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2 introduction
Tap into the best buying power in the industry.Improve your leads, maximize brand presence, and scale up sales by reaching the most elite audience in the meetings and events industry.
• Meeting Professionals International (MPI) is home to more corporate meeting and event planners than any association in the world. • No other industry association matches our members’ buying power.• MPI planner members purchase meeting space, food, technology and everything in between for many of the highest-profi le meetings and events in the industry.
Members respect MPI for its leadership, innovative ideas, career development opportunities and supportive community.
Associate your brand with MPI and you’re immediately perceived as a valued industry partner.
buying power
67
%
OF FORTUNE 100 COMPANIES EMPLOY MPI PLANNER MEMBERS AS DECISION-MAKERS.
71
%
OF MPI PLANNER MEMBERS BUY FROM SUPPLIERS THAT ADVERTISE WITH MPI.
$18
BILLION IN BUYING DECISIONS ARE CONTROLLED BY MPI PLANNER MEMBERS.
INSIDE
INTRODUCTION .............................2-3
2012 EDITORIAL CALENDAR ....4-5
ONE+ MAGAZINE ......................... 6-8
ONE+ SUPPLEMENTS .....................9
CONFERENCE PUBS ................10-12
DIGITAL ............................................13-16
FILE SUBMISSION .............................17
CONTACT INFO .................................18
introduction 3
The best platforms for your brand. Get your message to our lucrative audience of MPI members through the print and digital media channels they value most.
channels
THE INDUSTRY’S BEST VOICE:
The award-winning One+
magazine is an industry
standout, with a 2.5
pass-along rate.
· More than 30 top
awards for design and
editorial — the most in
the industry.
· Reaches more than
30,000 global industry
professionals.
· Print and digital editions.
advertising channels• One+ magazine is industry-leading and award-winning—
the publication your MPI audience reads most.• MPIweb.org averages more than 451,000 user sessions monthly,
in the U.S. and globally.• Digital versions of MPIweb.org and award-winning One+ take you
online, and mobile, for anytime/anywhere messaging.• Conference publications help you speak to readers when they’re
discovering new directions.• E-newsletters let you reach our members weekly in The Pulse,
or twice monthly in Spotlight.
21,000 members in 80 countries make MPI the industry’s largest global community.
4 editorial calendar
editorial calendar2012
July August September October(Special Edition)
November December
One+ Features
Pricing Primer(PD trends, SMM)
Quest for TalentEngagementBest Practices
Business Value of Meetings
Special Issue: Trends for 2013
Regional Meetings
Second-Tier Cities
Trendwatch International Meetings
The Value of CVB's
Securing Sponsors in Tough Times
Future of Meetings
Optimizing Discounts
Future of Meetings
EMEC Preview
DestinationCase Studies
Colorado
Ohio
Caribbean
North Texas
N. Florida
UK
Oklahoma
Alabama
Montreal, Canada
Utah
C. Florida
Switzerland
Florida
Nevada
Australia
Custom Publishing Supplements
Affordable Luxury Hotels and Resorts
Convention Centers
1) Renovations2) Guide to IMEX- America
Texas
Special Insert/Section
Louisiana Trends/Annual Business Barometer
British Columbia
Alberta, Canada The CarolinasMeetings in the Northwest U.S.
Meetings in Wine Country
Illinois
Business Barometer
Las VegasMeetings in the Southwest U.S.
Connecticut Michigan
Mexico North EastThe Capitol Region
Hawaii Kentucky
Event Distribution
WEC Incentive Works EIBTM EMEC
DMAI IMEX-America
Ad Close Date 5/14/12 6/11/12 7/16/12 8/15/12 9/10/12 10/8/12
Ad Materials Due
5/21/12 6/18/12 7/23/12 8/22/12 9/17/12 10/15/12
Online Exclusives
Illinois Toronto, Canada Idaho Banff/Lake Louise
North Carolina
Content Subject to Change
editorial calendar 5
editorial calendar2013
January(Special Edition)
February March April May June
One+ Features
Strategic Meeting Management
Future of Meetings
Executive Education
Business Value of Meetings
Trends: Budgeting for 2014
The Value of Trade Shows
A/V TrendsConvention Center Changes
TeambuildingTrends in Medical Meetings
Ethics in the Meeting industry
Showcasing a destinations strengths
Communicating whith the C-suite
Emerging Metting Destinations
WEC/RISE Awards Preview
DestinationCase Studies
Lexembourg
Georgia
South Korea
S.C. Texas
Indiana
Mexico
New York
District of Columbia
China
Missouri
Pennsylvania
Germany
Geogia
Maryland
China
Custom Publishing Supplements
Caesars1) Canada
2) HawaiiColorado
1) Gaming
2) Midwest
1) Visit Florida
2) CaliforniaCVBs
Special Insert/Section
UnconventronalMeeting Venues
Business Barometer
New MexicoBusiness Barometer
Quebec City
Meetings in the Northeast U.S.
