL 10 SHADES | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

SHADES EQ GLOSS MATTE FAMILY

Create top-trending haircolor shades such as mushroom brown and beige blonde with the Shades EQ Gloss Matte family! In this video Redken Artist Blake Reed-Evans tells you all about this new shade family and how to use it to achieve cool, yet natural results.

HAIRCOLOR SHADES EQ GLOSS MATTE FAMILY | REDKEN

SHADES EQ GLOSS NATURAL ASH FAMILY

Watch as Redken Artist Sean Godard explains the Shades EQ Natural Ash family explains best practices for each shade in the range.

HAIRCOLOR SHADES EQ GLOSS NATURAL ASH FAMILY | REDKEN

SHADES EQ GLOSS VIOLET GOLD FAMILY

In this video you will learn about the new Shades EQ Gloss Violet Gold family and how it can be used to create the baby blonde looks your clients are asking for.

HAIRCOLOR SHADES EQ GLOSS VIOLET GOLD FAMILY

SHADES EQ LEVEL 10 NEW 2020 SHADES: PRODUCT KNOWLEDGE

In this video Redken Artist Lindsey Olson tells you all about Redken's new Shades EQ Gloss level 10 shades – 010P, 010T and 010GI.

HAIRCOLOR SHADES EQ LEVEL 10 NEW 2020 SHADES: PRODUCT KNOWLEDGE

SHADES EQ PRODUCT KNOWLEDGE

Shades EQ gives you healthy, shiny color with incredible conditioning and ultra-versatility. In this video, learn about what makes Shades EQ Gloss and Shades EQ Cream stylist's #1 choice when choosing a demi-permanent haircolor.

HAIRCOLOR SHADES EQ PRODUCT KNOWLEDGE | REDKEN

SIDE LIGHTS

Learn from Redken Artist, Lori Zabel and learn how diagonal placement effects your end color result. This step by step will also include the use of Flash Lift Bonder Inside.

HAIRCOLOR SIDE LIGHTS | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

SPIRAL COLOR STROBING TECHNIQUE

Color Strobing is a great way to allow the color to dance around those spiral locks. The idea is to create shadows and light to enhance dimension the same way one would use makeup to highlight and contour the face. Watch Redken Artist Justin Isaac as he strobes his way through this technique. Justin will give you ways to compliment and enhance your clients spiral curls.

HAIRCOLOR SPIRAL COLOR STROBING TECHNIQUE | REDKEN

TEASY LIGHTS WITH LINDSEY

Watch Redken Artist Lindsey Olson teach you a highlight technique that will accentuate client facial feature while using Flash Lift Bonder Inside.

HAIRCOLOR TEASY LIGHTS WITH LINDSEY | REDKEN

THE REDKEN EXCHANGE LIVE - BACK TO BUSINESS COLOR EVENT

Our top industry experts are coming together for the ultimate digital hair color experience! Tune in for business expertise and to learn color correction & express techniques that'll be in demand when salons reopen.

HAIRCOLOR THE REDKEN EXCHANGE LIVE - BACK TO BUSINESS COLOR EVENT

THE REDKEN EXCHANGE LIVE - BALAYAGE

Elevate your balayage coloring skills and learn the finesse and craft of hair painting through multiple application methods

HAIRCOLOR THE REDKEN EXCHANGE LIVE - BALAYAGE

THE REDKEN EXCHANGE - BLONDING WITH SEAN AND LORI

Find out how to identify the right products to use for the blonde you want to achieve, and learn tricks, tips, and salon proven formulas for lightening and glossing at every level. Discover gorgeous looks to help every client lighten up!

HAIRCOLOR THE REDKEN EXCHANGE - BLONDING WITH SEAN AND LORI

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

THE REDKEN EXCHANGE LIVE - COLOR AND BUSINESS

Maximize shorter hair color appointment times without compromising your work or the guest experience. Apply healthy habits that grow your business.

HAIRCOLOR THE REDKEN EXCHANGE LIVE - COLOR AND BUSINESS

THE REDKEN EXCHANGE LIVE - COLOR CORRECTION

Tackle the most common haircolor & correction challenges. Find the solution to every hair crisis

HAIRCOLOR THE REDKEN EXCHANGE LIVE - COLOR CORRECTION

THE REDKEN EXCHANGE LIVE - CREATIVE WITH SEQ

Dare to be different with Shades EQ! This advanced color session challenges you with creativecolor placement for subtle to dramatic results.

HAIRCOLOR THE REDKEN EXCHANGE LIVE - CREATIVE WITH SEQ

THE REDKEN EXCHANGE LIVE - COLORS AND SHAPES

Get a grasp on express haircutting and hair coloring techniques with high impact with George & Ruth.

HAIRCOLOR THE REDKEN EXCHANGE LIVE - COLORS AND SHAPES

THE REDKEN EXCHANGE LIVE - CUT AND COLOR

Classic shapes reinvented. Diversity through color placement. Styles with hidden potential. Get up close with Sam Villa and Justin Isaac.

HAIRCOLOR THE REDKEN EXCHANGE LIVE - CUT AND COLOR

THE REDKEN EXCHANGE LIVE - CUT AND COLOR WITH CHRIS AND LORI

Get a grasp on express haircutting and hair coloring techniques with high impact with Chris and Lori

HAIRCOLOR THE REDKEN EXCHANGE LIVE - CUT AND COLOR WITH CHRIS AND LORI

THE REDKEN EXCHANGE LIVE - TONING WITH SEQ

Join Tara Abramowicz and Lori Zabel as they share with you how to tone with Shades EQ Gloss.

HAIRCOLOR THE REDKEN EXCHANGE LIVE - TONING WITH SEQ

THE REDKEN EXCHANGE LIVE - UNDERGROUND EXPERIENCE

Discover how to apply art and inspiration to master haircolor and haircutting techniques and cultivate today's creative clients as they return to the salon.

HAIRCOLOR THE REDKEN EXCHANGE LIVE - UNDERGROUND EXPERIENCE

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

THE REDKEN EXCHANGE POWER SESSION - COLOR CORRECTION

Don’t sweat it, fix it! Join us as we explore solutions to the biggest haircolor challenges at the salon today

HAIRCOLOR THE REDKEN EXCHANGE POWER SESSION - COLOR CORRECTION

TRIBECA TECHNIQUE Watch Justin Isaac take you through this hip technique, inspired by one of the most desired areas in NYC-- Tribeca.

HAIRCOLOR TRIBECA TECHNIQUE | REDKEN

VIOLET ROSE SHADE FAMILY

In this video Redken Artist Sheree Knobel will tell you all about Redken's Violet Rose (VRo) Shade Family and how you can use them to create beautiful, cool rose shades on clients of all levels.

HAIRCOLOR VIOLET ROSE SHADE FAMILY | REDKEN

WHAT IS SHADES EQ BONDER INSIDE?

Shades EQ Bonder Inside is Redken’s first acidic liquid demi-permanent haircolor with built in bonder technology. It tones and helps to strengthen sensitized hair in a single step with no additive needed. In this video you will learn what Shades EQ Bonder Inside is. How to use Shades EQ Bonder Inside and Shades EQ Bonder Inside Technology

HAIRCOLOR WHAT IS SHADES EQ BONDER INSIDE?

WHY GRAY CLIENTS ARE KEY TO BUILDING YOUR CLIENTELE | DISCOVER COVER FUSION

Discover Why Gray Clients are Key to Building Your Clientele with Tracey Cunningham, Redken Brand Ambassador

HAIRCOLOR

WHY GRAY CLIENTS ARE KEY TO BUILDING YOUR CLIENTELE | DISCOVER COVER FUSION | REDKEN

FLASH LIFT BONDER INSIDE - MEASUREMENT

Learn how to use the built in measuring cup included with Flash Lift Bonder Inside. LIGHTENER FLASH LIFT BONDER INSIDE -

MEASUREMENT | REDKEN

FLASH LIFT BONDER INSIDE - POURING AND MIXING

In this video, you'll learn how to measure, pour, and mix Flash Lift Bonder Inside LIGHTENER FLASH LIFT BONDER INSIDE -

POURING AND MIXING | REDKEN

FLASH LIFT BONDER INSIDE

Learn more about Flash Lift Bonder Inside, Redken's all-in-one lightener powder that protects the hair's bonds and provides up to 8 levels of lift all in one step.

