21
1 NAME OF PROJECT: Beautiful Playas-Engabo Major Housing Project in the best second weather in the world, 2013 AMOUNT TO BE LOANED: US$ 460 million American Dollars. PURPOSE: To Construct 20,000 low-to-medium income people houses, in stages of 5,000 houses each. Contracts with local Municipalities will be celebrated between the parties, namely:the project’s promoters, the Municipality of Salinas and Playas Municipalities, and the houses’ beneficiaries, anda qualified international financial institution. INTEREST: LIBOR + 1 annually. TERM: 20 years with a 2-years grace period. GUARANTEE: Municipal Bonds and Government Construction Bonds both totalingUS$460,000,0000 Dollars, and a pool of mini-municipal bonds for $460 Million Dollars with a face value of US$100.00 each to be paid within a 20-years term on the monthly basis, including a coupon of US$1.00 each with a total of US$4,600,000 Dollars.. ENTREPRENEUR: Group of Municipalities minimum covering 1,000 hectares of lands where theconstruction projects per stages are going to be undertake it by leading Construction firms inEcuador. PROJECT ORIGIN: Ecuadorian are suffering a 2.6 million deficit of houses which an increasinggrowth of 50,000 houses a year. The main project’s purpose is to cover only the increasinggrowth per year, applying friendly policies and the use of new international sources of capitalwith appropriate long-term credit scenario to let the low-income people to adjust a reasonablemonthly payment and to obtain the government construction bond of US$6,000 per each of the 20,000 housing units, totaling US$120,000,000. All Government bonds are cash-backed. DESCRIPTION OF PROJECT: Several leading constructing company in Ecuador, duly approved by the Ministry of Housing of Ecuador, are undertaking the challenger to constructlow-income people’s houses, including important construction companies based with longexperience in the construction business, like major works in Guayaquil such commercial malls,Guayas Bay shore, shopping centers, supermarket buildings, churches, multi-family houses,individual houses, etc.; and the accumulation of sound equity on paid-in capital, constructionmachinery and labor force, and good relations with political and banking circle in Ecuador. This important housing construction project is going to patronage and guarantee by Ecuadorian Municipalities in Ecuador. FINANCING PLAN: the total cost of construction per house, including land and theinfrastructure works is US$23,000 American Dollars, totaling . The opportunity

20,000 Housing Units Project, Ecuador, For j.c

Embed Size (px)

DESCRIPTION

Unique and first of its kind urbanization project in Ecuador to benefit 100,000 people of limited financial resources

Citation preview

Page 1: 20,000 Housing Units Project, Ecuador, For j.c

1

NAME OF PROJECT: Beautiful Playas-Engabo Major Housing Project in the best secondweather in the world, 2013

AMOUNT TO BE LOANED: US$ 460 million American Dollars.PURPOSE: To Construct 20,000 low-to-medium income people houses, in stages of 5,000 houses each. Contracts with local Municipalities will be celebrated between the parties, namely:the project’s promoters, the Municipality of Salinas and Playas Municipalities, and the houses’ beneficiaries, anda qualified international financial institution.

INTEREST: LIBOR + 1 annually.

TERM: 20 years with a 2-years grace period.

GUARANTEE: Municipal Bonds and Government Construction Bonds both totalingUS$460,000,0000 Dollars, and a pool of mini-municipal bonds for $460 Million Dollars with a face value of US$100.00 each to be paid within a 20-years term on the monthly basis, including a coupon of US$1.00 each with a total of US$4,600,000 Dollars..

ENTREPRENEUR: Group of Municipalities minimum covering 1,000 hectares of lands where theconstruction projects per stages are going to be undertake it by leading Construction firms inEcuador.

PROJECT ORIGIN: Ecuadorian are suffering a 2.6 million deficit of houses which an increasinggrowth of 50,000 houses a year. The main project’s purpose is to cover only the increasinggrowth per year, applying friendly policies and the use of new international sources of capitalwith appropriate long-term credit scenario to let the low-income people to adjust a reasonablemonthly payment and to obtain the government construction bond of US$6,000 per each of the 20,000 housing units, totaling US$120,000,000. All Government bonds are cash-backed.

DESCRIPTION OF PROJECT: Several leading constructing company in Ecuador, duly approved by the Ministry of Housing of Ecuador, are undertaking the challenger to constructlow-income people’s houses, including important construction companies based with longexperience in the construction business, like major works in Guayaquil such commercial malls,Guayas Bay shore, shopping centers, supermarket buildings, churches, multi-family houses,individual houses, etc.; and the accumulation of sound equity on paid-in capital, constructionmachinery and labor force, and good relations with political and banking circle in Ecuador. This important housing construction project is going to patronage and guarantee by Ecuadorian Municipalities in Ecuador.

FINANCING PLAN: the total cost of construction per house, including land and theinfrastructure works is US$23,000 American Dollars, totaling . The opportunity cost on raw materials,such as steel, iron and cement are guaranteed by future purchasing contracts with the localcement plant and steel mill under excellent price policy to be covered by sureness of the bigsales amounts required in the project, in such way, these providers will act as covered partnersin this construction project. In addition, the low-cost labor force and different lands provided bythe local Municipalities, and the huge deficit of houses, assures to undertake this project into asuccess. The landlords/Municipalities will transfer the property dominion into a fiduciary contract which alsowill receive the corresponding transferring value for the purchasing of their lands. The Ecuadorian Municipalities will guarantee the international loans against the deposit of municipal bonds totaling US$460 Million Dollars to be placed in a local prime bank issuing a banking MT-760 with full bank responsibility against a `pre-advise bank engagement issued by a prime bank

Page 2: 20,000 Housing Units Project, Ecuador, For j.c

2

of the international lender to fund the complete construction project in Ecuador. The Funds Administrator or Trustee will manage the funds toundertake for developing the entire housing project in stages of 2,000 houses each, and per each constructing firm in EcuadorOther significant factor that influences strongly in the success in this project is the current Government’s enthusiasm in the solution of low-income people deficit houses, by compromisinga subsidiary payment called a construction bond of US$6,000 Dollars to finish to construct a house, that means a pre-payment of 60 months at a rate of US$100,00 per each month for each final beneficiary of 20,000 houses.Totaling US$120 Million Dollars for 20,000 families of low-income in the Republic of Ecuador.

