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2019
CHINOAIRPORT
MAY4-5
2019
SPON
SORS
HIP OP
PORTU
NITIES
2019
SPO
NSOR
SHIP
PAC
KAGE
ABOUT US
ABOUT AIRSHOWS
With tens of millions of spectators attending airshows each year, this industry represents a significant marketing opportunity for organizations at both a local and national level. This opportunity becomes even more appealing when considering audience demographics — well-educated, affluent families, 53% of whom fit within the coveted 30-50 year age bracket.
As a Planes of Fame Airshow Sponsor, your organization will receive high-impact visibility and excellent opportunities for interaction with Airshow attendees. These spaces afford an ideal opportunity for mobile marketing, product sampling (upon approval), couponing, or simply gain tremendous exposure.
ABOUT PLANES OF FAME AIR MUSEUM
The Planes of Fame Air Museum is a 501(c)(3) non-profit corporation dedicated to preserving aviation history, inspiring interest in aviation, educating the public, and honoring our aviation pioneers and veterans. All the proceeds from the annual Planes of Fame Air Show go towards the museum, its aircraft, and programs, including veteran and youth education programs.
DATES Saturday, May 4th and Sunday, May 5th
LOCATION San Bernardino County’s Chino Airport
TIME Gates are open 8:00AM-5:00PM both Saturday and Sunday
DEMOGRAPHICS BRAND EXPOSURE
AVERAGE ANNUAL ATTENDANCE:25,000 - 35,000+
ATTENDEE STATS:
BETWEEN AGES 30-50
GENDER
FAMILIES WITH CHILDREN
SOME COLLEGE EDUCATION
HOUSEHOLD INCOME OVER $100,000
OWN THEIR OWN HOME
The 2019 Planes of Fame Airshow is a great opportunity for brand recognition and exposure. The POF Airshow has a large team of media partners that offer various types of advertising and promotional exposure which begins several months before the actual Airshow.
53%
FEMALE 46%
62%
70%
33%
57%
MALE 54%
POSTERS: 2K
SOUVENIR PROGRAMS: 4K
PRINTED COLLATERAL MATERIALS 140,000+ LIKES
FACEBOOK IMPRESSIONS
200,000+ REACH
PLACEMENT TYPES:
30% BROADCAST40% PRINT
30% ONLINE
OVER 30 MEDIA PARTNERS!
Total Reach Based on 2018 Airshow Media Survey
38 MILLION IMPRESSIONS!
BENEFITS SUMMARY
Recognition in Event Title Sponsor Logo on Planes & Pilots Sponsor Logo on Airshow Vehicles Website Visibility Recognition on Welcome Banners Permission to use the Airshow Logo Ad in Souvenir Program Recognition Airshow Poster Recognition on Social Media Recognition in Press Releases Recognition in Print Ads Recognition in Radio Ads Recognition on Online Tickets Recognition on Airshow Shirts
Exhibit Space Banner Space on Fence PA Announcements First Right of Refusal Category Exclusivity
General Admission tickets Chairman’s Club Passes per day VIP Parking Passes per day Preferred Parking Passes per day
POF Air Museum Membership
Airshow T-Shirts Airshow Programs
TITLE SPONSOR $50,000
ASSOCIATE SPONSOR $25,000
PLATINUM WINGS $10,000
GOLD WINGS $5,000
SILVER WINGS $2,500
YESYESYES
HomepageYESYES
PremiumYESYESYESYESYESYESYES
20 x 201510
YESYES
400402020
1 Lifetime4 Family
2010
YES--
HomepageYESYES
PremiumYESYESYESYESYESYESYES
20 x 2086
YESYES
250301515
1 Platinum2 Family
105
---
Sponsor PageYESYESFullYESYES
-YES
---
10 x 1044--
501555
1 Gold2 Individual
54
---
Sponsor PageYESYESHalfYES
--
YES---
10x1022--
15844
1 Silver1 Individual
32
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Sponsor PageYESYES
Quarter-------
-11--
10633
1 Family
22
TITLE SPONSOR $50,000
ACKNOWLEDGMENT• Event Titled as “Sponsor presents...”• Sponsor logo on select POF Planes & all POF Pilots• Sponsor logo on all Golf Carts, Trams, and Aircraft Tugs• Sponsor logo on the homepage of the POF Website• Sponsor logo on the sponsor page of the POF Website• Sponsor name included in Radio Ads• Sponsor logo on the Airshow Poster• Sponsor logo included in Social Media• Sponsor logo in Print Ads• Sponsor logo on Online Tickets• Sponsor logo on Airshow Shirts• Premium placement in Program, full page color ad• Sponsor name included in all Press Releases• Sponsor logo on Airshow Welcome Banners• Permission to use the Airshow Logo
