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Social Networking for Business Unified platform for McDonald‘s franchisee Twitter-Hashtag: #spectronet http://spectronet.de/de/nachrichten/8.-nemo-spectronet-collaboration-forum-jena_gb70ngq6.htm = http://bit.ly/bbOuGq Page 1 26.08.2010, Jentower, 8th NEMO-SpectroNet Collaboration Forum

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Social Networking for Business

Unified platform for McDonald‘s franchiseeTwitter-Hashtag: #spectronet

http://spectronet.de/de/nachrichten/8.-nemo-spectronet-collaboration-forum-jena_gb70ngq6.htm = http://bit.ly/bbOuGq

Page � 1 26.08.2010, Jentower, 8th NEMO-SpectroNet Collaboration Forum

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We have a complete set of proven social application s, delivered as a service, to multiple industriesWe have a complete set of proven social application s, delivered as a service, to multiple industries

We help organisations to build instant networks, co llaborate and create revenuesWe help organisations to build instant networks, co llaborate and create revenues

Enterprise 2.0

Implement a long-term web strategy by building a community around your products and services

Increase sales, cut costs and improve communication

Connect your customers, employees and project partners by unifying the traditional website, intranet and extranet

Ingenico, Odgers, Arriva

Enterprise 2.0

Implement a long-term web strategy by building a community around your products and services

Increase sales, cut costs and improve communication

Connect your customers, employees and project partners by unifying the traditional website, intranet and extranet

Ingenico, Odgers, Arriva

Publishing

Build a community for your industry or special interest group

Unlock an online ecosystem and implement new business models and revenue strategies

Extend your reach and use the SITEFORUM Cloud Computing platform to become a Software-as-a-Service provider.

HR.com, Verlag für die deutsche Wirtschaft (VNR), Youth Culture

Publishing

Build a community for your industry or special interest group

Unlock an online ecosystem and implement new business models and revenue strategies

Extend your reach and use the SITEFORUM Cloud Computing platform to become a Software-as-a-Service provider.

HR.com, Verlag für die deutsche Wirtschaft (VNR), Youth Culture

Virtual Events

Deliver virtual events, replace or extend existing ones.

Much more benefits, less costs.

Build virtual events, meetings and storefronts instantly and use new SITEFORUM social community applications to enable delegates to keep conversations going with exhibitors.

Informa, Precision IR, Greenexpo365.com

Virtual Events

Deliver virtual events, replace or extend existing ones.

Much more benefits, less costs.

Build virtual events, meetings and storefronts instantly and use new SITEFORUM social community applications to enable delegates to keep conversations going with exhibitors.

Informa, Precision IR, Greenexpo365.com

Franchise & Retail

Brands are global, but customers buy locally.

Builds and grow sales networks, get partners involved, and customers engaged.

Develop a social community portal that can be replicated instantly across your partner networkProtect your brand.

McDonald’s, VBL, Strato AG

Franchise & Retail

Brands are global, but customers buy locally.

Builds and grow sales networks, get partners involved, and customers engaged.

Develop a social community portal that can be replicated instantly across your partner networkProtect your brand.

McDonald’s, VBL, Strato AG

SITEFORUM provides “Social Community Software for B usiness”SITEFORUM provides “Social Community Software for B usiness”

SITEFORUM Cloud Computing Platform for long-term on line business strategiesSITEFORUM Cloud Computing Platform for long-term on line business strategies

About SITEFORUMOne minute pitch and business lines

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• Franchisor: individual Website for all German franc hisee

• Franchisor: Automatic use of Corporate Design and Co rporate Content (e.g. products)

• Franchisor: use of Master-Slave-Principle, Brand-Pr otection, secure hosting and support

• Franchisee: Tools for own regional activities and pr esentations (e.g. restaurants, team, news)

Unified platform for McDonalds franchisee

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References

• http://www.mcdonalds-cloppenburg.de/

• http://www.mcdonalds-oranienburg.de - > link to Faceb ook FanpagePage � 4

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Virtual Events: Exhibition hall

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Leadgeneration

� give information and receivecustomer feedback and customer needs - > leads

Szenarios

� Organize virtual events e.g. parallel to ‚real‘ conferences or exhibitions

� Organize virtual events for few days or permanent

� Organize Live-Webinars and presentations

� Give the visitor the chanceto interact in real time withvisitors and exibitors

Example

www.siteforum.com/virtual_events

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Virtual Events: References

GreenExpo365.comGreenExpo365 is a permanent fair to buildand foster the „Interactive Green Community“. The fair is organize a few daysevery month and is focused on green and ecologically friendly subjects like Green IT or renewable energy.

HR.com VIEW(View=Virtual Interactive Educational World) The event is focused on Human ressourcemanager and HR Profis. Each month will run one – two events discussing subjectswithin the HR field.

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Registered users

Customers / Subscribers

Success.

Visitors

Community

Convert browsers into buyers

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Web: www.siteforum.comEmail: [email protected]: +49 (361) 666 15810Twitter: siteforum_deFacebook: SITEFORUM

Contact person:

Tanja MörstedtKathleen HofmannLeila HammadKarsten Schmidt

Questions?