Financing Scenario: Total Sale Cost per each housing unit: US$23,000 DollarsTerm: 25 years, with 2 of grace periodMonthly Payment: US$100,00 plus 1% monthly interest (coupon)Down Payment: US$100,00 Dollars

OTHERS PROJECT’S OBJECTIVES.-Besides, the current project’s objective is focused is contributing to develop a real housingmarket in Ecuador, to help to overcome the economic standstill that Ecuador is facing at thismoment. Housing construction is one of sectors that generates more direct and indirect JOBS ina short term. We see the housing construction as a real estate industry, using fresh fundsresources on long term and with financing tools that eliminate some taxes or encumbrances.Housing construction improve the family welfare and generates massive labor and employmentin the less possible time frame.The housing construction represents for the Ecuadorian economy , in the current project, as thebest distributed investment, because it goes and reach the biggest number of families helping toimprove people’s purchasing capacity, constituting a long term saving, replacing the classicmonthly rent cannon which at the end it does not produce any result; in our project theEcuadorian family is paying its own house and in this manner the money or funds used aredistributed in a vast number of providers from all over the economic sectors. The majority of thematerial and products employed in the construction field are domestically made and It isimportant to keep in mind that $0.35 cents of a dollar invested in the construction, it goes toinformal labor of our economy.This project will benefit around 100,000 people that belong to the middle cast and below, thismeans an average of 5 people per house. They normally could not undertake this projectindividually, because they have not available the necessary tools or financial instruments orbanking to execute this important project. Thus the urgency to link all the factors to undertakethe construction of houses, such as the subsidy or construction bond granted by the Ecuadoriangovernment. The BIES-Banco del Seguro Social or BancoEcuatoriano de la Vivienda, both Government Banks are potential discounter of the pool ofmortgages/Mini-Municipal portfolio for the 20,000 houses to be constructed, of course, at convenient and mutual discount between the parties-

A.- LANDLORDS AND CONSTRUCTORS.-The landlords owners of the most appropriate and characteristics lands for developing thisproject, under the best construction costs and basic infrastructure parameters. Thisincorporation avoid that the landlord sells his land at a lower price, instead he is able to sell it atthe best opportunity price being part of this project which sells constructed houses with all basicinfrastructure. The repayments for the lands will be administrated by a qualified trustee that isfamiliarized and counts also with a good infrastructure to manage as well the funds placed byan international financing firm as the funds generated from the sales of constructed houses.The constructing firms that will provide with houses’ designing drawing and the municipalities’permits and authorizations, including their construction systems. Besides, the constructing firmswill conduct the ground topography, soil studies, the feasibility studies on construction costs;including housing finishing, sewer, drainage, electric and telephonic network,

Page 3: 20,000 Housing Units Project, Ecuador, For j.c

3

and water pipelineinstallations. The constructing firms will also provide for the trust’s autonomous capital with adescriptive report and technical specifications, complete work budget, including retaining oftaxes. The constructor also will elaborate the evaluation schedule of works and thedisbursement chart of investment.The constructor will work jointly with the house sales promoters to assure the constructionfeasibility and project’s commercialization to reach the sales equilibrium point, which will beguarantee by a prime bank’s stating the following:

.- Construction starting date fixed by the promoter.

.- The assurance to count with funds and necessary financing instruments to finish the allconstruction works..- Ending date for all works..- The assurance that the funds will conducted exclusively to undertake this project..- To demonstrate that the project has technical, financial and legal suitability to beaccomplished..- Sales schedule with appropriate customers or final beneficiaries, who assure with their ownedresources, including other source of resources and financing instruments..- To involve each potential purchaser or final beneficiary to accomplish the conditioningfulfillment to overcome this project.

The constructing companies and sales promoters will integrate part of the Trust that willadministrate the funds for all housing construction operations and sales of the housesrespectively, in every stage of this project. The project’s trustee will administrate all bankingfinancial operations.

B. - PROPER TECNOLOGY. –For developing this housing construction project it is necessary to apply an excellentconstruction technology that provides the following characteristics:1.- The best construction costs by employing high structural capacity materials.2.- High resistance / weight rate to absorb seismic movements.3.- Fast construction system with a minimum of supervision.4.- Long-useful-life materials employed for the house’s construction.5.- Modular flexibility to allow adjusting extensional construction works.6.- Solid and minimum wall weight.7.- Excellent thermal resistance to save energy and environmental control for coldness andhotness.8.- Facility to hide electric and sewer installations.

The technology must be protected under a construction patent duly accredited by professionalschools in Ecuador, issuing a patent certificate for this project. The use of this patent constitutean additional guarantee for the granting the line of credit by the international investor, based onthe log lasting life of the houses which will not suffer any kind of damages or problems duringthe credit term, as much as for the for the insurance policy that covers this negotiation.

C.- FINANCING .-The financing will be carried out by the conversion of this project and its promoters into a“Preferred Client” under a “ Real State Trust”, which will include the following parties: Thelandlord, the constructor, guarantor, and the trustee which is the Funds Administrator (IFI) forthe construction and the funds generated by the project, under a financing scenario that allowsthe proper development of this project in stages of a 5,000 houses, under the following requirements:

1.- A reasonable economic down payment equivalent to US$100. 00 to finance the primaryexpenses costs of the total loan amount to be financed per house..

Page 4: 20,000 Housing Units Project, Ecuador, For j.c

4

2.- Reasonable monthly payment, including the financing of the construction of the basicservices such as potable water, sewer, telephone and electricity networks, etc. this meansaround 30% of the final construction cost per each house.3.- 5% annual interest fixed during the loan financing term.4.- The basic repayment term per house is 25 years.5.- Insurance policy against fire, disaster and disablement.6.- 1,2% payment for the Funds Administrator to look for financing and be the PortfolioManager.7.- Banking guarantee to back 60 monthly payments averaging $100.00 each. Once finishingthe first 60 payments, the banking guarantee will roll automatically for the second 60 monthlyobligations. The total monthly payments will totalize 100% of the house’s cost value.The International Financing Investors will place the all necessary funds, after reaching itsequilibrium point, which is covered by the monthly banking guarantee to initiate right away theexecution of the project, first of all the model houses, so the interested people can have a realvision of their future selected home from them. The financing company will provide all the necessary funds to develop this project through its different housing construction stages.

