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2013 Buick Enclave
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2013
SALESPERSON REFERENCE GUIDE AND ORDERING WORKBOOK
YOUR KIND OF LUXURY
For GM salesperson use only. Preliminary information displayed and subject to change. All fuel economy numbers are estimates. MARCH 30, 2012
TABLE OF CONTENTS
Introduction Page 2
Key Messages Page 3
Customer Insights Page 4
Luxury Page 5
QuietTuning® Technology Page 6
Confidence Page 7
Safety Page 8
Technology Page 9
Standard and Optional Content Page 10
Preliminary Specifications Page 11
2013 BUICK ENCLAVE I SALESPERSON REFERENCE GUIDE
PAGE 2For GM salesperson use only. Preliminary information displayed and subject to change.
INTRODUCING THE 2013 ENCLAVETHE FINEST LUXURY CROSSOVER EVERThis is the one that started it all. Buick began its product transformation with Enclave, a beautiful and well-appointed luxury SUV that introduced the world to a new era for Buick.
For 2013, Buick has introduced compelling interior, exterior and feature upgrades while maintaining the same quiet, comfort and luxury that made the Enclave so popular. It’s perfect for customers who want a more welcoming and elegant luxury crossover.
This luxurious, 7-passenger vehicle has plenty of space, with 8-passenger seating available and fold-flat second- and third-row seats to offer considerable cargo capacity. It’s a sanctuary for the driver and an inviting space for family and friends, with new premium interior materials, new interior colors and ambient lighting.
Enclave is more competitive than ever with thoughtful technologies that come standard, such as a Color Touch Radio with IntelliLink, an integrated Rearview Camera System, Ultrasonic Rear Park Assist, Remote Start and Tri-zone Climate Control.
Additional standard features include the industry’s first center side air bag, a Direct Injection 288 horsepower VVT V6 engine, StabiliTrak® technology with traction control and a power liftgate. Enclave is also available with all-wheel drive and new Side Blind Zone Alert with Cross Traffic Alert. And because it’s a Buick, QuietTuning® technology is incorporated throughout.
The new Enclave hits dealerships in late 2012. For more details, stay tuned to GMLaunch.com.
2013 BUICK ENCLAVE I SALESPERSON REFERENCE GUIDE
PAGE 3For GM salesperson use only. Preliminary information displayed and subject to change.
KEY MESSAGESBUICK ENCLAVE IS “THE FINEST LUXURY CROSSOVER EVER” The Enclave is the most beautiful and luxurious three-row vehicle available. It features performance and technology that make it as capable and versatile as it is beautiful. If you only have a few moments to discuss Enclave, be sure to touch on these key attributes:
LUXURY• Sculpted, contemporary design with black chrome waterfall grille
and LED signature lighting• Highly crafted, premium materials• Warm wood tones, leather and premium sound• QuietTuning® technology• Standard power liftgate• Standard Tri-zone Climate Control• Standard Remote Start• 4-year/50,000 mile warranty
FLEXIBILITY • Three rows of first-class seating with SmartSlide®
• Configurable cargo space with fold-flat second- and third-row seats• Standard integrated Rearview Camera System• Standard Ultrasonic Rear Park Assist• Direct Injection 288 horsepower VVT V6 engine• Available AWD• StabiliTrak® Electronic Stability Control System• Traction control
TECHNOLOGY• Industry’s first center side air bag• Side Blind Zone Alert with Cross Traffic Alert• Color Touch Radio with IntelliLink• SiriusXM NavTraffic® with real-time data• MyBuick mobile app• Standard xenon headlamps with articulating option
2013 BUICK ENCLAVE I SALESPERSON REFERENCE GUIDE
PAGE 4For GM salesperson use only. Preliminary information displayed and subject to change.
CUSTOMER INSIGHTS
Enclave’s prospects are 50 percent female, ages 40-55 and have a household income of more than $100,000 per year. While there is no specific target for children in the household, these consumers use the vehicle to carry extended family and friends.
Enclave’s target prospects are hardworking, and their vehicle purchase is a reward for their hard work. Their most valued time is spent with the important people in their lives, and they care about their comfort. Enclave’s thoughtful, warm touches reward both the driver and passengers, and invite them to experience a new kind of luxury.