LIGHTENER FLASH LIFT BONDER INSIDE | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

FLASH LIFT PODS BONDER INSIDE

Flash Lift Pods Bonder Inside is the industry's first pre-dosed lightener with a bonder built in. In this video, Redken Artist Blake Reed-Evans shares with you everything you need to know about using this revolutionary new lightener. If you're an independent stylist looking for a space saving solution, a mobile stylist who values space-saving products for your kit, or a stylist who simply wants an easier way to measure & mix lightener, Flash Lift Pods Bonder Inside is an absolute must have.

LIGHTENER FLASH LIFT PODS BONDER INSIDE | REDKEN

HOW DOES LIGHTENER WORK?

Have you ever wondered how lightener works? In this video, Redken Artist Lori Zabel explains the process of blonding from start to finish.

LIGHTENER HOW DOES LIGHTENER WORK?

HOW TO MIX FLASH LIFT PODS BONDER INSIDE

Are you curious to know how to properly mix Flash Lift Pods Bonder Inside? In this video watch as we demonstrate how to properly mix Flash Lift Pods Bonder Inside and how easy this innovative lightener is to use.

LIGHTENER HOW TO MIX FLASH LIFT PODS BONDER INSIDE | REDKEN

WHAT IS THE DIFFERENCE BETWEEN FLASH LIFT, UP TO 7, AND BLONDE DIMENSIONS?

Have you ever wondered how to choose a lightener formula? In this video, Redken Artist Lori Zabel explains how to use Redken Flash Lift, Up to 7, and Blonde Dimensions to help you select the right lightener every time.

LIGHTENERWHAT IS THE DIFFERENCE BETWEEN FLASH LIFT, UP TO 7, AND BLONDE DIMENSIONS?

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

BREWS

BREWS COLOR CAMO

Do you have clients who want to add more pepper to their salt? Introduce them to Redken Brews Color Camo! In 5-10 minutes you can provide them with an express Demi-permanent haircolor result that will grow out softly and without any harsh lines of demarcation. It's a great option for clients who want to blend their gray without covering it completely.

BREWS BREWS COLOR CAMO | REDKEN

BREWS HIGH HOLD POMADE

In this video, Redken Artist Adina Doss shares with you everything you need to know about Redken Brews High Hold Pomade, the perfect choice for clients who are looking for high hold with shine.

BREWS BREWS HIGH HOLD POMADE | REDKEN

BREWS HIGH HOLD POMADE SLEEK LOOK TUTORIAL

Redken Brews High Hold Pomade provides high hold and is perfect for sleek or polished styles. In this video watch as High Hold Pomade is used to create a simple, sleek look that lasts all day.

BREWS BREWS HIGH HOLD POMADE SLEEK LOOK TUTORIAL | REDKEN

BREWS HIGH HOLD POMADE TEXTURED LOOK TUTORIAL

Redken Brews High Hold Pomade provides high hold and is perfect for a variety of styles. In this video watch as High Hold Pomade is used to create a simple, lived in look that lasts all day.

BREWSBREWS HIGH HOLD POMADE TEXTURED LOOK TUTORIAL | REDKEN

BREWS THICKENING POMADE APPLICATION

In this video, learn how to use Brews Thickening Pomade and how it can easily create volume within a style.

BREWS BREWS THICKENING POMADE APPLICATION | REDKEN

BREWS THICKENING SPRAY HOW TO

In this video, learn how to use Brews Thickening Spray and how it can easily create volume within a style.

BREWS BREWS THICKENING SPRAY HOW TO | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

BREWS THICKENING SYSTEM

In this video, Redken Artist and Male Grooming Expert Jamie DiGrazia tells you everything you need to know about the Redken Brews Thickening System.

BREWS BREWS THICKENING SYSTEM | REDKEN

BREWS THICKENING SYSTEM HOW-TO

In this video, Redken Artist and Male Grooming Expert Jamie DiGrazia shares how to use the Redken Brews Thickening System.

BREWS BREWS THICKENING SYSTEM HOW-TO | REDKEN

FRESH HIM UP Do you have male clients with wavy hair? Watch this step by step haircut which also includes the use of a razor for a clean finish.

BREWS FRESH HIM UP | REDKEN

SHORT TEXTURED HAIRCUT TECHNIQUE BREWS

Watch as Redken Artist MJ Deziel demonstrates a few key techniques involved this short textured haircut.

BREWS SHORT TEXTURED HAIRCUT TECHNIQUE | REDKEN BREWS

TEXTURE RESHAPE

Do you have male clients with curly hair? Watch this step by step and learn how to reshape textured hair along with detailing around the edges.

BREWS TEXTURE RESHAPE | REDKEN

BUSINESS

BACK TO BUSINESS - SAFE SALON SANITATION

In this video you will learn about the appropriate people hygiene, salon sanitation, and environmental hygiene guidelines needed in order to make sure that your salon is a safe, sanitary environment.

BUSINESS BACK TO BUSINESS - SAFE SALON SANITATION | REDKEN

THE REDKEN EXCHANGE - BACK TO BUSINESS

Whether you’re a salon owner or a stylist, join us to discuss how to manage your business and your clientele today, so you’re prepared once your salon reopens

BUSINESS THE REDKEN EXCHANGE - BACK TO BUSINESS

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

THE REDKEN EXCHANGE - BACK TO BUSINESS WITH LINDA MACCHI

Ready to take your business back? Join us to discuss how to manage your business and your clientele today, so you can come back confident and prepared once your salon reopens.

BUSINESS BACK TO BUSINESS WITH LINDA MACCHI

THE REDKEN EXCHANGE - BACK TO BUSINESS WITH LINDA MACCHI AND BRAYDEN PELLETIER

Are you ready to take your business back? Whether you are a salon owner or a stylist join us to discuss how to manage your business and your clientele today, so you are prepared once your salon reopens.

BUSINESS BACK TO BUSINESS WITH LINDA MACCHI AND BRAYDEN PELLETIER

THE REDKEN EXCHANGE - BACK TO BUSINESS WITH LINDA MACCHI AND TWYLA JANE

Ready to take your business back? Join us to discuss how to manage your business and your clientele today, so you can come back confident and prepared once your salon reopens.

BUSINESS BACK TO BUSINESS WITH LINDA MACCHI AND TWYLA JANE

THE REDKEN EXCHANGE - BACK TO BUSINESS WITH LINDA MACCHI AND WENDY BELANGER

Ready to take your business back? Join us to discuss how to manage your business and your clientele today, so you can come back confident and prepared once your salon reopens.

BUSINESS BACK TO BUSINESS WITH LINDA MACCHI AND WENDY BELANGER

THE REDKEN EXCHANGE - BACK TO BUSINESS WITH LINDA MACCHI, ADINA DOSS, BRAYDEN PELLETIER AND MANDY MCCULLOUGH

Whether you’re a salon owner or a stylist, join us to discuss how to manage your business and your clientele today, so you’re prepared once your salon reopens.

BUSINESS

BACK TO BUSINESS WITH LINDA MACCHI, ADINA DOSS, BRAYDEN PELLETIER AND MANDY MCCULLOUGH

THE REDKEN EXCHANGE LIVE - COLOR AND BUSINESS

Maximize shorter hair color appointment times without compromising your work or the guest experience. Apply healthy habits that grow your business.

BUSINESS THE REDKEN EXCHANGE LIVE - COLOR AND BUSINESS

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

THE REDKEN EXCHANGE LIVE - COLORNOMICS

Colornomics will fast-track your growth and save you years of expensive trial and error in today’s market. Create color service menus, master your color consultation, and create money goals to better manage your time and clientele.

BUSINESS THE REDKEN EXCHANGE LIVE - COLORNOMICS

THE REDKEN EXCHANGE - CUT AND BUSINESS

Maximize shorter haircutting and finishing appointment times without compromising your work or the guest experience. Apply healthy habits that grow your business.

BUSINESS THE REDKEN EXCHANGE - CUT AND BUSINESS

WHO MOVED MY SHEARS Salon Owner & Manager Leadership Training BUSINESS WHO MOVED MY SHEARS

DESIGN

CURLY CUT & FINISH TECHNIQUE

Want to learn how to remove bulk with out compromising shape? Watch Redken Artist Lindsey Olson take you through some easy ways of how to create movement, and enhance the scratch color technique. Curly Cut and Finish is all about creating some more space for those curls to live in. This design is great for all types of curls and densities of hair.

DESIGN CURLY CUT & FINISH TECHNIQUE | REDKEN

FAST DRY HAIR CUTTING TECHNIQUES AND SANITATION PROCEDURES WITH BRAYDEN PELLETIER

Fast Dry hair cutting techniques and sanitation procedures with Brayden Pelletier DESIGN

FAST DRY HAIR CUTTING TECHNIQUES AND SANITATION PROCEDURES WITH BRAYDEN PELLETIER

FRESH HIM UP Do you have male clients with wavy hair? Watch this step by step haircut which also includes the use of a razor for a clean finish.