Arizona Best Chefs Caribbean Arkansas
All-Inclusive Resorts
Ontario, Canada
Meetings in the Southeast U.S.
Golf Resort Meetings
Mountain Resorts
SMERF Meetings
Tennessee Virginia
Event Distribution
EMEC GIBTMMexico Showcase
IMEX-Frankfurt AIBTM
Ad Close Date 8/17/12 12/10/12 1/14/13 2/11/13 3/11/13 4/15/13
Ad Materials Due
11/16/11 12/17/12 1/21/13 2/18/13 3/18/13 4/22/13
Online Exclusives
Emerging Destinations
Educating the C-Suite on the Value of Tech
Budget- Friendly CSR
Reinventing Your Meeting’s Design
Hosted Buyer Value
Spain N. Florida Alabama Alaska Georgia
Content Subject to Change
editorial calendar2013
July August September October(Special Edition)
November December
One+ Features
CSRBusiness Value of Meetings
Quest for Talent Trends for 2013
Regional Meetings
Second-Tier Cities
Business Barometer
International Meetings
The Value of CVB's
Event Marketing Best Practices
Incentive Meeting Trends
Value of Professional Development
Virtual/HybridMeetings
DestinationCase Studies
Colorado
Ohio
Mexico
North Texas
N. Florida
UK
Oklahoma
Alabama
Montreal, Canada
Utah
C. Florida
Switzerland
Nevada
Australia
Custom Publishing Supplements
Affordable Luxury Hotels and Resorts
Convention Centers
1) Renovations2) Guide to IMEX- America
Texas
Special Insert/Section
Louisiana Trends/Annual Business Barometer
British Columbia
Alberta, Canada The CarolinasMeetings in the Northwest U.S.
Meetings in Wine Country
Illinois
Business Barometer
Las VegasMeetings in the Southwest U.S.
Connecticut Michigan
North EastThe Capitol Region
Hawaii Kentucky
Event Distribution
WEC Incentive Works IMEX America EIBTM EMEC
DMAI
Ad Close Date 5/13/13 6/10/13 7/15/13 5/17/13 9/9/13 10/7/13
Ad Materials Due
5/20/13 6/17/13 7/22/13 8/16/13 9/16/13 10/14/13
Online Exclusives
IncreaseEngagement
Tradeshow Tech TrendspottingTools
Enhance Your Career
Illinois Toronto, Canada Idaho Banff/Lake Louise
North Carolina
Content Subject to Change
6 editorial calendar
One+ magazine ads: rates 7
ratesFour-Color Ads, Per Insertion:
Size 1x 3x 6x 9x 10x Gross Net Rates Gross Net Rates Gross Net Rates Gross Net Rates Gross Net RatesFull page $9,129 $7,760 $8,221 $6,988 $7,770 $6,605 $7,308 $6,212 $6,853 $5,8262/3 page $7,770 $6,605 $6,993 $5,945 $6,600 $5,611 $6,208 $5,277 $5,828 $4,9541/2 page $6,395 $5,436 $5,759 $4,896 $5,424 $4,611 $5,120 $4,353 $4,806 $4,0861/3 page $5,030 $4,276 $4,528 $3,849 $4,279 $3,638 $4,021 $3,418 $3,770 $3,205
Four-Color Spreads, Per Insertion:
Size 1x 3x 6x 9x 10x Gross Net Rates Gross Net Rates Gross Net Rates Gross Net Rates Gross Net RatesFull page $12,337 $10,487 $11,111 $9,445 $10,486 $8,914 $9,856 $8,378 $9,250 $7,863Half page $9,920 $8,432 $8,924 $7,586 $8,414 $7,152 $7,932 $6,743 $7,444 $6,328
Four-Color Ads, Per Insertion:Size 1x 2x or more Gross Net Rates Gross Net Rates1/4 page $2,887 $2,454 $2,304 $1,9591/6 page $1,562 $1,327 $1,352 $1,154
Premium Positions:(GuaranteedPremiumPositionsareanadditional10%togrossrate)Size Gross Net RatesInside front cover gatefold (4 pages) $29,412 $25,000Reverse cover gatefold (2 pages) $23,530$20,000Gatefold inside (3 pages) $17,510 $14,884Belly band (printed at advertiser's expense) $17,647 $15,000
Inserts/Outserts*:(Printedatadvertiser’sexpense)
Single leaf – 2 pages** $9,261 $7,8724 pages** $11,576 $9,8408 pages** $13,892 $11,80912 pages*** $17,364 $14,760Inserts over 12 pages*** $1,157/ $984/ page page
Business Reply Card (BRC) $1,135 $965
Ifanadvertiserhasanannualscheduleworthmorethan$30,000,theBRCisfreeifattachedtoafull-pagead.