Here’s what else you should know about these consumers, and how Enclave meets their aspirations:
CUSTOMER INSIGHTS ENCLAVE DELIVERS
Carry around extended family and friends Room for up to 8 passengers
Want rewards for their hard work Luxurious details, premium materials and warm touches
Enjoy discovering interesting, untouched things Fold-flat second- and third-row seats QuietTuning®
Choose luxury for intrinsic benefits Personal technologies such as Color Touch Radio with IntelliLink and SiriusXM NavTraffic®
KEY ENCLAVE REASONS FOR PURCHASE1. Overall quality of vehicle2. Riding comfort 3. Overall exterior styling 4. Passenger seating capacity
2013 BUICK ENCLAVE I SALESPERSON REFERENCE GUIDE
PAGE 5For GM salesperson use only. Preliminary information displayed and subject to change.
LUXURY — NEW FOR 2013
The 2013 Enclave stands out from the crowd with sweeping, seamless curves on the outside and supple, natural materials inside. The finest luxury crossover ever is an oasis of quiet and comfort for the driver and passengers.
New LED taillamps
• New soft touch instrument panel • New soft touch door trim • New live stitching• New ambient lighting• New climate controls• New 4-way adjustable headrests• New 8-way power passenger seat• New Standard Color Touch Radio with IntelliLink
and available navigation• New HD Radio™• New interior colors• New front center side air bag (an industry first)• New Side Blind Zone Alert with Cross Traffic Alert• New gen 2 transmission controls
New front fascia
New 19- and 20-inch wheels
New chrome bodyside moldings
New monochromatic appearance
New rear fascia and dual flow-through exhaust
with bright chrome tips
New high-intensity discharge headlamps with LED accent lighting
New hood, fenders and front grille for a more sculpted look
2013 BUICK ENCLAVE I SALESPERSON REFERENCE GUIDE
PAGE 6For GM salesperson use only. Preliminary information displayed and subject to change.
QUIETTUNING® TECHNOLOGY
Depending on what your customer is in the mood for, Enclave can offer quiet solitude or a perfect listening environment for their favorite music. The luxury crossover features Buick’s exclusive QuietTuning® process, which follows a three-point strategy of reducing sounds at their source, blocking sounds from entering the cabin and absorbing any remaining sounds. That means the sounds of city traffic and howling wind are left outside where they belong.
Inside, the quiet cabin offers an opportunity for the standard color touch AM/FM/HD Radio™/SiriusXM® stereo and available Bose® 10-speaker sound system to really shine, and a perfect environment for the standard IntelliLink voice-activated infotainment system to function. Enclave’s surround sound system reproduces instrumental nuances and vocal inflections captured during live recordings so listeners won’t miss a single beat. The technology works well in Enclave because it was designed specifically for Enclave.
Be sure to demonstrate the quiet of the cabin and the potential of the sound system for your customers.
SOUND TRAVELS REALLY WELL
2013 BUICK ENCLAVE I SALESPERSON REFERENCE GUIDE
PAGE 7For GM salesperson use only. Preliminary information displayed and subject to change.
CONFIDENCE
Enclave drivers are confident behind the wheel. Not just because of the crossover’s physical beauty, but because it’s equipped with everything they need to get where they want to go smoothly and safely.
The Enclave is ready for anything with available AWD. If road conditions worsen, drivers can keep their hands on the wheel instead of reaching for a traction control button, because the intelligent AWD system is activated automatically when you need it most. While competitors’ systems merely react to wheel spin, Enclave’s AWD system can read a wide variety of road conditions, and constantly monitor the traction of all four tires. Power and control is adjusted and balanced between all four tires whether they’re cruising over slippery surfaces or dry pavement.
And because it’s a Buick, the Enclave comes standard with StabiliTrak® Electronic Stability Control System with traction control to constantly monitor and retain traction. It forms a bond with the road and maintains the driver’s intended steering path.
The high-tech combination of Enclave’s 6-speed automatic transmission and 288 horsepower 3.6L V6 engine with Direct Injection and Variable Valve Timing are key to maximizing performance and efficiency. Together, they produce an impressive 24 mpg on the highway.
Wherever your customers go — and no matter who or what comes along for the ride — they can feel confident that Enclave will accommodate. Flexible cargo capacity offers up to 115.2 cu. ft. of space behind the first row of seats, 68.9 cu. ft. behind the second row, or 23.3 cu. ft. behind the third row. Up to eight passengers fit comfortably in Enclave’s first-class seats, and with SmartSlide technology, moving the second row to access the third is effortless.
For even more peace of mind, Buick’s 4-year/50,000 mile warranty offers protection your customers will probably never need.
