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18 April 2023 Karen Blakeman www.rba.co.uk 1
Web 2.0 for Libraries
This work is licensed under a Creative Commons Attribution 2.5 License
Karen BlakemanRBA Information Serviceshttp://www.rba.co.uk/blog: http://www.rba.co.uk/wordpress UKeiG web 2.0 blog: http://ukeig.wordpress.com/ [email protected]: Karen BlakemanTwitter: karenblakeman
Access to documentation
UKeiG fact sheets – http://www.ukeig.org.uk/factsheets/ – UKeiG members only– temporary user name and password for non-members
• username: ukeig33• password: thedoctor
Links to documentation and support materials on http://ukeig.wordpress.com/
18 April 2023 Karen Blakeman www.rba.co.uk 2
What is Web 2.0 ?
A concept not a product A way of thinking A way of working – collaborative, social About sharing information with others About information coming to you About you deciding how you receive and view the information All sorts of technologies but…. ..don’t use it just because it is labelled Web 2.0 If it does not help you work more effectively and efficiently, then
ditch it! Examples:
– blogs, RSS, wikis, social bookmarking (e.g. Furl, Del.icio.us, Connotea) Flickr, Facebook, MySpace, web based forums, email discussion lists, YouTube, Second Life……
18 April 2023 Karen Blakeman www.rba.co.uk 3
The mandatory web 2.0 meme map!
http://www.oreillynet.com/pub/a/oreilly/tim/news/2005/09/30/what-is-web-20.html
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Gartner hype curve
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http://www.gartner.com/pages/story.php.id.8795.s.8.jsp
Blogs
What is a blog?– short for web log– content management system that publishes information
chronologically– content can range from self-indulgent drivel to extreme erudition
– easy to use and publish from anywhere, therefore there is a high
proportion of utter rubbish in the ‘blogosphere’
– blogs automatically generate RSS feeds
“Vodcasts and blogs are to the noughties what graffiti was to the
Seventies: mindless scrawls reading: 'I woz ere.' It says: 'I'm a
moron, but worship me anyway.”
The Observer, 3rd December 2006
http://observer.guardian.co.uk/comment/story/0,,1962820,00.html
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Anatomy of a blog (1)
Title and brief description
Most recent posting at
the top
Author/blog profile
RSS feed for postings and comments
Categories assigned by
author
Comments from readers
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Anatomy of a blog (2)
Archives
List of recent posts
Tags
Blogroll of related blogs
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UKeiG collaborative blog
List of people who can post
articles
Applications of blogs
Instead of, or in addition to, a printed, emailed or static web based newsletter– Current awareness for staff, users, researchers and clients - “What’s
new”
– publicising new services/products, encourage feedback via comments
Marketing tool inside and outside of the organisation CPD – recording professional development and reflective
practice Recording project development, discussions Comments or “suggestions” box Monitor blogs for information and competitor intelligence Alternative publishing medium Small web sites e.g.
– http://www.newsbriefsoman.info/
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Why use blogs for publishing?
Quick and easy to post and edit Links and management of archives and postings is done by
the software Can be done from any Internet connected machine, even
via a mobile Can be hosted on your own server or on the blogging
service’s server If hosted by the blogging service, do not have to wait for
content to be uploaded by the relevant ‘department’ in your organisation
Can be individually authored or collaborative
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Blogs as sources of information
Blogs by industry gurus and experts are a good way of keeping up to date with what is happening in a sector
Look for the Blogroll of List of Links on a relevant blog Google Blogsearch http://www.google.com/blogsearch
– use advanced search to search within an individual blog
Ask http://www.ask.com/ – Blogs and feeds Live Feeds search - http://search.live.com/feeds Blog search engines and directories
– http://www.technorati.com/
– http://www.blogpulse.com/
– http://www.quacktrack.com/
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Blogpulse Trends
Shows how often your search terms occur in
postings – can compare up to three searches
Where are the blogging librarians?
UK Library Blogs
– http://uklibraryblogs.pbwiki.com/ Blogorama in Internet Resources Newsletter:
– http://www.hw.ac.uk/libwww/irn/ LIS-Bloggers email discussion list
– http://www.jiscmail.ac.uk/lists/LIS-BLOGGERS.html British Librarian Bloggers | Google Groups
– http://groups.google.com/group/britlibblogs Phil Bradley’s Pageflakes
– http://www.pageflakes.com/PhilipBradley
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Setting up your own blog
Host on the blogging service’s own server or install on your site Blogger
– http://www.blogger.com/– owned by Google– host on Blogger or publish to your own site, but need to use
blogger.com for both Wordpress - free
– Host on http://www.wordpress.com/ – Software for loading onto your own site at
http://www.wordpress.org/ Typepad – priced
– Host on http://www.typepad.com/ Also Movable Type, Live Journal at http://www.sixapart.com/ Lots of other blogging ‘solutions’ – may already have it as part of your
content management system18 April 2023 Karen Blakeman www.rba.co.uk 15
Blog host or own server?
