® סינמה סיטי, ת " א, מאי 2007 Social software that’s ready for business IBM Lotus Connections סקירה כללית והצצה לעתיד

®2007סינמה סיטי, ת"א, מאי

Social software that’s ready for business

IBM Lotus Connectionsסקירה כללית והצצה לעתיד

®

2007 מאי 15סינמה סיטי – מעבודות יבם בחיפה

Agenda

מה זה קשור לעסקים?2.0ווב –

– סקירה כלליתLotus Connections

הדגמת האפליקציות – ההווה והעתיד

הארכיטקטורה

סיכום

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Web 2.0היפה והחיה –

WikiBlogs

Social Networks

AJAX

RSS

Mash-ups

Social Computing

MySpace

Tags

Web 2.0

del.icio.us Flickr

REST

ATOM

LinkedIn

folksonomy

Consumerization

Digg

bookmarking

Communities

Video Sharing

Avatars Facebook

מה לזה ולעסקים???

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INNOVATIONמילה אחת -

Innovators grow faster

75% of CEOs indicated collaboration was important to innovation

Top sources of innovation were partners, employees and customers

To thrive in this environment companies must:

Weave communities into the product, service, and process development process

Execute those innovative ideas quickly

CEOs: sources of new ideas and innovation

IBM Institute for Business Value. CEO Study 2006

45% 35% 25% 15% 5% 5% 15% 25% 35% 45%

Business partners

Clients

Consultants

Competitors

Associations, trade groups,conference boards

Academia Internet, blogs, bulletin boards

Think tanks

Other

Research anddevelopment (internal)

Sales or service units

Employees (general population)

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חיבור בין אנשים בעולם המורכבעולם העסקים כיום מורכב הרבה יותר

שינויים ארגוניים

מיזוגים ורכישות

גלובליזציה

עבודה מהבית

שינוים דמוגרפיים

Social Software)תוכנה חברתית( תרומות של אנשיםהדגש הוא על

Bottom-up methods בניית קהילות מתחיל מלמטה -

– כי זה באמת עוזר לאנשים למצוא מידע יותר מהרמוטיבציה גבוהה

לשירותים שוניםמוסיפה ערך מוסף השתתפות פעילה של משתמשים

אפליקציות קיימותהרבה מהיכולות נגישות דרך

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Agenda





סיכום

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IBM Lotus® Connections

Lotus Connections זאת תוכנה חברתית לעסקים שמחזקת את היכולת של משתמשיה להמציא דברים חדשים ועוזרת להוציא דברים לפועל יותר מהר

ויותר טוב ע"י שימוש ברשתות דינאמיות של עמיתים, פרטנרים ולקוחות.

Communities

Blogs Dogear

Activities

Profiles

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IBM Lotus® Connectionsכיצד נבנה

IBM SWG and IBM Research

IBM as a living lab

Product is Now

Research is the Future BluePages -> Profiles -> Fringe Activity Explorer -> Activities -> Unified Activity Management Del.ici.ous -> DogEar SONAR

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Agenda





סיכום

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Profiles

Includes corporate directory data and user-provided photo, content

Links to the person’s communities, blog, bookmarks, and activities

Users can tag themselves to help people find them

Users can tag themselves to help people find them

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And then came Fringe

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Activities Activities

help small groups collaborate in private on deliverables

Focus on simple tools, integrated into existing applications

Activities empower users to capture and reuse best practices and create lightweight processes The dashboard

identifies the user’s most current activities

The dashboard identifies the user’s most current activities

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Activities Demo

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Communities

User-defined community listings

Members get tools to help them stay in touch

Communities help to identify the experts on a topic

Tags help users find communities, and related communities find each other

Tags help users find communities, and related communities find each other

Popular and active communities have increased visibility

Popular and active communities have increased visibility

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Blogs

Blogs for use in an enterprise or community

Enables self-publishing, and enriches personal profile

Builds social network through cross-references to other bloggers

This user has added her recent bookmarks list, using a simple markup

This user has added her recent bookmarks list, using a simple markup

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Dogear

Related people are identified by their common bookmarks and tags

Related people are identified by their common bookmarks and tags

Provides individuals with a better way to organize – and share – bookmarks

Social network builds through bookmarks in common

Subscriptions enable users to learn about valued sources from others

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DogEar Demo

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One Tool to Rule Them All

One Tool To Rule Them All

One Tool To Find Them

One Tool To Bring Them All

And Bind and Unify Them

- SONAR- SONAR

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Lotus Connections is already at work in IBM

CommunitiesIBM Community Map hosts 700 communities. IBM Forums hold 36,000 entries.