D.- SUBSIDY FROM THE STATE.-The Ecuadorian state will issue through the MIDUVI-Ministry of Ecuadorian Housing, the respective subsidy bonds applying the housing construction, without increasing the state’s external debt, and letting in this way the 100% financing of the popular low-income people’shouses construction. This bond issue by MIDUVI-Ministry of Housing Development is currently of US$6,000,00 per house..Finally, The “Trust” will join the four factors aforementioned, and appoint a trustee asadministrator, including the Portfolio Manager to accomplish successfully with this project.

2.3.- PROJECT’S RISK IN BORROWING MONEY.The project’s risk are duly limited and controlled for the following reasons: 100% of the house’stotal cost is backed by Municipal Bonds and Government Construction Bonds against a 50 World Top bank debentures of cash on the account of each and all employees and workers (20,000 employees and workers) under the SEA-Santa Elena Agreement, the legal framed contract to cover legally all of them.The Government Construction Bonds of $6,000.00 is equivalent to 60 monthly payment to be place into a financial credit platform to obtain a rolling bank guarantee of $120 Million Dollars for all 20,000 houses to be constructed in the complete project. Additionally, US$1,200, equivalent to 12 monthly payments until the complete payment of each house will be deducted from the monthly salary payment of each and all 20,000 employee and workers under SEA-Santa Elena Agreement.

TOTAL CONSTRUCTION HOUSE PRICE PER UNITS: US$23,000.00 DOLLARSA.- US$100.00 down payment to cover only the initial financing costsB.- US$6,00.00 government’s subsidy construction bond.C.- US$16,900.00 plus 1% interest per month during the next 25 years.

.- STEPS TO BE TAKEN FOR DEVELOPING THIS PROJECT.

.- PROGRAM STARTING.-Once the Real Estate “Trust” is dully established, then the point of equilibrium will be reach bythe issuing of the rolling bank guarantee for $1,200.00 per house and per year by theinternational financing institution, thus the executing of the construction works will start rightaway according the constructing firms’ schedule. Total annual payment per 20,000 housingunits is US$24,000,000 at a rate of US$1,200 per year, and total payment during the term oftwenty years is US$600 Millions Dollars for the total of 20,000 housing units.

.- BENEFICIARY’S SELECTIONThe project’s administration, Etanolsa S.A.´s Social Welfare Task Force Team will undertake the selection of potential beneficiaries using mainly the SEA-Santa Elena´s employees and worksdata

Page 5: 20,000 Housing Units Project, Ecuador, For j.c

5

base formed by 20,000 pre-classified families, plus 5,000 new families to be called by the local media to fulfill all requirements aforementioned and then implementing a record to become part of this project whose objective is to provide a complete finished house per each and all 20,000 employees and workers under the legal labor contract under the SEA-Santa Elena Agreement.

.- DEBT ADMINISTRATION.-The project’s trustee (Mini-Municipal Bonds Trustee) will be in charge of collecting all the funds generated by subsidy construction bonds, beneficiary down payments, rolling bank international guarantee, and finally monthly amortization monthly payments of all 4.6 million Mini-Municipal Bonds to be collected during 25 years in the Ecuadorian Banking System . The Trustee also will be responsible for semi annually or annual payments to international lenders, according to the chart of payment including in this project. All legal and financial documents will be placed in a prime bank’s safekeeping custody until the complete fulfillment of all project’s obligations on favor of the international lender by part of the financial beneficiaries or future house owners..

.- FINANCIAL SCENARIO.-The fixed annual interest: Libor + 1% Total amount to be loaned: $23,000.00Down Payment: $100.00Subsidy Government Bond: $6,000.00 (equivalent to 60 monthly payments per house)Total Balance to be paid: US$16,900.00Trustee administration fees, including Portfolio Manager: 0.1% per project’s registration.

.- FINANCING PROJECT’S COST.-Total amount to be financed per house: $23,000 Dollars, include 70 square meters ofconstruction , 200 square meters lot of land, and also including the infrastructure works for the complete project.Total Loan to be financed per house: $23,000.00Trustee’s administration fee 0.1%: $230.00*International Lending Interest: 12% annually, 1% per month or US$1.00 per month, including as a coupon of the Municipal-Mini Bonds with a face value of US$100.00 each.

.- HOUSING SALES COSTS.-

7.1.- COST PER SQUARE METER OF LAND PER EACH HOUSE.Per meter 200 sq. meter TOTAL COST 20,000 HOUSESUS$15.00 US$3,000.00 US$3,000.00 US$60,000,000

7.2.- COST PER CONSTRUCTION METER.Per Meter 50 sq. meters Total Cost 20,000 HousesUS$270.00 US$13,600.00 US$13,600.00 US$272,000,00

0

7.3.- CONSTRUCTIÓN COST AND LAND COST.-Land Construction Total Cost 20,000 HousesUS$3,000.00 US$13,600 US$16,600.00Total 20,000 HousesLand Construction TOTALUS$60,000,000.00

US$272,000,000.00

US$332,000,000.00

7.4.- COST OF URBANIZATION.-

Page 6: 20,000 Housing Units Project, Ecuador, For j.c

6

The cost to urbanize the land selected per each stage of construction, including cost of vehicular and pedestrian streets, sewers, electric lighting and telephonic lines, ecological parks,etc. equivalent to 30% of the total housing construction cost of $23,000.00 per each house, that means $6,000.00 dollars,considered in the following chart:

Cost per house US$23,000.00Land Cost US$3,000.00Construction Cost US$13,600.0030% Urbanization US$6,400.00Total Cost per 20,000 Units

US$460,000.00

.- Financing Repayment Program: each and all 20,000 housing units will be paid on a monthly basis. The final beneficiary of each house will pay the corresponding face value of each of the 230 Municipal Mini-Bonds at the a commercial bank of the Ecuadorian Banking System issued by the Municipality per each house. The total series of the Municipal Mini-Bonds issued are 4.5 Millions bonds, with a US$1.00 Coupon each to be paid on monthly basis. The corresponding digits are shown in the chart below:

Monthly payments of the Municipal Mini-Bonds No. of Bonds

US$100.00 Value

Per One House

230 US$23,000

20,000 Houses

4,600,000 US$460,000,000

No. of US$1.00 Coupon

No. of Houses One House 20,000 HousesNo. of Coupons 230 4,600,000Value of Coupons

US$23,000.00

US$4,600,000.00

Monthly payments of Municipal Mini-Bonds plus CouponsValue of Coupons US$4,600,000Value of Mini-Bonds US$460,000,000Total US$464,000,000

12.- DESCRIPTION OF THE URBANITATION12.A.- LOCATION12.D.- LAND TRANSPORTATION.-The lands are located to the north of General Villamil-Playas city, crossing the road named Playas-Engabao city. This facilities the urban passenger public transportation as well as thedirect private driving transportation to these sites. It only takes 10 minutes by urban public and aspacious bus terminal will be constructed to facilitate all the services related with urban publictransportation. Besides, the project includes enough and ad equated parking placestransportation per each housing units.Other lands are located at the “Anconcito”, Parrish of Salinas Canton with 30 hectares or 300,000 sq. meters.