DESIGN FRESH HIM UP | REDKEN

FRESH SHAG

Learn how to create a fresh shag with Redken Artist, Teresa Mockler. This step by step will include product use with Guts10 and Wind Blown 05.

DESIGN FRESH SHAG | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

ROUNDED BOB Learn how to create a bob with Redken Artist Jason Gribbin. DESIGN ROUNDED BOB | REDKEN

SHORT SHAG

Watch this step by step tutorial on how to cut a shag with precision sectioning breakdown. Learn how to layer hair that looks like it's been razored but cut with shears.

DESIGN SHORT SHAG | REDKEN

TEXTURED BOB Are you looking to create a textured bob? Watch this step by step video to achieve that outcome.

DESIGN TEXTURED BOB | REDKEN

TEXTURED SHAG This step by step video will guide you on how to create a textured shag. DESIGN TEXTURED SHAG | REDKEN

TEXTURED SHAG WITH FRINGE

Watch Redken Artist, Hugo Urias create a textured shag with fringe. This step by step will include precision point cutting.

DESIGN TEXTURED SHAG WITH FRINGE | REDKEN

THE REDKEN EXCHANGE - CUT AND BUSINESS

Maximize shorter haircutting and finishing appointment times without compromising your work or the guest experience. Apply healthy habits that grow your business.

DESIGN THE REDKEN EXCHANGE - CUT AND BUSINESS

THE REDKEN EXCHANGE LIVE - CUT AND COLOR

Classic shapes reinvented. Diversity through color placement. Styles with hidden potential. Get up close with Sam Villa and Justin Isaac.

DESIGN THE REDKEN EXCHANGE LIVE - CUT AND COLOR

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

THE REDKEN EXCHANGE LIVE - CUT AND COLOR WITH CHRIS AND LORI

Get a grasp on express haircutting and hair coloring techniques with high impact with Chris and Lori

DESIGN THE REDKEN EXCHANGE LIVE - CUT AND COLOR WITH CHRIS AND LORI

THE REDKEN EXCHANGE LIVE - CUTTING WITH ROGER AND BRAYDEN

Demonstrating fashion forward cutting techniques,Roger Molina & Brayden Pelletier will bring looks inspired by street style, music and culture to life!

DESIGNTHE REDKEN EXCHANGE LIVE - CUTTING WITH ROGER AND BRAYDEN

THE REDKEN EXCHANGE LIVE - CUTTING WITH SAM & CHRIS

Take your skills to a higher level with two of the industry’s most phenomenal artists – Sam Villa and Chris Baran. Free your imagination, use your clippers and shears in new ways, and explore non-traditional cutting methods that deliver design trends that are spot-on and hot. You should a desire to max-out versatility and stretch your skills to the edge!

DESIGN THE REDKEN EXCHANGE LIVE - CUTTING WITH SAM & CHRIS

THE REDKEN EXCHANGE LIVE - UNDERGROUND EXPERIENCE

Discover how to apply art and inspiration to master haircolor and haircutting techniques and cultivate today's creative clients as they return to the salon.

DESIGN THE REDKEN EXCHANGE LIVE - UNDERGROUND EXPERIENCE

TUCKED BOB

Have you ever had a client with fine hair and had challenges creating graduation? Look no further as this step by step will teach you all the tools to achieve round graduation.

DESIGN TUCKED BOB | REDKEN

FINISHING

7 STEP ROMANTIC UPDO In this video watch Redken Artist Cindy Duplantis show you how to create a beautiful, romantic updo in only 7 quick steps!

FINISHING 7 STEP ROMANTIC UPDO | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

BACK COMBING FINISHING TIP

Blow- dry tip - BACKCOMBING: Do know how to create maximum volume in your looks but want them to stay all day? Creating the perfect backcombing will help maintain and secure your perfect voluminous blow-dry. Watch this quick tip on how to create the perfect backcombing for maximum volume in any style.

FINISHING BACK COMBING FINISHING TIP | REDKEN

BEACH WAVE STYLING TUTORIAL

Sarah Bramham, Redken Artist, demonstrates how to achieve a beach wave style using Redken Triple Dry 15.

FINISHING BEACH WAVE STYLING TUTORIAL | REDKEN

BOHO BRAID RED CARPET STYLE

In this video you will learn how to recreate one of the many beautiful styles created for celebrities on the Red Carpet.

FINISHING BOHO BRAID RED CARPET STYLE | REDKEN

BOHO HALF UP HOLIDAY HAIR

Watch as we show you how to create an easy boho-style half up holiday hairstyle perfect for any party or event.

FINISHING BOHO HALF UP HOLIDAY HAIR | REDKEN

BRAIDED BUN FASHION WEEK STYLE

In this video you will learn how to recreate one of the many beautiful styles created backstage at New York Fashion Week.

FINISHING BRAIDED BUN FASHION WEEK STYLE | REDKEN

BRAIDED DONUT

Watch Redken Artist, Sam Villa perform a step by step look creating a braided donut. Learn how to use products Iron Shape 11 and Control Addict 28 to achieve this look.

FINISHING BRAIDED DONUT | REDKEN

BRAIDED UPDO WITH VOLUME - FASHION WEEK STYLE

In this video you will learn how to recreate one of the many beautiful styles created backstage at New York Fashion Week.

FINISHING BRAIDED UPDO WITH VOLUME - FASHION WEEK STYLE | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

BUMP WAVE FINISHING TIP

Get the insider tip on what the experts are doing to create an alternative wave with your flat iron. These quick tips will help guide you through the technique and share the tips to getting consistency in each section.

FINISHING BUMP WAVE FINISHING TIP | REDKEN

DUTCH BRAID UPDO - RED CARPET HAIRSTYLE

In this video you will learn how to recreate one of the many beautiful styles inspired by celebrities on the Red Carpet.

FINISHING DUTCH BRAID UPDO - RED CARPET HAIRSTYLE | REDKEN

FACE FRAMING BOHO BRAIDS - RED CARPET HAIRSTYLE

In this video you will learn how to recreate one of the many beautiful styles inspired by celebrities on the Red Carpet.

FINISHING FACE FRAMING BOHO BRAIDS - RED CARPET HAIRSTYLE | REDKEN

FAUX BOB - RED CARPET HAIRSTYLE

In this video you will learn how to recreate one of the many beautiful styles inspired by celebrities on the Red Carpet. FINISHING FAUX BOB - RED CARPET

HAIRSTYLE | REDKEN

FAUX BOB WITH LOOSE WAVE TECHNIQUE

If you've ever wanted to have short hair but are afraid to make the commitment, this tutorial is perfect for you! In this video you will learn how to create a faux-bob with loose waves.

FINISHING FAUX BOB WITH LOOSE WAVE TECHNIQUE | REDKEN

FESTIVAL HAIR CHUNKY BRAID TUTORIAL

Heading to a festival and looking for inspiration on how to style your hair? Try this chunky braid! FINISHING FESTIVAL HAIR CHUNKY BRAID

TUTORIAL | REDKEN

FESTIVAL HAIR FLAT IRON DESERT WAVES

If you're looking for a quick and easy hairstyle that is perfect for festival season, the Flat Iron Desert Waves look is perfect for you! Learn how to create this easy style in just 5 minutes.

FINISHING FESTIVAL HAIR FLAT IRON DESERT WAVES | REDKEN

FIGURE 6 FINISHING TIP

Get connected with the hot tips that will make you the finish authority behind the chair. To help create the perfect set every time watch this tip on creating a perfect figure 6 and gaining maximum control on this technique.

FINISHING FIGURE 6 FINISHING TIP | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

FIGURE 8 FINISHING TIP

Get connected with the hot tips that will make you the finish authority behind the chair. Looking for some tips on how to get a natural looking voluminous set? Watch how to do a figure 8 and how to get better control to avoid loose curls and bent ends.

FINISHING FIGURE 8 FINISHING TIP | REDKEN

FINGER WAVE FINISHING TIP

Looking to create that vintage look for a special occupation? Get connected with the hot tips that will make you the finish authority behind the chair. Watch this quick tip demonstration how get better control of your wave in each section and the best way to secure your waves while they are setting.

