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Market Intelligence . Consulting Global Head-up Display Market Market By Technology, By Component, By EndUser, Competition Forecast and Opportunities, 2011 - 2021

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M a r k e t I n t e l l i g e n c e . C o n s u l t i n g

Global Head - up Display Market Market By Technology, By Component , By EndUser,

Competit ion Forecast and Opportunities , 2011 - 2021

T a b l e o f C o n t e n t s

S No. Contents

1. Product Overview

2. Research Methodology

3. Analyst View

4. Global Head-up Display Market Outlook

4.1. Market Size & Forecast

4.1.1. By Value

4.1.2. By Volume

4.2. Market Share & Forecast

4.2.1.By Technology (Cathode Ray Tube, Light Emitting Diode, Micro Electro Mechanical System, Optical Waveguide)

4.2.2. By Component (Video Generator, Display Panel, Display Combiner, Display Projector)

4.2.3. By End User (Defense, Automotive, Civil Aviation, Others etc.)

4.2.4. By Region (North America, South America, Asia-Pacific, Europe, Middle East & Africa,)

4.2.5. By Company

5. North America Head-up Display Outlook

5.1. Market Size & Forecast

5.1.1. By Value

5.1.2. By Volume

5.2. Market Share & Forecast

5.2.1. By Component (Video Generator, Display Panel, Display Combiner, Display Projector)

5.2.2. By End User (Defense, Automotive, Civil Aviation, Others etc.)

5.2.3. By Country

5.2.3.1 United States Head-up Display Outlook

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5.2.3.1.1Market Size & Forecast

5.2.3.1.1.1. By Value

5.2.3.1.1.2. By Volume

5.2.3.1.2. Market Share & Forecast

5.2.3.1.2.1.By End User (Defense, Automotive, Civil Aviation, Others etc.)

5.2.3.2. Canada Head-up Display Outlook

5.2.3.2.1. Market Size & Forecast

5.2.3.2.1.1. By Value

5.2.3.2.1.2. By Volume

5.2.3.2.2. Market Share & Forecast

5.2.3.2.2.1.By End User (Defense, Automotive, Civil Aviation, Others etc.)

5.2.3.3. Mexico Head-up Display Outlook

5.2.3.3.1. Market Size & Forecast

5.2.3.3.1.1. By Value

5.2.3.3.1.2. By Volume

5.2.3.3.2. Market Share & Forecast

5.2.3.2.2.1.By End User (Defense, Automotive, Civil Aviation, Others etc.)

6. South America Head-up Display Outlook

6.1. Market Size & Forecast

6.1.1. By Value

6.1.2. By Volume

6.2. Market Share & Forecast

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6.2.1. By Component (Video Generator, Display Panel, Display Combiner, Display Projector)

6.2.2. By End User (Defense, Automotive, Civil Aviation, Others etc.)

6.2.3. By Country

6.2.3.1 Brazil Head-up Display Outlook

6.2.3.1.1. Market Size & Forecast

6.2.3.1.1.1. By Value

6.2.3.1.1.2.1 By Volume

6.2.3.1.2. Market Share & Forecast

6.2.3.1.2.1.By End User (Defense, Automotive, CivilAviation, Others etc.)

6.2.3.2. Argentina Head-up Display Market Outlook

6.2.3.2.1. Market Size & Forecast

6.2.3.1.1.1. By Value

6.2.3.1.1.2. By Volume

6.2.3.1.2. Market Share & Forecast

6.2.3.1.2.1.By End User (Defense, Automotive, CivilAviation, Others etc.)

6.2.3.3. Colombia Head-up Display Market Outlook

6.2.3.3.1. Market Size & Forecast

6.2.3.3.1.1. By Value

6.2.3.3.1.2. By Volume

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6.2.3.3.2. Market Share & Forecast

6.2.3.3.2.1.By End User (Defense, Automotive, CivilAviation, Others etc.)

7. Asia Pacific Head-up Display Outlook

7.1. Market Size & Forecast

7.1.1. By Value

7.1.2. By Volume

7.2. Market Share & Forecast

7.2.1. By Component (Video Generator, Display Panel, Display Combiner, Display Projector)

7.2.2. By End User (Defense, Automotive, Civil Aviation, Others etc.)

7.2.3. By Country

7.2.3.1 China Head-up Display Outlook

7.2.3.1.1. Market Size & Forecast

7.2.3.1.1.1. By Value

7.2.3.1.1.2. By Volume

7.2.3.1.2. Market Share & Forecast

7.2.3.1.2.1.By End User (Defense, Automotive, CivilAviation, Others etc.)

