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media kit 2012/2013 MPI MARKETPLACE. REACH YOUR BEST AUDIENCE. global advertising

2012/2013 media kit global advertising

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media kit2012/2013MPI MARKETPLACE. REACH YOUR BEST AUDIENCE.

global advertising

2 introduction

Tap into the best buying power in the industry.Improve your leads, maximize brand presence, and scale up sales by reaching the most elite audience in the meetings and events industry.

• Meeting Professionals International (MPI) is home to more corporate meeting and event planners than any association in the world. • No other industry association matches our members’ buying power.• MPI planner members purchase meeting space, food, technology and everything in between for many of the highest-profi le meetings and events in the industry.

Members respect MPI for its leadership, innovative ideas, career development opportunities and supportive community.

Associate your brand with MPI and you’re immediately perceived as a valued industry partner.

buying power

67

%

OF FORTUNE 100 COMPANIES EMPLOY MPI PLANNER MEMBERS AS DECISION-MAKERS.

71

%

OF MPI PLANNER MEMBERS BUY FROM SUPPLIERS THAT ADVERTISE WITH MPI.

$18

BILLION IN BUYING DECISIONS ARE CONTROLLED BY MPI PLANNER MEMBERS.

INSIDE

INTRODUCTION .............................2-3

2012 EDITORIAL CALENDAR ....4-5

ONE+ MAGAZINE ......................... 6-8

ONE+ SUPPLEMENTS .....................9

CONFERENCE PUBS ................10-12

DIGITAL ............................................13-16

FILE SUBMISSION .............................17

CONTACT INFO .................................18

introduction 3

The best platforms for your brand. Get your message to our lucrative audience of MPI members through the print and digital media channels they value most.

channels

THE INDUSTRY’S BEST VOICE:

The award-winning One+

magazine is an industry

standout, with a 2.5

pass-along rate.

· More than 30 top

awards for design and

editorial — the most in

the industry.

· Reaches more than

30,000 global industry

professionals.

· Print and digital editions.

advertising channels• One+ magazine is industry-leading and award-winning—

the publication your MPI audience reads most.• MPIweb.org averages more than 451,000 user sessions monthly,

in the U.S. and globally.• Digital versions of MPIweb.org and award-winning One+ take you

online, and mobile, for anytime/anywhere messaging.• Conference publications help you speak to readers when they’re

discovering new directions.• E-newsletters let you reach our members weekly in The Pulse,

or twice monthly in Spotlight.

21,000 members in 80 countries make MPI the industry’s largest global community.

4 editorial calendar

editorial calendar2012

July August September October(Special Edition)

November December

One+ Features

Pricing Primer(PD trends, SMM)

Quest for TalentEngagementBest Practices

Business Value of Meetings

Special Issue: Trends for 2013

Regional Meetings

Second-Tier Cities

Trendwatch International Meetings

The Value of CVB's

Securing Sponsors in Tough Times

Future of Meetings

Optimizing Discounts

Future of Meetings

EMEC Preview

DestinationCase Studies

Colorado

Ohio

Caribbean

North Texas

N. Florida

UK

Oklahoma

Alabama

Montreal, Canada

Utah

C. Florida

Switzerland

Florida

Nevada

Australia

Custom Publishing Supplements

Affordable Luxury Hotels and Resorts

Convention Centers

1) Renovations2) Guide to IMEX- America

Texas

Special Insert/Section

Louisiana Trends/Annual Business Barometer

British Columbia

Alberta, Canada The CarolinasMeetings in the Northwest U.S.

Meetings in Wine Country

Illinois

Business Barometer

Las VegasMeetings in the Southwest U.S.

Connecticut Michigan

Mexico North EastThe Capitol Region

Hawaii Kentucky

Event Distribution

WEC Incentive Works EIBTM EMEC

DMAI IMEX-America

Ad Close Date 5/14/12 6/11/12 7/16/12 8/15/12 9/10/12 10/8/12

Ad Materials Due

5/21/12 6/18/12 7/23/12 8/22/12 9/17/12 10/15/12

Online Exclusives

Illinois Toronto, Canada Idaho Banff/Lake Louise

North Carolina

Content Subject to Change

editorial calendar 5

editorial calendar2013

January(Special Edition)

February March April May June

One+ Features

Strategic Meeting Management

Future of Meetings

Executive Education

Business Value of Meetings

Trends: Budgeting for 2014

The Value of Trade Shows

A/V TrendsConvention Center Changes

TeambuildingTrends in Medical Meetings

Ethics in the Meeting industry

Showcasing a destinations strengths

Communicating whith the C-suite

Emerging Metting Destinations

WEC/RISE Awards Preview

DestinationCase Studies

Lexembourg

Georgia

South Korea

S.C. Texas

Indiana

Mexico

New York

District of Columbia

China

Missouri

Pennsylvania

Germany

Geogia

Maryland

China

Custom Publishing Supplements

Caesars1) Canada

2) HawaiiColorado

1) Gaming

2) Midwest

1) Visit Florida

2) CaliforniaCVBs

Special Insert/Section

UnconventronalMeeting Venues

Business Barometer

New MexicoBusiness Barometer

Quebec City

Meetings in the Northeast U.S.

