2016 MAILER’S EDUCATION SEMINAR & BUSINESSEXPOSITIONLEADING THE WAY

HOSTED BY

FRIDAY,

APRIL 8TH,

2016

g r e a t e r b a l t i m o r p c c . o r g

GREATER BALTIMORE POSTAL CUSTOMER COUNCIL

KEYNOTE SPEAKER

Pritha Mehra

Vice President, Mail Entry

and Payment Technology

2016 MAILER’S EDUCATION SEMINAR & BUSINESSEXPOSITION

FRIDAY,APRIL 8TH,

20168:00 A.M. - 3:00 P.M.

LARGEST MAILER’S EDUCATION EVENT IN THE AREA:

LEADING THE WAY

CONFERENCE CENTER AT SHEPPARD PRATT TOWSON, MD

Continental Breakfast, Hot Buffet Lunch and FREE ParkingVENDOR AND POSTAL CONSULTATION AREAS OPEN ALL DAY

GREETINGJudith Antisdel, Industry Co-Chair

OPENING REMARKSGary Vaccarella – Postmaster Baltimore

Angela Curtis – District Manager Baltimore

KEYNOTE SPEAKERPritha Mehra – Vice President, Mail Entry and Payment Technology

REGISTER ONLINE: greaterbaltimorpcc.org Contact: Barbara Morgan, USPS – Baltimore, 410-347-4332

Sponsored by:

MAILERS’ EDUCATION SEMINAR

& BUSINESS EXPOSITIONFRIDAY, APRIL 8, 2016

9:00 a.m. KEYNOTE SPEAKER: PRITHA N. MEHRA,

VICE PRESIDENT, MAIL ENTRY & PAYMENT TECHNOLOGY

9:45 a.m. - 10:45 a.m. (030) Session 1 Best Techniques/Methodologies in Government Mail

Tina Dickens (Center for Medicaid Services)

9:45 a.m. - 10:45 a.m. (070) Session 2 Best Practices for Managing Your Internal Mailroom

Rod Toney (Johns Hopkins Hospital)

9:45 a.m. -10:45 a.m. (155) Session 3 Presorted Standard Mail & Nonprofit Standard Mail

Janet Cook (Baltimore Main Post Office)

9:45 a.m. -10:45 a.m. (AUD) Session 4 Mailers Scorecard

Malaki Gravely (Baltimore Main Post Office)

* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *

11:00 a.m. - 12:00 p.m. (AUD) Session 5 Mail piece Design & Mail Quality

Stan Gibbs (Baltimore Main Post Office)

* * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * * *

1:00 p.m. - 2:00 p.m. (030) Session 6 Scanning/Digital Imaging Best Practices

Richard Bradley (Mgmt. Resource Services)

1:00 p.m. - 2:00 p.m. (070) Session 7 Team Building Managing Stress At the Workplace

Allan Hirsch (Allan Hirsch Advisors)

1:00 p.m. - 2:00 p.m. (155) Session 8 Mailing Promotions & New Innovations in Mail

Coakley Workman (USPS Hqtrs)

1:00 p.m. - 2:00 p.m. (AUD) Session 9 Mail Tracking & Multi-Channel Communication

Joel Weber (Quad Graphics)

2:15 p.m. - 3:00 p.m. Speed Networking Here’s your chance to ask questions from

todays panel experts.

Pritha Mehra was named vice president of Mail Entry andPayment Technology in January 2011. In this role, she isresponsible for an end-to-end visibility strategy and for aseamless process for mail acceptance, payment and deliveryusing standardized Intelligent Mail barcodes, continuous mailtracking and mail quality feedback in real time.

Reporting to the chief information officer and executive vice president, Mehra oversees Business Mail Acceptance, Business Mailer Support, Mailer Enterprise Integration, PostageTechnology Management and Intelligent Mail solutions.

Prior to this position, Mehra served as vice president of Business Mail Entry and Payment Technologies from June 2008 until January 2011. She was also manager of Marketing Technology and Channel Management, where she led significant changes in business mail acceptance processes, with particular focus on introducing technology with programs such as PostalOne! and Intelligent Mail.

During her postal career, Mehra has held positions in Product Development, StrategicMarketing, Customer Relations, Engineering and Research, and is the recipient of severalawards, including awards for superior achievement and the Postmaster General Award.She holds a BS in computer science from the University of Maryland and an MBA fromGeorgetown University.

SPEAKER:Coakley Workman, Manager, Mail Innovations Topic: Mailing Promotions & New Innovations in Mail

OUR KEYNOTE SPEAKER:

PRITHA N. MEHRA,

VICE PRESIDENT, MAIL ENTRY & PAYMENT TECHNOLOGY

GBPCC AwardsNational Postal Forum AwardsPlatinum National PCC 2015

Gold National PCC 2014Industry Person of the Year Gold 2015

Industry Person of the Year Bronze 2014Communications Award Winner 2014

GREATER BALTIMORE POSTAL CUSTOMER COUNCIL

LEADING THE WAYThe GREATER BALTIMORE Postal Customer Council is a liaison of the Baltimore Post Office and National PCC. Our mission is to educate and teach you the best and most practical solutions to use mail to grow your business. Let us lead the way and not only teach you but encourage you to use the best mail practice’s that are successful, cutting edge and have a high open rate. We want you to understand the rules and regulations on mailing and design. We want to offer the best practices globally and locally that the industry uses to make their mail stand out and make their success rates rise.

Last year over 150 attendees were a part of this annual event. Why not climb aboard?

You can sign up on our website! www.greaterbaltimorepcc.org

Or send in a check to: Tina McCoy-Wyche Customer Relations Coordinator, USPSBALTIMORE POSTAL CUSTOMER COUNCILPO BOX 1010 BALTIMORE MD 21203-1010

QUESTIONS? Call Barbara Morgan Marketing Mgr.

Baltimore Post Office & Event Co-Chair @ 410- 347-4332

REGISTER NOW! www.greaterbaltimorepcc.org

Seminar information and directions will be mailed upon receipt of registration.

JOIN US!COST: $80 for PCC members and aff iliated associations. Aff iliated organizations include but are not limited to: PGAMA, AMA, NAPM, DMA, AMSP

$110 for non-members includes PCC membership for 2016.

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