*Outserts/SupplementsOutsertsaresameratesasInsertsexceptforadditionalpostagecosttoadvertiser.Maximumweightis3.3oz.toqualifyforperiodicalmailingrate.
**Page1=1side
***12pagesormorerequiremagna-strippingforanadditional$1,000net.
One+• Format 1:3pages;1full-pageadand
2pageseditorial/photos,premiumplacementwithinfirsthalfofthepub,1,000words.Limitedtoonesoldeachissue.$9,856 gross/$8,378 net
• Format 2:3pages;1full-pageadand2pageseditorial/photos,premiumplacementabouthalfwayintopub,1,000words.Limitedtoonesoldeachissue.$9,250 gross/$7,863 net
• Format 3:2pages;1full-pageadandonepageeditorial/photos,positionedinbackhalfofpub,500words.Limitedtoonesoldeachissue.$7,308 gross/$6,212 net
One+ magazine ads
8 One+ magazine: specifications
specificationsTrim size of magazine:The overall trim size of the magazine is 8 1/8" wide by 10 7/8" high and 1/8" minimum thickness.
Print Advertising SpecificationsAd Size Non-Bleed Bleed
Fullpage 7"x10" 83/8"x111/8"
Full-pagespread 151/2"x10" 163/4"x111/8"
2/3-pagevertical 41/2"x10" 5"x111/8"
1/2-pageisland 41/2"x71/2" 51/8"x73/4"
1/2-pagehorizontal 7"x47/8" 83/8"x55/8"
1/2-pagespread 151/2"x47/8" 161/2"x55/8"
1/3-pagevertical 21/4"x10" 27/8"x111/8"
1/3-pagesquare 41/2"x47/8" N/A
1/4-pagehorizontal 7"x27/16" N/A
1/4-pageisland 31/2"x41/2" N/A
1/6-pagevertical 21/4"x5" N/A
GatefoldsGatefolds require space to fold; therefore sizes by page are:
Outsideflap 71/2"x107/8"
Gutterpanel 77/8"x107/8"
Liveareaonallpages 7"x10"
If pages bleed, allow an extra 1/8” on the head, foot, face and gutter. Therefore, the bleed sizes by page are:
Outsideflap 73/4"x111/8"
Gutterpanel 81/8"x111/8"
Liveareaonallpages 7"x10"
Important notes:
Thesafetyforthelivemattershouldbethepagetrimsizeless1/2".Seepage18forfilesubmissionrequirements.
Advertorial Specifications1.Alladvertorialsmustbeaccompaniedwith
anad.
2.Advertorialwillbeacombinationoftextandgraphics.MPIwillcreateaconsistenttemplateandwilllayoutallsubmittedcopyandgraphicsforeachadvertorial.
3.Allgraphicsandimagesshouldbesubmittedasfull-size,300dpiresolution;CMYKorgrayscale(noRGB);andsavedasaTIForEPS(noJPEG).
4.Copy(textonly)wordcountsforonepageofadvertorial:a.Withtwohigh-resimages,canbeno
morethan400words.b.Withonehigh-resimage,canbenomore
than450words.
5.Copy(textonly)wordcountsfortwopagesofadvertorial:a.Withfourhigh-resimages,canbenomore
than800words.b.Withtwohigh-resimages,canbenomore
than900words.
6.Copy(textonly)wordcountsfor1/2pageofadvertorial:
a.Withlogoorimagescanbenomorethan 200words.
b.Withtextonly(noimageorlogo)canbe nomorethan250words.
Belly BandsDimensions:
Width:85/8"x5"FRONT,thenadd11/2"foroverlap(gluearea)=183/4"
Height:5"
Total size:183/4"x5"
Paper stock weight: Minimumof60lb.TextMaximumof100lb.Cover
Quantity to ship:35,000pieces
Approval process: DraftoffinalcreativemustbeapprovedbyMPIpriortoprinting.Onceapprovalisreceived,bellybandsaretobepreprintedatadvertiser’sexpenseanddeliveredtotheprinter.Seedetailsonpage18.
One+ magazine ads
One+ magazine: digital tags 9
digital tagsOne+ magazine digital tags grab more attention.Drive readers to mobile-device-accessible added-value content, such as audio and/or video presentations, interviews, and tours. 2D bar codes (digital tags) are one of the hottest ad techniques for attracting readers.