7.2.3.2 Japan Head-up Display Outlook

7.2.3.2.1. Market Size & Forecast

7.2.3.2.1.1. By Value

7.2.3.2.1.2. By Volume

7.2.3.2.2. Market Share & Forecast

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7.2.3.2.2.1.By End User (Defense, Automotive, CivilAviation, Others etc.)

7.2.3.3. South Korea Head-up Display Market Outlook

7.2.3.3.1. Market Size & Forecast

7.2.3.3.1.1. By Value

7.2.3.3.1.2. By Volume

7.2.3.3.2. Market Share & Forecast

7.2.3.3.2.1.By End User (Defense, Automotive, CivilAviation, Others etc.)

7.2.3.4. India Head-up Display Market Outlook

7.2.3.4.1. Market Size & Forecast

7.2.3.4.1.1. By Value

7.2.3.4.1.2. By Volume

7.2.3.4.2. Market Share & Forecast

7.2.3.4.2.1.By End User (Defense, Automotive, CivilAviation, Others etc.)

7.2.3.5. Indonesia Head-up Display Outlook

7.2.3.5.1. Market Size & Forecast

7.2.3.5.1.1. By Value

7.2.3.5.1.2. By Volume

7.2.3.5.2. Market Share & Forecast

7.2.3.5.2.1.By End User (Defense, Automotive, CivilAviation, Others etc.)

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8. Europe Head-up Display Outlook

8.1. Market Size & Forecast

8.1.1. By Value

8.1.2. By Volume

8.2. Market Share & Forecast

8.2.1. By Component (Video Generator, Display Panel, Display Combiner, Display Projector)

8.2.2. By End User (Defense, Automotive, Civil Aviation, Others etc.)

8.2.3. By Country

8.2.3.1 United Kingdom Head-up Display Outlook

8.2.3.1.1. Market Size & Forecast

8.2.3.1.1.1. By Value

8.2.3.1.1.2. By Volume

8.2.3.1.2. Market Share & Forecast

8.2.3.1.2.1.By End User (Defense, Automotive, CivilAviation, Others etc.)

8.2.3.2 Germany Head-up Display Outlook

8.2.3.2.1. Market Size & Forecast

8.2.3.2.1.1. By Value

8.2.3.2.1.2. By Volume

8.2.3.2.2. Market Share & Forecast

8.2.3.1.2.1.By End User (Defense, Automotive, CivilAviation, Others etc.)

8.2.3.3. France Head-up Display Market Outlook

8.2.3.3.1. Market Size & Forecast

8.2.3.3.1.1. By Value

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8.2.3.3.1.2. By Value

8.2.3.3.2. Market Share & Forecast

8.2.3.3.2.1.By End User (Defense, Automotive, CivilAviation, Others etc.)

8.2.3.4. Italy Head-up Display Outlook

8.2.3.4.1. Market Size & Forecast

8.2.3.4.1.1. By Value

8.2.3.4.1.2. By Volume

8.2.3.4.2. Market Share & Forecast

8.2.3.4.2.1.By End User (Defense, Automotive, CivilAviation, Others etc.)

8.2.3.5. Spain Head-up Display Market Outlook

8.2.3.5.1. Market Size & Forecast

8.2.3.5.1.1. By Value

8.2.3.5.1.2. By Value

8.2.3.5.2. Market Share & Forecast

8.2.3.5.2.1.By End User (Defense, Automotive, CivilAviation, Others etc.)

9. Middle East & Africa Head-up Display Outlook

9.1. Market Size & Forecast

9.1.1. By Value

9.1.2. By Volume

9.2. Markets Share & Forecast

9.2.1. By Component (Video Generator, Display Panel, Display Combiner, Display Projector)

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9.2.2. By End User (Defense, Automotive, Civil Aviation, Others etc.)

9.2.3. By Country

9.2.3.1 United Arab Emirates Market Outlook

9.2.3.1.1. Market Size & Forecast

9.2.3.1.1.1. By Value

9.2.3.1.1.2. By Volume

9.2.3.1.2. Market Share & Forecast

9.2.3.1.2.1.By End User (Defense, Automotive, CivilAviation, Others etc.)

9.2.3.2. Saudi Arabia Head-up Display Outlook

9.2.3.2.1. Market Size & Forecast

9.2.3.1.1.1. By Value

9.2.3.1.1.2. By Volume

9.2.3.2.2. Market Share & Forecast

9.2.3.2.2.1.By End User (Defense, Automotive, CivilAviation, Others etc.)

