CSA Prayer

BECAUSE OF YOU, YOUR GIFT:

Offers hope and healing to the poor

Sustains Catholic schools and religious education

Provides for active and retired priests

Supports parish ministries Forms seminarians Strengthens youth and young adults

AGENDA

CSA 16 – 17 Review

Good Shepherd Society Review

CSA 17 – 18

CSA 3-Year Historical Review

CSA Allocation (Fund Recap)

What’s New

CSA Campaign Overview

Return Procedures

CSA 16 – 17 REVIEW

Recap

Goal $5.5M – 108%

Challenge goal $6M – 99% ($10K away from goal)

Pledged amount - $5.99M

Received amount - $5.6M (estimate through Dec.)

82 parishes surpassed their goal

63 parishes surpassed their challenge goal

Employee participation rate = 55%

Priest participation rate = 53%

YOY Comparisons

3% increase - pledged

8% increase – paid

8% increase – average gift amount

5% decrease- participation rate (trend today – less people are giving more)

GOOD SHEPHERD SOCIETY REVIEW

Recognizes donors who give $2,500 or more a

year to CSA

Launched in 16 - 17

318 Members

Average gift is $4,500

24% of the total appeal comes from this group

CSA 17 - 18

Goal - $5.8M (5% increase)

Challenge Goal - $6.1M (5% increase)

Parish Goals

Not mandatory

No parish rebates

Same as last year. Goals are based on 3-year historical data

provided to you in your folder

Some parishes received an increase and others a decrease based on

previous years actuals and averages

CSA 3-YEAR HISTORICAL REVIEW

2014 – 2015

Goal - $4.9M Average Gift - $254

Pledged - $5.3M # Pledging Families – 20,806

Received - $5.1M

% of Goal – 109%

2015 – 2016

Goal - $5.0M Average Gift - $261

Pledged - $5.8M # of Pledging Families – 22,183

Received - $5.5M

% of Goal – 116%

2016 – 2017

Goal - $5.5M Average Gift - $278

Pledged - $5.9M # of Pledging Families – 21,228

Received to date $5.4M

% of Goal – 108%

CSA ALLOCATION/TOTAL = $5.8M

WHAT’S NEW

In-Pew Pledge Card – similar as last year with new design

Prayer Card

Text to Give – text dollar amount to (512) 829-3826

Video – “new look”

Bishop Letter – Pastors to read letter at Masses on

Awareness & Education Weekend (October 21-22)

Pastor Follow-up Letter (December)

IN-PEW PLEDGE CARD

English on one side, Spanish on the other

Matte finish – easier to write on

Split into 3 sections (keep sections 1 & 2 and detach 3)

Section 1 – “Be One in Christ” theme

Section 2 – “Be One in Christ” Prayer and call to action to grow in holiness,

prayer and faith

Section 3 – In-Pew pledge card that is detached and put in the envelope

“BE ONE IN CHRIST” PRAYER CARD

Will be included in the first mailing with the letter from Bishop – bilingual

Last year we gave out the holy water bottles as it related to the theme,

“Living Water.” The CSA Committee decided on a prayer card so we

would pray to all “Be One in Christ”

TEXT TO GIVE

Text to Give – text dollar amount to (512) 829-3826

Our culture has changed – people want an easier way to give

Traditional ways of giving can be a hassle. Allows donors to give

immediately without filling out a form

The text# is on the Case Support Brochure & In-Pew Pledge card

Donors can make a one-time or recurring gift

They receive an immediate thank you for the gift

VIDEO

Videos are trending toward an epic style of imagery that is quick

moving, tells a story and evokes emotion

Captured footage throughout the diocese to include our diverse

cultures

Cast Media produced the video – their core competency is Catholic-

based productions

20% of parishes showed video last year

We have DVD copies available – some churches do not have Wi-Fi access

It is available through Vimeo link for Social Media

LETTERS Bishop Letter – Pastors to read letter at Masses on

Awareness & Education Weekend (October 21-22)

Bilingual

Included in your packet

Posted on the website

Pastor Follow-up “Ask” Letter (December)

New this year but have utilized this process in previous appeals

Increase in pledges

Not mandatory

NEED

Parish stationary

Pastor’s signature

Letter will be sent to your Pastor in October outlining the process

PARISH INCENTIVE PROGRAM

Launch date – Began with CSA 16 - 17

Ends with parish & donor reception with the Bishops on September 30

Measurements for 17 - 18

Achieve CSA 17 - 18 goal

Achieve CSA 17 - 18 challenge goal

Deanery achieves goal

YOY increase in the number of gifts

A priest from the parish attends a CSA training or the “Priest Luncheon” on

October 24

Show the CSA video at the parish

All priests in Deanery make a pledge

How the program works:

A parish receives one ticket for achieving any of the above measurements

All tickets will be gathered at the reception

The Bishop picks 5 winning tickets

Five parishes will be granted $5,000 for their parish operations

Parish must be present to win

Parishes will receive recognition for achieving their goals

CSA 16 – 17 PARISH INCENTIVE PROGRAM REVIEW

Tickets Earned – Maximum = 6

5 parishes earned 6 tickets

Dolores

St. Thomas More

St. Margaret Mary

Our Lady Of Guadalupe – Taylor

St. Mary of the Assumption – String Prairie

14 parishes earned 5 tickets

32 parishes earned 4 tickets

28 parishes earned 3 tickets

23 parishes earned 2 tickets

22 parishes earned 1 ticket

1 parish did not receive any tickets

CSA CAMPAIGN OVERVIEW

Good leadership comes from stewardship (or parish) committee

Strong lay leadership is key to success

Consider dividing duties

Review checklist in resources

CSA CAMPAIGN OVERVIEW

Materials – all on website

Last Year’s Annual Report

Video (English & Spanish)