To make accessing this bonus content as easy as possible for One+ readers, One+ uses only Microsoft digital tags — not QR codes. That way, no matter the type of smartphone (Android, BlackBerry, iPhone, etc.), the Microsoft Tag reader app is free and available at a central website: www.gettag.mobi.
PlacedwithafeatureprofileofEdBegleyJr.(seebelow),thistag’spurposewastoextendthestory,connectingreaderstoanexclusive,five-minutevideointerview.
Rates Gross Net RatesDigitaltagoncover(includesfull-pageadwithinmagazine) $11,765 $10,000Digitaltagoncover(withoutfull-pagead) $5,882 $5,000
Create a digital tag.Visit http://tag.microsoft.com — registration is free and there is no cost to create or use a tag.
Acceptable tagged content.The purpose of incorporating tags is to offer added-value content to our readers. This applies to all tags placed in One+. See tag at upper left for an example of suitable usage.
One+ must approve all content linked with tags prior to printing.If such content does not provide added value to readers or otherwise does not fi t with One+ editorial or advertising guidelines, One+ reserves the right to reject the tag placement. Keep in mind the purpose and value of your tagged content to readers.
One+ magazine
Specifi cationsSize:Atleastoneinch.
Color/Design:Multicolored,
“plain.”Black&whiteis
acceptable,asareanyof
thedesignoptions,butthe
multicoloredand“plain”options
arepreferred.
Video specs: Whenconnecting
toaneducationalvideo,
recommendedvideolength
is30secondsorless.
10 One+ supplements: rates
rates
Gross Net RatesFull-pagespreadadw/2fullpagesofadvertorial $10,486 $8,914Full-pageadw/fullpageofadvertorial $7,770 $6,6051/2-pagespreadadw/fullpageofadvertorial $7,770 $6,6051/2-pageadw/1/2pageofadvertorial $5,424 $4,611
Premium Positions Gross Net RatesInsidefrontcoverorbackcoverad,noadvertorial $6,853 $5,826Insidebackcoveradw/advertorial $8,547 $7,265Firstfull-pageadw/advertorial $8,547 $7,265
Supplement Rates
Supplement Advertorial Specifi cations
1.Advertorialwillideallybeacombinationoftextandgraphics.MPIwillcreateaconsistenttemplateandwilllayoutallsubmittedcopyandgraphicsforeachadvertorial.
2.Copy(textonly)shouldbesubmittedinaMicrosoftWorddocument.
3.Allgraphicsandimagesshouldbesubmittedasfull-size,300dpiresolution;CMYKorgrayscale(noRGB);andsavedasaTIForEPS(noJPEG).
4.Copy(textonly)wordcountsforfull-pageadvertorial:
a.Withlogoandanimage,canbenomore than350words.
b.Withlogoorimage,canbenomore than400words.
c.Withtextonly(noimageorlogo), canbenomorethan500words.
5.Copy(textonly)wordcountsforhalf-pageadvertorial:
a.Withlogooranimage,canbe nomorethan200words.
b.Withtextonly(noimageorlogo), canbenomorethan250words.
Seepage18forfilesubmissionrequirements.
Supplement Ad Specifi cations
Trimsizeofpublication:Theoveralltrimsizeis8"wideby101/2"high.
Ad Size Non-Bleed Specifi cations
Fullpage 7"x91/2"
Full-pagespread 14"x91/2"
1/2-pagehorizontal 7"x41/2"
1/2-pagespread 14"x41/2"
NOTE:Forbleedads,pleaseadd1/8"totheoveralltrimsize.
The best add-ons.Target your audience even more directly with our supplements that focus on anchor features and destinations. The rate includes a complimentary advertorial so you can provide your own specifi c message to our member planners. Supplements are also distributed at all MPI conferences and industry trade shows attended by MPI staff.
One+ supplements
websites and mobile sites: digital 11
digitalMake the best connections, everywhere. Our digital platforms bring greater member connectivity, convenient access to knowledge and information, and strategic placement for advertising partners. Your brand message will receive focused attention from your targeted audience.
Maintaintop-of-mindawarenessonthedevicethatrarelyleavesplanners’hands.TheycanaccessMPIweb.organdMPI’sWorldEducationCongressonthego.Beseenanywhere,anytimeonoureasy-to-navigatemobilewebsiteatm.mpiweb.org.Ad opportunities:Homepagesplashpage,in-linerun-of-site.
