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10AL51
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Vidyavardhaka Sangha
Vidyavardhaka College of Engineering, Mysore
DEPARTMENT OF ELECTRONICS & COMMUNICATION ENGINEERING
Program Outcomes (Pos) of ECE
At the end of the course:a) Students are expected to manifest the knowledge of electronics,
communication and mathematics.b) Students need to develop a talent to operate with versatile teams.
c) Students are expected to excel in hands on & practical skills.
d) Students will be efficient system designers, to meet the prerequisite requirements within realistic constraints.
e) Students will be able to apply & demonstrate technical skills effectively to solve engineering design issues.
f) Students get trained to follow the professional ethics.
g) Students need to master communication skills as it is expected to be developed by the professionals.
h) Extensive education will be provided in order to make each student globally competent.
i) Students develop the potential to engage oneself in proficient & perpetual learning.
j) Students will be able to gain the knowledge of contemporary issues such as social, environmental and ethical.
k) Students are expected to keep themselves updated with the latest technologies and modern engineering practices
l) Students are expected to keep themselves updated with the latest technologies and modern engineering practices
Page 1 of 19
Vidyavardhaka Sangha
Vidyavardhaka College of Engineering, Mysore
DEPARTMENT OF ELECTRONICS & COMMUNICATION ENGINEERING
Name of the Course
with Course Code
Course Outcomes (CO’s)
10AL51-Management and
Entrepreneurship
I. Students shall be able to identify the basic principles of management and important roles of a manager
II. Students will be able to understand the importance of planning and decision making
III. Students will be able to identify the basic principles of organizing, and to understand the process of selection and recruitment to help staffing
IV. Students shall understand the importance of directing and controlling in an organization
V. Students will understand the concepts, culture, type, traits, motivation, importance, and growth of entrepreneur and entrepreneurship
VI. Students can analyze the role, importance and process of setting up of small-scale industry (SSI) , and explore the possibility of growth
VII. Students can explore the central level and state level institutions / agencies in India, and other organization supporting small-business enterprises
VIII. Students will be able to understand the scope and importance of project identification and preparation of project
Description of tables:
Course learning outcomes are nothing but course outcomes or CO’s for the main subject given by points I to VII in this document.
Table 1: Course outcomes are entered in this table as I to VIII points.
Page 2 of 19
Vidyavardhaka Sangha
Vidyavardhaka College of Engineering, Mysore
DEPARTMENT OF ELECTRONICS & COMMUNICATION ENGINEERING
Program Outcomes
Course No. and Title Type Course
Outcomes
a b c d e f g h i j k l
10AL51-Management and
EntrepreneurshipLEC
I
II
III
IV
V
VI
VII
VIII
Table 2: Mapping of course outcomes (I to VIII) to program outcomes (a to l)
Page 3 of 19
Vidyavardhaka Sangha
Vidyavardhaka College of Engineering, Mysore
DEPARTMENT OF ELECTRONICS & COMMUNICATION ENGINEERING
Course Plan
Semester: V Year: 2013-14
Course Title: MANAGEMENT & ENTREPRENEURSHIP Course Code: 10AL51
Total Contact Hours: 52 hrs Duration of SEE: 3 hrs
SEE Marks: 100 IA Marks:25
Lesson Plan Author: Date:
Checked By: Date:
Prerequisites
General knowledge on the current events, society, organizations Understanding of the basic concepts of management and entrepreneurship
Course Learning Objectives
Undersatnd the basic concepts of management like planning, organizing, directing, staffing and controlling
Know the importance of a manager, roles, levels and functions of manager. Identify the differences between entrepreneurs, intrapreneurs and managers. Get an idea of Institutions that support budding entrepreneurs, set up of small scale
industries. Scope of project identification and report preparation
Course Learning Outcomes-CLO
At the end of the course student will be able to:
To identify the basic principles of management and important roles of a manager To understand the importance of planning and decision making To identify the basic principles of organizing, and to understand the process of selection
and recruitment to help staffing To understand the importance of directing and controlling in an organization To introduce the concepts, culture, type, traits, motivation, importance, and growth of
entrepreneur and entrepreneurship To understand the role, importance and process of setting up of small-scale industry
(SSI) , and explore the possibility of growth To identify the central level and state level institutions / agencies in India, and other
organization supporting small-business enterprises To understand the scope and importance of project identification and preparation of
project
Page 4 of 19
Vidyavardhaka Sangha
Vidyavardhaka College of Engineering, Mysore
DEPARTMENT OF ELECTRONICS & COMMUNICATION ENGINEERING
Course Content
Course Code: 10AL51
Course Title: MANAGEMENT & ENTREPRENEURSHIP IA: 25
Teaching Hours: 52 SEE: 100
Unit-1:MANAGEMENT Introduction - Meaning - nature and characteristics of Management, Scope and functional areas of Management - Management as a Science, Art or Profession Management & Administration - Roles of Management, Levels of Management, Development of Management Thought-Early Management Approaches-Modern Management Approaches.