Blog Host May not be allowed on your
organisation’s server Keeping it private may not be
straightforward consider confidentiality Not possible to fully customise
the blog in line with the ‘corporate image’
User stats not always easily available
Can post from any Internet connected computer without having to worry about firewalls
Could lose your information if the services closes or fails
Own Server Should be able to customise
the look and feel, and interface of the blog but depends on the software
Can integrate the blog fully with your web site
Can include the blog in your site search option
Easy access to user stats Can easily keep the blog
private or for selected users But the content may still have
to go through the usual authorisation channels
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What can go wrong?
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Blog usability 1-5
Weblog Usability: Top 10 Design Mistakes in Blogs (Jakob Neilsen’s Alertbox)http://www.useit.com/alertbox/weblogs.html
1.Author biography
2.Author photo [optional]
3.Use descriptive posting titles
4.Use descriptive links
5.Have links to “classic hits”
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Blog usability 6-10
6. Categorise postings
7. Publish frequently or have a publishing schedule [but don’t publish for the sake of it!]
8. Have focussed content and find “your voice” – set up more than one blog if necessary
9. Do not forget that you might be writing for your future boss
10. Set up your own domain name [not essential and hosting on other servers e.g. Typepad, Blogspot is now acceptable]
18 April 2023 Karen Blakeman www.rba.co.uk 19
Comments
‘Comments’ can be used to facilitate feedback and encourage discussion
Can be switched off If switched on are you:
• going to allow anyone to comment (dangerous – automatic spamming is ubiquitous)
• force people to register• use a ‘captcha’ - completely automated public Turing test
to tell computers and humans apart• use a spam detection module e.g. Akismet• moderate all comments• combination of two or more of the above
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Blog Bling
Phil Bradley, Library and Information Show, NEC Birmingham, April 18th 2007 – Adding Bling to Your Blog!
Gadgets, widgets, page elements etc. that you can add to your blog– RSS to email– RSS to PDF– Calendars– Tag clouds– Photos from Flickr, Picasa – Embed Youtube videos– Embed Slideshare, authorSTREAM presentations– RSS feeds from other blogs and sites– Twitter feeds
18 April 2023 Karen Blakeman www.rba.co.uk 21
Wikis
wiki-wiki – Hawaiian meaning quick First wiki was the WikiWikiWeb, Ward Cunningham 1995 A collaborative web application that allows users to easily add
and edit content Can be used for
– developing documentation
– project management
• History keeps a record of the changes and different versions of the documents
– developing a conference programme
Encourages collaboration Many have blog like discussion areas and RSS feeds
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Wikis
Standardised format and layout
“Makes our contributors concentrate on content
rather than wasting time on pretty layouts” Default in most wikis lets anyone create and edit a
page– need to protect Admin functions and limit creation, edit and
access rights– can ‘lock’ individual pages or sections– can require registration to set up new pages or edit existing
ones
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Wikipedia
Option to edit the page
Wikipedia (2)
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No edit option
Wikipedia - history
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Date of edits Author/editor
http://www.alacrawiki.com
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No edit option even if you register and
sign in
What are wikis used for in real life?
National Archives– http://yourarchives.nationalarchives.gov.uk/
Wiki used to write a thesis– http://usefulchem.wikispaces.com/Alicia+Holsey
Wiki CrimeLine– http://www.wikicrime.co.uk/
Library Success: A Best Practices Wiki – http://www.libsuccess.org/
ShareILL - Interlibrary Loan Wiki– http://www.shareill.org/
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What are wikis used for in real life?