Mobile Banners Web Banners
Catfi sh Ad
Catfi sh Ad
Home Page Splash Page
In-Line Run-of-Site Ad
MPIweb.org
MPIweb.orgputsyouinfrontof451,000activeusersacrosstheglobeeachmonth.Ad opportunities:Topbanners,sidebanners,catfishbanner,bottombanners,peelbanner.
MPIweb.eu,ourwebsitehomepageforEurope,MiddleEastandAfrica(EMEA),showcasesinformationandeventsspecifictotheEMEAaudience.Ad opportunities:Sidebanners,run-of-sitebottom.
MPIweb.org conference pages,includingthehomepagesfor2013WorldEducationConference(July20–23,LasVegas,NV.)andtheEuropeanMeetings&EventsConference(EMEC,Jan.27–29,Montreux,Switzerland).Ad opportunities: Sidebanners.
Websites and mobile sites
In Line Banner Ad
12 e-newsletters: digital
digitalNew from MPI: Spotlight and The Pulse e-newsletters.For effi cient reach and measurable engagement, email should be a building block in any brand’s integrated marketing program. Now MPI offers two high-impact, highly read e-newsletters for reaching and connecting with our members. See page 15 for rates and specifi cations.
The PulseMPI members are aggressive and aspirational when it comes to growing their knowledge base and exploring career horizons. The Pulse delivers every Tuesday to 25,000 MPI members and MPI WebConnect users. Each issue brims with a rich collection of videos and blogs featuring industry news and professional development content, as well as news features that spotlight MPI members and chapters in action.
SpotlightMore than an association, MPI is a vibrant community of like-minded professionals committed to networking and sharing with one another. Spotlight connects and informs that community every other Thursday, reaching 25,000 MPI members and MPI WebConnect users with links to videos, blogs, articles, webinars — the best, most relevant content currently available on MPI’s website.
E-newsletters
728 x 90 Ad1Spotlight
1 Banner Ad
2
3
The Pulse
1 Top Banner
2 Side Banner #1 or #2
3 Side Banner #3
728 x 90 Ad1
E-Newsletter Rates
Spotlight
Topbanner $4,118/biweekly $3,500/biweekly
The Pulse: Global Edition Topbanner $4,118/week $3,500/weekSidebanner#1or#2 $3,000/week $2,550/weekSidebanner#3 $1,765/week $1,500/week
E-newsletter SpecsSpotlightTopbanner:728wx90h(pixels).Filesize:25KmaxFormat:72dpi/GIF,JPG,NoFlash(SWF)orthird-partytags
Foradditionalinformation,contactyourStrategicAccountManager
Seepage18forfilesubmissionrequirements.
The PulseAdsizes:Topbanner:728wx90h(pixels). Filesize:25Kmax Format:72dpi/GIF,JPG, NoFlash(SWF)orthird- partytagsSidebanner#1- #3:180wx150h(pixels). Filesize:25Kmax Format:72dpi/GIF,JPG, NoFlash(SWF)orthird-partytags
rates: digital 13
digitalMPI Website RatesHome Page Banners Gross NetHomepagebranding#1 $10,000/month $8,500/month(includesside,topbannerandcatfishbottom)Homepagebranding#2(includessideandcatfishbottom) $6,000/month $5,100/monthHomepagePeelBack 8,235/month $7,000/monthHomepagetopbanneronly $4,706/month $4,000/monthHomepageAdvertorial $4,118/month $3,500/monthHomepagebranding#3(includessideexpandableorvideoadandcatfishbottom) $8,824/month $7,500/monthHomepagesidebanneronly $4,118/month $3,500/monthHomepagesideonly(expandableorvideo) $5,294/month $4,500/monthHomepagecatfishbanneronly $4,706/month $4,000/month
MPIweb: Run-of-Site BannersRun-of-sitesidebanner $3,000/month $2,550/monthRun-of-sitetopbanner $2,353/month $2,000/monthRun-of-siteside(expandableorvideo)banner $4,118/month $3,500/monthRun-of-sitebottombanner $1,000/month $850/month
Hot Dates/Hot RatesWebPageListing $3,000/month $2,550/month
MPIweb: Conference Pages
WECpage–sidebanneronly $2,125/month $2,500/monthWECpage–expandableorvideo $2,941/month $3,500/monthEMECwebsitehomepagebanner $1,200/month $1,000/month
MPIweb: Video Content/WebinarsInjectionads $3,500/forlife $3,000/forlife
MPIweb.eu: EMEA Website Homepagebanner(sideandbottombanner) $2,000/month $1,700/month
MPI Web Site
MPIweb.org Home
MPIweb.org Run of Site
MPIweb.org HomeMPIweb.org Home
MPIweb.org Run of SiteMPIweb.org Run of Site728 x 90 Ad