Brochure

Bookmark

Bulletin Insert

Bulletin company wrapper/pdf version

In-Pew Envelope with #9 envelope

Poster

Tyvek Envelope and Transmittal Form to send batches

CSA CAMPAIGN OVERVIEW

Important Dates

Receptions

Sept. 19 – Chancery (Good Shepherd Society Luncheon with both Bishops)

Sept. 30 – St. Helen, Georgetown (Parish & Donor Reception with both Bishops)

Oct. 24 – Pastoral Center (Priest Luncheon)

Oct. 16 - 20 – Letter and pledge card mailed

Oct. 21- 22 – Awareness and Education Weekend – Read Bishop letter at

all Masses

Oct. 28 - 29 – Announcement Weekend

Nov. 4 - 5 – Commitment weekend

Nov. 6 (Monday) – Batch CSA envelopes, fill out transmittal form and send

in Return Mailer

Nov. 11 - 12 – Follow-up weekend

Dec. – Follow-up letter from Pastor to all families who have not made

a gift

Jan – Follow-up letter from Bishop to all donors who have not made a gift

Feb – Apr – Follow-up phone calls

CSA CAMPAIGN OVERVIEW

Tips for Success

Be prepared – read the materials

Start early – advance notice

Be positive and enthusiastic

Strive for 100% participation

See support as a sign of stewardship

Encourage pledging

CSA CAMPAIGN OVERVIEW

Tips for Success

Use all campaign materials

Passionate Homily or pulpit talk

Display parish progress

Offer follow-up opportunities

Stress stewardship

Promote 3 weekends

CSA CAMPAIGN OVERVIEW

Commitment Weekend

Distribute cards to every family

Demonstrate how to complete the cards

Review each of the 3 sections of the pledge card

Give families time to complete the cards – silence is your friend

Collect cards separately from regular collection

A gift of prayers or a zero is still a pledge

RETURN PROCEDURES

Return Procedures

Letter Concepts is our third-party partner located in Connecticut that processes

our in-pew pledges

Letter Concepts handles the mailing of our direct pledge cards

Work with over 3,200 parishes nationwide

PCI and SAS-70 Type II compliant

Use a safe lock box method to receive payments

Parishes find the process quick and easy to complete

Have teams that are experienced in our processing methods

They will receive over 10,000 pieces of mail over the first two weeks after commitment

weekend

CATHOLIC SERVICES APPEAL

7-Step Easy Process – Complete the Transmittal Form

1) Count all sealed pledge envelopes and place them in the Return Mailer.

DO NOT OPEN THEM!

2) Count all loose checks and place them in the Return Mailer.

3) Collect all loose cash and change and put it into one pledge envelope. Write

“Anonymous,” your parish name, and parish ID number on the pledge envelope

and place it in the Return Mailer. This counts as one (1) pledge envelope in

your envelope total.

4) Total the number of pledge envelopes, the number of loose checks, and the

anonymous cash envelope, and write this number on the line “Total # of

Envelopes.”

5) Mail first two batches to the processing center. Send remaining batches to

the Stewardship and Development Office. OBTAIN A TRACKING #

6) Include this completed form in the Return Mailer and mail to:

Letter Concepts, Inc.

ATTN: Diocese of Austin CSA Processing

33 Massirio Drive

Berlin, CT 06037-2322

7) Keep one copy of this form for your records and return one copy to the Diocese:

By Fax: (512) 949-2520, By E-mail: lisa-rosenberger@austindiocese.org or

By Mail: 6225 Highway 290 East, Austin, TX 78723

CATHOLIC SERVICES APPEAL

Catholic Services Appeal Transmittal Form

Parish Name Contact Name

Parish City Contact Phone #

Parish ID # Contact E-mail

Tracking #

# Pledge Envelopes = # of Loose Checks = # of Anonymous Cash =

Total # of Envelopes

Sent By Date Sent

Completed Transmittal Form Example

CATHOLIC SERVICES APPEAL

Return Procedures – Tips

Review the Return Procedures in your folder. Follow the step-by-step

instructions.

Do NOT open pledge envelopes as Letter Concepts uses lockbox technology.

They need to be positive that the pledge envelope contains exactly what the

donor put in it. When the envelope reaches them already opened, they can no

longer make that guarantee.

Send completed batches to the Processing Center immediately.

If you want to write a check for the anonymous cash, do not delay your

envelope. You can send the check in the envelope the following week.

Send your first two batches to Letter Concepts in the Tyvek envelope. Send

remaining pledges to the Stewardship & Development office.

OBTAIN A TRACKING # OBTAIN A TRACKING # OBTAIN A TRACKING #

CATHOLIC SERVICES APPEAL

www.austindiocese.org/csa

SPECIAL THANKS TO THE CSA COMMITTEE

Samantha Delfin – St. John Neumann Youth Ministry

Margaret Kappel – Diocese of Austin, Stewardship & Development

Jennifer Kodysz – Diocese of Austin, Youth, Young Adult and Campus Ministry

Phi Le – Diocese of Austin, Multicultural Catechesis, Religious Education

Sheryl McMillan – St. Vincent de Paul Donor

Charlene O’Connell – Diocese of Austin, Pastoral Plan

Gustavo Rodriguez – Diocese of Austin, Hispanic Catechesis, Religious

Education and Formation

Ione Voor – Diocese of Austin, Finance

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