9.2.3.3 Qatar Head-up Display Outlook

9.2.3.3.1 Market Size & Forecast

9.2.3.3.1.1. By Value

9.2.3.3.1.2. By Volume

9.2.3.3.2. Market Share & Forecast

9.2.3.3.2.1. By End User (Defense, Automotive, CivilAviation, Others etc.)

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9.2.3.4. South Africa Head-up Display Market Outlook

9.2.3.4.1. Market Size & Forecast

9.2.3.4.1.1. By Value

9.2.3.4.1.2. By Volume

9.2.3.4.2. Market Share & Forecast

9.2.3.4.2.1.By End User (Defense, Automotive, CivilAviation, Others etc.)

10. Market Attractive Index

10.1. By Component

10.2. By End User

10.3. By Regions

11 Market Dynamics

11.1 Drivers

11.2 Challenges

12. Market Trends & Development

12.1. Tap Mid-Size and Basic Car Segment

12.2. Declining Average Selling Prices of Head-up Display Devices

12.3. Growing Government Regulations for Safety of Vehicle

12.4. Rising Demand for Augmented Head-up Display

12.5. Growing Global Holographic Head-up Display

12.6. Increasing Inclination Towards Head Mounted Display

12.7. Growing Usage of Unmanned Ariel Vehicle

12.8. Interactive & Smart Head-up Display

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T a b l e o f C o n t e n t s

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13. Competitive Landscape

13.1. Competitive Benchmarking

13.2. Company Profiling

13.2.1 Nippon Seiki Co.Ltd

13.2.2 Continental Ag

13.2.3 Denso Corporation

13.2.4 Visteon Corporation

13.2.5 Rockwell Collins

13.2.6 BAE System Plc

13.2.7 Microvision Inc.

13.2.8 Yazaki Corporation

13.2.9 Pioneer Corporations

13.2.10 Thales Group

13.2.11 Delphi Automotive Plc

13.2.12 Elbit System Ltd.

13.2.13 Esterline Technology Corporation

13.2.14 Garmin Ltd 11

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13.2.15 Panasonic Corporation

13.2.16 Robert Bosch GmbH

13.2.17 Honeywell Aerospace

13.2.18 Johnson Control International Plc

13.2.19 German Motors

13.2.20 BMW AG

14 Strategic Recommendations

15 About Us & Disclaimer

12

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P r o d u c t o v e r v i e w

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Head-up displays are partially translucent displays that provide information to the operator on the screen, so

that the operators does not need to look down to view the information.

Head-up display (HUD) was initially used in military aviation to provide information on armament, navigation

and other vehicle information on the windscreen of the aircraft. Head-up display was first introduced with

Hawker-Siddeley Buccaneer aircraft in 1960 and with increasing technological advancement in HUD technology

it was widely adopted in various aircrafts.

Moreover, rise in technological advancements of head-up display technology has further led to decline in

average selling price of the product. Thus, positively impacting demand and adoption of HUD technology in

automotive sector across the world. General Motors was the first company to introduce head-up display in

passenger car segment in 1988.

Number of premium car manufactures such as Jaguar, Audi ,BMW and Mercedes have also introduced head-up

display in their cars, to further improve driving experience. Head-up display is also aimed at minimize road

accidents over and to improve driving experience. Use of HUD technology in cars enable driver to keep a check

on speed, helps in navigation and warns the driver in case of emergency.

Head-up display can uses compass based data, global positioning systems (GPS) and computer vision

technology, which is used to identify objects on and around the road for navigation purposes.

Head-up display is widely used in various parts of the world, especially in North America, South America and

Asia-Pacific region, as these regions are the major share holder in Global Head-up Display Market.

R e s e a r c h M e t h o d o l o g y

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Baseline Methodology

Our dedicated team of industry experts has comprehensively monitored and analyzed various aspects of Global

Head-up Display Market. The team has analyzed various industry segments and speculated a positive future in

the global head-up market in the coming years. Taking into consideration strategic alliances, capital

investments, etc., our team of analysts has provided a prudent analysis of the industry’s performance in the

future. This would enable our clients in planning their investment decisions and explore growth opportunities in

Global Head-up Display Market market.

For our study, we have gathered information through primary research surveys with the vendors and service

providers of Head-Up display across the globe, followed by an exhaustive search of credible paid databases.