FINISHING FINGER WAVE FINISHING TIP | REDKEN

FINISHING WITH HOT TOOLS Learn the uses of thermal tools. FINISHING FINISHING WITH HOT TOOLS | REDKEN

FISHTAIL BRAID TECHNIQUE

Become the fashion authority and keep your clients up to date with the latest trends. Learn some hot tips on how to create a clean fishtail braid and alternatives to creating a more undone look depending on what your clients' personal style is.

FINISHING FISHTAIL BRAID TECHNIQUE | REDKEN

FLAT IRON FINISHING TIP

Get connected with the hot tips that will make you the finish authority behind the chair. Watch this quick hot tool tip that will show you to how avoid getting bends and lines in the hair when using a flat iron. You will get the perfect look every time and can share with your clients so they can do get the look at home too.

FINISHING FLAT IRON FINISHING TIP | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

FLAT IRON WAVE TECHNIQUE

Hot tool tip -- FLAT IRON WAVE: Get the insider tip on what the experts are doing to create a loose soft wave with your flat iron. Watch these quick tips on how to avoid getting lines in the hair and maintaining the waves in each section.

FINISHING FLAT IRON WAVE TECHNIQUE | REDKEN

FLAT WRAP BLOW DRY TECHNIQUE

Get connected with the hot tips that will make you the finish authority behind the chair. Gaining control of the direction of the root area is key to the foundation of every blow-dry. Watch this quick blow-dry tip on how to do a flat wrap and how constant elevation and direction of airflow will get you the perfect low volume blow-dry.

FINISHING FLAT WRAP BLOW DRY TECHNIQUE | REDKEN

FRONT FRENCH BRAID TECHNIQUE

Become the fashion authority and keep your clients up to date with the latest trends. Watch this quick braid tip that shows you how to do the technique and how keeping your body position will control your outcome and give you predicable results every time.

FINISHING FRONT FRENCH BRAID TECHNIQUE | REDKEN

GLAM WAVES HOLIDAY HAIR STYLE

In this video you will learn how to recreate an easy, glamorous wave look that is perfect for any upcoming parties or events.

FINISHING GLAM WAVES HOLIDAY HAIR STYLE | REDKEN

GLAM WRAPPED PONY IN 3 STEPS

Who said a ponytail had to be boring! In this video, Redken Artist Cindy Duplantis shows you how to elevate your ponytail in just 3 easy steps.

FINISHING GLAM WRAPPED PONY IN 3 STEPS | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

HAIR FLAIR

Watch Redken Artist Lindsey Olson perform a beautiful finished blow-dry with hair accents. This look is accompanied by Redken Products Guts 10, Iron Shape 11, Triple Take 32, and Wind Blown 05

FINISHING HAIR FLAIR | REDKEN

HALF KNOT - RED CARPET HAIRSTYLE

In this video you will learn how to recreate one of the many beautiful styles inspired by celebrities on the Red Carpet.

FINISHING HALF KNOT - RED CARPET HAIRSTYLE | REDKEN

HALF UP BOHO TWISTED FESTIVAL HAIR

In this video you will learn how to recreate a half up boho twisted look that is perfect for any upcoming festivals or other outdoor events.

FINISHING HALF UP BOHO TWISTED FESTIVAL HAIR | REDKEN

HALF UP POMPADOUR - RED CARPET HAIRSTYLE

In this video you will learn how to recreate one of the many beautiful styles inspired by celebrities on the Red Carpet.

FINISHING HALF UP POMPADOUR - RED CARPET HAIRSTYLE | REDKEN

HALF UP TWISTED KNOT - FASHION WEEK STYLE

In this video you will learn how to recreate one of the many beautiful styles created backstage at New York Fashion Week.

FINISHING HALF UP TWISTED KNOT - FASHION WEEK STYLE | REDKEN

HALF UP WAVES FASHION WEEK STYLE

In this video you will learn how to recreate one of the many beautiful styles created backstage at New York Fashion Week.

FINISHING HALF UP WAVES FASHION WEEK STYLE | REDKEN

HOLLYWOOD WAVES - RED CARPET HAIRSTYLE

In this video you will learn how to recreate one of the many beautiful styles inspired by celebrities on the Red Carpet.

FINISHING HOLLYWOOD WAVES - RED CARPET HAIRSTYLE | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

HOW TO CREATE LOOSE WAVES + SPIRAL CURLS

In this video we will show you how to achieve one look two ways. No matter whether your looking for spiral curls or loose waves, this tutorial has you covered.

FINISHING HOW TO CREATE LOOSE WAVES + SPIRAL CURLS | REDKEN

HOW TO GET THE PERFECT BLOW DRY

Watch as Guido Palau, Redken Global Creative Director, walks you through his three steps to the perfect blow dry.

FINISHING HOW TO GET THE PERFECT BLOW DRY | REDKEN

HOW TO PREP HAIR FOR BLOW DRY

Curious how to achieve the perfect blow dry? It's all in the setup! In this video, learn how to prep hair for the perfect blow dry.

FINISHING HOW TO PREP HAIR FOR BLOW DRY | REDKEN

HOW TO PREP THICK HAIR FOR BLOW DRY

When working with thick hair it's important to also work with the correct products. In this video, learn more about prepping thick hair for the perfect blow dry.

FINISHING HOW TO PREP THICK HAIR FOR BLOW DRY | REDKEN

HOW TO STYLE MEDIUM LENGTH WAVY HAIR

Wavy hair can sometimes be a challenge to style because it's not quite curly, but it can require a little more attention than straight hair does. In this video, learn how to style naturally wavy hair that results in a defined, yet natural look.

FINISHING HOW TO STYLE MEDIUM LENGTH WAVY HAIR | REDKEN

KNOTTED BRAID FASHION WEEK STYLE

Watch as Redken Artist Adina Doss demonstrates how to recreate one of the many beautiful styles created backstage at New York Fashion Week.

FINISHING KNOTTED BRAID FASHION WEEK STYLE | REDKEN

LOOSE WAVES USING FLAT IRON + BRAID

Short on time? Watch how you can style your hair into loose waves quickly and easily. FINISHING LOOSE WAVES USING FLAT IRON +

BRAID | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

LOW WRAPPED PONYTAIL In this video you will learn how to recreate one of the many beautiful styles inspired by celebrities on the Red Carpet.

FINISHING LOW WRAPPED PONYTAIL | REDKEN

MARCEL WAVE FINISHING TIP

Get the insider tips on what the experts are doing to create a beautiful set of marcel waves. Watch this video for the key tips on how to get consistent waves in each section. These tips will keep your clients looking glamorous all night for any occasion.

FINISHING MARCEL WAVE FINISHING TIP | REDKEN

MATTE & MODERN SWEPT BACK TECHNIQUE

Watch as Redken Artist MJ Deziel demonstrates how to achieve a modern swept back look with a matte finish.

FINISHING MATTE & MODERN SWEPT BACK TECHNIQUE | REDKEN

MESSY BUN - FASHION WEEK STYLE

In this video you will learn how to recreate one of the many beautiful styles created backstage at New York Fashion Week.

FINISHING MESSY BUN - FASHION WEEK STYLE | REDKEN

MESSY WAVES - RED CARPET HAIRSTYLE

In this video you will learn how to recreate one of the many beautiful styles inspired by celebrities on the Red Carpet.

FINISHING MESSY WAVES - RED CARPET HAIRSTYLE | REDKEN

MODERN INVERTED PONYTAIL FESTIVAL HAIR

In this video you will learn how to recreate a modern inverted ponytail that is perfect for any upcoming festivals or other outdoor events.

FINISHING MODERN INVERTED PONYTAIL FESTIVAL HAIR | REDKEN

MODERN WAVE

Learn how to change the silhouette while adding texture so that the client has the ability to wear it straight or curly. Watch and learn tips and tricks on how to use a flat-iron and curling iron to achieve the look.

FINISHING MODERN WAVE | REDKEN

PERFECT BLOWOUT USING A FLAT IRON

Learn how to use a round brush paired with a flat iron for the ultimate salon quality style. FINISHING PERFECT BLOWOUT USING A FLAT

IRON | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

POLISHED WAVE - RED CARPET STYLE

In this video you will learn how to recreate one of the many beautiful styles inspired by celebrities on the Red Carpet.

FINISHING POLISHED WAVE - RED CARPET STYLE | REDKEN

PONY PUFF

Looking for styling inspiration? Watch Redken Artist, Sarah Bramham take you through a step by step up due to create a beautiful styling result.

FINISHING PONY PUFF | REDKEN

POWER OF CUSTOM CONTROL

Learn about the capabilities of products and how to create endless styling choices. FINISHING POWER OF CUSTOM CONTROL |

REDKEN

REDKEN BRIDAL HAIRSTYLES | BEACH BRIDE

Watch as Redken Artist Jackie Litscher demonstrates how to create a half up, half down hairstyle using Redken Iron Shape 11 and Control Addict 28.