Page 7: 20,000 Housing Units Project, Ecuador, For j.c

7

300,000 Square meters of urban areas located at Santa Elena Canton, Capital of Santa Elena Province. Total area to be developed to construct the complete project consisting of 20,000 housing units 3,000,000 square meters.

12.E.- LOCAL STREETS.-The urbanization will include the construction system of paved 8 meters-width streets that Hill cover the whole urbanization to allow the free driven-transportation for urban public as well as for domestic personal private transportation that allows a everyone to park into their own garage inside their homes.

12.F.- FUNDAMENTALS OF THE DESIGN.-To take the best advantage of the land topography, urbanization project has been designed, to construct at the front part of each housing unit a garage or parking place per each unit. Besides, the 30% of green areas that the Municipality demands by law or enforce per urbanization to be constructed. Additional swimming pools for kids will also to be constructed for the security of all families that will be the corresponding beneficiary per each housing unit.

12.G.- CHART OF USES OF SOIL.-

TOTAL AREA FOR CONSTRUCTING HOUSES:

4,000,000 square meters

GREEN AREAS 30%: 900,000 square metersHOUSING AREA TO BE SOLD: 3,000,000 square metersCOMMERCIAL AREA TO BE SOLD: 100,000 square meters

13. I.- DENSITY.-In our project we are promoting a Housing Construction Using Simple Technology: "Low-CostHousing" for short We were able to offer construction at prices up to 50 percent lower than thegoing rate."The large-scale contract from the city of Playas-Engabao housing project was incorporated intothe project, which is being implemented by a Low-Cost Housing project advises the municipaladministration on planning and implementing low-cost housing programs, trains and upgradeslocal human resources, and promotes small- and medium-sized construction companies.Offering know-how and services in international markets on a commercial basis, is responsiblefor the technical and financial execution of the construction project in the city of Playas-Engabao Housing Project. The main goal is to take action to reduce the desperate need for housing, toimprove construction quality and at the same time to create jobs."Low-cost housing technology means inexpensive, good quality and durable construction,"explains Eng. Roura, technical advisor to the project. "The future residents must becomeowners and pay 10 percent of the construction costs." The remainder is being financed through15-year construction loans. The Promoting firm’ administration is providing pre-financing. "Bydoing this, we want to support a sense of ownership and responsibility among the residents –also for repairs, maintenance and looking after the various facilities".The technical cooperation enterprise for this major housing project is widely requested to theinternational private market for sustainable development with worldwide operations. We arelooking for the provision of viable, forward-looking solutions for political, economic, ecologicaland social development in a globalized world. Our main objective is to improve people's livingconditions on a sustainable basis, framed under the following terms and conditions:

Urban management, focusing to support local policymakers, administration experts and localauthority associations in managing municipal development. For instance, delivery approachesby which to improve public service provision and manage municipal finances and lands. We areaiming for advise stakeholders in politics, administration, business and society on how toimplement these approaches.

Page 8: 20,000 Housing Units Project, Ecuador, For j.c

8

Local land managementAdvise for towns and communities on managing land and property and help them to createlegally defined ownership structures and transparent land markets.

Interurban cooperationAdvising to local authorities on forging alliances with other towns and communities that helpthem to assert their political interests and solve common problems more effectively.

Creating a live able urban environment (UrbanEco)Strictly confident in promoting environmentally sustainable development in urban settings, forinstance through waste management, clean air policies and sustainable production andconsumption.

Improving urban infrastructures and servicesWe looking for support the improvement of urban infrastructures in the fields of waste, energy,transport and water; our aim is always to involve the population and the private sector.

Local business promotionIn cooperation with the private sector to promote the competitiveness of business locations andthe local economy.Formula to advise local authorities on promoting small and micro enterprisesin the informal sector in order to reduce poverty.

Developing socially inclusive, safe citiesHelp to promote civil society development to enable all citizens to participate in politicalprocesses. We also support peaceful forms of conflict transformation.

Urban renewal and using cultural resources for development purposesWe are aiming to support towns, cities and communities in restoring their historical buildingsusing local knowledge – an important precondition for developing a tourism industry.

Good Urban Governance: We are focusing in how to help Municipalities in developing andtransition countries, we are aware and acknowledge that urbanization is progressing at such afast pace that the authorities' administrative and urban development capacities are unable tokeep up. As cities are not just economic and political centers but also major sources of socialrenewal, undesirable social, economic, ecological and institutional developments can oftenimpact negatively on the entire development process. Good 'urban governance' is hence thekey to overcoming pressing development problems, above all tocreate live able urban environments offering high levels of safety, mobility, leisureopportunities and quality of life, as well as employment for millions of peoplereduce urban environmental and health risks effectively through advanced wastemanagement, clean air, transport and urban health policiesallow disadvantaged population groups to participate in the social and political aspectsof urban life and benefit from economic progressoffer urban integration support for migrants to the citiestransform cities into service centers for rural regions and hubs linked into the globaleconomycreate urban networks as superregional forums for cooperation in the fields ofpeace building and other global issues.

Urban and municipal development :We know that half of all the world’s people are organizingtheir lives in cities and towns. As the lowest political and administrative level of government,cities are of special significance in the provision of state-run services. They are also thehubs of economic momentum, social life and culture. Cities exert an enormous appeal: theirpopulations are growing day by day. By 2025, two-thirds of the world’s population will live incities, including Ecuador.

Page 9: 20,000 Housing Units Project, Ecuador, For j.c

9

Cities with good living conditions offer their inhabitants many opportunities, from a share ineconomic growth, to access to infrastructure and services, to participation in political decisionmaking.Accompanying these opportunities, however, are growing demands on the capacities ofmunicipal institutions. As public funding dwindles, public resources must be stretched to meetthe needs of more and more people. In many places, urban poverty is on the rise.

