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Media Kit Research Solutions 2009 The Bottom Line The Bottom Line Web Site The Lawyers Weekly The Lawyers Weekly Legal Suppliers Directory The Lawyers Weekly Web Site Ontario Reports Law Society Directory totallegaljobs.ca For the Defence n n n n n n n n n Back to Contents

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Page 1: 2009 Media Kit - Legal Information & Legal Research Solutions · the user questions and create a customized form using the answers provided ... • CaseMap®, TimeMap®, TextMap®

Media Kit

Research Solutions

LexisNexis, the Knowledge Burst logo, Nexis, Martindale-Hubbell, and martindale.com are registered trademarks of Reed Elsevier Properties Inc., used under licence. Quicklaw and QuickFind are trademarks of LexisNexis Canada Inc. Butterworths is a registered trademark of Reed Elsevier (U.K.) Limited and its affiliated companies. PCLaw is a trademark of LexisNexis Practice Management Systems Inc. Time Matters is a registered trademark, and TotalPatent and PatentOptimizer are trademarks, of LexisNexis, a division

of Reed Elsevier Inc. HotDocs is a registered trademark of Matthew Bender and Company Inc. CaseMap, TimeMap, TextMap, and CourtLink are registered trademarks of LexisNexis CourtLink Inc. Concordance and Applied Discovery are registered trademarks, and FYI and PreDiscovery are trademarks, of Applied Discovery Inc. Other products or services may

be trademarks or registered trademarks of their respective companies. © 2008 LexisNexis Canada Inc. All rights reserved. LN-MediaKit-10/08

LexisNexis Canada Inc. 123 Commerce Valley Drive East, Suite 700

Markham, Ontario L3T 7W8 CANADA

2009

The Bot tom L ine

The Bot tom L ine Web S i te

The Lawyers Week ly

The Lawyers Week ly Lega l Supp l ie rs D i rec to r y

The Lawyers Week ly Web S i te

Ontar io Repor ts

Law Soc ie ty D i rec to r y

to ta l lega l jobs.ca

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The Lawyers Week ly

The Lawyers Week ly Lega l Supp l ie rs D i rec to r y

The Lawyers Week ly Web S i te

Ontar io Repor ts

Law Soc ie ty D i rec to r y

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Media Kit2009

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Page 2: 2009 Media Kit - Legal Information & Legal Research Solutions · the user questions and create a customized form using the answers provided ... • CaseMap®, TimeMap®, TextMap®

2009 Media Kit | �PB | 2009 Media Kit

Practice Management — Providing services and tools proven to improve firm productivity and profitability

• PCLaw™ Billing & Accounting Software — North America’s most widely used law office accounting system

• Time Matters® Practice Management Software — The most award-winning, most widely used front-office practice management solution

• HotDocs® — Industry-leading document automation software, for precise, hard-hitting legal documents

• Automated Forms & Precedents: Criminal Law — Using HotDocs software, provides interactive templates that ask the user questions and create a customized form using the answers provided

• totallegaljobs.ca — Recruit legal staff quickly and cost effectively — or search for legal-related positions across Canada

Litigation Services — Providing strategic insight and greater control throughout the litigation process

• CaseMap®, TimeMap®, TextMap® — Best-of-breed case analysis and assessment solutions

• Concordance®, Concordance® Image, Concordance® FYI™ — For efficient electronic discovery and litigation document management

• Applied Discovery® — A one-stop solution offering a complete range of e-discovery tools and services

• LexisNexis® E-Filing Solutions — For increased control over case file management

• CourtLink® — Gives you access to 200 million+ U.S. court records, letting you uncover litigation activity involving your business alliances

• LAW PreDiscovery™ — An out-of-the-box solution that combines imaging and electronic discovery

LexisNexis Canada provides Total Practice Solutions that serve professionals’ changing needs and help them achieve excellence in the business and practice of law. The LexisNexis® suite of offerings includes:

Research Solutions — Providing exclusive and the most relevant sources to help you achieve success

• Quicklaw™ — Canada’s most comprehensive online legal research service, combining advanced technology with trusted and authoritative content

° Value-added premium content includes news and company information, forms and precedents, practice-specific collections, and rich international content

• Butterworths® — Authoritative print and CD-ROM titles

• Nexis® — The most trusted source for global news, business, and company information

• Publisher — Enhances the value of your web site, intranet, or portal

• QuickFind™ with Auto Link — Brings case law and statutes to your desktop in seconds, and embeds links that add value to your internal electronic resources

• TotalPatent™ — Access the world’s largest collection of searchable full-text and bibliographic patent information

• PatentOptimizer™ — Draft and analyze patent applications and granted patents

Client Development — Providing industry-leading networking and marketing resources to grow your practice

• Canadian-Lawyers.ca — Canadian online lawyer directory targeted to consumers, to help you gain new business

• Martindale-Hubbell® — International legal print directories that connect lawyers with clients

• martindale.com® — A professional-facing web site providing information about lawyers for lawyers

About LexisNexisw w w . l e x i s n e x i s . c a

About Lex isNex is

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Page 3: 2009 Media Kit - Legal Information & Legal Research Solutions · the user questions and create a customized form using the answers provided ... • CaseMap®, TimeMap®, TextMap®

About LexisNexis .............................................................. 1

The Bottom LineProfile ...................................................................................3

Demographics .....................................................................4

2009 Display Advertising Rates ...........................................5

2009 Editorial Calendar ......................................................6

Inserts and Polybags ...........................................................7

Classifieds, Careers and Professional Directory .................7

The Bottom Line Web SiteProfile ...................................................................................8

2009 Banner Advertising Rates ...........................................8

The Lawyers WeeklyProfile ...................................................................................9

Demographics ....................................................................10

2009 Display Advertising Rates ..........................................11

2009 Editorial Calendar ......................................................12

Inserts and Polybags ..........................................................13

Classified Advertising ........................................................13

The Lawyers Weekly Legal Suppliers DirectoryProfile ..................................................................................14

2009 Deadline Schedule ....................................................15

2009 Display Advertising Rates ..........................................15

The Lawyers Weekly Web SiteProfile ..................................................................................16