Web Banner SpecsHomepage AdvertorialWordcount:300Advertorialformat:wordImagedimensions:700pixelswide,300-350pixelstallFormat:72dpi/GIF,JPG
Homepage top bannerDimensions:728wx90h(pixels)Filesize:50KmaxFormat:72dpi/GIF,JPG,Flash(SWF),third-partytags
PeelbackUnpeeledandpeeledcanbethesameortwodifferentimages.Unpeeled:100wx100hJPG(onlytoprt.1/2isexposed)Peeled:650wx650hJPG(onlytoprt.1/2isexposed)Filesize:100KmaxFormat:72dpi/JPGonly,third-partytags,URL
Side bannerDimensions:180wx150h(pixels)Filesize:50KmaxFormat:72dpi/GIF,JPG,Flash(SWF),third-partytags
Side banner expandedDimensions:180wx150h(pixels)(image)540x150(expandedimage)Filesize:50KmaxFormat:72dpi/GIF,JPG,Flash(SWF),third-partytags
Side banner video/injection adsDimensions:320wx240h(pixels)(video)180x150(imageforvideo)Filesize:Finalencodesize5MBmaxVideolength:30secondsmaxFormat:FLV,MOV,MPEG4,WMVFilesize:50KmaxFormat:72dpi/GIF,JPG,Flash(SWF),third-partytags
Catfi sh bannerDimensions:within728wx90h(pixels)Filesize:75KmaxFormat:72dpi/GIF,JPG,Flash(SWF),third-partytags
Run-of-site bottomDimensions:728wx90h(pixels)Filesize:50KmaxFormat:72dpi/GIF,JPG,Flash(SWF),third-partytags
Run-of-site top bannerDimensions:728wx90h(pixels)Filesize:50KmaxFormat:72dpi/GIF,JPG,Flash(SWF),third-partytags
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14 specifi cations : digital
digital
General digital technical specifi cations. Provideallbanneradsindigitalelectronicformatbyemailingattachedfilestopublications@mpiweb.org.MPIwillnotpullbanneradsfromclientFTPsites.Theymustbeprovidedasspecifiedbelow—NOEXCEPTIONS.AlsoprovideaURLwhensubmittingmaterials.
Specificationsforthestructureoftheadgraphics,aswellaslinks,shouldbeprovidedontheMPIwebAdvertisingInsertionOrderunder“OtherSpecifications.”CallyourStrategicAccountManagerforcopiesoftheMPIwebAdvertisingInsertionOrder.
Send all digital materials for MPI ads at least one week prior to delivery date.Banneradswillbepostedonthefirstofthemonthonly.Intheeventthefirstofthemonthfallsonaweekend,theywillbepostedby5p.m.CSTthefollowingbusinessday.Ifmaterialsarenotreceivedoneweekpriortothedeliverydate,theywillnotbeposteduntilthefollowingmonth.
2
Mobile Banners SpecsHome page splash page ad Dimensions:250x250(pixels)Format:72dpi/GIF,PNG,JPEGNovisibleborders,noanimatedfilesFilesize:50Kmax
In-line run-of-site ad Dimensions:320wx50h(pixels)Format:72dpi/GIF,PNG,JPEGNovisibleborders,noanimatedfilesFilesize:25Kmax
Mobile Web
Home Page Splash Ad
In-Line Run-of-Site Ad
In Line Banner Ad
MPI Mobile SiteHome page splash page ad (one position available)$3,530/month $3,000/monthIn-line run-of-site ad (8 positions available) $1,765/month $1,500month/ad
WEC Mobile SiteHome page splash page ad (one position available)$2,500/month $2,125/monthIn-line run-of-site ad (8 positions available) $1,000month/ad $850month/ad
BACKCOVERAD11"x4"
INSIDEGATEAD11"x4"(x2)
INSIDETOPAD11"x4"
CARDPOCKETAD
11"x2.75"
WEC Z-Card guide: conference publications 15
conferencepublications
Front Left1.75" x 6.25"
(sold as 1 position)
Back Cover2.125" x 3.375"
Front Right1.75" x 6.25"
Front Cover
Back Left1.75" x 9.25"
Back Right1.75" x 9.25"
BELLY BAND
Rates
Folder positions Gross NetBackcover $8,182 $6,955Insidetop $8,182 $6,955Insidegate–1/2page $8,182 $6,955Insidegate–fullpage $10,000 $8,500Cardpocket $10,000 $8,500Bellyband $8,824 $7,500
Bundled positionsBellyband/insidetop $15,300 $13,000Bellyband/insidetop/cardpockets $23,500 $20,000
Z-Card positions Gross NetFullpagepercard $4,721 $4,0131/2pageverticalpercard $3,145 $2,675Backcoverpercard $6,471 $5,500
Bundled positionsHostedBuyerlocationsvenuemap(allpositions) $10,000 $8,500Threedaysbackcover $17,500 $15,000
Ad reservations for folder and Z-Card due: May 17, 2013Ad materials for folder and Z-Card due: May 24, 2013
File Submission Requirements:
Providedigitaladfilesinhigh-resolutionPDFformatonly—NOEXCEPTIONS—onCD-ROMoruploadedviaFTP.Allmaterialsshouldbe300dpiorhigherresolution,inCMYKcolor(noRGB).Nofilmwillbeaccepted.