Environmental resources are being strained to the limit.In our project we intend to support the Municipality of Playas-Engabao in their search forappropriate solutions to their problems. We are offering them a single address for obtainingservices based on broad experience in a variety of fields. These services cover not only specificareas such as water and sewage, provision of housing, transport, air quality, and localeconomic promotion, but also the preservation of urban cultural traditions. We are looking alsoto help in implementing municipal management methods. Together with local actors, we believein the strengthen the capacities of cities and towns to accomplish their tasks economically andin a manner responsive to public concerns. Local development potential is optimized by poolingthe resources of the political leadership, the municipal administration, local citizens andenterprises, in pursuit of common purposes and goals as the one in this major housing project.Poor population groups also stand to benefit from this joint effort – through better access topublic services and being specifically integrated into decision-making processes.The “urban millennium” (Kofi Annan General Secretary of the United Nations) has begun: in2008, more than half of the global population will live in cities. By 2030, there will be 2 billionnew urban dwellers (180,000 daily), practically all of them in developing countries.The people in these expanding cities need jobs, housing, safe drinking water, provision ofgoods and facilities for sewage and waste disposal, health care, education and affordabletransportation.Governments, administrations, civil organizations and the private sector recognize that theymust take action in view of the explosive growth of the urban population in developing countries.In our major housing project we are aware of the challenges confronting city planners andmanagers. It has been studying and carrying out this urban development project for three years,working with many entities private and public to achieve one of the best major housing development project in Ecuador.We are now working very hard in this Playas-Engabao Housing Project to promote a dialoguebetween city administrations and residents of poor districts. Where communication barriers andsilence once prevailed, today readiness to discuss and cooperate is taken for granted.Particularly, we are looking for international private financing to extend or provide a successfulan urban line of credit backed by an international fund. This will be managed between theresidents themselves and offers promotional instruments tailored to the needs of the extremelypoor, and it even provides a credit card for obtaining the construction materials.We are working to formulate and implement poverty-oriented development plans, that weconsidering in our major housing project to implement sustainable maintenance systems forlocal infrastructures, apply transparent budget management procedures, and provideopportunities to the communities to participate in local decision-making.Our approach is the program to supports state and non-state actors by jointly developinginstruments and methods which ensure poverty-oriented and participatory decision-makingprocesses in the districts. Examples include the „Poverty Profiling, Mapping and Pro-PoorPlanning“ methodology which allows to assess the poverty situation in a district, and theestablishment of district databases in order to improve the availability of social and economicdata. Our program will aid districts in the establishment of operations and maintenance (O&M)systems for local infrastructures (such as markets and lorry parks).The planning instruments will be developed by the program and for sure to be have beenincorporated in the planning guidelines of our national planning commission for the 2008 – 2016medium-term development plans of the Playas-Engabao Municipality. In our project the districtdatabases will be contributed to a significant increase of Municipality' own revenues.

Page 10: 20,000 Housing Units Project, Ecuador, For j.c

10

Guayaquil, Ecuador, South AmericaName of the Project: Beautiful Engabao ProjectConstruction Firm: Roura Carrion Cía. Ltda.Managing Director: Wellington GallardoTotal Loan Amount: US$460 Million dollarsTerm: 20 Years, with 3 Years of Grace PeriodInterest: 12% annually with a 3 years grace period, in the form of a US$1.00 coupon attached to the Municipal Mini-Bonds with a face value of US$100.00 to be paid at a bank in the Ecuadorian Banking System.

AbstractThe beach matter of this project is located at the coast of General Villamil - Playas named“Beautiful Engabao Project” and covers about 6 kilometers along the Pacific Ocean, right infront of its downtown. At present the beach is found in virgin state that is evidence by abundantsand on all surfaces appearance in the shore of Playas – Engabao.

This project consist and is summarized in the following segments:The project includes the control and protection of the beach and is complemented with theconstruction of a Malecon on the seafront, not only because they should form a sole concept,but fundamentally to constitute the best financial feasibility, based in on tax services, to becollect for the infrastructural civil works to be done by such urban regeneration. This will allowcovering an important segment of the credit amortization obtained for the construction of thesame. To reinforced and assure this feasibility, a Municipal concession contract will becelebrated between the Municipality of Salinas and the promoting firm of this project.Besides, The Municipal Government of Playas’ authorities leading by its Major is agreed andengaged in developing jointly with this important housing construction project, including theconstruction of the new Malecon, with a global vision considering the following:A design concept that does not block the view to the sea, from the construction erected right in.The Construction of a public pier, to provide service for national vessels, for sport fishing,cruises and other aquatic sports. Loading and services for vessels for cruises.Utilization of municipal lots of land close to the seafront to develop infrastructure works such asparking zones, commercial stores, amusement centers, etc.The legal tool to frame and regulate between the private investment sector, in the present casethe company (name of the company), and Municipality of Playas is the “concession” which alsowill assure the returns of the investment through the collection of municipal taxes. This type ofcontract give (name of the company), the possibility and security to managed theseaforementioned fundamental aspects in the concession. This has been our proposal to theMunicipal Government of Playas which has been also accepted by the authorities of theMunicipality.

Potentiality of the City of Playas - EngabaoThe project is based mostly in the potentiality of the city of Playas - Engabao. This beach resorthas population of 90,0000 inhabitants (during the beach resort season reach to 150,000) and isconsidered the sea-side resort of Guayaquil (pop. 2.5 million) where the middle-to high classpeople has constructed numerous apartments and villas to spend the vacation time during ourrainy season from December to May. Besides, Playas is been projected as a city of permanentresidents, at this moment, counts with characteristics that over-passed the condition of a resortfor weekends, and now can offer warm and kindly hospitality all the entire year for national andinternational visitors. Among its main characteristics as a resort, we can mention the following:

Strategic national and international geographical location.Basic infrastructural services.And Well-gained prestige in fishing and nautical activities,including sport fishing.