Wikis for training materials and conference organising– Sarah Washford
http://swashford.wordpress.com/2008/01/11/wiki-wonders/
Wikis for compiling subject guides– We have Wiki
http://meredith.wolfwater.com/wordpress/index.php/2008/01/09/we-have-wiki/
Using a Wiki for an Intranet– Janssen-Cilag, an Australian pharmaceutical subsidiary of
Johnson & Johnson, switched from a static HTML site to using a wiki. http://www.fastforwardblog.com/2007/09/18/enterprise-wiki-increases-collaboration-and-connections-at-janssen-cilag/
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Conference proceedings
Inspiring the iGeneration http://inspiringtheigeneration.wetpaint.com/
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Top 3 tips for implementing a wiki
Identified at “Blogs and Wikis in Libraries – Our New Best Friends?” 8th November 2007. Organised by CILIP’s Information Services Group – London and South East branch
1. Don’t call it a wiki
2. Don’t call it a wiki
3. Don’t call it a wiki
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Google Docs & Spreadsheets
http://docs.google.com/– need a Google account– Google will try and force you to use an existing account– text documents (Word, Open Office, Star Office)– spreadsheets– presentations
Can upload existing documents and will keep most of the formatting (wikis usually removes formatting)
Invite others to share your documents by e-mail address Edit documents online with whomever you choose Has a similar version/history record as wikis Publish documents to your blog
18 April 2023 Karen Blakeman www.rba.co.uk 32
Experimenting with wikis
Not always straightforward to install on your own system– use third party “wiki farms” to start with– http://en.wikipedia.org/wiki/List_of_wiki_farms – some wiki farms make your wikis completely open, that is
viewable and editable by anyone Compare wikis at http://www.wikimatrix.org/ Some wiki farms to try:
– Peanut Butter Wiki http://pbwiki.com/ – Wet Paint http://www.wetpaint.com/ – Wikispaces http://www.wikispaces.com/ – Seedwiki http://www.seedwiki.com/
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RSS in Plain English
http://www.commoncraft.com/rss_plain_english
or on http://www.youtube.com/watch?v=0klgLsSxGsU
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What is RSS?
Stands for Really Simple Syndication, or Rich Site Summary or RDF site summary– depends on version
• Rich Site Summary (RSS 0.9x)• RDF Site Summary (RSS 0.9 and 1.0)• Really Simple Syndication (RSS 2.x)
– also ATOM (Google)– written in XML
• extensible markup language– look for the orange logos
A means of delivering headlines, alerts, tables of contents
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Regarded as the de facto standard
Why isn’t RSS more popular?
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Do’h! – you need a feed ‘reader’
But a feed may be displayed like this…
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Q. So why do I need a reader? A. To bring your feeds together in one place
http://www.google.com/reader
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….like Google Reader
Feeds in Omea (a desktop program)
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Feeds in Outlook 2007
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RSS instead of email
Reduces the overload in your email inbox
By-passes spam filters
Quicker and easier to scan and spot individual headlines within an alert or newsletter and decide what is relevant
Can set up filters to pick up stories that mention specific products, companies etc. (desktop programs only)
You control when you receive and read the feeds
Easier to “unsubscribe”
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Adding a feed to your reader
Spotted an interesting RSS feed?– Click on the RSS, XML, Atom or feed logo– Sometimes it is a standard html link to the feed– Copy the URL of the feed page – Paste into the Add or Subscribe box of your reader
That's it!
Want to add a feed to your reader?
18 April 2023Karen Blakeman www.rba.co.uk
44
1. Locate the feed and click on the link
2. Copy the URL of the displayed
feed
3. Open your reader and paste the URL into the Add or Subscribe box
Want to change feed readers?
No problem Export your list of feeds to an OPML file
(Outline Processor Markup Language) Import the OPML file into your new feed reader
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Want to unsubscribe from a feed?
Simply delete the feed from your feed reader!
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What else can you do with RSS?
Add them to your iGoogle page Incorporate them into your Pageflakes or Netvibes start
page Display them on your web site, blog or wiki Monitor Twitter tweets Send your favourite feeds to your Twitter stream via
Twitterfeed Send the first 140 characters of your blog postings to your
Twitter stream Monitor your Facebook notifications Almost anything
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Add feeds to your web page or blog
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RSS feed from the Blog
RSS feed of eLucidate table of
contents
iGoogle
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Pageflakes, Netvibes
http://www.pageflakes.com/ http://www.netvibes.com/ Known as ‘start pages’ Collate data, photos, videos, weather news,
calendars, notepads for queries, RSS feeds etc. by adding ‘flakes’ to your page
Can have multiple tabs to generate separate collections
Can keep them private, share with a group of people, or make them public (pagecast)
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Pageflakes
http://www.pageflakes.com/– UKeiG
• http://www.pageflakes.com/ukeig1 – East Lothian Libraries
• http://www.pageflakes.com/libraries0/17137920/– Dublin City Public Libraries
• http://www.pageflakes.com/dublincitypubliclibraries/ – Scottish Libraries
• http://www.pageflakes.com/scottishlibraries – Llyfrgell Ceredigion Library in Aberystwyth
• http://www.pageflakes.com/LlyfrgellCeredigionLibrary/19167751