7 hours
Unit–2:PLANNINGNature, importance and purpose of planning process Objectives - Types of plans (Meaning only) - Decision making – Importance of planning - Steps in planning & planning premises - Hierarchy of plans.
6 hours
Unit-3:ORGANISING AND STAFFINGNature and purpose of organization - Principles of organization - Types of organization – Departmentation - Committees – Centralisation Vs Decentralisation of authority and responsibility - Span of control - MBO and MBE (Meaning only) Nature and importance of Staffing - Process of Selection & Recruitment (in brief).
7 hours
Unit-4:DIRECTING & CONTROLLINGMeaning and nature of directing - Leadership styles, Motivation Theories, Communication - Meaning and importance – Coordination, meaning and importance and Techniques of Co-ordination - Meaning and steps in controlling - Essentials of a sound control system - Methods of establishing control.
6 hours
Unit – 5:ENTREPRENEURMeaning of Entrepreneur; Evolution of the Concept, Functions of an Entrepreneur, Types of Entrepreneur, Intrapreneur – an emerging Class - Concept of Entrepreneurship - Evolution of Entrepreneurship, Development of Entrepreneurship; Stages in entrepreneurial process; Role of entrepreneurs in Economic Development; Entrepreneurship in India; Entrepreneurship – Its Barriers.
6 hours
Unit 6: SMALL SCALE INDUSTRY:Definition; Characteristics; Need and rationale: Objectives; Scope; role of SSI in Economic Development. Advantages of SSI Steps to start an SSI - Government policy towards SSI; Different Policies of S.S.I.; Government Support for S.S.I. during 5 year plans, Impact of Liberalization, Privatization, Globalization on S.S.I., Effect of WTO/GATT Supporting Agencies of Government for S.S.I Meaning; Nature of Support; Objectives; Functions; Types of Help; Ancillary Industry and Tiny Industry (Definition only).
7 hours
Unit 7: INSTITUTIONAL SUPPORT:Different Schemes; TECKSOK; KIADB; KSSIDC; KSIMC; DIC Single Window Agency: SISI; NSIC; SIDBI; KSFC.
6 hours
Page 5 of 19
Vidyavardhaka Sangha
Vidyavardhaka College of Engineering, Mysore
DEPARTMENT OF ELECTRONICS & COMMUNICATION ENGINEERING
Unit 8: PREPARATION OF PROJECT:
Meaning of Project; Project Identification; Project Selection; Project Report; Need and Significance of Report; Contents; formulation; Guidelines by Planning Commission for Project report; Network Analysis; Errors of Project Report; Project Appraisal. Identification of Business Opportunities - Market Feasibility Study; Technical Feasibility Study; Financial Feasibility Study & Social Feasibility Study..
7 hours
TEXT BOOKS:
1. Principles of Management - P. C. Tripathi, P. N. Reddy; Tata McGraw Hill, 4th Edition, 2010.2. Dynamics of Entrepreneurial Development & Management – Vasant Desai Himalaya Publishing House.3. Entrepreneurship Development - Small Business Enterprises Poornima M Charantimath -Pearson Education – 2006.
REFERENCE BOOKS:
1. Management Fundamentals - Concepts, Application, Skill Development Robert Lusier – Thomson.2. Entrepreneurship Development - S S Khanka - S Chand & Co.3. Management - Stephen Robbins - Pearson Education /PHI -17th Edition, 2003.
Page 6 of 19
Vidyavardhaka Sangha
Vidyavardhaka College of Engineering, Mysore
DEPARTMENT OF ELECTRONICS & COMMUNICATION ENGINEERING
Evaluation Scheme
IA Scheme
Assessment Marks
TEST 1 25
TEST 2 25
TEST 3 25
Final IA Average of Best Two
Course Unitization for Minor Exams and Semester End Examination
UnitsTeaching
Hours
No of questions No. of Questions in
SEETest I Test II Test III
1 MANAGEMENT 07 0.75 -- 1
2 PLANNING 07 1.75 -- 1
3 ORGANISING & STAFFING:
06- 1.0 1
4 DIRECTING & CONTROLLING
07-- 1.0 1
5 ENTREPRENEUR 06 -- 1.0 1
6 SMALL SCALE INDUSTRY
07-- --
11
7 INSTITUTIONAL SUPPORT
06 -- -- 11
8 PREPARATION OF PROJECT
07 11
Answer any two questions
Answer any two questions
Answer any two questions
Answer any five full
questions
Note
Each Question carries 20 marks and may consist of sub-questions.