2009 Banner Advertising Rates ..........................................16

Ontario ReportsProfile ..................................................................................17

Inserts and Polybags ..........................................................17

2009 Display Advertising Rates .........................................18

Classified Line Advertising ................................................18

2009 Deadline Schedule ....................................................19

Law Society DirectoryProfile ..................................................................................20

2010 Edition Display Advertising Rates ..............................20

totallegaljobs.caProfile ..................................................................................21

2009 Rates ..........................................................................22

For the DefenceProfile ..................................................................................23

2009 Display Advertising Rates ..........................................23

2009 Deadline Schedule ....................................................23

Production RequirementsPrint Advertisement .............................................................24

Print Artwork Submission Methods .....................................24

Online Advertisement .........................................................24

Online Artwork Submission Methods ..................................24

Contents

Conten ts

� | 2009 Media Kit

Page 4: 2009 Media Kit - Legal Information & Legal Research Solutions · the user questions and create a customized form using the answers provided ... • CaseMap®, TimeMap®, TextMap®

Profile

Canada’s number-one publication for advertisers targeting Canada’s accounting and financial professionals — The Bottom Line!

The Bottom Line is an independent and specialized business periodical that keeps accredited professional accountants, financial managers and consultants abreast on news, trends and technology within the industry.

Established in 1985 as the only fully independent publication serving the memberships of all three major governing bodies for the accounting profession, The Bottom Line is the leading publication when it comes to market share. Because it is the only accounting newspaper in the group, immediate impact is made when advertising within the publication. The Bottom Line is also an excellent vehicle for informing the market of new products and services.

Achieve brand presence through “top of mind” awareness for advertisers appearing in our focus sections. In addition, frequency and multi-product discounts can provide you with a consistent presence and cost savings.

Audited Circulation — 98% Qualified within One Year

• The Bottom Line reaches more than 31,200* accounting and financial professionals through a CCAB audited circulation.

• The Bottom Line has an average of 2 readers per copy (64,000 readers — Insignia Marketing Research Inc. 2005).

• 7 out of 10 accountants take the time to read every issue of The Bottom Line (Insignia Marketing Research Inc. 2005).

* CCAB Statement June 2008 / June Edition

The Bottom Line

The Bot tom L ine

2009 Media Kit | �

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Page 5: 2009 Media Kit - Legal Information & Legal Research Solutions · the user questions and create a customized form using the answers provided ... • CaseMap®, TimeMap®, TextMap®

Personal Profile %

Gender

Male 77

Female 23

Age

35–44 26

45+ 74

Total Household Income

<$100,000 23

$100,000 – $150,000 31

$150,001 – $200,000 30

$200,001+ 16

Subscribers to The Bottom Line are affluent, with an average household income of $��5,000.

Professional AccreditationsTotal Sample (300) %

Accounting (net) 94

CA 56

CGA 26

CMA 14

CPA 1

Number of Issues Read Annually16 Issues per Year

Impact of Advertising

• Advertising has tangible impact.

• Half of all subscribers recall having been touched by advertising in The Bottom Line.

• 4 out of �0 have filed ads from The Bottom Line for future reference.

• �6% have purchased a product or service as a result of having seen an ad in The Bottom Line.

Demographics

1–5

6–10

11–15

16

5%

7%

�8%

69%

Filed for future reference

Purchased the product or service

Told another

Contacted advertiser

4�%

�6%

��%

��%

Impact 50%

The Bottom Line is a highly effective publication for reaching key decision makers within an accounting firm.

Over three-quarters of subscribers are the key decision makers or have final authority for office-related acquisitions and leasing.

Research conducted by Insignia Marketing Research Inc. 2005.

The Bot tom L ine

4 | 2009 Media Kit

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Page 6: 2009 Media Kit - Legal Information & Legal Research Solutions · the user questions and create a customized form using the answers provided ... • CaseMap®, TimeMap®, TextMap®

2009 Display Advertising Rates

Size (width x height) 1–2 times 3–5 times 6–8 times 9–12 times 13+ times

FuLL PAGE $7,570 $7,280 $6,640 $5,885 $5,315

101/4” x 14” (980 agates / 5 x 196 agates)

MAGAzINE PAGE $5,250 $5,050 $4,610 $4,110 $3,715

8” x 10” (560 agates / 4 x 140 agates)

HALF PAGE $4,920 $4,740 $4,175 $3,670 $3,390

101/4” x 7” (500 agates / 5 x 100 agates)

ONE-THIRD PAGE $3,885 $3,860 $3,415 $3,080 $2,760

6” x 7” (300 agates / 3 x 100 agates)

ONE-QuARTER PAGE $2,885 $2,670 $2,445 $2,205 $1,965

4” x 9” (252 agates / 2 x 126 agates)

ONE-SIxTH PAGE $2,080 $2,010 $1,840 $1,635 $1,490

4” x 6” (170 agates / 2 x 85 agates)

ONE-EIGHTH PAGE $1,775 $1,675 $1,530 $1,360 $1,240

4” x 41/2” (120 agates / 2 x 60 agates)

PROFESSIONAL CARD $460 $425 $400 $375 $335

4” x 21/8” (60 agates / 2 x 30 agates)

EAR LuG $1,095 $980 $850 $730 $615

2” x 11/2”

BASEBAR $1,895 $1,830 $1,750 $1,485 $1,340

101/4” x 21/8” (150 agates / 5 x 30 agates)

Agency Commission — 15% of gross billings to accredited agencies only.G.S.T. will apply to above rates.Surcharge for guaranteed position — 10%.Typesetting Fee — 15%.

All advertising copy subject to approval of the publisher.

