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2016 PSAMA MarketMix Sponsorship Opportunities
April 27, 2016 Meydenbauer Center, Bellevue, WA
Updated Mar. 1, 2016
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Questions? Contact [email protected] or Tim Mohler [email protected]
Welcome to the MarketMix 2016 Sponsorship Prospectus
MarketMix is the premier marketing event in the Pacific Northwest. 11 years old, this conference packs 9 keynote speakers & 34 knowledge experts into one day and attracts 300+ marketers from throughout the region. MarketMix2016 will focus on the Digital Revolution, helping marketers navigate the accelerated environment they find themselves in as well as provide opportunities for connection, networking, and career growth. In this prospectus, you will learn how your brand can be a part of this phenomenal experience.
Great Reasons to Sponsor MarketMix 2016
Exposure to over 300+ Marketers
• 11th Annual MarketMix! We expect great attendance & press coverage • All new content driven website extends MarketMix before & after the event • 3rd year at Bellevue’s freshly remodeled Meydenbauer Center • Sign up early! The earlier you join the greater your exposure • Conference Program, e-mail, social & video campaigns all available
Great Traffic Flow At All Times
• Exhibitor tables are centrally located adjacent to meeting rooms • All activities are on the same floor • Mix and Mingle Reception with Exhibitor Prize Drawings • Exhibitor Bingo to promote visits to all exhibitors
Networking Opportunities
• Most sponsorships include a full conference pass or passes • All sponsors have free access to pre-conference party & closing reception
Visibility in Marketing Community
• Hosted by Puget Sound American Marketing Association, visibility to 500 members & 3,900 marketers throughout the region
• Build brand visibility on the leading edge of the marketing field • Take advantage of opportunities to be noticed by target prospects • Reach active marketers in the Puget Sound region, both client side and supply side • Attract top-notch marketing talent
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Questions? Contact [email protected] or Tim Mohler [email protected]
Key Demographics from Past Conferences
300 Attendees
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Questions? Contact [email protected] or Tim Mohler [email protected]
Sponsorship Packages
Platinum Sponsorship: $10,000
For companies looking to create the ultimate partnership with the Seattle region’s marketing community our Platinum sponsorship is the perfect showcase. Your name & logo will appear prominently alongside MarketMix across all our channels. With front & center visibility at every touchpoint, your commitment to the region’s marketers is clear and with ten registrations, you’ll have your own table for employees or partners.
Package includes:
• Ten conference registrations • 1st choice exhibit table (top of stair or center suggested) • Full-page ad (inside front cover or back cover) in conference program • Logo recognition
o Logo on MarketMix welcome banner o Website www.marketmix.org o May have separate landing page with offer on MarketMix.org o Marketmix.org large banner ad (rotates) o Logo on registration page o Conference program o PSAMA weekly emails that include MarketMix o MarketMix emails o Direct mail postcard (if used) o Conference signage o Logo & message on stage screens
• May address attendees welcoming them to the event at opening • Keynote sponsorship if not sold • Bag insert • Provide a Give Away for drawing at Mix & Mingle Reception
Gold Sponsorship: $5,000
The Gold Sponsorship package is the best total value, providing valuable exposure for your firm before, during and after the event. Attendees will recognize and appreciate your firm’s commitment to the Puget Sound’s marketing community. Package includes:
• Four conference registrations • Exhibit table • Full-page ad in conference program • Logo recognition
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Questions? Contact [email protected] or Tim Mohler [email protected]
o Website www.marketmix.org o Large banner ad on marketmix.org (rotates) o Conference program o PSAMA weekly emails beginning in January o MarketMix emails o Direct mail postcard o Conference signage o Logo & message on stage screens
• Podium recognition during event • Keynote sponsorship if not sold • Bag insert • Provide a Give Away for drawing at Mix & Mingle Reception
Keynote Session (Silver) Sponsorship: $2,500
Keynotes are a focal point and reach every the day of the event. See page 10 for a list. Keynote package includes:
• Two conference registrations • Logo recognition
o Website www.marketmix.org o Small banner ad on site (rotates) o Conference program o Conference signage o Most places where keynote is mentioned
• Keynote speaker introduction • Bag insert • Provide a Give Away for drawing at Mix & Mingle Reception • 50% Discount on Exhibit table - $997 • 50% Discount on Breakout Session sponsorship - $447
Supporting Sponsor: $1,500