FINISHING REDKEN BRIDAL HAIRSTYLES | BEACH BRIDE

REDKEN BRIDAL HAIRSTYLES | BOHO BRIDE

Watch as Redken Artist Jackie Litscher demonstrates how to create a braided updo using Redken Guts 10, Triple Dry 15, and Triple Take 32.

FINISHING REDKEN BRIDAL HAIRSTYLES | BOHO BRIDE

REDKEN BRIDAL HAIRSTYLES | GLAM BRIDE

Watch as Redken Artist Jackie Litscher demonstrates how to create Hollywood-inspired glam waves on short hair using Redken Shine Flash 02, Fashion Work 12, and Iron Shape 11.

FINISHING REDKEN BRIDAL HAIRSTYLES | GLAM BRIDE

RELAXED UPDO - RED CARPET HAIRSTYLE

In this video you will learn how to recreate one of the many beautiful styles inspired by celebrities on the Red Carpet.

FINISHING RELAXED UPDO - RED CARPET HAIRSTYLE | REDKEN

ROLLED UPDO TUTORIAL - HOLIDAY HAIR

Learn how to create an easy, polished rolled updo that is perfect for any holiday events or occasions. FINISHING ROLLED UPDO TUTORIAL - HOLIDAY

HAIR | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

SAM VILLA HAIR HACKS - TEXTURE WITH WAX BLAST 10

Watch as Sam Villa demonstrates how to add texture to your style with Wax Blast 10. FINISHING SAM VILLA HAIR HACKS - TEXTURE

WITH WAX BLAST 10 | REDKEN

SAM VILLA HAIR HACKS - BOBBY PIN TIP

Watch as Sam Villa shows you an easy way to use Triple Take 32 hairspray to add additional grip to bobby pins.

FINISHING SAM VILLA HAIR HACKS - BOBBY PIN TIP | REDKEN

SAM VILLA HAIR HACKS - CHAMOIS CLOTH TEXTURE

A chamois cloth on hair? Sam Villa demonstrates his favorite method for achieving an undone texture using an uncommon item + Wax Blast 10.

FINISHING SAM VILLA HAIR HACKS - CHAMOIS CLOTH TEXTURE | REDKEN

SAM VILLA HAIR HACKS - CONTROL ADDICT 28

Watch as Sam Villa shares a hot tip on how to use Control Addict 28 on clients who may not like the feeling of hairspray in their hair.

FINISHING SAM VILLA HAIR HACKS - CONTROL ADDICT 28 | REDKEN

SAM VILLA HAIR HACKS - DIFFUSED VOLUME

In this video Sam Villa shows you how to use Redken Full Frame 07 mousse with a diffuser to achieve a look that is voluminous with texture.

FINISHING SAM VILLA HAIR HACKS - DIFFUSED VOLUME | REDKEN

SAM VILLA HAIR HACKS - FOLD OVER PONY

In this video Sam Villa shows you how to create a fold-over ponytail. FINISHING SAM VILLA HAIR HACKS - FOLD

OVER PONY | REDKEN

SECOND DAY HAIR - PONYTAIL HACK

Watch as Redken Artist Adina Doss shows you an easy hack to help extend the life of your blow dry.

FINISHING SECOND DAY HAIR - PONYTAIL HACK | REDKEN

SLEEK HAIR TUTORIAL

Looking for a tutorial that will help you achieve ultra-sleek hair? Look no further! Redken Artist Veronica Ridge has you covered.

FINISHING SLEEK HAIR TUTORIAL | REDKEN

SLEEK SIDESWEPT LOOK - RED CARPET HAIRSTYLE

In this video you will learn how to recreate one of the many beautiful styles inspired by celebrities on the Red Carpet. FINISHING SLEEK SIDESWEPT LOOK - RED

CARPET HAIRSTYLE | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

SOFT BEACH WAVE FINISHING TIP

Looking to create the perfect texture? Get connected and watch this quick tip on how to create a soft beach wave with your iron without an uniform end result. Share the tip with your client so they can get the same result at home.

FINISHING SOFT BEACH WAVE FINISHING TIP | REDKEN

SPIRAL TONG FINISHING TIP

Get connected with the hot tips that will make you the finish authority behind the chair. Watch how to create spiral curls and the tips to help keep the look of length and controlling each section

FINISHING SPIRAL TONG FINISHING TIP | REDKEN

TEXTURED BRAIDS - FASHION WEEK STYLE

In this video you will learn how to recreate one of the many beautiful styles created backstage at New York Fashion Week.

FINISHING TEXTURED BRAIDS - FASHION WEEK STYLE | REDKEN

THE REDKEN EXCHANGE LIVE - FINISH & KNOW WHY

Start with the finish! Master your finishing skills! This livestream lays the foundation for our Principle Based Finishing system including hair and face shape analysis, and how to approach hair with the end result in mind.

FINISHING THE REDKEN EXCHANGE LIVE - FINISH & KNOW WHY

THE REDKEN EXCHANGE POWER SESSION - SAM VILLA

Join us for 90 minutes of express finishing skills with one of the industrys most sought after artists

FINISHING THE REDKEN EXCHANGE POWER SESSION - SAM VILLA

TOP KNOT BUNS FESTIVAL HAIR

In this video you will learn how to recreate a fun double top knot bun look that is perfect for any upcoming festivals or other outdoor events.

FINISHING TOP KNOT BUNS FESTIVAL HAIR | REDKEN

TOP KNOT STYLING TUTORIAL

Learn how to create an easy, quick top knot using Redken's Dry Shampoo Powder 02. FINISHING TOP KNOT STYLING TUTORIAL |

REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

TWISTED BRAIDED BUN - FASHION WEEK STYLE

In this video you will learn how to recreate one of the many beautiful styles created backstage at New York Fashion Week.

FINISHING TWISTED BRAIDED BUN - FASHION WEEK STYLE | REDKEN

TWISTED PONYTAIL - RED CARPET HAIRSTYLE

In this video you will learn how to recreate one of the many beautiful styles inspired by celebrities on the Red Carpet.

FINISHING TWISTED PONYTAIL - RED CARPET HAIRSTYLE | REDKEN

URBAN WAVES + SIDE BRAID - RED CARPET HAIRSTYLE

In this video you will learn how to recreate one of the many beautiful styles inspired by celebrities on the Red Carpet.

FINISHING URBAN WAVES + SIDE BRAID - RED CARPET HAIRSTYLE | REDKEN

USING ACCESSORIES (FINISHING)

Learn about the different accessories to use to finish hair. FINISHING USING ACCESSORIES (FINISHING) |

REDKEN

VOLUME TWIST FASHION WEEK STYLE

Watch as Redken Artist Adina Doss demonstrates how to recreate one of the many beautiful styles created backstage at New York Fashion Week.

FINISHING VOLUME TWIST FASHION WEEK STYLE | REDKEN

VOLUMINOUS FISHTAIL BRAID TECHNIQUE

In this video learn how to create a unique twist on the classic fishtail braid by adding volume to your style.

FINISHING VOLUMINOUS FISHTAIL BRAID TECHNIQUE | REDKEN

VOLUMINOUS PONYTAIL - RED CARPET STYLE

In this video you will learn how to recreate one of the many beautiful styles inspired by celebrities on the Red Carpet. FINISHING VOLUMINOUS PONYTAIL - RED

CARPET STYLE | REDKEN

WATERFALL BRAID TUTORIAL

Curious on how to achieve a waterfall braid? In this video, you will learn the exact technique needed to create this intricate, yet simple, braid.

FINISHING WATERFALL BRAID TUTORIAL | REDKEN

WAVED BUN Watch this step by step and learn how to create a beautiful finished look by Redken Artist Marco Arena.

FINISHING WAVED BUN | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

WAVY FAUX BOB - RED CARPET HAIRSTYLE

In this video you will learn how to recreate one of the many beautiful styles inspired by celebrities on the Red Carpet.

FINISHING WAVY FAUX BOB - RED CARPET HAIRSTYLE | REDKEN

WAVY HAIR UPSTYLE Learn how to achieve an UPSTYLE that works with wavy hair for a beautiful, textured end result.

FINISHING WAVY HAIR UPSTYLE | REDKEN

WRAP PONY TUTORIAL In this video, learn how to create a wrapped pony with the use of Guts 10. FINISHING WRAP PONY TUTORIAL | REDKEN

WRAPAROUND BRAID WITH WAVES RED CARPET STYLE

In this video you will learn how to recreate one of the many beautiful styles created for celebrities on the Red Carpet.