Process Colour $1,120 Extra One Colour $470 Extra

The Bot tom L ine

2009 Media Kit | 5

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Page 7: 2009 Media Kit - Legal Information & Legal Research Solutions · the user questions and create a customized form using the answers provided ... • CaseMap®, TimeMap®, TextMap®

2009 Editorial Calendar

Issue No. Issue Date Booking and Material Closing Date Publishing Date Special Focus Topic

2501 January December 5 December 11 Year in Review

2502 February January 9 January 15 E-commerce & Information Technology

2503 March February 6 February 12 IFRS 1 — International Financial Reporting Standards

2504 April March 13 March 19 Canada’s Accounting Top 30

2505 May April 9 April 16 Forensic Accounting & Fraud

2506 Mid-May April 24 April 30 Education for Accountants

2507 June May 8 May 14 Governance & Compliance

2508 July June 12 June 18 Annual Software Vendors Directory

2509 August July 10 July 16 Accounting Publications

2510 September August 7 August 13 Payroll & Human Resources

2511 Mid-September August 28 September 3 Marketing

2512 October September 11 September 17 IFRS 2 — International Financial Reporting Standards

2513 Mid-October September 25 October 1 Employment

2514 November October 9 October 15 Starting Your Own Firm

2515 Mid-November October 23 October 29 Toronto Financial Technology Show

2516 December November 13 November 19 Financial Planning

The Bot tom L ine

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Page 8: 2009 Media Kit - Legal Information & Legal Research Solutions · the user questions and create a customized form using the answers provided ... • CaseMap®, TimeMap®, TextMap®

Inserts and Polybags

The most visible way to advertise your message is through direct mail distribution. Your announcement cards, catalogues, promotional postcards, flyers, newsletters or brochures can be distributed between the advertising pages, as an insert. You also have the option of placing the insert on the outside of the publication wrapped in plastic, as a polybag.

Inserts are the most up-front form of advertising available. Your message will reach your target audience in personally addressed copies, making it an efficient, affordable alternative to renting independent lists. You may select full-run distribution, or you may request zoning, which targets those professionals in specific postal code areas.

For maximum impact, inserts or polybags may be combined with strategic use of on-page advertising and teasers — the affordable alternative to direct mail.

Full Run Zoned

Insert $180 per 1,000 $230 per 1,000

Polybag $290 per 1,000 $335 per 1,000(includes one insert piece)

Maximum Size: 81/2” x 11” (folded to 81/2” x 51/2”) piece.

Weight: Maximum 5 grams. Overweight charges apply.

Booking Deadline: Inserts must be booked at least three weeks in advance.

Material Deadline: Your inserts must arrive no later than the Monday, 11 days prior to the issue date.

Shipping Instructions: Please ship sufficient quantities directly to —Reliable Bookbinders20 Rolark DriveScarborough, ON M1R 4G2Tel.: 416-291-5571Fax: 416-291-3669All boxes must be marked “THE BOTTOM LINE” with issue date and quantities.

Classifieds, Careers and Professional Directory

The Bottom Line Classifieds, Careers and Professional Directory page provides advertisers with a cost-effective alternative to regular display sizes. Your advertisement size and cost are determined by the number of units you choose to purchase.

Special Late Space Closing

Our regular advertising deadline falls on the Friday prior to printing. In order to accommodate last minute advertisements, the Careers page has a deadline of Tuesday, only two days before printing.

Cost per Unit:

One Time: $120

Three Times: $110

Six Times: $92

Nine Times: $87

Thirteen Times: $82

Dimensions per Unit:

Width (Inches) Depth (Inches)

2 1

Box Number: $50 per advertisement.

Please forward all artwork for The Bottom Line to: [email protected]

The Bot tom L ine

2009 Media Kit | 7

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Page 9: 2009 Media Kit - Legal Information & Legal Research Solutions · the user questions and create a customized form using the answers provided ... • CaseMap®, TimeMap®, TextMap®

Profile

A logical enhancement to your on-page advertising, The Bottom Line Web Site keeps your business current with the 21st century. Bold graphics and an easy-to-read format make The Bottom Line Web Site a must in your advertising program.

Updated with each issue, the site contains the most current top news stories and other important information to encourage accounting and financial professionals to visit the site regularly.

The Bottom Line Web Sitew w w . t h e b o t t o m l i n e n e w s . c a

2009 Banner Advertising Rates

Size (width x height) Rate* (per month)

VERTICAL TOWER $9652.2” x 8.3” (160 pixels wide x 600 pixels high)

— remains until refresh or new viewer

TOP LEFT OR RIGHT BANNER $4301.67” x 0.83” (160 pixels wide x 80 pixels high)

— remains until refresh or new viewer

BOTTOM HORIzONTAL FOOTER/BASEBAR $5356.5” x 0.83” (470 pixels wide x 60 pixels high)

— appears when scrolling to lower portion of the page

BOTTOM LEFT OR RIGHT BANNER $3201.67” x 0.83” (120 pixels wide x 60 pixels high)

— appears when scrolling to lower portion of the page

*Minimum 4-month requirement.

Links:All advertisements include a hotlink capability at no extra charge.

Production Details:Advertisers to supply creative in final GIF or JPEG format.Advertisement files must not exceed 150K.

All advertising copy subject to approval of the publisher.

Please forward all artwork for The Bottom Line Web Site to: [email protected]

The Bot tom L ine Web S i te

8 | 2009 Media Kit

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Page 10: 2009 Media Kit - Legal Information & Legal Research Solutions · the user questions and create a customized form using the answers provided ... • CaseMap®, TimeMap®, TextMap®

Profile

Now in its 27th year as Canada’s premier national weekly legal news source, The Lawyers Weekly provides lawyers with information essential to building and maintaining a successful practice in today’s competitive business environment. The Lawyers Weekly is published 48 times a year and is read by 40,000 professionals across Canada each week.

With over 18,200* (CCAB audited) copies distributed throughout Canada each week, The Lawyers Weekly is one of the most highly recognized brands in Canada’s legal industry. Its readership comprises both private practice and corporate lawyers. The Lawyers Weekly’s hard-hitting news, opinions, and feature articles give legal professionals the information they need to make key decisions in their business lives. Each issue is packed with:

• News stories about the latest significant court rulings from across Canada.

• Stories on new trends and developments in Canadian legislation and legal practice as well as on the business of the practice of law, including the latest developments and trends in management, technology, marketing, career advancement, professional development, recruitment, and regulatory news.

• A “Digest of Recent Decisions” featuring summaries of the most important recent court rulings.