Acommercial,CMYKcolorproof/matchprint(e.g.,Epson,Fuji)mustaccompanyalldigitaladsubmissions,whetherthey’reprovidedonCD-ROMoruploadedviaFTP.Inkjetproofsand/orlaserproofsonregularpaperarenotsufficientforaccuratecolormatch.MPIwillNOTberesponsibleforaccurateCMYKcolormatchifacommercialcolorproof/matchprintisnotprovidedwiththedigitalfiles.
Seepage18forfiledeliveryinformation.
Get up close and personalPut your message directly into the hands of the thousands of attendees at our annual signature event, World Education Conference (WEC).
The WEC pocket-size conference guide is carried and consulted repeatedly by participants throughout the three-day event. A variety of ad placement sites on the card give you outstanding brand visibility, over and over again.
WEC Z-Card conference guide
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16 One+ OnSite: conference publications
Publication dates for WEC: July 21–23, 2013Ad reservation due: June 7, 2013Ad materials due: June 14, 2013
MPI’s offi cial onsite daily newspaper at WEC, this is the only one delivered directly to guest rooms, where readers are likely to spend more time with it. Also distributed at the convention center, it’s packed with the latest, most pertinent convention and industry news.
• Previews of professional development, networking and educational opportunities for the day ahead.
• Review of previous day’s experiences. • Innovations, local navigation guides and industry news vital to attendees.
Drive traffi c to your business with:• Repeat impressions — Sunday, Monday, Tuesday editions.• Direct access each morning to key decision-makers.• Ability to highlight your brand, or your company’s conference sponsorship.
Premium placements enhance brand visibility and booth location:• Belly band to spotlight your brand message.• Special cover positions — back cover, inside front cover, or inside back cover.
conferencepublications
RatesTabloid size, 4-color Gross Net RunBackcover $16,856 $14,328 3daysInsidefrontcover $14,262 $12,123 3daysInsidebackcover $12,968 $11,022 3daysFullpagefacingSchedule-at-a-Glance $11,670 $9,920 3daysFullpagefacingconferencephotopage(Mon.&Tues.only,ROPonSun.) $11,418 $9,746 3daysFullpage $10,873 $8,818 3days1/2-pagehorizontal $7,132 $6,063 3days1/4page $3,586 $3,049 3daysBellyband $7,780 $6,613 PerdayInsert(8pgs.) $11,765 $10,000 PerdayInsert(4pgs.) $5,882 $5,000 Perday
The Pulse: WEC Edition LiveTopbanner $4,118 $3,500 3daysSidebanner#1or#2 $3,000 $2,550 3daysSidebanner#3 $1,765 $1,500 3days
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One+ OnSite
Belly Bands
Overall size of OnSite daily newspaper: 11" wide x 15" high
Bellybanddimensions: 25/8"x11"FRONT
Livearea(textandimages): 25/8"x11"frontview 25/8"x25"TOTAL (includes3"foroverlap)
Paperstockweight: Minimum–70lb.text Maximum–100lb.cover
Quanitytoship:3,000
Inserts for One+ OnSite DailyTip-in insert will jog to the head and should be designed to trim at the head (1/4" bleed)Loose/random insert will fl oat
Maximumsize: 10"x14"
Minimumsize: 3"x4"
Maximumstockweight: 100lb.text
Minimumstockweight: 70lb.text(if4pgs.ormore) 80lb.text(ifsingleleaf)
FinaldraftofallinsertsandbellybandsmustbeapprovedbyMPIpriortoprinting.IntheeventaproofisnotsentforapprovalandanyextrachargesareincurredafterreceiptbyMPI,theadvertiserwillbeinvoicedforthosecharges.