FINISHING WRAPAROUND BRAID WITH WAVES RED CARPET STYLE | REDKEN

WRAPPED DUTCH BRAID TUTORIAL

In this video, learn how to create a Dutch braid that wraps from one side of the head to the other.

FINISHING WRAPPED DUTCH BRAID TUTORIAL | REDKEN

HAIRCARE

ACIDIC BACKBAR EVENT - EVENT REPLAY

Acidic Bonding Concentrate is Redken’s most scientific, professional-only backbar treatment. In this video you will learn about the technology about this revolutionary product from the people who developed it.

HAIRCARE ACIDIC BACKBAR EVENT - EVENT REPLAY

ALL SOFT PRODUCT KNOWLEDGE

In this video you will learn about the All Soft System and how it can be used to soften your dry and brittle hair.

HAIRCARE ALL SOFT PRODUCT KNOWLEDGE

COLOR CARE - PRODUCT KNOWLEDGE

Teach clients how to care for their beautiful new haircolor at home! Learn about Redken's color preserving haircare families and why every client needs them!

HAIRCARE COLOR CARE - PRODUCT KNOWLEDGE | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

COLOR EXTEND BLONDAGE - HOW DOES IT WORK?

Redken Artist Sean Godard shares details on Redken Blondage Shampoo + Conditioner and how it works.

HAIRCARE COLOR EXTEND BLONDAGE - HOW DOES IT WORK? | REDKEN

COLOR EXTEND BLONDAGE MASK

If you or your clients are looking for the ultimate at-home product to keep their blondes icy and cool between visits, the Color Extend Blondage Mask is the perfect choice! In this video, Redken Artist Lucas Shaffer tells you everything you need to know about this amazing product.

HAIRCARE COLOR EXTEND BLONDAGE MASK | REDKEN

COLOR EXTEND BROWNLIGHTS

Color Extend Browlights is Redken's anti-brass, blue based toning shampoo. In this video, Redken Artist George Garcia explains the benefits of using Color Extend Brownlights and how you can introduce this product to your clients.

HAIRCARE COLOR EXTEND BROWNLIGHTS | REDKEN

COLOR EXTEND BROWNLIGHTS HOW - TO

Curious to know how Color Extend Brownlights works? In this video you'll see the product in action while learning about key features and benefits that make it a must have in your salon.

HAIRCARE COLOR EXTEND BROWNLIGHTS HOW-TO | REDKEN

DANIEL MORA ON COLOR EXTEND BROWNLIGHTS

Discover Color Extend Brownlights with Daniel Mora, Redken Brand Ambassador HAIRCARE DANIEL MORA ON COLOR EXTEND

BROWNLIGHTS | REDKEN

EXTREME (CORE)

Redken Extreme, a haircare range based on protein science, is perfect for all hair types to keep it healthy and strong. In this video, Redken Artist Lucas Shaffer tells you everything you need to know about this incredible range and why it should be a staple in your backbar.

HAIRCARE EXTREME (CORE) | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

EXTREME (CORE) HOW TO

In this video, learn how to use the Extreme core haircare range and learn about how you can use them to provide strength to all hair types.

HAIRCARE EXTREME (CORE) HOW TO | REDKEN

EXTREME BLEACH RECOVERY

Extreme Bleach Recovery was specifically formulated for hair that has gone through multiple lightening services and needs extra-care. It provides softness, manageability, and strength all in one! In this video, Redken Artist Lucas Shaffer explains all the benefits of this revolutionary system and why it will be a game changer in your routine.

HAIRCARE EXTREME BLEACH RECOVERY | REDKEN

EXTREME BLEACH RECOVERY HOW-TO

In this video, learn how to use the Extreme Bleach Recovery system and learn about key ingredients that provide touchable softness, manageability, and strength to compromised and damaged hair.

HAIRCARE EXTREME BLEACH RECOVERY HOW-TO | REDKEN

EXTREME BLEACH RECOVERY LAMELLAR WATER HOW-TO

Extreme Bleach Recovery Lamellar Water Treatment is the ultimate liquid bandaid for fragile, over-processed hair. In this video watch as it instantly transforms hair and adds visible toughness and manageability.

HAIRCAREEXTREME BLEACH RECOVERY LAMELLAR WATER HOW-TO | REDKEN

EXTREME LENGTH

Have you ever had a client tell you that they want to skip their haircut because they are trying to grow their hair? In this video, learn how the Redken Extreme Length system is the perfect option for clients who want to grow their hair and also maintain their length by preventing breakage.

HAIRCARE EXTREME LENGTH | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

EXTREME LENGTH HOW-TO

In this video, learn how to use the Extreme Length haircare system and learn about key ingredients that allow up to 6 inches of hair growth per year!

HAIRCARE EXTREME LENGTH HOW-TO | REDKEN

EXTREME PLAY SAFE

Redken Extreme Play Safe is the ultimate multi-tasking tool. Not only does it protect the hair from heat styling up to 450/230 degrees, it also repairs the hair as well!

HAIRCARE EXTREME PLAY SAFE | REDKEN

FRIZZ DISMISS - WHAT'S IN THE RANGE?

Watch as Lindsey Olson takes you through the features and benefits of the Redken Frizz Dismiss range.

HAIRCARE FRIZZ DISMISS - WHAT'S IN THE RANGE? | REDKEN

HAIR CLEANSING CREAM

Redken Hair Cleansing Cream is the perfect option when working with product buildup, excess oil, or any other time when you want or need to purify you canvas. In this video, Redken Artist Twylla Jane explains the features and benefits of Hair Cleansing Cream and why it is a must have in your salon.

HAIRCARE HAIR CLEANSING CREAM | REDKEN

HAIR CLEANSING CREAM HOW TO

Curious to know if Hair Cleansing Cream works? In this video watch as we demonstrate how to use Hair Cleansing Cream… and then show you the results from what came off of the hair!

HAIRCARE HAIR CLEANSING CREAM HOW TO | REDKEN

COLOR EXTEND MAGNETICS PRODUCT KNOWLEDGE

In this video you will learn about the Color Extend Magnetics haircare system and how it can be used to treat colored hair.

HAIRCARE COLOR EXTEND MAGNETICS PRODUCT KNOWLEDGE

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

HOW DOES ACIDIC BONDING CONCENTRATE WORK?

Acidic Bonding Concentrate is Redken’s all-in-one solution to transform processed hair. It delivers ultimate repair, intense conditioning, and color fade protection to transform all hair types and textures, even the most demanding and processed.

HAIRCARE HOW DOES ACIDIC BONDING CONCENTRATE WORK?

HOW TO USE ACIDIC BONDING CONCENTRATE

Curious about Acidic Bonding Concentrate, Redken's newest haircare system designed to transform even the most sensitive hair? In this video you will learn about the key benefits of each product included in the system and how to use each one.

HAIRCARE HOW TO USE ACIDIC BONDING CONCENTRATE

HOW TO USE ACIDIC CONCENTRATES

In this video watch as Redken Artist George Garcia shows you how to use Acidic Concentrates - Redken's professional haircare treatment system designed to target the three building blocks of healthy hair: protein, moisture, and pH.

HAIRCARE HOW TO USE ACIDIC CONCENTRATES

HOW TO USE ALL SOFTIn this video you will learn about All Soft and how it can be used to soften dry and brittle hair.

HAIRCARE HOW TO USE ALL SOFT

HOW TO USE COLOR EXTEND MAGNETICS

In this video you will learn about Color Extend Magnetics and how it can be used to preserve color-treated hair.

HAIRCARE HOW TO USE COLOR EXTEND MAGNETICS

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

HOW TO USE ONE UNITEDIn this video you will learn how to use One United, the multi-benefit treatment spray suitable for all hair types.

HAIRCARE HOW TO USE ONE UNITED

ONE UNITED PRODUCT KNOWLEDGE

In this video you will learn about the One United All-In-One Multi-Benefit Treatment for your hair.

HAIRCARE ONE UNITED PRODUCT KNOWLEDGE

INSPIRATIONCONVERSATION & INSPIRATION WITH JAMIE SEA

Stay positive and motivated with Jamie Sea and the entire RMB Crew. INSPIRATION CONVERSATION & INSPIRATION

WITH JAMIE SEA

THE REDKEN EXCHANGE LIVE - MIND POWER WITH JOHNNY STELLATO

Does your thinking create your environment, or does your environment create your thinking? In the face of adversity, tap into the inner power we all possess.