• Profiles of key movers and shakers in the Canadian legal profession.

• Notes on major events in which law societies, bar associations, and law firms are involved.

As an advertiser, you can take advantage of frequency and multi-product discounts that give you cost-effective means to achieve a consistent presence. Advertise in The Lawyers Weekly and increase your brand’s exposure and top-of-mind awareness.

* CCAB Statement March 2008 / March 28th Edition

The Lawyers Weekly

The Lawyers Week ly

2009 Media Kit | 9

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Page 11: 2009 Media Kit - Legal Information & Legal Research Solutions · the user questions and create a customized form using the answers provided ... • CaseMap®, TimeMap®, TextMap®

Personal Profile %

Gender

Male 60

Female 40

Age

24–44 39

45+ 61

Total Household Income

<$100,000 20

$100,000 – $150,000 23

$150,001 – $200,000 27

$200,001+ 30

The Lawyers Weekly subscribers are affluent, with an average household income of $�07,000.

Readership

The Lawyers Weekly readership skews towards males (60%), and those living in Ontario (47%).

Number of Issues Read in Past � MonthsAverage 6.5 / 8 issues

Time Spent Reading per IssueMinutes

• On average, lawyers read over 80% of The Lawyers Weekly issues, and spend an average of �� minutes per issue.

• � in 5 (�7%) spends more than �0 minutes reading each issue.

• Each issue is read by �.6 readers; more than doubling the publication’s distribution.

• Once lawyers have finished reading The Lawyers Weekly, 66% save the publication in part or in its entirety for future reference.

• Another �0% pass it on to a colleague.

Impact of Advertising

• Advertising in The Lawyers Weekly has had a tangible impact on one-third of subscribers.

• � in 5 (��%) has filed an ad for future reference.

• �5% have told another about the products or services they saw advertised in The Lawyers Weekly.

• � in �0 (��%) has purchased a product or service seen advertised in The Lawyers Weekly.

Type of Practice

• Subscribers to The Lawyers Weekly are most likely to be employed by a legal firm (4�%).

• � in �0 works in industry, providing corporate counsel.

• �5% are employed by a government (national, provincial or municipal).

Demographics

None

1–3

4–7

8

�%

��%

�4%

6�%

Research conducted by Totum Research Inc. 2008 and Insignia Marketing Research Inc. 2005.

West �4%

Maritimes 8% Territories

�%Quebec

9%

Ontario 47%

Region

Less than 15

15–30

30–60

60+

�5%

48%

�4%

�%

Legal Firm or Practice 70%

Government �4%

Other or Retired �%Corporate

Counsel �4%

The Lawyers Week ly

�0 | 2009 Media Kit

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Page 12: 2009 Media Kit - Legal Information & Legal Research Solutions · the user questions and create a customized form using the answers provided ... • CaseMap®, TimeMap®, TextMap®

2009 Display Advertising Rates

Size (width x height) 1–3 times 4–11 times 12–20 times 21–30 times 31+ times

FuLL PAGE $5,975 $5,300 $4,845 $4,380 $3,845

101/4” x 14” (980 agates / 5 x 196 agates)

MAGAzINE PAGE $3,415 $3,025 $2,765 $2,505 $2,200

8” x 10” (560 agates / 4 x 140 agates)

HALF PAGE $3,050 $2,710 $2,465 $2,235 $1,970

101/4” x 7” (500 agates / 5 x 100 agates)

ONE-THIRD PAGE $1,840 $1,620 $1,480 $1,340 $1,190

6” x 7” (300 agates / 3 x 100 agates)

ONE-QuARTER PAGE $1,540 $1,360 $1,250 $1,135 $990

4” x 9” (252 agates / 2 x 126 agates)

ONE-SIxTH PAGE $1,035 $910 $845 $790 $670

4” x 6” (170 agates / 2 x 85 agates)

ONE-EIGHTH PAGE $735 $650 $595 $540 $480

4” x 41/2” (120 agates / 2 x 60 agates)

PROFESSIONAL CARD $375 $325 $295 $270 $240

4” x 21/8” (60 agates / 2 x 30 agates)

EAR LuG $740 $650 $595 $540 $480

2” x 11/2”

BASEBAR $1,460 $1,305 $1,185 $1,085 $940

101/4” x 21/8” (150 agates / 5 x 30 agates)

Agency Commission — 15% of gross billings to accredited agencies only.G.S.T. will apply to above rates.Surcharge for guaranteed position — 10%.Typesetting Fee — 15%.

All advertising copy subject to approval of the publisher.

Process Colour $915 Extra One Colour $365 Extra

The Lawyers Week ly

2009 Media Kit | ��

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Page 13: 2009 Media Kit - Legal Information & Legal Research Solutions · the user questions and create a customized form using the answers provided ... • CaseMap®, TimeMap®, TextMap®