FEATURE BENEFIT(S)
Available AWD Better traction, more mobility
Direct Injection VVT 3.6L V6 engine 288 horsepower and 270 lb-ft of torque for maximum performance and efficiency and better fuel economy
Variable effort electronic power steering Quiet, light effort for parking, and responsive at highway speeds
4-wheel independent suspension Premium ride and enhanced response
StabiliTrak® Electronic Stability Control System with full range traction control
Forms bond with the road, retains intended steering path
Long wheelbase and low ride height Stabilized structure for safe, confident handling
Flexible cargo space Up to 115.2 cu. ft. of cargo volume to carry whomever or whatever is necessary
2013 BUICK ENCLAVE I SALESPERSON REFERENCE GUIDE
PAGE 8For GM salesperson use only. Preliminary information displayed and subject to change.
SAFETY
Safety continues to be at the core of Enclave. Strategically positioned high-strength steel acts as a safety cage, absorbing energy in the event of a crash and surrounding its occupants with protection.
Enclave is well stocked with features to prevent accidents from happening in the first place. For 2013, an available Side Blind Zone Alert (SBZA) with Cross Traffic Alert uses radar to help your customer keep an eye on their blind spot. With SBZA, the driver is alerted by a signal on the outside mirror when a vehicle enters their blind zone. For Cross Traffic Alert, the driver is warned three ways – the SBZA signal blinks, a triangle icon illuminates in the appropriate side of the rearview display, and an audible warning is emitted from the side speaker.
A standard Rearview Camera System turns on automatically when the vehicle is put in reverse, and an Ultrasonic Rear Park Assist comes standard. A dash-mounted screen displays a live image of the area behind the vehicle to give the driver confidence when backing up.
Don’t forget to demonstrate these features for your customers when they test-drive Enclave and explain the added security each offers.
Enclave’s safety is proven. That’s why it was named a Top Safety Pick for 2012 by the Insurance Institute for Highway Safety, and Buick has only improved its safety since then.
Enclave has other features to prevent accidents and protect in their aftermath:
• Standard automatic Tire Pressure Monitor System• Four-wheel anti-lock disc brakes• Power programmable door locks with rear-door child security locks• Theft-deterrent system featuring engine immobilizer with content theft alarm• Standard Passenger Sensing System for frontal air bags• OnStar® with six months Directions & Connections® plan
AIR BAGS:• The industry’s first front center side air bag system• Dual-stage frontal air bags for driver and front passenger• Side-impact air bags for front seat occupants• Head-curtain side impact air bags in every row with
rollover protection
2013 BUICK ENCLAVE I SALESPERSON REFERENCE GUIDE
PAGE 9For GM salesperson use only. Preliminary information displayed and subject to change.
TECHNOLOGY
Enclave includes all the latest technologies you would expect to find in the finest luxury crossover, and many that will exceed expectations.
BUICK INTELLILINKThis standard in-car infotainment package features:
• A large full-color touch-screen• Voice recognition control (if supported by phone)• On-screen OnStar® Turn-by-Turn Navigation• Integrated Bluetooth® hands-free phone and audio streaming with
phone directory• USB-based device support• App integration (Pandora® internet radio and Stitcher
SmartRadio™) for smartphone users, including iPhone®, Android™ and Blackberry®
• HD Radio™
MYBUICK MOBILE APPThe myBuick owner app gives owners access to practical, functional features at the touch of a button:
• Find My Car mapping feature• Easy service scheduling at their local Buick dealership• Roadside Assistance• Warning light visual reference guide• Owner’s Manual information• Current Buick offers and dealer location
ONSTAR REMOTELINK MOBILE APPOnStar Directions & Connections® plan is standard for the first six months, giving owners unlimited access to Turn-by-Turn Navigation and the OnStar RemoteLink™ mobile app, which lets them:
• Remotely control various functions, including − Lock/unlock doors from any distance − Start the vehicle remotely − Activate the horn and lights to help locate their vehicle
• Retrieve remote vehicle information, including − Fuel tank level − Oil life − Tire pressure − Hands-free information (number, minutes, expiration)
• Contact assistance when needed (Roadside Assistance, OnStar, dealer)• Retrieve vehicle information (VIN, make and model, OnStar account number)
Encourage customers to visit onstar.com/portal.connectionsexplore for more details on the OnStar RemoteLink mobile app.
2013 BUICK ENCLAVE I SALESPERSON REFERENCE GUIDE
PAGE 10For GM salesperson use only. Preliminary information displayed and subject to change.