Arizona Best Chefs Caribbean Arkansas

All-Inclusive Resorts

Ontario, Canada

Meetings in the Southeast U.S.

Golf Resort Meetings

Mountain Resorts

SMERF Meetings

Tennessee Virginia

Event Distribution

EMEC GIBTMMexico Showcase

IMEX-Frankfurt AIBTM

Ad Close Date 8/17/12 12/10/12 1/14/13 2/11/13 3/11/13 4/15/13

Ad Materials Due

11/16/11 12/17/12 1/21/13 2/18/13 3/18/13 4/22/13

Online Exclusives

Emerging Destinations

Educating the C-Suite on the Value of Tech

Budget- Friendly CSR

Reinventing Your Meeting’s Design

Hosted Buyer Value

Spain N. Florida Alabama Alaska Georgia

Content Subject to Change

editorial calendar2013

July August September October(Special Edition)

November December

One+ Features

CSRBusiness Value of Meetings

Quest for Talent Trends for 2013

Regional Meetings

Second-Tier Cities

Business Barometer

International Meetings

The Value of CVB's

Event Marketing Best Practices

Incentive Meeting Trends

Value of Professional Development

Virtual/HybridMeetings

DestinationCase Studies

Colorado

Ohio

Mexico

North Texas

N. Florida

UK

Oklahoma

Alabama

Montreal, Canada

Utah

C. Florida

Switzerland

Nevada

Australia

Custom Publishing Supplements

Affordable Luxury Hotels and Resorts

Convention Centers

1) Renovations2) Guide to IMEX- America

Texas

Special Insert/Section

Louisiana Trends/Annual Business Barometer

British Columbia

Alberta, Canada The CarolinasMeetings in the Northwest U.S.

Meetings in Wine Country

Illinois

Business Barometer

Las VegasMeetings in the Southwest U.S.

Connecticut Michigan

North EastThe Capitol Region

Hawaii Kentucky

Event Distribution

WEC Incentive Works IMEX America EIBTM EMEC

DMAI

Ad Close Date 5/13/13 6/10/13 7/15/13 5/17/13 9/9/13 10/7/13

Ad Materials Due

5/20/13 6/17/13 7/22/13 8/16/13 9/16/13 10/14/13

Online Exclusives

IncreaseEngagement

Tradeshow Tech TrendspottingTools

Enhance Your Career

Illinois Toronto, Canada Idaho Banff/Lake Louise

North Carolina

Content Subject to Change

6 editorial calendar

One+ magazine ads: rates 7

ratesFour-Color Ads, Per Insertion:

Size 1x 3x 6x 9x 10x Gross Net Rates Gross Net Rates Gross Net Rates Gross Net Rates Gross Net RatesFull page $9,129 $7,760 $8,221 $6,988 $7,770 $6,605 $7,308 $6,212 $6,853 $5,8262/3 page $7,770 $6,605 $6,993 $5,945 $6,600 $5,611 $6,208 $5,277 $5,828 $4,9541/2 page $6,395 $5,436 $5,759 $4,896 $5,424 $4,611 $5,120 $4,353 $4,806 $4,0861/3 page $5,030 $4,276 $4,528 $3,849 $4,279 $3,638 $4,021 $3,418 $3,770 $3,205

Four-Color Spreads, Per Insertion:

Size 1x 3x 6x 9x 10x Gross Net Rates Gross Net Rates Gross Net Rates Gross Net Rates Gross Net RatesFull page $12,337 $10,487 $11,111 $9,445 $10,486 $8,914 $9,856 $8,378 $9,250 $7,863Half page $9,920 $8,432 $8,924 $7,586 $8,414 $7,152 $7,932 $6,743 $7,444 $6,328

Four-Color Ads, Per Insertion:Size 1x 2x or more Gross Net Rates Gross Net Rates1/4 page $2,887 $2,454 $2,304 $1,9591/6 page $1,562 $1,327 $1,352 $1,154

Premium Positions:(GuaranteedPremiumPositionsareanadditional10%togrossrate)Size Gross Net RatesInside front cover gatefold (4 pages) $29,412 $25,000Reverse cover gatefold (2 pages) $23,530$20,000Gatefold inside (3 pages) $17,510 $14,884Belly band (printed at advertiser's expense) $17,647 $15,000

Inserts/Outserts*:(Printedatadvertiser’sexpense)

Single leaf – 2 pages** $9,261 $7,8724 pages** $11,576 $9,8408 pages** $13,892 $11,80912 pages*** $17,364 $14,760Inserts over 12 pages*** $1,157/ $984/ page page

Business Reply Card (BRC) $1,135 $965

Ifanadvertiserhasanannualscheduleworthmorethan$30,000,theBRCisfreeifattachedtoafull-pagead.