2009 Editorial Calendar

Issue No. Issue Date Booking and Material Closing Date Topic 1 Topic 2

2833 January 16 January 2 Insurance Law Energy Law

2834 January 23 January 9 Intellectual Property Environmental Law

2835 January 30 January 16 Business Law Civil Litigation

2836 February 6 January 23 Personal Injury Immigration Law

2837 February 13 January 30 ADR Internet & E-Commerce

2838 February 20 February 6 Family Law Securities Law

2839 February 27 February 13 Real Property Criminal Law

2840 March 6 February 20 Labour & Employment Law Wills, Estates, Charities & Trusts

2841 March 13 February 27 Business Law Intellectual Property

2842 March 20 March 6 Tax Law Bankruptcy & Insolvency

2843 March 27 March 13 Insurance Law Media & Entertainment Law

2844 April 3 March 20 ADR International Trade

2845 April 10 March 27 Wills, Estates, Charities & Trusts Family Law

2846 April 17 April 3 Constitutional Law Information Technology

2847 April 24 April 10 Real Property Aboriginal Law

2848 May 1 April 17 Personal Injury Health Law

2901 May 8 April 24 Intellectual Property Insurance Law

2902 May 15 May 1 Business Law Cross-Border Law

2903 May 22 May 8 Labour & Employment Law Immigration Law

2904 May 29 May 15 Civil Litigation Family Law

2905 June 5 May 22 Information Technology Criminal Law

2906 June 12 May 29 Insurance Law Municipal Law

2907 June 19 June 5 ADR Environmental Law

2908 June 26 June 12 Personal Injury Wills, Estates, Charities & Trusts

2909 July 3 June 19 Family Law Real Property

2910 July 10 June 26 Labour & Employment Law Privacy Law

2911 July 17 July 3 Business Law International Trade

2912 August 7 July 24 Intellectual Property Pensions & Benefits

2913 August 14 July 31 CBA CBA

2914 August 21 August 7 Insurance Law Cross-Border Law

2915 August 28 August 14 Constitutional Law Real Property

2916 September 4 August 21 Civil Litigation Biotechnology Law

2917 September 11 August 28 Labour & Employment Law Personal Injury

2918 September 18 September 4 ADR Intellectual Property

2919 September 25 September 11 Family Law Aboriginal Law

2920 October 2 September 18 Information Technology Municipal Law

2921 October 9 September 25 Real Property Environmental Law

2922 October 16 October 2 Business Law Media & Entertainment Law

2923 October 23 October 9 Criminal Law Immigration Law

2924 October 30 October 16 Insurance Law Legal Aid/Pro Bono Law

2925 November 6 October 23 Labour & Employment Law Personal Injury

2926 November 13 October 30 Family Law Cross-Border Law

2927 November 20 November 6 Information Technology Bankruptcy & Insolvency

2928 November 27 November 13 Intellectual Property Construction Law

2929 December 4 November 20 Wills, Estates, Charities & Trusts Procurement

2930 December 11 November 27 Real Property Administrative Law

2931 December 18 December 4 Personal Injury Criminal Law

2932 December 25 December 11 ADR Year in Review

The Lawyers Week ly

�� | 2009 Media Kit

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Page 14: 2009 Media Kit - Legal Information & Legal Research Solutions · the user questions and create a customized form using the answers provided ... • CaseMap®, TimeMap®, TextMap®

Classified Advertising

Word:

$48 for the first 15 words and $1.60 for each word after.

Box Number: $50 per advertisement.

All advertising copy subject to approval of the publisher.

To book your classified advertisement in The Lawyers Weekly, please email us at: [email protected]

Display:

Cost per Unit:

One Time: $120

Three Times: $110

Six Times: $92

Nine Times: $87

Thirteen Times: $82

Dimensions per Unit:

Width (Inches) Depth (Inches)

2 1

Please forward all artwork for The Lawyers Weekly to: [email protected]

Inserts and Polybags

The most visible way to advertise your message is through direct mail distribution. Your announcement cards, catalogues, promotional postcards, flyers, newsletters or brochures can be distributed between the advertising pages, as an insert. You also have the option of placing the insert on the outside of the publication wrapped in plastic, as a polybag.

Inserts are the most up-front form of advertising available. Your message will reach your target audience in personally addressed copies, making it an efficient, affordable alternative to renting independent lists. You may select full-run distribution, or you may request zoning, which targets those professionals in specific postal code areas.

For maximum impact, inserts or polybags may be combined with a strategic use of on-page advertising and teasers — the affordable alternative to direct mail.

Full Run Zoned

Insert $180 per 1,000 $230 per 1,000

Polybag $290 per 1,000 $335 per 1,000(includes one insert piece)

Maximum Size: 81/2” x 11” (folded to 81/2” x 51/2”) piece.

Weight: Maximum 5 grams. Overweight charges apply.

Booking Deadline: Inserts must be booked at least three weeks in advance.

Material Deadline: Your inserts must arrive no later than the Monday, 11 days prior to the issue date.

Shipping Instructions: Please ship sufficient quantities directly to —Reliable Bookbinders20 Rolark DriveScarborough, ON M1R 4G2Tel.: 416-291-5571Fax: 416-291-3669All boxes must be marked “THE LAWYERS WEEKLY” with issue date and quantities.

The Lawyers Week ly

2009 Media Kit | ��

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Profile

The Lawyers Weekly Legal Suppliers Directory is nationally distributed to more than 19,000 legal professionals. It reaches both the Ontario and Canadian markets.

The Directory is a powerful and effective way to present your company’s products and services in one of Canada’s most respected legal publications, The Lawyers Weekly. It is designed as a one-stop reference for lawyers and associated personnel when a purchasing decision is being made.

The Directory is broken into specific categories as they relate to the legal profession. Companies are then further categorized according to their area of business, and are listed alphabetically by company name.

Bold Listing (Price: $85)

Add prominence and be easily identified by setting all your company information in boldface type.

Bonus: Receive an additional Bold Listing at no extra charge under a category of your choice.

Boxed Listing (Price: $290) Box size: 17/8” x 31/2”

Increase your company’s profile through our cost-effective boxed listing. This allows you to provide potential customers with expanded company and product profiles.

Bonus: Receive a FREE Bold Listing under a category of your choice.

The Lawyers Weekly Legal Suppliers Directory

Display Advertising

Display Advertising is your most effective and prominent way of promoting your company’s products and services. As a special one-time offer, advertisers appearing in the Directory receive a special 50% discount off our regular one-time advertising rate.

Bonus: Receive two FREE Bold Listings under two categories of your choice.

Helping you achieve excellence in the business

and practice of law.