ENGAGEMENT • Preferred placement of a 20 x 20 exhibit space• 15 Sponsor provided banners placed along the fence• 10 PA Announcements (per day)• First Right of Refusal• Category Exclusivity
SUPPORT• 400 General Admission Tickets (valid for one day)• 40 Chairman’s Club Passes per day• 20 VIP Parking Passes per day• 20 Preferred Parking Passes per day
GRATITUDE BONUS• 1 Lifetime Membership to the POF Air Museum• 4 Family Memberships to the POF Air Museum• 20 Airshow T-Shirts• 10 Airshow Programs
ACKNOWLEDGMENT• Event Title followed by “...fueled by Sponsor” or similar• Sponsor logo on the homepage of the POF Website• Sponsor logo on the sponsor page of the POF Website• Sponsor name included in Radio Ads• Sponsor logo on the Airshow Poster• Sponsor logo included in Social Media• Sponsor logo in Print Ads• Sponsor logo on Online Tickets• Sponsor logo on Airshow Shirts• Premium placement in Program, full page color ad• Sponsor name included in all Press Releases• Sponsor logo on Airshow Welcome Banners• Permission to use the Airshow Logo
ENGAGEMENT• Preferred placement of a 20 x 20 exhibit space• 8 Sponsor provided banners placed along the fence• 6 PA Announcements (per day)• First Right of Refusal• Category Exclusivity
SUPPORT• 250 General Admission Tickets (valid for one day)• 30 Chairman’s Club Passes per day• 15 VIP Parking Passes per day• 15 Preferred Parking Passes per day
GRATITUDE BONUS• 1 Platinum Membership to the POF Air Museum• 2 Family Memberships to the POF Air Museum• 10 Airshow T-Shirts • 5 Airshow Programs
ASSOCIATE SPONSOR $25,000
PLATINUM WINGS $10,000
ACKNOWLEDGMENT• Sponsor logo on the sponsor page of the POF Website• Sponsor logo on the Airshow Poster• Sponsor logo included in Social Media• Sponsor logo in Print Ads• Full page color ad in Program• Sponsor logo on Airshow Welcome Banners• Permission to use the Airshow Logo
ENGAGEMENT• Preferred placement of a 10 x 10 exhibit space• 4 Sponsor provided banners placed along the fence• 4 PA Announcements (per day)
SUPPORT• 50 General Admission Tickets (valid for one day)• 15 Chairman’s Club Passes per day• 5 VIP Parking Passes per day• 5 Preferred Parking Passes per day
GRATITUDE BONUS• 1 Gold Membership to the POF Air Museum• 2 Individual Memberships to the POF Air Museum• 5 Airshow T-Shirts• 4 Airshow Programs
ACKNOWLEDGMENT• Sponsor logo on the sponsor page of the POF Website• Sponsor logo on the Airshow Poster• Sponsor logo in Print Ads• Half page color ad in Program• Sponsor logo on Airshow Welcome Banners• Permission to use the Airshow Logo
ENGAGEMENT• Preferred placement of a 10 x 10 exhibit space• 2 Sponsor provided banners placed along the fence• 2 PA Announcements (per day)
SUPPORT• 15 General Admission Tickets (valid for one day)• 8 Chairman’s Club Passes per day• 4 VIP Parking Passes per day• 4 Preferred Parking Passes per day
GRATITUDE BONUS• 1 Silver Membership to the POF Air Museum• 1 Individual Memberships to the POF Air Museum• 3 Airshow T-Shirts• 2 Airshow Programs
GOLD WINGS $5,000
SILVER WINGS $2,500
ACKNOWLEDGMENT• Sponsor logo on the sponsor page of the POF Website• Quarter page color ad in Program• Sponsor logo on Airshow Welcome Banners• Permission to use the Airshow Logo
ENGAGEMENT• 1 Sponsor provided banner placed along the fence• 1 PA Announcements (per day)
SUPPORT• 10 General Admission Tickets (valid for one day)• 6 Chairman’s Club Passes per day• 3 VIP Parking Passes per day• 3 Preferred Parking Passes per day
GRATITUDE BONUS• 1 Family Membership to the POF Air Museum• 2 Airshow T-Shirts• 2 Airshow Programs
10 ft. x 10 ft. 10 ft. x 20 ft. 20 ft. x 20 ft.