Mixing of sub-questions from different chapters within a unit is allowed in Test I, II, III and SEE.
Answer 5 full questions of 20 marks each (two full questions from Part A and three full questions from Part B or Vice Versa) out of 8 in SEE
Date: Head of Department
Page 7 of 19
Vidyavardhaka Sangha
Vidyavardhaka College of Engineering, Mysore
DEPARTMENT OF ELECTRONICS & COMMUNICATION ENGINEERING
Chapter wise Plan
Unit-1
Course Code and Title: 10AL51 MANAGEMENT & ENTREPRENEURSHIP
Chapter Number and Title: 1. MANAGEMENT Planned Hours: 7 hrs
Learning Objectives:
1. Understand the nature and characteristics of management
2. Understand the basic principles of management
3. Identify the roles and levels of management
Learning Outcomes:
At the end of this chapter student should be able to:
1. Introduction - Meaning - nature and characteristics of Management
2. Scope and functional areas of Management
3. Management as a Science, Art or Profession Management & Administration
4. Roles of Management, Levels of Management
5. Development of Management Thought
6. Early Management Approaches
7. Modern Management Approaches
Review Questions:
1. Management is the art of getting things done through other people. Discus and explain the meaning and concept of management.
2. What are the characteristics of management? Discuss its nature as an art and a science.
3. Is management an Art or Science?4. Discuss management as a profession. To what extent has management been
professionalised in India.5. Are’ management’ and ‘administration’ different? How will you resolve their
terminological conflicts?6. Discuss the role and importance of management7. Briefly describe different levels of management.8. Explain and discuss the functions of management.9. Explain the growth of modern management thought.
Page 8 of 19
Vidyavardhaka Sangha
Vidyavardhaka College of Engineering, Mysore
DEPARTMENT OF ELECTRONICS & COMMUNICATION ENGINEERING
Unit-2
Course Code and Title: 10AL51 MANAGEMENT & ENTREPRENEURSHIP
Chapter Number and Title: 2. PLANNING Planned Hours: 6 hrs
Learning Objectives:
1. Understand the nature and importance of planning2. Identify the objectives of planning3. Understand the importance of decision making in planning4. Identify the planning premises
Learning Outcomes:
At the end of this chapter student should be able to:
1. Nature, importance and purpose of planning process2. Objectives - Types of plans(Meaning only)3. Decision making4. Importance of planning5. Steps in planning & planning premises6. Hierarchy of plans.
Review Questions:
1. Discuss the nature and scope of planning in business management.2. Management planning involves the development of forecasts objectives, policies,
programmes, procedures, schedules and budgets, Discuss this to show the significance of planning management.
3. Significance of Planning4. What are the major limitations of planning? What actions can be taken to make
planning effective?5. Classify plans and explain each classification.6. State the nature of planning premises and give their classification.7. What is policy? What characteristics do policies have?8. What do you understand by decision and decision making? What are its basic
elements.
Page 9 of 19
Vidyavardhaka Sangha
Vidyavardhaka College of Engineering, Mysore
DEPARTMENT OF ELECTRONICS & COMMUNICATION ENGINEERING
Unit-3
Course Code and Title: 10AL51 MANAGEMENT & ENTREPRENEURSHIP
Chapter Number and Title: 3. ORGANISING AND STAFFINGS Planned Hours: 6 hrs
Learning Objectives:
1. Identify the principles of organizing 2. Understand the concept of departmentalization3. Understand the span of management4. Identify the importance of staffing5. Understand the process of selection and recruitment
Learning Outcomes:
At the end of this chapter student should be able to:
1. Nature and purpose of organization Principles of organization2. Types of organization3. Departmentation Committees4. Centralization Vs Decentralization of authority and responsibility5. Span of control - MBO and MBE (Meaning only)6. Nature and importance of Staffing - Process
Review Questions:
1. What do you understand by ‘Management by objectives (MBO)?2. What are the various steps involved in the process of M.B.O.?3. What do you understand by 1.line organisation, 2. Functional organisation,4. Line and staff organization. Discuss their respective merits and demerits.5. Line organization presupposes the direct authority exercised by a superior
over his subordinates ,its flow is always downwards.6. State and explain the common causes of conflict between line and staff
management in an organization.7. What do you mean by Departmentation? Explain with its types.8. What do you mean by MBE?9. Explain Nature and importance of Staffing?10. Explain Process of Selection & Recruitment?