BlogsIBM’s BlogCentral hosts 27,300 weblogs (420 group blogs) with 62,000 entries and 60,000 comments, and 10,800 distinct tags.

DogearIBM’s internal Dogear system has 185,000 links from 3,425 users. One-third are intranet links and only 2.5% are private.

ActivitiesIBM’s internal Activities service has seen all content and usage statistics grow by 2.5x over the second half of 2006 to 10,000 activities, 60,000 entries and 32,000 users.

ProfilesIBM’s internal BluePages application provided the basis for Profiles. BluePages holds 475,000 profiles and serves 3.5 million searches per week. It is the hub of both user requests and all app authentication for IBM.

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Agenda





סיכום

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Service oriented architecture

J2EE Container

HTML

LDAP

JMX Administration

NavigationalHeader

PersonCard

User Directory

Feed Reader Sametime 7.5 Portlets Your ApplicationLotus NotesWeb Browser

HTTP Server & Proxy Cache

Profiles

POST

JavaScript Atom FeedAtom Entry

PUT

BlogsCommunities Dogear Activities

DELETE GET

HTML Form

Clients (mashups)

Lotus Connections Services

RDBFile

System

Common Services

Other Enterprise Services

CMSeMail …

REST API

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REST architectural style

Representational State Transfer (REST)

REST Web Service Conventions: Plain XML is the data representation format HTTP is the transfer protocol HTTP's GET, POST, PUT, and DELETE are the access/manipulation verbs URIs point to individual data records (such as catalog items or customer info) HTTP authentication and SSL provide security

Stateless service Well suited for clusters, proxy caches, and remote client mashups.

URI addressable resources Nouns in address are clearly defined and easily manipulated by client

applications.

Standards driven interfaces ATOM, RSS, XBEL, Javascript

Layered Leverage the scalability and security of existing proxy caches and firewalls.

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REST architectural style, Dogear example

http://dogear.ibm.com/[email protected]

http://dogear.ibm.com/atom?tag=marketing&[email protected]

/html/rss/atom/js/xbel

OUTPUT FORMATS

tag=user=searchText=network=access=

CONSTRAINTS

OUTPUT FORMAT

OUTPUT FORMAT

CONSTRAINT

CONSTRAINT CONSTRAINT

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DB2 or Oracle

WAS J2EE Container

XBEL HTML

File Store

Full TextIndexRDB

Fav-IconCacheLDAP

LDAP

Dogear Data Services

Indexing/QueryService

Bookmark Management

Service

Ventura CommonServices

JMX Admin Service

CustomNavigational

Header

Inline PersonaCard Service

VMM ProfileService

REST API

ATOM FeedReader

Clients )mashups(

Sametime 7.5Plugin

Websphere PortalPortlet

Your MashupGoes here….

Notes ToolbarPlugin

Web Browser)IE/Firefox(

Fav Icon Service

Http Server / Edge Cache Proxy

State

Reso

urce

Entity RelationshipService

Http GetHttp Post

JavascriptATOM

http://dogear.ibm.com/[email protected]&tag=ibm

atom

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Browser•Windows )IE 6, Firefox 2(•SLED 10 XGL )Firefox 2(•Websphere PortalRich Clients•Lotus Notes•Lotus SametimeFeed support •Atom based Readers•Custom ApplicationsWeb and Rich Clients

Lotus Connections Functional Topology

Lotus Connections Service•WAS 6.1 )including IHS( on:

•Red Hat Enterprise Linux ES v4•Windows 2003 Server

One or more service…ActivitiesProfilesDogearBlogs

Communities

RDMS•DB2 9.1 ®

•Oracle 10G ®

Corporate LDAP Directory•ITDS 6

•MS Active Directory 2003

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Agenda





סיכום

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Summary: The value of Lotus Connections for Business

Information from undiscovered subject-matter experts can be found quickly

Research is faster using pre-qualified bookmarks

Projects are staffed with the best people

Tasks are completed faster

Groups can access task related information

Ideas are exchanged across the organization

Duplicate tasks are avoided

Quality of work is improved – execute with confidence

• Customer and partner relationships are strengthened via communities

• New products/services spawned from those communities can be executed with efficient task management

Growth through innovation

Employees can tap the collective knowledge of an expanded and growing professional network

Integrated and open components that you use as part of your daily work

Empowering People

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תודה רבה!

Documents

® סינמה סיטי, ת " א, מאי 2007 Social software that’s ready for business IBM Lotus Connections סקירה כללית והצצה לעתיד