Upload
others
View
1
Download
0
Embed Size (px)
Citation preview
10 Contact Centre
Predictions for 2015
Tim Pickard
CMO, NewVoiceMedia
There are six fundamental things that customers want:
1. Know Me2. Be Relevant3. Be Competent4. Be Trustworthy5. Be Likable6. Be Available
Who Is Good?
10 Contact Centre Predictions for 2015
How Do You Rate Your OwnOrganisation?
PREDICTION #6
We adopt more outside-in thinking to
become smarter about channel mix
design
10 Contact Centre Predictions for 2015
Between doing what you want and what a brand wants you to do, who is going to win?
10 Contact Centre Predictions for 2015
PREDICTION #7
We learn how to engage with the
mobile customer differently
10 Contact Centre Predictions for 2015
10 Contact Centre Predictions for 2015
Choose Your Service Choose Your Channel Choose Your Time
Customer experiences greater choice in the workflow
10 Contact Centre Predictions for 2015
PREDICTION #8
Real time data creates opportunities
for new service delivery models
10 Contact Centre Predictions for 2015
PREDICTION #9
We continue to find new ways to
personalise customer experiences
10 Contact Centre Predictions for 2015
10 Contact Centre Predictions for 2015
The integration of idio, NewVoiceMedia and Salesforce will allow brands to see customers’ real-
time interests from their web behaviour10 Contact Centre Predictions for 2015
PREDICTION #10
We invest more into nurturing the
right service culture
10 Contact Centre Predictions for 2015
10 Contact Centre Predictions for 2015
airbnb’s latest contact centre in Port land USA
10 Contact Centre Predictions for 2015
Which is on your 2015 to do list?
1. Outside-in thinking
2. Mobile customer service
3. Real time data driving new service delivery models
4. Personalisation
5. Culture transformation