Page 10 of 19
Vidyavardhaka Sangha
Vidyavardhaka College of Engineering, Mysore
DEPARTMENT OF ELECTRONICS & COMMUNICATION ENGINEERING
Unit-4
Course Code and Title: 10AL51 MANAGEMENT & ENTREPRENEURSHIP
Chapter Number and Title: 4.DIRECTING AND CONTROLLING Planned Hours: 7 hrs
Learning Objectives:
1. Understand the nature of direction2. Identify the meaning and importance of co-ordination3. Identify the steps involved in controlling
Learning Outcomes:
At the end of this chapter student should be able to:
1. Meaning and nature of directing Leadership styles,2. Motivation Theories3. Communication - Meaning and importance4. Coordination, meaning and importance and Techniques of Co –ordination5. Meaning and steps in controlling6. Essentials of a sound control system7. Methods of establishing control
Review Questions:
1. Discuss the nature and scope of Directing.2. Motivation is the core of management”. Explain the importance of motivation in the
light of this statement.3. What do you mean by the motivation? Explain its Nature, Features and
Characteristics.4. Write down the various techniques to motivate diverse workforce.5. Write down the various theories of motivation.6. Leadership is a driving force which gets things done by others.” Examine and
comment.7. “Good leadership is an integral part of effective direction”. Discuss, bringing out
clearly the qualities of an effective leader.8. Explain the various styles of leadership.9. What is communication? Discuss its characteristics.10. What are the objectives of communication?11. Write down the various qualities of good communication system.12. What do you understand by the process of communication?13. Explain the various forms of communication.
Page 11 of 19
Vidyavardhaka Sangha
Vidyavardhaka College of Engineering, Mysore
DEPARTMENT OF ELECTRONICS & COMMUNICATION ENGINEERING
Unit-5
Course Code and Title: 10AL51 MANAGEMENT & ENTREPRENEURSHIP
Chapter Number and Title: 5. ENTREPRENEUR Planned Hours: 6 hrs
Learning Objectives:
1. Understand the concept and evolution of entrepreneurship2. Identify the functional characteristics of successful entrepreneur3. Identify the various types of entrepreneurs4. Understand the difference between a manager and entrepreneur5. Identify the barriers of entrepreneur
Learning Outcomes:
At the end of this chapter student should be able to:
1. Meaning of Entrepreneur; Evolution of the Concept2. Functions of an Entrepreneur, Types of Entrepreneur3. Intrapreneur – an emerging Class. Concept of Entrepreneurship4. Evolution of Entrepreneurship, Development of Entrepreneurship5. Stages in entrepreneurial process; Role of entrepreneurs in Economic Development6. Entrepreneurship in India; Entrepreneurship – its Barriers.
Review Questions:
1. Define Entrepreneur?2. Explain Evolution of the Concept?3. What are the Functions of an Entrepreneur?4. Explain different Types of Entrepreneur?5. Comment on “ Intrapreneur – an emerging Class”.6. Explain the Concept of Entrepreneurship?7. Explain Evolution of Entrepreneurship & Development of Entrepreneurship?8. Explain Stages in entrepreneurial process?9. Define Role of entrepreneurs in Economic Development; Entrepreneurship in India;10. Explain Entrepreneurship – its Barriers.
Page 12 of 19
Vidyavardhaka Sangha
Vidyavardhaka College of Engineering, Mysore
DEPARTMENT OF ELECTRONICS & COMMUNICATION ENGINEERING
Unit-6
Course Code and Title: 10AL51 MANAGEMENT & ENTREPRENEURSHIP
Chapter Number and Title: 6. SMALL SCALE INDUSTRY Planned Hours: 6 hrs
Learning Objectives:
1. Understand the concept of small scale industry2. Understand the roles and importance of small scale industry3. Identify the impact of globalization and WTO/GATT on small scale industry4. Understand the nature of support, objectives and functions of supporting agencies of
government for SSI
Learning Outcomes:
At the end of this chapter student should be able to:
1. Definition; Characteristics; Need and rationale2. Objectives; Scope; role of SSI in Economic Development.3. Advantages of SSI Steps to start an SSI - Government policy towards SSI;4. Different Policies of S.S.I.; Government Support for S.S.I. during 5 year plans5. Impact of Liberalization, Privatization, Globalization on S.S.I.6. Effect of WTO/GATT Supporting Agencies of Government for S.S.I Meaning;7. Nature of Support; Objectives; Functions; Types of Help; Ancillary Industry and
Tiny Industry (Definition only).