*Outserts/SupplementsOutsertsaresameratesasInsertsexceptforadditionalpostagecosttoadvertiser.Maximumweightis3.3oz.toqualifyforperiodicalmailingrate.

**Page1=1side

***12pagesormorerequiremagna-strippingforanadditional$1,000net.

One+• Format 1:3pages;1full-pageadand

2pageseditorial/photos,premiumplacementwithinfirsthalfofthepub,1,000words.Limitedtoonesoldeachissue.$9,856 gross/$8,378 net

• Format 2:3pages;1full-pageadand2pageseditorial/photos,premiumplacementabouthalfwayintopub,1,000words.Limitedtoonesoldeachissue.$9,250 gross/$7,863 net

• Format 3:2pages;1full-pageadandonepageeditorial/photos,positionedinbackhalfofpub,500words.Limitedtoonesoldeachissue.$7,308 gross/$6,212 net

One+ magazine ads

8 One+ magazine: specifications

specificationsTrim size of magazine:The overall trim size of the magazine is 8 1/8" wide by 10 7/8" high and 1/8" minimum thickness.

Print Advertising SpecificationsAd Size Non-Bleed Bleed

Fullpage 7"x10" 83/8"x111/8"

Full-pagespread 151/2"x10" 163/4"x111/8"

2/3-pagevertical 41/2"x10" 5"x111/8"

1/2-pageisland 41/2"x71/2" 51/8"x73/4"

1/2-pagehorizontal 7"x47/8" 83/8"x55/8"

1/2-pagespread 151/2"x47/8" 161/2"x55/8"

1/3-pagevertical 21/4"x10" 27/8"x111/8"

1/3-pagesquare 41/2"x47/8" N/A

1/4-pagehorizontal 7"x27/16" N/A

1/4-pageisland 31/2"x41/2" N/A

1/6-pagevertical 21/4"x5" N/A

GatefoldsGatefolds require space to fold; therefore sizes by page are:

Outsideflap 71/2"x107/8"

Gutterpanel 77/8"x107/8"

Liveareaonallpages 7"x10"

If pages bleed, allow an extra 1/8” on the head, foot, face and gutter. Therefore, the bleed sizes by page are:

Outsideflap 73/4"x111/8"

Gutterpanel 81/8"x111/8"

Liveareaonallpages 7"x10"

Important notes:

Thesafetyforthelivemattershouldbethepagetrimsizeless1/2".Seepage18forfilesubmissionrequirements.

Advertorial Specifications1.Alladvertorialsmustbeaccompaniedwith

anad.

2.Advertorialwillbeacombinationoftextandgraphics.MPIwillcreateaconsistenttemplateandwilllayoutallsubmittedcopyandgraphicsforeachadvertorial.

3.Allgraphicsandimagesshouldbesubmittedasfull-size,300dpiresolution;CMYKorgrayscale(noRGB);andsavedasaTIForEPS(noJPEG).

4.Copy(textonly)wordcountsforonepageofadvertorial:a.Withtwohigh-resimages,canbeno

morethan400words.b.Withonehigh-resimage,canbenomore

than450words.

5.Copy(textonly)wordcountsfortwopagesofadvertorial:a.Withfourhigh-resimages,canbenomore

than800words.b.Withtwohigh-resimages,canbenomore

than900words.

6.Copy(textonly)wordcountsfor1/2pageofadvertorial:

a.Withlogoorimagescanbenomorethan 200words.

b.Withtextonly(noimageorlogo)canbe nomorethan250words.

Belly BandsDimensions:

Width:85/8"x5"FRONT,thenadd11/2"foroverlap(gluearea)=183/4"

Height:5"

Total size:183/4"x5"

Paper stock weight: Minimumof60lb.TextMaximumof100lb.Cover

Quantity to ship:35,000pieces

Approval process: DraftoffinalcreativemustbeapprovedbyMPIpriortoprinting.Onceapprovalisreceived,bellybandsaretobepreprintedatadvertiser’sexpenseanddeliveredtotheprinter.Seedetailsonpage18.

