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ADVE R TISING R TES A 2016-2017 Print Digital Open $15.10 pci The local rate applies to all San Marcos and statewide businesses Non-profit/Univ. Rate $13.85 pci This rate applies to campus, government departments and offices, city and chamber of commerce offices, public colleges and universities, religious organizations and recognized 501-c3 organizations Agency Rate $19.95 pci This rate applies to all out-of-state businesses and advertising agencies Special Issue Rate $13.56 pci This rate applies to the special issues we have once a month Contracts Full Process Color $1.50 pci Spot Color $1.00 pci Local rate 1050 pci $14.60 1250 pci $14.10 1450 pci $13.60 1650 pci $13.10 1850 pci $12.60 Non-profit rate 1050 pci $13.35 1250 pci $12.85 1450 pci $12.35 1650 pci $11.85 1850 pci $11.35 Front page placement $500 per issue Catch readers’ attention instantly by placing your ad on the bottom of the front page of The Star. First come, first serve basis, so call and reserve your space today. | Sponsored Pages News: $2,000 (Monthly Rate) Sports: 2,000 (Monthly Rate) Opinion: $2,000 (Monthly Rate) Lifestyle: $2,000 (Monthly Rate) Homepage Advertisements Banner: $150 (Placement Fee) + $14.50 (CPM) Square: $125 (Placement Fee) + $12.50 (CPM) Vertical: $105 (Placement Fee) + $10.00 (CPM) Horizonal: $75 (Placement Fee) + $10.00 (CPM) Carousel Ad: $200 Flat Fee Social Media Package Tier I $500 Strategic Facebook Campaign Tier II $1,000 Five Tweets & Strategic Facebook Campaign Tier III $1,750 Eight Tweets, One Instagram Post & Strategic Facebook Campaign (This package qualifies you for a monthly mobile banner for $250) Sponsored Tweets Cost per character $0.72 Cost for picture $35 Cost for link $15 Texas State University 601 University Drive 101 San Marcos TX 78666 512.245.3487 www.universitystar.com | |

2016-2017 ADVE RTISING R ATES - University Star · 8/31/2016  · 2016-2017 ADVE RTISING R ATES Print Digital Open $15.10 pci The local rate applies to all San Marcos and statewide

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Page 1: 2016-2017 ADVE RTISING R ATES - University Star · 8/31/2016  · 2016-2017 ADVE RTISING R ATES Print Digital Open $15.10 pci The local rate applies to all San Marcos and statewide

ADVERTISING R TESA2016-2017Print Digital

Open $15.10 pciThe local rate applies to all San Marcos and statewide businesses

Non-profit/Univ. Rate $13.85 pciThis rate applies to campus, government departments

and offices, city and chamber of commerce offices, public colleges and universities, religious organizations

and recognized 501-c3 organizationsAgency Rate $19.95 pci

This rate applies to all out-of-state businesses and advertising agenciesSpecial Issue Rate $13.56 pci

This rate applies to the special issues we have once a month

ContractsFull Process Color $1.50 pci Spot Color $1.00 pci

Local rate1050 pci $14.601250 pci $14.101450 pci $13.601650 pci $13.101850 pci $12.60

Non-profit rate1050 pci $13.351250 pci $12.851450 pci $12.351650 pci $11.851850 pci $11.35

Front page placement $500 per issue Catch readers’ attention instantly by placing your ad on the

bottom of the front page of The Star.First come, first serve basis, so call and reserve your space today.

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Sponsored PagesNews: $2,000 (Monthly Rate)Sports: 2,000 (Monthly Rate)

Opinion: $2,000 (Monthly Rate)Lifestyle: $2,000 (Monthly Rate)

Homepage AdvertisementsBanner: $150 (Placement Fee) + $14.50 (CPM)Square: $125 (Placement Fee) + $12.50 (CPM)Vertical: $105 (Placement Fee) + $10.00 (CPM)Horizonal: $75 (Placement Fee) + $10.00 (CPM)

Carousel Ad: $200 Flat Fee

Social Media PackageTier I

$500 Strategic Facebook Campaign

Tier II$1,000 Five Tweets & Strategic Facebook Campaign

Tier III$1,750 Eight Tweets, One Instagram Post

& Strategic Facebook Campaign(This package qualifies you for a monthly mobile banner for $250)

Sponsored TweetsCost per character $0.72 Cost for picture $35 Cost for link $15

Texas State University 601 University Drive 101 San Marcos TX 78666 512.245.3487www.universitystar.com

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