Materials deadline for WEC: June 14, 2013
conferencepublications
One+ OnSite: conference publications 17
Specifi cations
Ads
Overall publication trim size: 11 3/8" wide x 15" high
Ad size Non-bleed
Full-pagetabloid 101/4"x14"
1/2-pagehorizontaltabloid 101/4"x7"
1/4-pagetabloid 5"x7"
1/4-pagespreadtabloid 201/2"x21/2"
One+ OnSite
18 file submission requirements: send
Advertising File Submission Requirements1.Providedigitaladsinhigh-resolutionPDFformatonly—noexceptions—on
CD-ROMoruploadedviaFTP.
2.Allmaterialsshouldbe300dpiorhigherresolution,inCMYKcolor(noRGB).Nofilmwillbeaccepted.
3.Acommercial,CMYKcolorproof/match(e.g.,Epson,Fuji)mustaccompanyalldigitaladsubmissions,whethertheyareprovidedonCD-ROMoruploadedviaFTP.
4.Inkjetproofsand/orlaserproofsonregularpaperarenotsufficientforaccuratecolormatch.MPIwillNOTberesponsibleforaccurateCMYKcolormatchifacommercialcolorproof/matchprintisnotprovidedwiththedigitalfiles.
Digital Technical Specifications1. Providebanneradsinelectronicformatbyemailingfilesto [email protected].
2.MPIwillnotpullbanneradsfromclientFTPsites.Theymustbeprovidedasspecifiedonpage14.Noexceptions.
3.ProvideaURLwhensubmittingmaterials.
4.Providespecificationsforthestructureoftheadgraphicsaswellaslinks—theyshouldbesubmittedontheMPIwebAdvertisingInsertionOrderunder“OtherSpecifications.”
5.CallyourStrategicAccountManagertoobtaincopiesoftheMPIwebAdvertisingInsertionOrder.
6.Banneradswillbepostedonthefirstofthemonthonly.
7. Intheeventthefirstofthemonthfallsonaweekend,theywillbepostedby5p.m.CSTthefollowingbusinessday.Ifmaterialsarenotreceivedoneweekpriortothedeliverydate,theywillnotbeposteduntilthefollowingmonth.
8.Foradditionalinformation,contactyourStrategicAccountManager.
sendEasy steps to the best results.
File submission requirements
Approval Process
DraftoffinalcreativemustbeapprovedbyMPI.
Wewantyoutolookyourbestandwilldoeverythingwecantohelp—includingverifyingthatyourmaterialsmeetallspecifications.PleaseaskyourStrategicAccountManagerforalldetails.
ContacttheAdvertisingDepartmentforshippingandproductionassistance.
Send materials to:ATTN:PublicationsCoordinatorMeetingProfessionalsInternational3030LBJFreeway,Suite1700Dallas,TX75234-2759
Email: [email protected]:972.702.3025Fax: 972.702.3096
Junior TauvaaSr. Vice President of Sales & Marketplace Email: [email protected]: +1.972.702.3097
Strategic Account Managers
Katri LaurimaaTerritories: AL, AR, CO, IA, IL, IN, KS, KY, LA, MN, MO, MS, MT, NC, ND, NE, NM, OH, OK, SC, SD, TN, TX, UT, VA, WI, WV, WY Email: [email protected]: +1.817.251.9891 Jennifer MasonTerritories: Canada, Caribbean, Central and South America, MexicoCT, DC, DE, MD, NJ, ME, NH, VT, MA, NY, RI, MI, GA, FLEmail: [email protected]: +1.772.233.0678 Lori StockmanTerritories: AK, AZ, CA, ID, NV, OR, PA, WA, HIEmail: [email protected]: +1.214.697.8365 Su Cheng Harris-SimpsonExecutive DirectorAsia DevelopmentEmail: [email protected] Phone: +86.10.5869.3772Fax: +86.10.5869.3770Mobile: +86.13.7010.09271
Tony FundaroDirector of Foundation Development and Corporate HotelsTerritories: Corporate HotelsEmail: [email protected]: +1.214.862.1418
Joyce DoqniezEurope, Middle East, AfricaDirector of Operations, EMEAEmail: [email protected]: +352.26.1036.10.22
Shalynn RobinsonDirector of Strategic Partnership and ServicesEmail: [email protected]: +1.972.702.3083
Michael BowlesManager of Strategic PartnershipsEmail: [email protected]: +1.972.702.6514
Roben BrannonManager of Strategic PartnershipsEmail: [email protected]
Audra MarcumManager of Strategic PartnershipsEmail: [email protected]: +1.972.702.3058
Reach the best.Talk to us about effective, affordable ways to reach more than 21,000 global members of the largest and most influential professional association for the meetings and events industry. We’ll help you plan a strategic program that will get you noticed, increase leads, and help you meet audience engagement and sales goals.
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