ENCLAVE CONTENTSTANDARD
OPTIONAL
• 3.6L VVT V6 engine with direct injection and 6-speed automatic transmission
• Dual-outlet stainless steel exhaust with bright tips• QuietTuning® technology• Anti-lock brakes• StabiliTrak® Electronic Stability Control System with
traction control• Air bags: Front center side air bag system, dual-stage
frontal air bags for driver and front passenger, side-impact air bags for front seat occupants, head-curtain side impact air bags in every row with rollover protection
• Front passenger air bag suppression• Automatic Occupant Sensing System• Rearview Camera System• Ultrasonic Rear Park Assist• Tri-zone air conditioning with automatic climate control• Color Touch Radio with IntelliLink, AM/FM/HD Radio™/
SiriusXM® stereo/CD player/USB port/auxiliary input jack• Bluetooth® for cell phone connectivity to vehicle
audio system• Three-month trial of SiriusXM Satellite Radio
• OnStar® with 6 months Directions & Connections® plan, Automatic Crash Response, Stolen Vehicle Assistance, Turn-by-Turn Navigation, Crisis Assist and more
• Cruise control• Steering wheel-mounted audio and cruise controls• Driver Information Center instrument panel • Tire Pressure Monitor system• Electric rear-window defogger• Outside heated power mirrors• Power door locks with rear-door child security locks and
programmable lockout protection• Child seat restraint system• Remote keyless entry and vehicle starter• 8-way power seat adjuster for driver with power recline
and lumbar control• 2-way power seat adjuster with manual recline and lumbar
control for front passenger• 4-way adjustable headrest • Theft-deterrent system• Self Dimming Inside Rearview Mirror
• All-wheel drive• 8-passenger seating• Side Blind Zone Alert with Cross Traffic Alert• Rear-Seat DVD • Navigation• Rear audio system controls with headphone jacks and display• SiriusXM NavTraffic® with continuously updated traffic data• Advanced 10-speaker Bose® sound system with CD player,
MP3 playback, TheftLock®, RDS • Cargo convenience package• Perforated leather seating surfaces• Memory presets for two drivers
• 8-way power seat adjuster for front passenger with power recline and lumbar control
• Power tilt and telescoping steering wheel• Heated and cooled driver and front passenger seats• 3-prong household-style 115-volt power outlet• Power sunroof• Articulating headlamps• Power folding outside rearview mirrors• Trailer package• 19-inch chrome wheels• 20-inch chrome wheels
2013 BUICK ENCLAVE I SALESPERSON REFERENCE GUIDE
PAGE 11For GM salesperson use only. Preliminary information displayed and subject to change.
PRELIMINARY SPECIFICATIONS
Information shown is current at the time of publication.
4R14526 FWD 4V14526 AWD
EXTERIOR DIMENSIONS
Wheelbase (in./mm) 118.9/3021 118.9/3021
Overall length (in./mm) 201.9/5127 201.9/5127
Overall width (in./mm) 79.0/2006 79.0/2006
Overall height, with luggage rack (in./mm) 71.7/1822 71.7/1822
Curb weight (lbs./kg) 4725/2143 4922/2233
Min. ground clearance (in./mm) 7.2/182 7.2/182
INTERIOR DIMENSIONS
Head room, 1st row (in./mm) 40.4/1026 40.4/1026
Head room, 2nd row (in./mm) 39.4/1000 39.4/1000
Head room, 3rd row (in./mm) 37.8/959 37.8/959
Shoulder room, 1st row (in./mm) 61.6/1564 61.6/1564
Shoulder room, 2nd row (in./mm) 61.3/1558 61.3/1558
Shoulder room, 3rd row (in./mm) 57.4/1458 57.4/1458
Hip room, 1st row (in./mm) 57.2/1452 57.2/1452
Hip room, 2nd row (in./mm) 57.0/1448 57.0/1448
Hip room, 3rd row (in./mm) 48.3/1227 48.3/1227
Leg room, 1st row (in./mm) 41.3/1049 41.3/1049
Leg room, 2nd row (in./mm) 36.8/934 36.8/934
Leg room, 3rd row (in./mm) 33.2/843 33.2/843
Cargo volume, behind 1st row (cu. ft./liters) 115.2/3263 115.2/3263
Cargo volume, behind 2nd row (cu. ft./liters) 68.9/1951 68.9/1951
Cargo volume, behind 3rd row (cu. ft./liters) 23.3/660 23.3/660
CAPACITIES
Gross Vehicle Weight Rating (GVWR), (lbs./kg) 6411/2908 6459.5/2930
Fuel capacity, approximate (gallons/liters) 22/83.3 22/83.3
Seating capacity 7 or 8 7 or 8