Review Questions:
1. Define & what are the Characteristics & Need of SSI?2. What are the Objectives & Scope of SSI in Economic Development.3. Mention the Advantages of SSI?4. What are the Steps to start an SSI?5. What are the Government policy towards SSI & also explain the Different Policies of
S.S.I.?6. Government Support for S.S.I. during 5 year plans?7. Explain :8. Impact of Liberalization,9. Privatization,10. Globalization on S.S.I.,11. Effect of WTO/GATT Supporting Agencies of Government for S.S.I
Page 13 of 19
Vidyavardhaka Sangha
Vidyavardhaka College of Engineering, Mysore
DEPARTMENT OF ELECTRONICS & COMMUNICATION ENGINEERING
Unit-7
Course Code and Title: 10AL51 MANAGEMENT & ENTREPRENEURSHIP
Chapter Number and Title: 7. INSTITUTIONAL SUPPORT Planned Hours: 6 hrs
Learning Objectives:
1. Identify the central and state level institutions/agencies supporting small business enterprise
2. Identify other agencies supporting small business enterprise
Learning Outcomes:
At the end of this chapter student should be able to:
1. Different Schemes; TECKSOK;2. KIADB; KSSIDC;3. KSIMC;4. DIC Single Window Agency5. SISI; NSIC;6. SIDBI; KSFC.
Review Questions:
1. Discuss the support provided by NSIC to small scale industries.2. Explain various activities of SIDO.3. Explain the functions of SISI. Enumerate various types of assistances rendered by it.4. Discuss the important functions of SSIDC.5. Explain in brief the main function of DIC.6. Discuss the various activities of TECSOK.7. Explain the focused consultancy areas of TECSOK.8. Explain the procedure for getting industrial sheds/plots from KIADB.9. Enumerate the projects for which KSFC gives preference.10. List various loan schemes of KSFC.
Page 14 of 19
Vidyavardhaka Sangha
Vidyavardhaka College of Engineering, Mysore
DEPARTMENT OF ELECTRONICS & COMMUNICATION ENGINEERING
Unit-8
Course Code and Title: 10AL51 MANAGEMENT & ENTREPRENEURSHIP
Chapter Number and Title: 8. PREPARATION OF PROJECT Planned Hours: 7 hrs
Learning Objectives:
1. Understand the importance of project identification2. Identify the steps involved in project formulation3. Understand the importance of network analysis4. Identify the scope of project appraisal
Learning Outcomes:
At the end of this chapter student should be able to:
1. Meaning of Project; Project Identification;2. Project Selection; Project Report; Need and Significance of Report;3. Contents; formulation; Guidelines by Planning Commission for Project report;4. Network Analysis; Errors of Project Report;5. Project Appraisal. Identification of Business Opportunities6. Market Feasibility Study; Technical Feasibility Study;7. Financial Feasibility Study & Social Feasibility Study
Review Questions:
1. What do you mean by Project and Project Identification?2. What are the steps in Project Selection?3. What is Project Report & explain its Need?4. Explain the Significance of Report?5. What are the Contents of project report?6. Explain the Guidelines by Planning Commission for Project report;?7. What are the Errors of Project Report?8. Define Project Appraisal?9. Explain the following:
a. Market Feasibility Study.b. Technical Feasibility Study.c. Financial Feasibility Study.d. Social Feasibility Study.
Page 15 of 19
Vidyavardhaka Sangha
Vidyavardhaka College of Engineering, Mysore
DEPARTMENT OF ELECTRONICS & COMMUNICATION ENGINEERING
Page 16 of 19
Vidyavardhaka Sangha
Vidyavardhaka College of Engineering, Mysore
DEPARTMENT OF ELECTRONICS & COMMUNICATION ENGINEERING
Page 17 of 19
Vidyavardhaka Sangha
Vidyavardhaka College of Engineering, Mysore
DEPARTMENT OF ELECTRONICS & COMMUNICATION ENGINEERING
Page 18 of 19
Vidyavardhaka Sangha
Vidyavardhaka College of Engineering, Mysore
DEPARTMENT OF ELECTRONICS & COMMUNICATION ENGINEERING
Page 19 of 19