INSPIRATIONTHE REDKEN EXCHANGE LIVE - MIND POWER WITH JOHNNY STELLATO

THE REDKEN EXCHANGE POWER SESSION - LESSONS OF A HAIRDRESSER

Join Roger Molina and Ellen Devine while they take you through "Lessons of a hairdresser"

INSPIRATIONTHE REDKEN EXCHANGE POWER SESSION - LESSONS OF A HAIRDRESSER

PRINCIPLES

COLOR GEAR

High quality haircolor tools are an essential part of the haircolor process. Discover how to make yourself stand apart with Redken Color Gear featuring Redken Artist Tina Calzaretta.

PRINCIPLES COLOR GEAR | REDKEN

DIAGONAL BACK PLACEMENT TECHNIQUE

Learn how diagonal back placement effects your end color result. PRINCIPLES DIAGONAL BACK PLACEMENT

TECHNIQUE | REDKEN

DIAGONAL FORWARD PLACEMENT TECHNIQUE

Learn how diagonal forward placement effects your end color result. PRINCIPLES DIAGONAL FORWARD PLACEMENT

TECHNIQUE | REDKEN

HAIRCOLOR - STAYING SAFE Learn all best practices to stay safe when using color. PRINCIPLES HAIRCOLOR - STAYING SAFE |

REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

HAIRCOLOR CONSULTATION Learn all tips and tricks to run a successful consultation with your client. PRINCIPLES HAIRCOLOR CONSULTATION |

REDKEN

HAIRCOLOR PRINCIPLES

Redken Principles form the foundation of everything you learn and are the cornerstone to Redken's worldwide commitment to salon professionals.

PRINCIPLES HAIRCOLOR PRINCIPLES | REDKEN

HORIZONTAL PLACEMENT TECHNIQUE

Learn how horizontal placement effects your end color result. PRINCIPLES HORIZONTAL PLACEMENT

TECHNIQUE | REDKEN

PRINCIPLE BASED APPLICATION

In this session, we’ll discuss the importance of application and introduce you to a common language used in Redken’s principle-based applications. Whether doing a global -all over haircolor, a retouch, a custom hand-painting technique or a creative placement of foils, Redken has you covered.

PRINCIPLES PRINCIPLE BASED APPLICATION | REDKEN

PRINCIPLE BASED DESIGN

Principles are basic truths, laws or assumptions. Principles are also universal and timeless- understood by everyone, and inarguable. In this video you will learn Redken’s way of learning as it relates to Design.

PRINCIPLES PRINCIPLE BASED DESIGN | REDKEN

PRINCIPLE BASED FINISHING - METHOD

Learn how the Base, Mid-shaft and Ends of a section control volume. PRINCIPLES PRINCIPLE BASED FINISHING -

METHOD | REDKEN

PRINCIPLE BASED FINISHING - TOOLS

Learn how different brushes affect drying time and styling control. PRINCIPLES PRINCIPLE BASED FINISHING -

TOOLS | REDKEN

PRINCIPLE BASED FINISHING - VISION

Learn about visual perception and how it relates the silhouette, texture and perimeter of a shape.

PRINCIPLES PRINCIPLE BASED FINISHING - VISION | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

PRINCIPLE BASED FINISHING VIDEOS

In this video you will learn to understand the different hot tools and how they are used (Flat Iron, Curling Iron, etc); how to break down a picture of a style you want to recreate; use of different products to create different effects; understanding different brushes and their uses; how to work with different textures of hair; consulting with your client on styling

PRINCIPLES PRINCIPLE BASED FINISHING VIDEOS | REDKEN

PRINCIPLE BASED FORMULATION

When formulating haircolor Redken has principles in place to ensure your formula delivers the results you expect. Redken Artist George Garcia discusses best practices that will lead you to successful formulations every time!

PRINCIPLES PRINCIPLE BASED FORMULATION | REDKEN

PRINCIPLES OF GRADUATION Learn about the Principles of Graduation and the three different types - Swelling, Straight and Scooping.

PRINCIPLES PRINCIPLES OF GRADUATION | REDKEN

PRINCIPLES OF HAIRCOLOR - APPLICATIONS

In this video you will learn owl and brush technique; bottle technique; how to keep color off a client's face; efficient application methods; proper sectioning

PRINCIPLES PRINCIPLES OF HAIRCOLOR - APPLICATIONS | REDKEN

PRINCIPLES OF HAIRCOLOR - VISUAL VALUES + THE LEVEL SYSTEM

Before you can formulate haircolor, it's important to understand how to read the tones. In this video you'll learn about the level system and visual values

PRINCIPLESPRINCIPLES OF HAIRCOLOR - VISUAL VALUES + THE LEVEL SYSTEM | REDKEN

PRINCIPLES OF HAIRCOLOR

Redken Artist Lori Zabel covers the types of pigments and how light affects them, what can or cannot be done with color and most importantly the tool we work with-the color wheel.

PRINCIPLES PRINCIPLES OF HAIRCOLOR | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

PRINCIPLES OF HEADFORM Learn to break the head form down Horizontally into the 5 areas of the head, Nape, Back, Crown, Top and Sides.

PRINCIPLES PRINCIPLES OF HEADFORM | REDKEN

PRINCIPLES OF MOVEMENT

An introduction to the Principles of Movement. Learn about Elevation. Over-Direction and Finger Angle. Learn what they do, create and how to view them on the head. introduction to the Principles of Movement. Learn about Elevation. Over-Direction and Finger Angle. Learn what they do, create and how to view them on the head.

PRINCIPLES PRINCIPLES OF MOVEMENT | REDKEN

PRINCIPLES OF PLACEMENT - STITCH

Redken’s Principle Based Placements will guide you to how to place your foils to get the best results on every client, every time! Once you understand how and when to use horizontal, vertical and diagonal lines, you'll be able to create endless possibilities.

PRINCIPLES PRINCIPLES OF PLACEMENT - STITCH | REDKEN

PRINCIPLES OF SHAPE Learn the secrets of understanding and recreating a shape lies within 3 simple principles: point, line and angle.

PRINCIPLES PRINCIPLES OF SHAPE | REDKEN

PRINCPLE BASED FINISHING

Principles are basic truths, laws or assumptions. Principles are also universal and timeless- understood by everyone, and inarguable. In this video you will learn Redken’s way of learning as it relates to Finishing.

PRINCIPLES PRINCPLE BASED FINISHING | REDKEN

REFRESH APPLICATION

At Redken we recommend using Shades EQ to Refresh hair that has been permanently colored to maintain it's integrity. In this episode you'll discover what makes Shades EQ the perfect choice for all your client's needs.

PRINCIPLES REFRESH APPLICATION | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

SECTIONING AND HEADFORM

Sectioning is the key to every haircolor technique. It keeps you organized, gives you a road map to follow and helps keep the application neat. At Redken we follow the headform when we section for customizable results every time.

PRINCIPLES SECTIONING AND HEADFORM | REDKEN

TRADITIONAL VIRGIN APPLICATION

No matter which application methods use choose Redken has you covered. Whether you prefer a bowl and brush or bottle application a traditional application sets you up for perfect color results every time.

PRINCIPLES TRADITIONAL VIRGIN APPLICATION | REDKEN

VERTICAL PLACEMENT TECHNIQUE

Learn how vertical placement effects your end color result. PRINCIPLES VERTICAL PLACEMENT TECHNIQUE |

REDKEN

WHAT IS HAIR?

In this episode Redken Artist Chiala Marvici takes you through hair as the canvas we work with, the science behind it and how it reacts chemically. It's a good starting point if you encounter a challenge while you're coloring or just want to review some facts.

PRINCIPLES WHAT IS HAIR? | REDKEN

STYLING

ALIGN 12 - HOW TO USE In this video learn how to achieve a sleek, shiny, natural-looking blowout using Align 12. STYLING ALIGN 12 - HOW TO USE | REDKEN

CONTROL ADDICT 28 - HOW TO USE

Control Addict 28 provides strong hold that lasts all day. In this video, learn how to use it to lock in your style for all day wear.

STYLING CONTROL ADDICT 28 - HOW TO USE | REDKEN

DEEP CLEAN DRY SHAMPOO

Are you looking for a dry shampoo that eliminates oil AND doesn't leave behind a white residue? In this video, Redken Artist Blake Reed-Evans shares with you everything you need to know about Redken Invisible Dry Shampoo and why it is the answer to your dry shampoo needs.