Page 11: 20,000 Housing Units Project, Ecuador, For j.c

11

Playas - Engabao is been launched with this project to a national level and internationalincreasing scale. This is due to that the Pacific Rim is also being transforming in the most importcommercial route worldwide. As a beach resort is capturing international visitors and offeringeach time better environmental conditions. In order to do that the city is generating and offeringattracting and recreational activities during the whole year, including sports at national, interregionaland international level.Playas, considered as the closed beach resort to Guayaquil (one hour drive) is working well ingenerating firs-class services at a high caliber level and quality where the MunicipalGovernment’s authorities working jointly with basic services enterprises whose goals are toprovide such services at the most efficient level according to international standard beach resortworldwide.The project focus to capture the increasing demand of domestic and international tourism, withpriority to Guayaquil’s market (2.8 million inhabitants), Cuenca (Country’s third largest city inEcuador) and the southern region, which based in the proximity and virtual lack of similarproductive units, they constitute an assured market for this project.Otherwise, the decreasing of emissive tourism (moving of national travelers toward interior), asa consequence of imperative economic conditions in Ecuador and Worldwide (inflation, increaseof international ticketing, hotel and other services tariff, etc.) incites and tends domestic tourism,with positive demand for this project.Playas already have a social and cultural Identity; and its community supports, participate,collaborate, and offer the best of its attractiveness and resources, and these are:

Sun and sea Natural Atmosphere Modern city Social prestige Kindly peopleRestaurants Hotels Aquatic sports, etc.Besides, Playas counts with a well-maintained connective inter-county, regional, national andinternational vial net. On this vial infrastructure exists a good urban transporting system, inaddition to the first-order air and maritime transportation.Front the point of view of the economic and competitive activities Salinas also counts with thebest infrastructure of Santa Elena Peninsula to lend the corresponding services for commerceand production, supported at the same time, by the establishment of micro-firms that boost theeconomic growth among all existing social classes.

Peninsular Tourist Free Zone.-This project will be benefit from, in a medium term, of the planning to establish a Free Zone ofTourist Services that will be in charged to promote and develop the provision of services intourist activities. These will destine to receptive tourism and in a manner to subside the nationaltourism. The Free Zone will allow an ample development for facilities and access with thecurrent ones, such as: basic services, air transportation, land and maritime transportation,telecommunication, internet, etc. Where the interior and exterior infrastructure will accomplishwith the designs, technical characteristics, and standards determinate to be effective to executeJointly, as well as, strictly perform the environmental and conservation standards.The services that will be established in the free zone they will accomplish with the requirementsof the regulating tourist organization. Those activities to be established are:

Travel Agencies of receptive tourism Travel Agencies of national tourism Operator ofRecreational Tourism Aquatic Sports Ecotourism Sport Fishing Food and BeverageEstablishments Tourism Information Handicrafts and Gifts AccommodationEstablishmentsThe project’s benefits and advantages that will be provided under the roof of the Free Zone Lawwill encourage major efforts of competition and it will generate a high rate of jobs and to boostthe skill labor in this zone of Ecuador. This will also encourage the national and foreigninvestment, focusing to a sustained and sound development.Accommodation System Offers and Recreational Sites in Guayas Province (3.5 MillionInhabitants)

Page 12: 20,000 Housing Units Project, Ecuador, For j.c

12

Guayas Province accounts with 291 hotels resources of which 47 corresponded to real hotelsand the rest corresponded to lodging establishments and services. 50.2% of hotels areconsidered of first category and luxury and 49.8% of establishments belonging to second, third and forth categories.The increasing tourism facilities demand is very widely noticed, not only during the beach timeon weekends and holidays, but during the whole year there are a big number of visitors fromdifferent zones of the country and besides foreign visitors with limited numbers due to the lackof hotel infrastructure and recreational center or sites of first categories.The coastal rim of Guayas and Santa Elena provinces has became the main tourism zone ofthe country during the whole year. This developing is based and having as principal actor theprivate and free enterprises who’s lately have constructed three new clubs with uniqueparticularity.The creation of these large clubs will increase the attraction for new thousands of tourism,including common citizens, who will not have to spend vacations in other countries, but to stayin exotic places near their domiciles in Guayaquil.In the same zone currently are operating the following tourist attractiveness: “San Vicente”thermal Bath, “Salango Petrified Forest, “Machalilla” National Park (Indian museum), Isla de laPlata (Silver Island), Ensenada de Ayangue, “Olon” Beaches,” Montaña” Surfing, besides thereare many Indian archeological centers like Guangala, Real Alto, Las Vegas, Chorrera andValdivia cultures.Summarizing, our named Costa Azul Zone (Blue Coast) counts with ideal beachescomplemented by the beauty of Pacific ocean and the presence of traditionally people whereflourished our ancient Indian cultures full identified with Ecuadorian roots, as well the surging ofresorting towns and cities of great urban development. The Ecuadorian Costa Azul (Blue CoastRim) belonging to Santa Elena and Guayas Provinces offers a good number of enchanted andfascinating places that assures rest and rejoice of all kind of visitors.From the geographical point of view, there many beach towns around this area offering a widevariety of entertainment to move and change of sites easily and close each other, and putting inpractice any initiatives for visitors from sport fishing, surfing, yachting, tennis, scuba, etc.Naming these towns from the southeast: Posorja, Data de Posorja, Data de Villamil, Chanduy,Ancon, Punta Carnero, Salinas (Biggest Developing Beach Resort), La Libertad, Ballenita,Punta Blanca, Capaes, and San Pablo.Facing further north there are: Palmar, Ayangue, San Pedro, Valdivia, Manglaralto, Montañita yOlon, all this sites are located right on the beaches are linked together by the highway calledRuta del Sol (Sun Route). The called “blue coast”, in the circuit from Salinas to Puerto Lopez, inManabi province, offers an attractive variety of tourist wealth, to known and visiting it to meetwith emotions, peace, sun, handicrafts, and walking by beaches and woods, extreme sports,observation of birds and whales, dawn and warm sandbank. Without doubts this zonerepresents an enormous tourist potential for our “Blue Coast” province of Guayas. This meansan increasing demand of dozens of thousands of potential visitors and potential buyers for thevillas of our housing project that definitely assured the repayment or return of capital investmentin project like proposed by (name of the company)

International Seafront.- In our project we offer the construction of a vehicular and pedestrian,of restricted use, establishing regulation for the opening of commercial establishments. All willbe organized for the maintenance of seafront itself. This project will count with severalcomplementary services and precise co-projects, such as handicraft market; areas of skating,biking, walking, etc. Besides, areas of parking, rest rooms, showers and playing sports onbeaches. This seafront will be constructed under a concept of an open big commercial mall, thismeans the development of other services in encircled areas such as the following:

Ecuadorian Tropical Garden.- Additionally, artificial lakes will be constructed in an area of 2.5hectare, including summing pools with mechanically generated-waves and toboggans, forminga great familiar recreational center. In another area of 12.5 hectares, with the technical

Page 13: 20,000 Housing Units Project, Ecuador, For j.c

13

advisoryand patronage of “Tropical Garden” of Miami, Florida, we are going to construct a large garden,including the their seeds and our rich native flora seeds and a mini zoo with the native zonefauna.