One+ magazine ads

One+ magazine: digital tags 9

digital tagsOne+ magazine digital tags grab more attention.Drive readers to mobile-device-accessible added-value content, such as audio and/or video presentations, interviews, and tours. 2D bar codes (digital tags) are one of the hottest ad techniques for attracting readers.

To make accessing this bonus content as easy as possible for One+ readers, One+ uses only Microsoft digital tags — not QR codes. That way, no matter the type of smartphone (Android, BlackBerry, iPhone, etc.), the Microsoft Tag reader app is free and available at a central website: www.gettag.mobi.

PlacedwithafeatureprofileofEdBegleyJr.(seebelow),thistag’spurposewastoextendthestory,connectingreaderstoanexclusive,five-minutevideointerview.

Rates Gross Net RatesDigitaltagoncover(includesfull-pageadwithinmagazine) $11,765 $10,000Digitaltagoncover(withoutfull-pagead) $5,882 $5,000

Create a digital tag.Visit http://tag.microsoft.com — registration is free and there is no cost to create or use a tag.

Acceptable tagged content.The purpose of incorporating tags is to offer added-value content to our readers. This applies to all tags placed in One+. See tag at upper left for an example of suitable usage.

One+ must approve all content linked with tags prior to printing.If such content does not provide added value to readers or otherwise does not fi t with One+ editorial or advertising guidelines, One+ reserves the right to reject the tag placement. Keep in mind the purpose and value of your tagged content to readers.

One+ magazine

Specifi cationsSize:Atleastoneinch.

Color/Design:Multicolored,

“plain.”Black&whiteis

acceptable,asareanyof

thedesignoptions,butthe

multicoloredand“plain”options

arepreferred.

Video specs: Whenconnecting

toaneducationalvideo,

recommendedvideolength

is30secondsorless.

10 One+ supplements: rates

rates

Gross Net RatesFull-pagespreadadw/2fullpagesofadvertorial $10,486 $8,914Full-pageadw/fullpageofadvertorial $7,770 $6,6051/2-pagespreadadw/fullpageofadvertorial $7,770 $6,6051/2-pageadw/1/2pageofadvertorial $5,424 $4,611

Premium Positions Gross Net RatesInsidefrontcoverorbackcoverad,noadvertorial $6,853 $5,826Insidebackcoveradw/advertorial $8,547 $7,265Firstfull-pageadw/advertorial $8,547 $7,265

Supplement Rates

Supplement Advertorial Specifi cations

1.Advertorialwillideallybeacombinationoftextandgraphics.MPIwillcreateaconsistenttemplateandwilllayoutallsubmittedcopyandgraphicsforeachadvertorial.

2.Copy(textonly)shouldbesubmittedinaMicrosoftWorddocument.

3.Allgraphicsandimagesshouldbesubmittedasfull-size,300dpiresolution;CMYKorgrayscale(noRGB);andsavedasaTIForEPS(noJPEG).

4.Copy(textonly)wordcountsforfull-pageadvertorial:

a.Withlogoandanimage,canbenomore than350words.

b.Withlogoorimage,canbenomore than400words.

c.Withtextonly(noimageorlogo), canbenomorethan500words.

5.Copy(textonly)wordcountsforhalf-pageadvertorial:

a.Withlogooranimage,canbe nomorethan200words.

b.Withtextonly(noimageorlogo), canbenomorethan250words.

Seepage18forfilesubmissionrequirements.

Supplement Ad Specifi cations

Trimsizeofpublication:Theoveralltrimsizeis8"wideby101/2"high.

Ad Size Non-Bleed Specifi cations

Fullpage 7"x91/2"

Full-pagespread 14"x91/2"

1/2-pagehorizontal 7"x41/2"

1/2-pagespread 14"x41/2"

NOTE:Forbleedads,pleaseadd1/8"totheoveralltrimsize.

The best add-ons.Target your audience even more directly with our supplements that focus on anchor features and destinations. The rate includes a complimentary advertorial so you can provide your own specifi c message to our member planners. Supplements are also distributed at all MPI conferences and industry trade shows attended by MPI staff.

One+ supplements

websites and mobile sites: digital 11

digitalMake the best connections, everywhere. Our digital platforms bring greater member connectivity, convenient access to knowledge and information, and strategic placement for advertising partners. Your brand message will receive focused attention from your targeted audience.

Maintaintop-of-mindawarenessonthedevicethatrarelyleavesplanners’hands.TheycanaccessMPIweb.organdMPI’sWorldEducationCongressonthego.Beseenanywhere,anytimeonoureasy-to-navigatemobilewebsiteatm.mpiweb.org.Ad opportunities:Homepagesplashpage,in-linerun-of-site.