STYLING DEEP CLEAN DRY SHAMPOO | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

DEEP CLEAN DRY SHAMPOO DAY 2 STYLE TUTORIAL

In this video, learn how to use Redken Deep Clean Dry Shampoo on second day hair to create a fresh style.

STYLING DEEP CLEAN DRY SHAMPOO DAY 2 STYLE TUTORIAL | REDKEN

DEEP CLEAN DRY SHAMPOO DAY 3 STYLE TUTORIAL

In this video, learn how to use Redken Deep Clean Dry Shampoo on day 3 hair to create a fresh style.

STYLING DEEP CLEAN DRY SHAMPOO DAY 3 STYLE TUTORIAL | REDKEN

DEEP CLEAN DRY SHAMPOO DAY 4 STYLE TUTORIAL

In this video, learn how to use Redken Deep Clean Dry Shampoo on day 4 hair to create a fresh style.

STYLING DEEP CLEAN DRY SHAMPOO DAY 4 STYLE TUTORIAL | REDKEN

FULL FRAME 07 - HOW TO USE

Learn how to use Full Frame 07 to protect hair from heat and humidity while creating touchable volume.

STYLING FULL FRAME 07 - HOW TO USE | REDKEN

GUTS 10 - HOW TO USE

Looking for Volume? Guts 10 has you covered. In this video you will learn the different ways to use this iconic mousse to achieve a voluminous style.

STYLING GUTS 10 - HOW TO USE | REDKEN

HARDWEAR 16 - HOW TO USE

Looking for a styling product that provides firm, all day hold with long lasting shape memory? In this video learn how to use Redken Hardwear 16 Super Strong Hair Gel.

STYLING HARDWEAR 16 - HOW TO USE | REDKEN

HOW TO USE NEW! OIL FOR ALL FROM REDKEN

Watch this video and learn about OIL FOR ALL. A lightweight oil for all hair types that provides instant shine.

STYLING HOW TO USE NEW! OIL FOR ALL FROM REDKEN

HOW TO USE NEW! SHINE FLASH FROM REDKEN

In this video Redken Artist Lindsey Olson tells you how to use Shine Flash and shares all the benefits.

STYLING HOW TO USE NEW! SHINE FLASH FROM REDKEN

HOW TO'S - STYLING AT HOME

In this video teaches multiple self-styling tips such as curling, braiding, and blow drying; show stylists how to create their own tutorials; consultation methods

STYLING HOW TO'S - STYLING AT HOME | REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

INVISIBLE DRY SHAMPOO

Are you looking for a dry shampoo that eliminates oil AND doesn't leave behind a white residue? In this video, Redken Artist Blake Reed-Evans shares with you everything you need to know about Redken Invisible Dry Shampoo and why it is the answer to your dry shampoo needs.

STYLING INVISIBLE DRY SHAMPOO | REDKEN

INVISIBLE DRY SHAMPOO HOW-TO

Curious to know how to use Redken Invisible Dry Shampoo? Watch this demo and learn all about how to apply and how to extend the life of your style!

STYLING INVISIBLE DRY SHAMPOO HOW-TO | REDKEN

INVISIBLE DRY SHAMPOO VISIBILITY TEST

Don't believe that the Redken Invisible Dry Shampoo is TRULY invisible? Watch as we put it to the test against other competitor brands and see for yourself!

STYLING INVISIBLE DRY SHAMPOO VISIBILITY TEST | REDKEN

IRON SHAPE 11 - HOW TO USE

In this video learn how to use Iron Shape 11, Redken's thermal setting spray that helps to protect your hair from heat styling.

STYLING IRON SHAPE 11 - HOW TO USE | REDKEN

FINISHING TIPS & TRICKS WITH SAM VILLA

Stay motivated and inspired when listening to this amazing interview. Learn from the industry most respected stylist Sam Villa, who shares his amazing hair-finishing tips and tricks with all of us.

STYLING FINISHING TIPS & TRICKS WITH SAM VILLA

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

OUTSHINE 01 - HOW TO USE

Looking for the perfect product to control frizz without weighing it down? Outshine 01 is the answer! Watch as Redken Artist Veronica Ridge shows you how to use it to keep your style frizz free with ease.

STYLING OUTSHINE 01 - HOW TO USE | REDKEN

PILLOW PROOF PRIMER - HOW TO USE

Learn how to use Pillow Proof Primer Express to decrease blow dry time! STYLING PILLOW PROOF PRIMER - HOW TO

USE | REDKEN

QUICK DRY 18 - HOW TO USE In this video learn how to use Quick Dry 18 Hairspray to achieve instant control with shine for all styles.

STYLING QUICK DRY 18 - HOW TO USE | REDKEN

QUICK TEASE 15 - HOW TO USE

Learn how to use Redken Quick Tease 15, a backcombing hairspray, to achieve a voluminous style.

STYLING QUICK TEASE 15 - HOW TO USE | REDKEN

REWIND 06 - HOW TO USE In this video, learn how to use Redken Rewind 06 to create a variety of styles. STYLING REWIND 06 - HOW TO USE | REDKEN

ROUGH PASTE 12 - HOW TO USE

In this video watch Redken Artist Lauren Hagen create deconstructed texture with Redken Rough Paste 12.

STYLING ROUGH PASTE 12 - HOW TO USE | REDKEN

SAM VILLA DEMONSTRATES HOW TO USE REDKEN'S NEW DRY SHAMPOOS

Watch as Redken Global Artistic Ambassador Sam Villa demonstrates how to use NEW Deep Clean and Invisible Dry Shampoo.

STYLINGSAM VILLA DEMONSTRATES HOW TO USE REDKEN'S NEW DRY SHAMPOOS

VELVET GELATINE 07 - HOW TO USE

In this video learn how to use Velvet Gelatine 07 to achieve a look that has volume, shine, and texture.

STYLING VELVET GELATINE 07 - HOW TO USE | REDKEN

WAX BLAST 10 - HOW TO USE In this video you will learn how to use Wax Blast 10 for a variety of looks. STYLING WAX BLAST 10 - HOW TO USE |

REDKEN

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

TEXTURE

FOR THE LOVE OF TEXTURE WITH REDKEN X MIZANI

Learn tips to become THE texture expert. This video will show you how color and texture work together. Learn techniques that will make you fall in love with texture (all over again).

TEXTURE FOR THE LOVE OF TEXTURE WITH REDKEN X MIZANI

REDKEN X MIZANI: CHAMPAGNE PLATINUM

In this video, Redken Artist George Garcia and Mizani Technical Director Evie Johnson partner to give their client a high impact yet natural looking platinum transformation with defined comb coils (texture type 6 / starting level 4). George applies Redken Flash Lift Bonder Inside to lift his client to a clean level 9. He then uses ultra-caring Redken ShadesEQ Gloss to give a natural-looking smudge atthe root and flattering tone through the ends.Evie reinvigorates the hair post-lightening, byinfusing the hair with moisture using theMizani Moisture Fusion system, and essentialoils using Mizani 25Miracle Cream and25Miracle oil. To achieve shiny, definedcurls, Evie applies Mizani Foam Wrap beforeamplifying her client’s curls using a comb.

TEXTURE CHAMPAGNE PLATINUM

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VIDEO TITLE VIDEO DESCRIPTION CATEGORY ACCESS LINK

GET REDKEN OBSESSED!REDKEN OFFERS ACCESSIBLE EDUCATION WHEREVER YOU ARELearning happens everywhere—in your salon, at an event or at the award-winning Redken Exchange on 5th Avenue. In this moment we are excited to share Redken’s amazing education with you wherever you may be! Stay engaged with artists who will deliver inspiration, education and motivation to you directly in the comfort of your home or wherever you are!

REDKEN X MIZANI: DIMENSIONAL BLONDE

In this video, Redken/Mizani brand ambassador Rachel Redd creates a blended yet dimensional lightened look on her client’s hair (texture type 5 / starting level 4). Rachel uses Redken Flash Lift Bonder Inside and Shades EQ Gloss to provide maximum protection and shine for her client’s curls while lifting and toning. Rachel showcases the adaptability of this color service by giving her client two styling solutions – finger coils and thermal styling. In her finger coil technique, Rachel first infuses the hair with moisture, using the Mizani Moisture Fusion system, then gives an easy, lived-in end look using Mizani 25Miracle Nourishing Oil and Lived-In Finishing Spray. In her thermal styling technique, Rachel reaches for Mizani Thermasmooth system to ensure frizz-free results and heat protection, followed by 25Miracle Milk and Lived-In Finishing Spray for shine, bounce and body.

TEXTURE DIMENSIONAL BLONDE

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