Center of Art and Culture.-This type of center will be also constructed where national andinternational festivals for special series of performances as the well-known in Viña del Mar andAcapulco. Complementary and related service to these activities, are going to be patronage andperform, such as movies, exhibits, conventions, seminars, etc.Playas-Engabao’s beaches, although the infrastructure works to be performed and carry out todevelop this project, and special care will be kept to preserve the natural status of the beachesby definition are geometric places to equilibrate the earth and ocean, in order to preserve thisequilibrium, it is necessary to preserve the beach under the best natural conditions.It is necessary to point out that the sea does not supply solids, this concept is importantbecause the following reasons:This Playas-Engabao’s project will constitute the future main tourist center of Ecuador, and ithas gained by its natural beauty of the beaches, under these conditions and circumstances, theproject considers, under the single concept that the whole city of Playas-Engabao, includes the seaside resort, the seafront and the beach. The project’s technical team force is underperiodically observation of the affected beach in this project and to accomplish these tasks, theProject’s Task Force Team will have a sea environment quality laboratory, equipped toundertake the physical, chemical and biological analysis on sediments and water, as well as theneeded field instrumentation. Also, it will have an electronic and instrumentation workshopwhich, in addition, will provide services to other units of the city of Playas-Engabao.The Project’s main consideration is the creation of a Center of Studies to aim at developing longterm statistical analysis on marine climate (waves and wind). It also applies numerical models ofmarine hydrodynamics to the studies on beaches and port’ coastal engineering. Knowledge ofthe wave climate is a prerequisite in most of the studies of the coastal areas, since it is the mainagent in the evolving dynamics of the coast and a key action to be considered in theregeneration in coastal structures and beaches. The objective of this Center is to maintain therelative information as up to date as possible in the techniques for wave characterization,needed for the different types of studies, as well as to contribute to the development of thisdiscipline as much as possible. The Project will consider the numerical models of marinehydrodynamics are today worldwide and in certain areas a highly competitive tool in comparisonto the physical models from the point of view of cost, execution time, versatility and quality ofresults. The Project’s Task Force Team will make extensive use of models of wavetransformation in coastal zones (refraction, refraction-diffraction), wave disturbance within thebeach and long wave analysis.

Coastal StudiesThe basic goal of the Coastal Studies to be consider in this Project is to support project himselfand others one for the defense and protection of beaches. This is accomplished by a directcollaboration in the design of these projects and the maintenance of the basic informationneeded. The Project also will try to keep our country up to date in the techniques used in thisfield. This is going to be a pioneer work and studies in the protection of its coastline and in theregeneration of beaches, this activity is an extraordinarily young branch of civil engineering,which requires a significant effort in basic and applied research.The activity of this sector of the Project consists of four basic areas: Coastal dynamics studies,whose aim is to progress in the knowledge of the transport processes which lead to beachevolution. Beach regeneration projects and management techniques.Monitoring of regenerationprojects with topographical and bathymetric measurement campaigns and evolution analysis.Advanced measuring in the marine environment and setup of new equipment and systems forcoastal monitoring.

Page 14: 20,000 Housing Units Project, Ecuador, For j.c

14

To undertake this work, this part of the Project will need to have, among other tools, a data bankwith aerial photographs of the Ecuadorian coast and of the shoreline position in sandy coastsfrom 1970 till the present. It also is going to look for software for the calculation of sedimenttransport along the shore and the evolution of the shore in its plan-shape and profile underwave action. In the future, a special effort is going made within the part to apply GeographicalInformation Systems concepts and tools in the coastal area.A good part of the activity of the Project will depend on the collection of data in the field. For thispurpose the Center of Studies will have boats, sounding equipment and various fieldinstruments, as well as a workshop for sedimentological analysis.(Company name) backed under legal contract by (Constructing company), has proposed to theMunicipality of Playas-Engabao to provide all the technical support and environmental impactstudy of this project that allow the protection and natural conservation of the affected virginbeach considered in this project, which such projection that goes further: To convert Playas-Engabao’ beaches, into beaches that will be rated or classified ones as “Blue Flag” which isgranted by World Organization of Tourism (WOT). This distinction is granted to beaches basison mainly for “Excellent Quality” of the waters, good infrastructure, appropriated services, acorrect environmental management and control of the natural conditions and fundamentally asustainable maintenance program of the beach, and not only a cleaning and recollection ofwaste system, but a hygienic and oxygenation process of dunes.Besides, The Municipal Government of Playas-Engabao’s authorities leading by its Major isagreed and engaged in developing jointly with (Promoting Company name) this project ofcontrol and protection of the beaches and the construction of the new malecon, with a globalvision considering the following:The control and protection of the beach of the city of Playas-Engabao must be complemented with the protection of the seafront, not only because they should form a sole concept, butfundamentally to constitute the best financial feasibility, based in on tax services, to be collectfor the infrastructural civil works to be done by such urban construction development. This willallow recuperating an important segment of the credit amortization obtained for the constructionof the same. To reinforced and assure this feasibility, a Municipal concession contract will becelebrated between the Municipality of Playas-Engabao and the promoting firm of this project.The legal tool to frame regulating between the private investment sector, in the present case thecompany (name of promoting company), and Municipality of Playas-Engabao is the “concession” which also will assure the returns of the investment through the collection ofmunicipal taxes. This type of contract give (promoting company name), the possibility andsecurity to managed these aforementioned fundamental aspect in the concession. This hasbeen our proposal to the Municipal Government of Playas-Engabao which has been alsoaccepted by the authorities of the Municipality.