Mobile Banners Web Banners

Catfi sh Ad

Catfi sh Ad

Home Page Splash Page

In-Line Run-of-Site Ad

MPIweb.org

MPIweb.orgputsyouinfrontof451,000activeusersacrosstheglobeeachmonth.Ad opportunities:Topbanners,sidebanners,catfishbanner,bottombanners,peelbanner.

MPIweb.eu,ourwebsitehomepageforEurope,MiddleEastandAfrica(EMEA),showcasesinformationandeventsspecifictotheEMEAaudience.Ad opportunities:Sidebanners,run-of-sitebottom.

MPIweb.org conference pages,includingthehomepagesfor2013WorldEducationConference(July20–23,LasVegas,NV.)andtheEuropeanMeetings&EventsConference(EMEC,Jan.27–29,Montreux,Switzerland).Ad opportunities: Sidebanners.

Websites and mobile sites

In Line Banner Ad

12 e-newsletters: digital

digitalNew from MPI: Spotlight and The Pulse e-newsletters.For effi cient reach and measurable engagement, email should be a building block in any brand’s integrated marketing program. Now MPI offers two high-impact, highly read e-newsletters for reaching and connecting with our members. See page 15 for rates and specifi cations.

The PulseMPI members are aggressive and aspirational when it comes to growing their knowledge base and exploring career horizons. The Pulse delivers every Tuesday to 25,000 MPI members and MPI WebConnect users. Each issue brims with a rich collection of videos and blogs featuring industry news and professional development content, as well as news features that spotlight MPI members and chapters in action.

SpotlightMore than an association, MPI is a vibrant community of like-minded professionals committed to networking and sharing with one another. Spotlight connects and informs that community every other Thursday, reaching 25,000 MPI members and MPI WebConnect users with links to videos, blogs, articles, webinars — the best, most relevant content currently available on MPI’s website.

E-newsletters

728 x 90 Ad1Spotlight

1 Banner Ad

2

3

The Pulse

1 Top Banner

2 Side Banner #1 or #2

3 Side Banner #3

728 x 90 Ad1

E-Newsletter Rates

Spotlight

Topbanner $4,118/biweekly $3,500/biweekly

The Pulse: Global Edition Topbanner $4,118/week $3,500/weekSidebanner#1or#2 $3,000/week $2,550/weekSidebanner#3 $1,765/week $1,500/week

E-newsletter SpecsSpotlightTopbanner:728wx90h(pixels).Filesize:25KmaxFormat:72dpi/GIF,JPG,NoFlash(SWF)orthird-partytags

Foradditionalinformation,contactyourStrategicAccountManager

Seepage18forfilesubmissionrequirements.

The PulseAdsizes:Topbanner:728wx90h(pixels). Filesize:25Kmax Format:72dpi/GIF,JPG, NoFlash(SWF)orthird- partytagsSidebanner#1- #3:180wx150h(pixels). Filesize:25Kmax Format:72dpi/GIF,JPG, NoFlash(SWF)orthird-partytags

rates: digital 13

digitalMPI Website RatesHome Page Banners Gross NetHomepagebranding#1 $10,000/month $8,500/month(includesside,topbannerandcatfishbottom)Homepagebranding#2(includessideandcatfishbottom) $6,000/month $5,100/monthHomepagePeelBack 8,235/month $7,000/monthHomepagetopbanneronly $4,706/month $4,000/monthHomepageAdvertorial $4,118/month $3,500/monthHomepagebranding#3(includessideexpandableorvideoadandcatfishbottom) $8,824/month $7,500/monthHomepagesidebanneronly $4,118/month $3,500/monthHomepagesideonly(expandableorvideo) $5,294/month $4,500/monthHomepagecatfishbanneronly $4,706/month $4,000/month

MPIweb: Run-of-Site BannersRun-of-sitesidebanner $3,000/month $2,550/monthRun-of-sitetopbanner $2,353/month $2,000/monthRun-of-siteside(expandableorvideo)banner $4,118/month $3,500/monthRun-of-sitebottombanner $1,000/month $850/month

Hot Dates/Hot RatesWebPageListing $3,000/month $2,550/month

MPIweb: Conference Pages

WECpage–sidebanneronly $2,125/month $2,500/monthWECpage–expandableorvideo $2,941/month $3,500/monthEMECwebsitehomepagebanner $1,200/month $1,000/month

MPIweb: Video Content/WebinarsInjectionads $3,500/forlife $3,000/forlife

MPIweb.eu: EMEA Website Homepagebanner(sideandbottombanner) $2,000/month $1,700/month

MPI Web Site

MPIweb.org Home

MPIweb.org Run of Site

MPIweb.org HomeMPIweb.org Home

MPIweb.org Run of SiteMPIweb.org Run of Site728 x 90 Ad

Web Banner SpecsHomepage AdvertorialWordcount:300Advertorialformat:wordImagedimensions:700pixelswide,300-350pixelstallFormat:72dpi/GIF,JPG