Our supporting sponsorship is a great way to affordably generate interest for your brand & products. With branding across most of our channels, it’s the perfect intro to MarketMix’s audience. You can even customize your package to sponsor a specific attendee benefit, generating goodwill in a contextually relevant way. Package includes:
• One conference registration • Logo recognition
o Website www.marketmix.org
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Questions? Contact [email protected] or Tim Mohler [email protected]
o Small banner ad (rotates) o Conference program o Sponsors signage
• Bag insert • Provide a Give Away for drawing at Mix & Mingle Reception • 50% Discount on Tabletop Exhibit - $997 or Breakout Session - $447 • You can sponsor Gift bags (logo on every bag), Espresso bar, Wireless Internet, & other
custom benefits (price may vary depending on what is sponsored)
Badge Sponsor: $2,500
Put your logo on every single badge or lanyard. Package includes:
• Two conference registrations • Logo recognition
o Website www.marketmix.org o Conference program
• Bag insert • Provide a Give Away for drawing at Mix & Mingle Reception • 50% Discount on Tabletop Exhibit - $997 or Breakout Session - $447
Exhibit Tabletop: $1,995
Show off your company at a 6’ x 30” tabletop with room for one adjacent banner or literature rack. Central location ensures visibility throughout the event. Tabletop package includes:
• Two conference registrations* • One 500 watt outlet (upgrades available through Meydenbauer) • Logo recognition
o Website www.marketmix.org o Conference program
• Bag insert • Provide a Give Away for drawing at Mix & Mingle Reception • 50% Discount on Breakout Session sponsorship - $447
* If breakout is added on to another package at discount, registration isn’t included.
Breakout Session Sponsorship: $895
Twelve breakout sessions give you the opportunity to sponsor a topic relating to your firm’s products or services. See page 10 for a list of sessions. Breakout Session package includes:
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Questions? Contact [email protected] or Tim Mohler [email protected]
• One conference registration* • Logo recognition
o Website www.marketmix.org o Conference program o Door sign for the Breakout Room
• Special discounts on program ads (based on ad size) • Bag insert • Provide a Give Away for drawing at Mix & Mingle Reception • $250 Discount on Tabletop Exhibit sponsorship * If breakout is added on to another package at discount, registration isn’t included.
Bag Insert: $300
• One insert for every bag • Logo recognition
o Website www.marketmix.org • 25% Discount on Tabletop Exhibit or breakout session
Sponsor a College Student - $200 • Logo recognition
o Website www.marketmix.org o Conference program
Special Sponsorships Also Available Prices vary based on venue requirements
• Coffee/espresso bar • Wi-Fi • Customize a package specific to your needs!
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Questions? Contact [email protected] or Tim Mohler [email protected]
Notes for all Sponsors to Consider
All sponsors receive recognition on PSAMA Facebook, Twitter, and LinkedIn group pages as available.
• Opportunity for link to sponsor website as requested
Give Away Drawing at Mix & Mingle • Give away item must have a retail value of $100 or more and be provided in advance. • All attendee badge names go into bowl and attendee must be present to win. • Exhibitors & Breakout Sponsors may hold their own drawings at their exhibit or session.
Exhibitor Bingo Designed to encourage attendees to visit all exhibitors and win a valuable prize.
• Playing cards are handed out at registration to all attendees • Stamps are provided to exhibitors • Attendee leaves completed playing card in box at registration desk • Drawing and prize presented at Mix & Mingle Reception
Discounted Additional Registrations Sponsors (Excludes bag insert, student, or advertising only) may purchase additional registrations at a discounted rate.
• Sponsors will receive member rate (as of order date) for additional registrations • When purchasing your sponsorship, let us know if you would like additional
registrations and we can invoice as part of your sponsorship, this allows you to provide attendee names later, or to change them if needed.
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Questions? Contact [email protected] or Tim Mohler [email protected]
MARKETMIX SPONSORSHIP DETAILS & PRICING
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Questions? Contact [email protected] or Tim Mohler [email protected]
SESSION LIST (Working)
Keynotes
Opening Keynote- Marketing Trends w/ Geekwire Keynote 2 (Lunch)- Marketing Legends Keynote 3- Future of Marketing panel
Breakouts
• Brand Marketing #1- Starbucks, T-Mobile, Elysian Brewing
• Agency Panel
• Sports & Event Marketing
• Healthcare- Accountable Care
• E-mail Marketing- Tailored Mail
• Telling Your Brand’s Story- Brad Cochrane
• Understanding the new B2C Customer- Space Needle, Point B, Ipsos
• Leveraging Video in Marketing
• Social Networking & Paid Search
• B2B Marketing
• Big Data & the Customer Journey- Duane Bedard, E-sage