The Economy of ProjectThe tourism movement is of great importance to the local economy. With 150,000 Visitorsyearly and with earnings of around $3 million. Tourism together in action with housingdevelopment is the major foreign currency earner and major provider of employment. There isno doubt that the tourism and housing development industries have contributed enormously tothe economy of the Republic of Ecuador and to the standard of living of the people.To cater for this increase in tourists and housing development in Playas-Engabao, the demand of number of hotels and hosing need to shoot up to provide comfort and firs-classaccommodations and medium-class income villas to supply the current demand period. Themajority of hotels and hosing development have been built on the coast of Playas – Databecause the main attraction for tourists in Playas - Engabao is the sea and its beaches. TheHousing Development and its complementary constructing development is located along and infront of the beach of Playas- Engabao covering 1,800 hectares (18 Millions square meters), thecenter of the resort, and account with the fact that the most beautiful and scenic beaches are tobe found around at those locations.

Page 15: 20,000 Housing Units Project, Ecuador, For j.c

15

As the number of arrivals of tourists and new inhabitants are expected to increase steadily overthe next few years there is considerable pressure from property developers to obtain permissionfrom government for the construction of more hotels and housing development around thecoastline.In view of the fact that due to an increase in numbers of visitors and the floating population,more and more people spend time at the seaside on weekends and holidays, there is anincreased demand by the public for more public beaches and better amenities on site and, ofcourse, new construction of villas. This obviously conflicts with the demand from propertydevelopers for more sea frontage. In our case, the project account with its own housingdevelopment and territory.The further development of tourism will require on behalf of government new policies that canreconcile the legitimate demands of the population for more leisure amenities and that of thetourism and housing construction development industries. In that perspective, the government isencouraging the development of inland tourism and eco-tourism. The idea is to encouragetourists to visit the interior of the Playas-Engabao beaches and its sites.

Etanolsa S.A. , Promoting Company.The project’s promoting company is owned mostly by (names of partners) who are well-knownamong local commercial, social, and banking circles. Mr. Wellington G. Gallardo, President and CEO who accounts with a vast experience in the construction field, well-known in local commercial/business circles.

Housing Construction Development: The company is willing and ready start preparing themovement of lands and soils covering 18 Millions square meters and at the same time planningsales packages for the villas that it including sales tours in Playas-Engabao beaches and it isbeing trialed for a further year before being commercially marketed. The various natives of thecommunities have been involved in consultation and discussion about the type of housingconstruction development and involvement that they want. Infrastructure needed along the way(toilets, water supply, and accommodation) has been carefully planned . Two different drivers,each with their own vehicle, have been contracted for the tours. The vehicles are comfortablecarry 8-14 domestic visitors and 50 for international tourists.

How to Develop the Product :The native communities participating in the tour have identifiedthe features of the environment and their culture, visiting the local museums, that they want topresent to tourists, and the individuals who are best able to act as guides. Some danceperformances are being developed for tourists. Initially, much of this participation is supportedby the project’s promoting company’s payments. All the participants are receiving guidance andtraining, though much of this is on-the-job, given the remoteness of the communities from ourown training force team. Some key native people with experience in the sales industry have been involved from the start in providing advice and training others.A separate commercial organization is being established to operate the tour for selling the villas,with involvement of the participating communities. The Sales tour will be originally planned as asingle five day event starting in Playas to Engabao and returning to Playas, with a maximum of50 kilometers being traveled each day.

Networking : Travel Agencies based mainly in Guayaquil, will coordinates the sales tours andact as affiliated company works in co-operation with the Ecuadorian Tourism Association, and therefore the promoting construction company has good links with the mainstream tourist industry and potential buyers to become inhabitants of the covered area for this project. There isa great deal of industry support for the development of native tourism in the Playas-Engabao region.There will be good attraction and success in attracting corporate sponsorship for somecomponents of the infrastructure being provided for the sales tour. The Sales tour, starting atPlayas, will include use of mainstream accommodation and restaurant facilities along the route.However, it is expected that in time more of the accommodation will be provided by theindividual communities.

Page 16: 20,000 Housing Units Project, Ecuador, For j.c

16

Marketing :The Sales tour for the villas is seen as appealing to the international market, as well as to educational markets in Ecuador (including universities, mining companies, bigcorporations, different labor associations and others). Some markets may prefer the shorter 3day tours rather than the full five day tour.

Problems that have been encountered :The main problem has been in securing fundingsupport over the length of time that it has taken to develop the tour. It was necessary to proceedat a pace which suited the communities involved, and to ensure that everything was fully testedbefore marketing it. We are enthusiastic in marketing the tours with the funds available in theinternational private sector which is the main aim of this project.

Future Prospects :The development of housing construction is seen as only one componentof each community's tourism involvement. Individual community groups are seen as being freeto pursue their own tourism operations on a day-to-day basis and in conjunction with other(mainstream) tour operators, as they gain skills and confidence. Other community groups areexpressing interest and wanting to become participants in the sales tour. However, there is apractical limit on manageable numbers. It is possible that other tours may be developed withdifferent communities, in due course.

Financial Scenario of Project.-Total Loan Amount: US$460 Million DollarsTerm: 20 years, with 3 years of Grace PeriodInterest: Libor plus 1% Annually, with 3 years of grace periodGuarantee: The Project’s Promoting company put as collateral the property covering 18Millions of square meters appraised at US$20 dollars before the added cost of investment totaling US$180 Millions dollars. Additionally, the Royalty, Municipality of Playas-Engabao’s Concession on the use and services of the Beach and its Seafront during 25 years. Local Municipalities will issue two series of Municipal Bonds, one series of Major-bonds with a face value of US$10,000,000.00 totaling US$460,000,000.00, represented by 460 Municipal Banks, to be place in a local commercial bank with fully bank responsibility as a collateral, and a second series of 4,600,000 Municipal Mini-Bonds with a face value of US$100.00 each plus 4,600,000 a US$1.00 coupon value each totaling US$4,600,000 Dollars.

Distribution of Loan: US$10 Million for the Construction of the Playas-Engabao’s Seafront;US$10 Million for the preparation of land and soils. US$440 Million for the complete construction of the 20,000 villas will be constructed by stages of 5,000 villas, until reaching the total construction of the 20,000 or 4 stages.

Prepared by Wellington G. Gallardo, Ciudadela. Los Esteros, Manzana 29, Villa 4, tel.(5934)2422511, Playas Phone: (5934) 2764042, Cel. Phone (5939) 89502692, e-mail: [email protected], Guayaquil, Ecuador.