Homepage top bannerDimensions:728wx90h(pixels)Filesize:50KmaxFormat:72dpi/GIF,JPG,Flash(SWF),third-partytags

PeelbackUnpeeledandpeeledcanbethesameortwodifferentimages.Unpeeled:100wx100hJPG(onlytoprt.1/2isexposed)Peeled:650wx650hJPG(onlytoprt.1/2isexposed)Filesize:100KmaxFormat:72dpi/JPGonly,third-partytags,URL

Side bannerDimensions:180wx150h(pixels)Filesize:50KmaxFormat:72dpi/GIF,JPG,Flash(SWF),third-partytags

Side banner expandedDimensions:180wx150h(pixels)(image)540x150(expandedimage)Filesize:50KmaxFormat:72dpi/GIF,JPG,Flash(SWF),third-partytags

Side banner video/injection adsDimensions:320wx240h(pixels)(video)180x150(imageforvideo)Filesize:Finalencodesize5MBmaxVideolength:30secondsmaxFormat:FLV,MOV,MPEG4,WMVFilesize:50KmaxFormat:72dpi/GIF,JPG,Flash(SWF),third-partytags

Catfi sh bannerDimensions:within728wx90h(pixels)Filesize:75KmaxFormat:72dpi/GIF,JPG,Flash(SWF),third-partytags

Run-of-site bottomDimensions:728wx90h(pixels)Filesize:50KmaxFormat:72dpi/GIF,JPG,Flash(SWF),third-partytags

Run-of-site top bannerDimensions:728wx90h(pixels)Filesize:50KmaxFormat:72dpi/GIF,JPG,Flash(SWF),third-partytags

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6

8

1

2

3

4

5

6

7

8

2

4

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14 specifi cations : digital

digital

General digital technical specifi cations. Provideallbanneradsindigitalelectronicformatbyemailingattachedfilestopublications@mpiweb.org.MPIwillnotpullbanneradsfromclientFTPsites.Theymustbeprovidedasspecifiedbelow—NOEXCEPTIONS.AlsoprovideaURLwhensubmittingmaterials.

Specificationsforthestructureoftheadgraphics,aswellaslinks,shouldbeprovidedontheMPIwebAdvertisingInsertionOrderunder“OtherSpecifications.”CallyourStrategicAccountManagerforcopiesoftheMPIwebAdvertisingInsertionOrder.

Send all digital materials for MPI ads at least one week prior to delivery date.Banneradswillbepostedonthefirstofthemonthonly.Intheeventthefirstofthemonthfallsonaweekend,theywillbepostedby5p.m.CSTthefollowingbusinessday.Ifmaterialsarenotreceivedoneweekpriortothedeliverydate,theywillnotbeposteduntilthefollowingmonth.

2

Mobile Banners SpecsHome page splash page ad Dimensions:250x250(pixels)Format:72dpi/GIF,PNG,JPEGNovisibleborders,noanimatedfilesFilesize:50Kmax

In-line run-of-site ad Dimensions:320wx50h(pixels)Format:72dpi/GIF,PNG,JPEGNovisibleborders,noanimatedfilesFilesize:25Kmax

Mobile Web

Home Page Splash Ad

In-Line Run-of-Site Ad

In Line Banner Ad

MPI Mobile SiteHome page splash page ad (one position available)$3,530/month $3,000/monthIn-line run-of-site ad (8 positions available) $1,765/month $1,500month/ad

WEC Mobile SiteHome page splash page ad (one position available)$2,500/month $2,125/monthIn-line run-of-site ad (8 positions available) $1,000month/ad $850month/ad

BACKCOVERAD11"x4"

INSIDEGATEAD11"x4"(x2)

INSIDETOPAD11"x4"

CARDPOCKETAD

11"x2.75"

WEC Z-Card guide: conference publications 15

conferencepublications

Front Left1.75" x 6.25"

(sold as 1 position)

Back Cover2.125" x 3.375"

Front Right1.75" x 6.25"

Front Cover

Back Left1.75" x 9.25"

Back Right1.75" x 9.25"

BELLY BAND

Rates

Folder positions Gross NetBackcover $8,182 $6,955Insidetop $8,182 $6,955Insidegate–1/2page $8,182 $6,955Insidegate–fullpage $10,000 $8,500Cardpocket $10,000 $8,500Bellyband $8,824 $7,500

Bundled positionsBellyband/insidetop $15,300 $13,000Bellyband/insidetop/cardpockets $23,500 $20,000

Z-Card positions Gross NetFullpagepercard $4,721 $4,0131/2pageverticalpercard $3,145 $2,675Backcoverpercard $6,471 $5,500

Bundled positionsHostedBuyerlocationsvenuemap(allpositions) $10,000 $8,500Threedaysbackcover $17,500 $15,000

Ad reservations for folder and Z-Card due: May 17, 2013Ad materials for folder and Z-Card due: May 24, 2013

File Submission Requirements:

Providedigitaladfilesinhigh-resolutionPDFformatonly—NOEXCEPTIONS—onCD-ROMoruploadedviaFTP.Allmaterialsshouldbe300dpiorhigherresolution,inCMYKcolor(noRGB).Nofilmwillbeaccepted.