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The Lawyers Week ly Lega l Supp l ie rs D i rec to r y

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Page 16: 2009 Media Kit - Legal Information & Legal Research Solutions · the user questions and create a customized form using the answers provided ... • CaseMap®, TimeMap®, TextMap®

2009 Deadline Schedule

Issue No. Issue Date Booking and Material Closing Date

Spring 2009 April 24, 2009 Friday, April 10, 2009

Fall 2009 October 16, 2009 Friday, October 9, 2009

2009 Display Advertising Rates

Size (width x height) Introductory Rate Regular Rate

FuLL PAGE $2,988 $5,975

101/4” x 14” (980 agates / 5 x 196 agates)

MAGAzINE PAGE $1,708 $3,415

8” x 10” (560 agates / 4 x 140 agates)

HALF PAGE $1,525 $3,050

101/4” x 7” (500 agates / 5 x 100 agates)

ONE-THIRD PAGE $920 $1,840

6” x 7” (300 agates / 3 x 100 agates)

ONE-QuARTER PAGE $770 $1,540

4” x 9” (252 agates / 2 x 126 agates)

Process Colour $500 ExtraTwo Colour $300 ExtraOne Colour $200 Extra

Please forward all artwork for The Lawyers Weekly Legal Suppliers Directory to: [email protected]

The Lawyers Week ly Lega l Supp l ie rs D i rec to r y

2009 Media Kit | �5

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Profile

A logical enhancement to your on-page advertising program, The Lawyers Weekly Web Site brings your business into the 21st century. Bold graphics and an easy-to-read format make The Lawyers Weekly Web Site a must in your advertising program.

Updated weekly, The Lawyers Weekly Web Site contains the week’s top news stories and other important legal business information. The site is visited regularly by legal professionals across Canada.

The Lawyers Weekly Web Sitew w w . t h e l a w y e r s w e e k l y . c a

2009 Banner Advertising Rates

Size (width x height) Rate* (per month)

VERTICAL TOWER $9652.2” x 8.3” (160 pixels wide x 600 pixels high)

— remains until refresh or new viewer

TOP LEFT OR RIGHT BANNER $4301.67” x 0.83” (160 pixels wide x 80 pixels high)

— remains until refresh or new viewer

BOTTOM HORIzONTAL FOOTER/BASEBAR $5356.5” x 0.83” (470 pixels wide x 60 pixels high)

— appears when scrolling to lower portion of the page

BOTTOM LEFT OR RIGHT BANNER $3201.67” x 0.83” (120 pixels wide x 60 pixels high)

— appears when scrolling to lower portion of the page

*Minimum 4-month requirement.

Links:All advertisements include a hotlink capability at no extra charge.

Production Details:Advertisers to supply creative in final GIF or JPEG format.Advertisement files must not exceed 150K.

All advertising copy subject to approval of the publisher.

Please forward all artwork for The Lawyers Weekly Web Site to: [email protected]

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Profile

Every lawyer … every week!

Reach the Ontario legal profession with targeted advertising in Ontario Reports, the only publication specifically devoted to case law in Ontario. Published by LexisNexis for The Law Society of Upper Canada, judges and lawyers look to the weekly full-text journal of Ontario Reports for the latest in court decisions, practice directions, career opportunities and announcements to the profession. No other publication is as widely known or read by the Ontario bar.

Ontario Reports has been published by The Law Society of Upper Canada for more than a century. Over 39,000 personally addressed copies of Ontario Reports are delivered every week to all members of The Law Society of Upper Canada; one to every judge and lawyer in the province. This distribution is unmatched by any other legal publication in Ontario.

The frequency of this publication provides the opportunity for greater awareness for your advertising program, and represents a cost-effective way to get your message to a targeted, upscale audience.

Current advertisers in Ontario Reports include companies promoting products and services to the legal profession, recruiters for the legal field, mediators, financial services companies and many more. Ontario Reports has become the place where Ontario firms publish advertisements highlighting various practice areas as well as significant announcements about new hires into their law practice. Take advantage of this opportunity to reach the Ontario legal community with your product or service.

Inserts and Polybags

The most visible way to advertise your message is through direct mail distribution. Your announcement cards, catalogues, promotional postcards, flyers, newsletters or brochures can be distributed between the advertising pages, as an insert. You also have the option of placing the insert on the outside of the publication wrapped in plastic, as a polybag.

Inserts are the most up-front form of advertising available. Your message will reach your target audience in personally addressed copies, making it an efficient, affordable alternative to renting independent lists. You may select full-run distribution, or you may request zoning, which targets those professionals in specific postal code areas.

For maximum impact, inserts or polybags may be combined with a strategic use of on-page advertising and teasers — the affordable alternative to direct mail.

Full Run Zoned

Insert $180 per 1,000 $230 per 1,000

Polybag $290 per 1,000 $335 per 1,000(includes one insert piece)

Maximum Size: 81/2” x 11” (folded to 81/2” x 51/2”) piece.

Weight: Maximum 5 grams. Overweight charges apply.

Booking Deadline: Inserts must be booked at least three weeks in advance.

Material Deadline: Your inserts must arrive no later than the Friday, two weeks prior to the issue date.

Shipping Instructions: Please ship sufficient quantities directly to —Citilogistics Inc.22 Huddersfield RoadEtobicoke, ON M9W 5Z6All boxes must be marked “ONTARIO REPORTS” with issue date and distribution area (e.g., Ontario Reports, Issue Date — June 5, 2009, Quantity: 17,052 — M postal code only).

Ontario Reports

Ontar io Repor ts

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Ontar io Repor ts

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2009 Display Advertising Rates

General/Announcements — Rates per Issue and Frequency Discount Schedule

Size (width x height) 1–3 times 4–11 times 12–20 times 21–30 times 31+ times

FuLL PAGE $1,495 $1,220 $1,140 $1,065 $990

41/2” x 73/4”

THREE-QuARTER PAGE $1,275 $1,040 $990 $905 $810

41/2” x 57/8”

HALF PAGE $1,030 $885 $810 $760 $650

41/2” x 37/8”

ONE-QuARTER PAGE $670 $570 $535 $490 $415

41/2” x 17/8”

Career/Legal Support — Rates per Issue and Frequency Discount Schedule

Size (width x height) 1 time 2–5 times 6–25 times 26–49 times 50+ times

FuLL PAGE $1,900 $1,600 $1,320 $1,180 $1,035

41/2” x 73/4”

THREE-QuARTER PAGE $1,595 $1,355 $1,115 $990 $870

41/2” x 57/8”

HALF PAGE $1,295 $1,090 $905 $835 $710

41/2” x 37/8”

ONE-QuARTER PAGE $890 $745 $620 $560 $485

41/2” x 17/8”

Cover Advertising — Rates per Issue and Frequency Discount Schedule

Size (width x height) 1–3 times 4–11 times 12–20 times 21–30 times 31+ times

FRONT COVER* $3,165 $2,960 $2,775 $2,615 $2,480

41/2” x 37/8”

OuTSIDE BACk COVER* $3,105 $2,910 $2,745 $2,580 $2,440

41/2” x 57/8”

INSIDE FRONT COVER* $2,915 $2,725 $2,550 $2,405 $2,265

41/2” x 73/4”

INSIDE BACk COVER* $2,785 $2,600 $2,440 $2,300 $2,180

41/2” x 73/4”

*Cover prices include process colour.