Standard$400$800$1600
Exhibit booth spaces are excellent opportunities for interaction with Airshow attendees! These high-traffic display areas afford an ideal opportunity for mobile marketing, product sampling (upon approval), couponing, lead generation or simply great exposure.
*Exhibitor Application Deadline March 31, 2019
SUPPORT Airshow will provide credentials listed below:
• 10 ft. x 10 ft.: 2 wristbands and 1 vendor parking pass• 10 ft. x 20 ft.: 4 wristbands and 1 vendor parking pass• 20 ft. x 20 ft.: 8 wristbands and 1 vendor parking pass
Social Media & Website Recognition in Program Logo on Welcome Banners PA Announcements per day Banners along Flight Line Chairman’s Club Passes Preferred Parking Pass
Level 1 $1000
Level 2$2500
Level 3$5000
-LOGOYES
-121
YES1/4 AD
YES2242
YES1/2 AD
YES4484
UPGRADE LEVELS In addition to your exhibit area, take advantage of the opportunity to upgrade and promote your display even more! Promote your organization with advertising, branding, public announcements, banners, entertainment and networking opportunities.
EXHIBIT SPACE & UPGRADES
SPECIAL OPTIONS Various Levels
PLANES & PILOTS - MULTIPLE AIRSHOWS! $25,000For 2019 airshow season (approximately 10 - 15 airshows, 12 Living History Flying Days, and year round on display at the museum). Includes sponsor provided flight suit patches on all POF pilots, sponsor logo on gear door of select planes (P-51Mustang, Corsair, B-25 Bomber, P-38 Lightning), POF planes chocked with sponsor logo. At POF AIrshow, includes 6 PA announcements (per day), 6 Chairman’s Club Passes, and 3 VIP Parking Passes. D-DAY EDUCATIONAL DISPLAY - 6 MONTH EXHIBIT! $5000An educational exhibit will be incorporate into “Camp Aero-Club” army reanactors and military vehicle display. The exhibit will focus on the events leading to D-Day, how the invasion took place, and the impact of that day in history. The exhibit will be on display at the POF Airshow and then become a temporary exhibit at the POF Air Museum. At POF Airshow, includes 6 PA announcements (per day), 6 Chairman’s Club Passes, and 3 VIP Parking Passes. LIVING HISTORY FLYING DAYS - YEAR ROUND PROGRAM! $10,000/EVENTThe POF Air Museum holds a Living History Flying Day once a month that features a presentation and flight demonstration. Includes recognition at the event, inclusion in social media and press releases, sponsor provided banners behind presenter and along fence, and family memberships to the museum. VETERANS PANEL $10,000The veterans panel is a group of men and women who served our country, from World War II, Korea, Vietnam, and more, which is broadcast to all airshow visitors. Includes “Presented by Sponsor” before and after broadcast, and all benefits of a Platinum Wings Sponsor. JUNIOR AVIATOR ADVENTURE ZONE $5,000The youth zone incorporates hands-on learning experiences related to STEAM education. Includes “Presented by Sponsor” at all mentions of the youth zone, and all benefits of a Gold Wings Sponsor. SUNRISE PHOTOSHOOT $3,000Includes “Presented by Sponsor” in all promotional material, inclusion in social media, sponsor provided banners placed on fence line is reserved area for photographers, and all benefits of a Silver Wings Sponsor.
THANK YOU IN ADVANCE FOR YOUR GENEROUS SUPPORT!
AIRSHOW PATRONS Various Levels
Logo on the sponsor page of the POF Website Recognition in Program Sponsor recognition on Airshow Welcome Banners General Admission Tickets (valid for one day) Chairman’s Club Passes per day Preferred Parking Pass Membership to POF Air Museum Airshow T-Shirt Airshow Program
Level 1$250
Level 2$500
Level 3$1000
Level 4$1500
YESYESYES
2--
SINGLEYESYES
YESYESYES
4-
YESSINGLE
YESYES
YESYESYES
62
YESFAMILY
YESYES
YESYESYES
84
YESFAMILY
YESYES
This program is designed to allow companies large or small, as well as individuals, to get involved with the Planes of Fame Airshow. Your support benefits the Planes of Fame Air Museum mission, aircraft and year round veteran and educational programs.
CONTACT INFORMATION
AIRSHOW SPONSORSHIP IS COORDINATED BY: JANE HINTON
PLANES OF FAME AIR MUSEUM LOCATED AT CHINO AIRPORT
14998 CAL AERO DRIVE, CHINO, CA 91710WWW.PLANESOFFAME.ORG