Acommercial,CMYKcolorproof/matchprint(e.g.,Epson,Fuji)mustaccompanyalldigitaladsubmissions,whetherthey’reprovidedonCD-ROMoruploadedviaFTP.Inkjetproofsand/orlaserproofsonregularpaperarenotsufficientforaccuratecolormatch.MPIwillNOTberesponsibleforaccurateCMYKcolormatchifacommercialcolorproof/matchprintisnotprovidedwiththedigitalfiles.

Seepage18forfiledeliveryinformation.

Get up close and personalPut your message directly into the hands of the thousands of attendees at our annual signature event, World Education Conference (WEC).

The WEC pocket-size conference guide is carried and consulted repeatedly by participants throughout the three-day event. A variety of ad placement sites on the card give you outstanding brand visibility, over and over again.

WEC Z-Card conference guide

NA

(soldas1position)

16 One+ OnSite: conference publications

Publication dates for WEC: July 21–23, 2013Ad reservation due: June 7, 2013Ad materials due: June 14, 2013

MPI’s offi cial onsite daily newspaper at WEC, this is the only one delivered directly to guest rooms, where readers are likely to spend more time with it. Also distributed at the convention center, it’s packed with the latest, most pertinent convention and industry news.

• Previews of professional development, networking and educational opportunities for the day ahead.

• Review of previous day’s experiences. • Innovations, local navigation guides and industry news vital to attendees.

Drive traffi c to your business with:• Repeat impressions — Sunday, Monday, Tuesday editions.• Direct access each morning to key decision-makers.• Ability to highlight your brand, or your company’s conference sponsorship.

Premium placements enhance brand visibility and booth location:• Belly band to spotlight your brand message.• Special cover positions — back cover, inside front cover, or inside back cover.

conferencepublications

RatesTabloid size, 4-color Gross Net RunBackcover $16,856 $14,328 3daysInsidefrontcover $14,262 $12,123 3daysInsidebackcover $12,968 $11,022 3daysFullpagefacingSchedule-at-a-Glance $11,670 $9,920 3daysFullpagefacingconferencephotopage(Mon.&Tues.only,ROPonSun.) $11,418 $9,746 3daysFullpage $10,873 $8,818 3days1/2-pagehorizontal $7,132 $6,063 3days1/4page $3,586 $3,049 3daysBellyband $7,780 $6,613 PerdayInsert(8pgs.) $11,765 $10,000 PerdayInsert(4pgs.) $5,882 $5,000 Perday

The Pulse: WEC Edition LiveTopbanner $4,118 $3,500 3daysSidebanner#1or#2 $3,000 $2,550 3daysSidebanner#3 $1,765 $1,500 3days

Seepage12foraddimensions.

One+ OnSite

Belly Bands

Overall size of OnSite daily newspaper: 11" wide x 15" high

Bellybanddimensions: 25/8"x11"FRONT

Livearea(textandimages): 25/8"x11"frontview 25/8"x25"TOTAL (includes3"foroverlap)

Paperstockweight: Minimum–70lb.text Maximum–100lb.cover

Quanitytoship:3,000

Inserts for One+ OnSite DailyTip-in insert will jog to the head and should be designed to trim at the head (1/4" bleed)Loose/random insert will fl oat

Maximumsize: 10"x14"

Minimumsize: 3"x4"

Maximumstockweight: 100lb.text

Minimumstockweight: 70lb.text(if4pgs.ormore) 80lb.text(ifsingleleaf)

FinaldraftofallinsertsandbellybandsmustbeapprovedbyMPIpriortoprinting.IntheeventaproofisnotsentforapprovalandanyextrachargesareincurredafterreceiptbyMPI,theadvertiserwillbeinvoicedforthosecharges.

Materials deadline for WEC: June 14, 2013

conferencepublications

One+ OnSite: conference publications 17

Specifi cations

Ads

Overall publication trim size: 11 3/8" wide x 15" high

Ad size Non-bleed

Full-pagetabloid 101/4"x14"

1/2-pagehorizontaltabloid 101/4"x7"

1/4-pagetabloid 5"x7"

1/4-pagespreadtabloid 201/2"x21/2"

One+ OnSite

18 file submission requirements: send

Advertising File Submission Requirements1.Providedigitaladsinhigh-resolutionPDFformatonly—noexceptions—on

CD-ROMoruploadedviaFTP.