Agency Commission — 15% of gross billings to accredited agencies only. G.S.T. will apply to above rates.Surcharge for guaranteed position — 10%. Typesetting fee — 15% (if applicable).

One Colour $485 Extra (available on inside pages)

Classified Line Advertising

$51 per line (approximately 65–75 characters per line, 2 lines minimum). Box Number: $51 per advertisement.

All advertising copy subject to approval of the publisher.

To book your classified line advertisement in Ontario Reports, please call 905-4�5-5804 or toll-free �-800-668-648�, ext. 804, or email us at: [email protected]

Please forward all artwork for Ontario Reports to: [email protected]

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2009 Deadline Schedule

Issue No. Issue Date Booking and Material Closing Date

9501 July 3 June 19

9502 July 10 June 26

9503 July 17 July 3

9504 July 24 July 10

9505 July 31 July 17

9506 August 7 July 24

9507 August 14 July 30

9508 August 21 August 7

9509 August 28 August 14

9510 September 4 August 21

9601 September 11 August 28

9602 September 18 September 3

9603 September 25 September 11

9604 October 2 September 18

9605 October 9 September 25

9606 October 16 October 2

9607 October 23 October 8

9608 October 30 October 16

9609 November 6 October 23

9610 November 13 October 30

9701 November 20 November 6

9702 November 27 November 13

9703 December 4 November 20

9704 December 11 November 27

9705 December 18 December 4

9706 December 25 December 11

Issue No. Issue Date Booking and Material Closing Date

9205 January 2 December 15, 2008

9206 January 9 December 17, 2008

9207 January 16 January 2

9208 January 23 January 9

9209 January 30 January 16

9210 February 6 January 23

9301 February 13 January 30

9302 February 20 February 6

9303 February 27 February 13

9304 March 6 February 20

9305 March 13 February 27

9306 March 20 March 6

9307 March 27 March 13

9308 April 3 March 20

9309 April 10 March 27

9310 April 17 April 3

9401 April 24 April 9

9402 May 1 April 17

9403 May 8 April 24

9404 May 15 May 1

9405 May 22 May 8

9406 May 29 May 15

9407 June 5 May 21

9408 June 12 May 29

9409 June 19 June 5

9410 June 26 June 12

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2010 Edition Display Advertising Rates

Professional Services Section

Size (width x height) One-Time Rate (per issue)

FuLL PAGE $2,850

8” x 10”

HALF PAGE $1,975

8” x 5”

ONE-QuARTER PAGE $1,200

4” x 5”

BuSINESS CARD $775

4” x 21/2”

Covers

Size (width x height) One-Time Rate (per issue)

INSIDE FRONT COVER $5,800*

8” x 10”

INSIDE BACk COVER $3,900*

8” x 10”

END SHEET $5,800*

8” x 10”

*Cover prices include process colour.

Process Colour $1,100 ExtraOne Colour $485 Extra

Contact your Account Executive for closing dates.

All advertising copy subject to approval of the publisher.

Profile

The Law Society Directory is the official list of lawyers and licensed paralegals of The Law Society of Upper Canada. Promote your products or services to lawyers and licensed paralegals in Ontario by purchasing an ad or enhanced listing.

For anyone seeking a definitive list of lawyers and licensed paralegals in Ontario, there will be no better source. The Directory is complete, authoritative, and definitive.

Reach your customers with the Directory that speaks to and represents lawyers and licensed paralegal in Ontario.

Law Society DirectoryThe Official List of Lawyers and Licensed Paralegals of The Law Society of Upper Canada

Law Soc ie ty D i rec to r y

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Developed by LexisNexis, totallegaljobs.ca is a fast and easy way for employers and seekers of legal jobs to come together.

Totallegaljobs.ca is dedicated to legal jobs in Canada. Lawyers … in-house counsel … paralegals … law clerks … articling positions … totallegaljobs.ca is Canada’s most comprehensive legal online job board.

Totallegaljobs.ca features several ways to recruit candidates — from posting jobs to searching our candidate database to managing your recruitment process to building your brand among job seekers.

Posting Jobs

It’s easy to post your jobs on totallegaljobs.ca. Setting up an account is fast and simple and will enable you to post, track, and edit jobs online using our administration system. Many pricing options exist to fit your budget.

• Single Job Postings — Advertise a single job including a logo and company profile using our self-service online channel.

• Multi-job Pricing — Advertise one or more jobs by setting up an account and take advantage of bulk pricing.

Receive a complimentary Company Profile in our “Find an Employer” Section, with any posting.

Totallegaljobs.ca will be promoted through search engine marketing to drive job seekers to the site and maximize the number of candidates viewing the job postings.

Searching Our Candidate Database

Quick and easy to use, our candidate search tool gives you a constantly refreshed database of qualified legal professionals to shortlist.

Managing Your Recruitment Process

Use our administration system to effectively manage your postings, applications, and candidates, or you can choose to have applications emailed or faxed directly to you.

Building Your Brand Among Job Seekers

Totallegaljobs.ca offers a number of ways to help build your brand among job seekers. By posting legal positions on totallegaljobs.ca, you can add a profile of your firm, whether you are a recruiter or a law firm. Additional opportunities exist to increase your firm’s profile:

• Featured Employers — Place your logo on the home page to increase your firm’s visibility.

• Featured Jobs — Highlight key positions on the home page where more job seekers will notice them.

• Company Logos — Add your company logo to your firm profile for increased brand awareness.

To learn more, visit: www.totallegaljobs.ca

totallegaljobs.ca

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Single-job postings will be advertised on totallegaljobs.ca for 30 days. Multi-job packs must be used within 12 months of purchase.

