Advertising Media KIt

Advertising Media Kit

Precision Research and Consulting Private Limited 1

Advertisement Media Kit



About iData Insights

iData Insights which operates under Precision research and consulting pvt ltd is a marketing research

consulting firm. Its efforts help companies to create and improve products and services based on what

the market desires. We conduct both primary and secondary research .Our work does not end with

research. We provide actionable recommendations and provide our expertise for our business success

today and tomorrow. It is our goal to be a partner to our clients in the exploration and discovery, and

then be their guide in the implementation of changes that will make a difference to their bottom line.

The teams of highly trained syndicated research analysts creates research reports, newsletters,

magazines, directories and online databases which provide customers with broad technical and market

trends in the energy sector. Their research and competitive and market intelligence studies provides

specific in-depth intelligence to ensure that customers succeed in their undertaking.



Growth of iData Insights

In just 9 months of operations being live on the web, we have become one of the known faces in the

research and consulting firms with over 57 clients including Arcelor Mittal, Mitsubishi, Jindal steel &

power, BHEL, MEC Coal, Lanco group. Sky Power, Exide Industries and NTPC to name a few.

We have released 9 research reports in oil & gas, power and coal with a great response from our

subscribers and our inewsletter is updated on daily basis. Two more research reports are yet to be

released in Power sector and it has already created a buzz in the market. The overwhelming response

we are getting from past 9 months from our subscribers and clients keeps us motivated and we try not

to let them down.

According to alexa.com, we are ranked around 55000 in India with average audience of 100000 per

month with average time spent around 5 mins by every individual (subject to change).

Advertise with us

Our aim is to provide advertising opportunities that increase the impact of your brand and improve

response. We use an industry leading advertising server solution to provide targeted advertising

opportunities and provide you with access to real-time performance reports to monitor your campaign.

Advertising your business on idatainsights.com ensures your business will be in front of an audience in

excess of 100000 individuals per month reading about a million pages. This audience has one factor in

common - an interest in Indian energy sector and iData Insights – from projects tracker updates

(power, coal, oil & gas)keeping in mind the latest news updates in energy sector and even researching

global information on our 5000+ pages. The majority of audience passes through iData at least once a

day. Our site receives 5000 visitors a day.

By advertising on www.idatainsights.com you will successfully generate steady click from qualified

potential customers who are looking for companies offering any type of services.

Also advertising on our page, we will provide you specific data of our regular day to day traffic and with

more than 5000 visitors every day we thrive to improve on each day of work. This site will help you to

concrete your branding efforts and to build on to new products or ventures

Our readers include

Professionals from oil and gas, power and coal industry such as

- CEO/GM/President

- Vice Presidents

- Managing Directors/Directors

http://www.idatainsights.com/



- Operations Directors

- COO

- Government personnel

- Project managers

- Asst managers

- Other managers

- Technicians

Not only in India iData Insights readers around the globe

Readers Across the Globe (March, 2014)

Any individual doesn’t goes back to same vendor if he’s not satisfied and we have a knack of making an

impression on people who visit our website.

Returning users v/s new users (data shows from which mode they are coming from)

Australia Brazil CanadaGermany

India

Indonesia

Russia

Singapore

United Kingdom

United States

Returning Visitor

30%

New visitor70%

New v/s returning visitors



Where people go on iData Insights

Advertising Options Available

iData Insights offers a variety of advertising options:

General Branding and Promotional Opportunities - Create your brand image by a unique

advertisement through our website.

Organic users48%Direct

43%

Referal8%

Social1%

Returning user

Organic

Users60%

Direct36%

Referal

3%

Social1%

New user

Subscription Form -iData Insights

11%News Insights

4%

iSector Insights - | 6%

Exclusive News | 7%

Aboutus 3%

Research & Analytics 8%

iData Insights | Login6%

Homepage iData Insights

47%

Careers 3%

Advance Search5%



Port Search – highly targeted display and text ads-

iData Insights allows highly targeted advertising opportunities with Port Search – text

advertisements on the search results page where advertisers can create their own text message

(headline, content, and URL link), or animated GIF ad, and target users by search query of origin,

destination, or trade lane.

Pop up before website load – Want to tell something that will last in customer minds, then try

our pop up page.

Pop up on any specific pages- Pop out something related to the sector that the customer would

be interested in, we have pages on iNews and iElite.

Research reports – your advertisement can be placed on front page, front back and back cover

in both our PDF and Hard copy formats.

iNewsletter- Advertise through skyscrapers on our inewsletter page.

Advertising packages

Home page sponsorship (Leader board or rectangle)

LEADERBOARD: 473 X 60



RECTANGLE : 473 X 60 RECTANGLE : 473 X 60 RECTANGLE

315 X 220

This Blank

Space

Skyscraper

: 195 X

1993

This Blank

Space

Skyscraper:

195 X 1993



RECTANGLE : 473 X 60 RECTANGLE : 473 X 60



Research Reports Page

RECTANGLE :

200 X 180

This Blank

Space

Skyscraper:

495 X 200

Blank space

Skyscraper :

200 X 180



Reports Cart Page

Exclusive News Page

RECTANGLE:

419 X 180

This Blank

Space

Skyscraper:

1500 X 170

This Blank

Space

Skyscraper:

1860 X 300



Detailed News Page

This Blank

Space

RECTANGLE :

295 X 300



Article Update Page

This Blank

Space

Skyscraper:

1500 X 170

This Blank

Space

Skyscraper :

1860 X 300



Research reports

Newsletter

This Blank

Space

Skyscraper :

195 X 1993

This Blank

Space

Skyscraper :

195 X 1993



Rate Card:

RATE CARD - 2014

WEB ADVERTISING

PAGE

SIZE

TIME

1 Month 6 Months 12 Months

USD INR USD INR USD INR

Leaderboard 473X60 200 12000 900 54000 1500 90000

Rectangle Home 315X220 120 6000 500 30000 950 57000

Research Report 200X180 100 6000 450 27000 920 55000

Report Cart 419X180 120 6000 500 30000 950 57000

Detailed News 295X300 100 6000 450 30000 920 55000

Skyscraper Home 195X1993 200 12000 900 54000 1500 90000

Newsletter 195X1993 200 12000 900 54000 1500 90000

Research Report 495X200 100 6000 500 30000 950 57000

Exclusive News 1500X170 150 9000 750 45000 1000 60000

1860X300 150 9000 750 45000 1000 60000

Article Update 1500X170 150 9000 750 45000 1000 60000

1860X300 150 9000 750 45000 1000 60000

(Applicable service tax)

Advertisement Page Size Cost

Research Reports Front back Full 1250 75000

Back front Full 830 50000

Back Full 830 50000

Terms and conditions

Idata insights shall not be held reliable for failure, for any cause, to host an advertisement.

Advertising commitments cannot be cancelled.

Advertising package rates and duration are at the discretion of idata insights.

iData insights will host your ad within 3 working days of final approval of advertising material upon

receipt of payment.



Conatct Us

For any further assistance please contact

Vinayak Sharma Marketing Associate iData Insights A division of Precision Research & Consultancy New Delhi +91 11-41630406 [email protected]

Anil Rastogi

Research Associate

iData Insights

A division of Precision Research & Consultancy

New Delhi

+91 11-41630406

[email protected]

mailto:[email protected]