2.Allmaterialsshouldbe300dpiorhigherresolution,inCMYKcolor(noRGB).Nofilmwillbeaccepted.

3.Acommercial,CMYKcolorproof/match(e.g.,Epson,Fuji)mustaccompanyalldigitaladsubmissions,whethertheyareprovidedonCD-ROMoruploadedviaFTP.

4.Inkjetproofsand/orlaserproofsonregularpaperarenotsufficientforaccuratecolormatch.MPIwillNOTberesponsibleforaccurateCMYKcolormatchifacommercialcolorproof/matchprintisnotprovidedwiththedigitalfiles.

Digital Technical Specifications1. Providebanneradsinelectronicformatbyemailingfilesto [email protected].

2.MPIwillnotpullbanneradsfromclientFTPsites.Theymustbeprovidedasspecifiedonpage14.Noexceptions.

3.ProvideaURLwhensubmittingmaterials.

4.Providespecificationsforthestructureoftheadgraphicsaswellaslinks—theyshouldbesubmittedontheMPIwebAdvertisingInsertionOrderunder“OtherSpecifications.”

5.CallyourStrategicAccountManagertoobtaincopiesoftheMPIwebAdvertisingInsertionOrder.

6.Banneradswillbepostedonthefirstofthemonthonly.

7. Intheeventthefirstofthemonthfallsonaweekend,theywillbepostedby5p.m.CSTthefollowingbusinessday.Ifmaterialsarenotreceivedoneweekpriortothedeliverydate,theywillnotbeposteduntilthefollowingmonth.

8.Foradditionalinformation,contactyourStrategicAccountManager.

sendEasy steps to the best results.

File submission requirements

Approval Process

DraftoffinalcreativemustbeapprovedbyMPI.

Wewantyoutolookyourbestandwilldoeverythingwecantohelp—includingverifyingthatyourmaterialsmeetallspecifications.PleaseaskyourStrategicAccountManagerforalldetails.

ContacttheAdvertisingDepartmentforshippingandproductionassistance.

Send materials to:ATTN:PublicationsCoordinatorMeetingProfessionalsInternational3030LBJFreeway,Suite1700Dallas,TX75234-2759

Email: [email protected]:972.702.3025Fax: 972.702.3096

Junior TauvaaSr. Vice President of Sales & Marketplace Email: [email protected]: +1.972.702.3097

Strategic Account Managers

Katri LaurimaaTerritories: AL, AR, CO, IA, IL, IN, KS, KY, LA, MN, MO, MS, MT, NC, ND, NE, NM, OH, OK, SC, SD, TN, TX, UT, VA, WI, WV, WY Email: [email protected]: +1.817.251.9891 Jennifer MasonTerritories: Canada, Caribbean, Central and South America, MexicoCT, DC, DE, MD, NJ, ME, NH, VT, MA, NY, RI, MI, GA, FLEmail: [email protected]: +1.772.233.0678 Lori StockmanTerritories: AK, AZ, CA, ID, NV, OR, PA, WA, HIEmail: [email protected]: +1.214.697.8365 Su Cheng Harris-SimpsonExecutive DirectorAsia DevelopmentEmail: [email protected] Phone: +86.10.5869.3772Fax: +86.10.5869.3770Mobile: +86.13.7010.09271

Tony FundaroDirector of Foundation Development and Corporate HotelsTerritories: Corporate HotelsEmail: [email protected]: +1.214.862.1418

Joyce DoqniezEurope, Middle East, AfricaDirector of Operations, EMEAEmail: [email protected]: +352.26.1036.10.22

Shalynn RobinsonDirector of Strategic Partnership and ServicesEmail: [email protected]: +1.972.702.3083

Michael BowlesManager of Strategic PartnershipsEmail: [email protected]: +1.972.702.6514

Roben BrannonManager of Strategic PartnershipsEmail: [email protected]

Audra MarcumManager of Strategic PartnershipsEmail: [email protected]: +1.972.702.3058

Reach the best.Talk to us about effective, affordable ways to reach more than 21,000 global members of the largest and most influential professional association for the meetings and events industry. We’ll help you plan a strategic program that will get you noticed, increase leads, and help you meet audience engagement and sales goals.

contact

contact MPI 19

3030 LBJ Freeway, Suite 1700Dallas, TX 75234-2759

Phone: 972.702.3000Fax: 972.702.3089

www.MPIweb.org © Copyright 2012. Meeting Professionals International, Dallas, Texas, USA. All rights reserved.