Please submit logo (120x60 pixels) and company profile to: [email protected]

For more information, please visit: www.totallegaljobs.ca

2009 Rates

to ta l lega l jobs.ca

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totallegaljobs.ca

Basic + Company Logo

Single Job $450

2 Jobs $650

3 Jobs $900

4 Jobs $1,100

5 Jobs $1,250

10 Jobs (includes candidate database access) $2,000

Rate subject to change.

For packages of more than 10 postings, please contact your Account Executive.

Featured Employer (Home Page Logo)

Rate

Per Month $250

6 Months $1,350

12 Months $2,400

Rate subject to change.

Featured Job (Home Page)

Rate

Per Job $150 per month

6 Jobs $125 per job per month

12 Jobs $100 per job per month

Rate subject to change.

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Profile

The Criminal Lawyers’ Association is one of the largest specialty legal organizations in Canada. Comprising about 1,000 members, including associate members from across Canada, the association shows strong membership growth annually. For the Defence, the association newsletter published regularly since 1974, is a strong voice for criminal lawyers and everyone concerned with the quality of criminal justice. Articles feature the various perspectives of criminal law experts in plain language, on the most talked-about topics of the day. For the Defence is a critical current awareness publication for the busy criminal lawyer.

For the Defence is published 5 times per year by LexisNexis and is mailed to all members.

Distribution

The publication For the Defence reaches over 1,400 legal professionals targeting the following people:

%

Paid distribution 98

Based in Ontario 95

Lawyers 75

Judges, court officials 15

Other legal professionals 5

Government (Department of Justice, Attorney Generals) 5

For the Defence

2009 Display Advertising Rates

Size (width x height) One-Time Rate (per issue)

BACk COVER $550

81/2” x 11”

INSIDE COVER $440

81/2” x 11”

FuLL PAGE $385

81/2” x 11”

HALF PAGE $275

81/2” x 5”

ONE-QuARTER PAGE $165

4” x 5”

BuSINESS CARD $55

31/2” x 2”

For colour ads please add 30% (only the inside cover, back cover and the inside back cover are printed in colour).

Repeated Savings:

Five Times 20% OffCLA Members 10% Off

2009 Deadline Schedule

Issue No. Issue Date Booking and Material Closing Date

1 – 2009 February February 6

2 – 2009 April April 3

3 – 2009 June June 5

4 – 2009 October October 2

5 – 2009 December November 27

Please forward all artwork for For the Defence to: [email protected]

For the Defence

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Print Advertisement

Preferred file format:High-resolution, properly prepared PDF

Line Screen Values: 300dpi

Background Screen Tints: Not less than 5%, not greater than 75%

File Compatibility: Software, platforms and file formats:

Macintosh® Platform Windows® Platform File Format

QuarkXPress™ 4.0 or 5.0 QuarkXpress 4.0 or 5.0 .qxd

Adobe® Illustrator® Adobe Illustrator .eps

Adobe® Photoshop® Adobe Photoshop CS .tif or .jpg

Adobe® Acrobat® 5.0 Adobe Acrobat 5.0 .pdf

Microsoft® Office 2001 Microsoft Office 1997 .doc

We are able to uncompress files packaged with StuffIt and Zip.

Preflight Files:Prior to submitting files, please verify that all fonts, logos and graphics (i.e., all support files) are included with the final assembly file and that all images are at a minimum resolution of 300dpi and all text at a minimum of 800dpi.

Print Artwork Submission Methods

Send your advertisement as an attachment via email to the following:

The Bottom Line: [email protected]

The Lawyers Weekly: [email protected]

Production Requirements

Online Advertisement

VERTICAL TOWER2.2” wide x 8.3” high (160 pixels wide x 600 pixels high) — remains until refresh or new viewer

TOP LEFT OR RIGHT BANNER1.67” wide x 0.83” high (160 pixels wide x 80 pixels high) — remains until refresh or new viewer

BOTTOM HORIzONTAL FOOTER/BASEBAR6.5” wide x 0.83” high (470 pixels wide x 60 pixels high) — appears when scrolling to lower portion of the page

BOTTOM LEFT OR RIGHT BANNER1.67” wide x 0.83” high (120 pixels wide x 60 pixels high) — appears when scrolling to lower portion of the page

Advertisers to supply creative in final GIF or JPEG format.Advertisement files must not exceed 150K.

Online Artwork Submission Methods

Send your advertisement as an attachment via email to the following:

The Bottom Line Web Site: [email protected]

The Lawyers Weekly Web Site: [email protected]

Ontario Reports: [email protected]

For the Defence: [email protected]

Produc t ion Requ i rements

�4 | 2009 Media Kit

LexisNexis Canada Inc. 123 Commerce Valley Drive East, Suite 700Markham, Ontario L3T 7W8 CANADA

Tel.: 905-479-2665Toll-Free Tel.: 1-800-668-6481Fax: 905-479-3758

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Media Kit

Research Solutions

LexisNexis, the Knowledge Burst logo, Nexis, Martindale-Hubbell, and martindale.com are registered trademarks of Reed Elsevier Properties Inc., used under licence. Quicklaw and QuickFind are trademarks of LexisNexis Canada Inc. Butterworths is a registered trademark of Reed Elsevier (U.K.) Limited and its affiliated companies. PCLaw is a trademark of LexisNexis Practice Management Systems Inc. Time Matters is a registered trademark, and TotalPatent and PatentOptimizer are trademarks, of LexisNexis, a division

of Reed Elsevier Inc. HotDocs is a registered trademark of Matthew Bender and Company Inc. CaseMap, TimeMap, TextMap, and CourtLink are registered trademarks of LexisNexis CourtLink Inc. Concordance and Applied Discovery are registered trademarks, and FYI and PreDiscovery are trademarks, of Applied Discovery Inc. Other products or services may

be trademarks or registered trademarks of their respective companies. © 2008 LexisNexis Canada Inc. All rights reserved. LN-MediaKit-10/08

LexisNexis Canada Inc. 123 Commerce Valley Drive East, Suite 700

Markham, Ontario L3T 7W8 CANADA

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