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Pageflakes - UKeiGhttp://www.pageflakes.com/ukeig1
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Pageflakes – East Lothian Librarieshttp://www.pageflakes.com/libraries0/17137920/
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Pageflakes – Dublin City Librarieshttp://www.pageflakes.com/dublincitypubliclibraries/
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Social bookmarking
Social Bookmarking as a Knowledge Management Strategy, Robert Berkman, The Information Advisor Vol 11, No 1, March 2007, Knowledge Management Supplement– http://www.informationadvisor.com/IA_KM_March07.pdf
Furl– http://www.furl.net
Del.icio.us – http://del.icio.us/
Connotea – http://www.connotea.org/
2Collab (Elsevier)– http://www.2collab.com/
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http://www.facebook.com/ Originally set up to enable students of Harvard University to keep in
touch Now available to anyone Set up your personal profile Join and create groups
– can be open, closed or secret– discussion boards, ‘Wall’, photos, videos, events
Can monitor company/competitor groups and activist groups Monitor what people are saying about your organisation Someone may have set up a Group with your organisation’s name! East Renfrewshire Council Community Services
– http://www.facebook.com/group.php?gid=18144605260 Dublin City Public Libraries http://www.facebook.com/pages/Dublin/Dublin-City-Public-Libraries/
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East Renfrewshire Council
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Dublin City Public Libraries
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Flickr
http://www.flickr.com/ Owned by Yahoo! Share photos with selected individuals or make public Put photos of your library’s or organisation’s events on
Flickr– promote your department, information centre, organisation– direct journalists to your ‘album’ when they ask for photos to
accompany articles about you– make sure you tag and describe them– organise into sets– decide on copyright and Creative Commons licenses
http://www.flickr.com/photos/ukeig/
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Sutton Libraries
http://www.flickr.com/photos/54117187@N00/747212623/
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Sutton Libraries
http://www.sutton-libraries.gov.uk/uhtbin/isbn-search/9780091914493
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Slideshare, authorSTREAM
Share presentations
Include an accompanying commentary
Keep private, share with selected people, or make public
Slideshare does not keep animations and embedded links, authorSTREAM does
Slideshare– http://www.slideshare.net/
authorSTREAM (can also convert to iPod and video for YouTube)– http://www.authorstream.com/
Embed Slideshare and authorSTREAM in your blog, web site, Facebook profile, start page ……..
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Slideshare
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Slideshare
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YouTube
http://www.youtube.com/ Owned by Google Videos of varying content and quality
– news broadcasts– ‘how to’ videos, ‘fan’ videos, corporate broadcasts– PR, advertising campaigns – videos of events, new service launches, anything– The Queen has a YouTube channel!
• http://www.youtube.com/user/TheRoyalChannel
Embed YouTube videos in your blog, Facebook page, start page, web site etc.
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Greg Notess – Strange Midpage Results
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http://www.youtube.com/watch?v=_yCjzo3bWIg
http://www.twitter.com/ Microblogging
– ‘tweets’ are 140 characters– what are you doing?– ‘follow’ friends– lots of plugins for your browser and desktop e.g. TwitKit– send first 140 characters of your blog postings to Twitter
using Twitterfeed.com– add Twitter to your Facebook profile
Search for friends and colleagues, and topics – Twitterment, Tweet Scan etc.
Analyse a person’s tweets with Tweet Clouds– http://www.tweetclouds.com/
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Who is on Twitter?
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The BBC
The Times
10 Downing Street
Dublin City Public Libraries
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http://twitter.com/dubcilib
Conference Twitter Streams
“Blogging conferences is soooooo 20th century!”– twitterers/tweeters abound at conferences– The INSOURCE Conference Twitter Experiment
http://www.rba.co.uk/wordpress/2008/02/11/the-insource-conference-twitter-experiment/
– can set up a Twitter event stream– delegates, conference chairs, moderators can all comment on
and monitor the proceedings– send tweets to your blog using LoudTwitter
• generates a chronological list of your tweets by day and with the oldest listed first
• easier to read as a record of the event
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Tweets to blogs via LoudTwitter
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http://karenblakeman.livejournal.com/
Second Life
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Wikis: Tools for Information Work and Collaboration. Jan Koblas, Chandos Publishing, ISBN 1-84334-178-6– Associated web site
http://www.booki.info/display/website/Home
How to Use Web 2.0 in Your Library, Phil Bradley. May 2007, Facet Publishing, 224pp paperback ISBN: 978-1-85604-607-7
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What next?
1. Play and experiment
2. You don’t have to try everything
3. Focus on what you think will make your work easier, more productive, more effective
4. If it does not work or it takes longer to carry out a task without significant benefits, ditch it!
5. There is no law that says you have to use something just because it has a web 2 .0 tag
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Here comes another bubble
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http://www.youtube.com/watch?v=I6IQ_FOCE6I