Our team of experts has then prudently evaluated all the collected information and organized it in chronological

order to depict a meaningful and clear picture of Global Head-up Display Market market.

In addition, while compiling the data, we have also validated all the collected information from multiple sources

and data warehouses in order to present the most accurate and precise information of Global Head-up Display

Market market. We have also identified and analyzed all emerging trends, including the important drivers and

challenges that Global Head-up Display Market market is confronting. We have also presented various forecasts

for the industry based on our in-depth analysis of market dynamics, prevalent trends, major developments and

growth opportunities.

Partial Companies Interviewed

Nippon Seiki Co ,Ltd, Continental Ag, Denso Corporation, Visteon Corporation, BAESystem PLC, Delphi Automotive Plc, Esterline Technology Corporation

Sources:

Company Annual Reports & Corporate Presentations, Bloomberg, News Article, Press Releases, etc.

I n d u s t r y B r i e f

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Head-up Display Market to Grow at CAGR 20% till 2021

According to TechSci Research report, “Global Head-up Display Market By Technology, By Component, By End User,Competition Forecast and Opportunities, 2011 - 2021”, global head-up display market is projected to grow at a CAGRof over 20% during 2016-2021. Growing military spending and rising adoption of latest technology by civil aviation andautomotive sectors are anticipated to propel growth in global head-up display market in the coming years. Moreover,number of road traffic deaths across the globe increased from 1.2 million in 2010 to 1.33 million in 2014. Rising safetyconcerns are further driving demand for head-up displays from the automotive sector. Additionally, growingtechnological advancements is aiding head-up display manufacturers to reduce prices and sustain stiff competition inglobal head-up display market. Demand for head-up display devices is also emanating from various end user segmentssuch as gaming, sports and infotainment.

In 2015, North America dominated global head-up display market owing to growing aviation industry and aggressivelyincreasing defense budgets of various countries in this region. However, Asia-Pacific is projected to demonstrate thefastest growth in global head-up display market in the coming years, due to increasing demand from automotivesegment and rising per capita income levels. Furthermore, major end user sectors in global head-up market aredefense, automotive and civil aviation. Continuously growing fleet size of helicopters, land vehicles, airplanes, etc., isdriving demand for head-up displays from the defense sector. Demand for HUDs from the automotive sector is forecastto witness robust growth over the next five years due to their rising integration in luxury cars. Moreover, launch of lowcost HUDs is anticipated to further fuel adoption of these devices from low and medium range cars.

Head-up displays integrated with high resolution projection and enhanced picture quality technologies, and otheradvanced technologies such as 3D holographic projection technology is anticipated to propel growth in global head-updisplay market during 2016-2021. Another innovation in head-up displays are augmented reality based head-updisplays that display speed or turn-by-turn directions on the windshield. Rising focus of manufacturers on technologicaladvancements in head-up displays in line with the demands of various end user industries is projected to boost growthin the global head-up display market in the coming years, said Mr. Karan Chechi, Research Director with TechSciResearch, a research based global management consulting firm.

S a m p l e D a t a - S n a p s h o t

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Global Head-up Display Market Size, By Value (USD

Million),By Volume(Million Units), 2011-2021F

1 2 3 4 5 7 8 9 10 11 12

3 5 7 9 1115 17 19 21 23 25

2011 2012 2013 2014 2015 2016E 2017F 2018F 2019F 2020F 2021F

Value (USD Billion) Volume (Million Units)Source:XXXXX

Note: These are dummy figures; please purchase our report for actual data

Global Head-up Display Market Market Share, By Component, By Value 2011-2021F

10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10%15% 15% 15% 15% 15% 15% 15% 15% 15% 15% 15%

20% 20% 20% 20% 20% 20% 20% 20% 20% 20% 20%

25% 25% 25% 25% 25% 25% 25% 25% 25% 25% 25%

30% 30% 30% 30% 30% 30% 30% 30% 30% 30% 30%

2011 2012 2013 2014 2015 2016E 2017F 2018F 2019F 2020F 2021F

Video Generator Display Panel Display Combiner

Display Projector Others

0.00%

1.00%

2.00%

3.00%

4.00%

5.00%

6.00%

0.00 1.00 2.00 3.00 4.00 5.00 6.00

Global Head-up Display Market Attractiveness Index, By

Component, By Value, 2015-2021F

Video Generators

Display Combiner Display

PanelDisplay Projectors

Others

Global Head-up Display Market Share, By End User, By Value, 2011-2021F

10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10%

20% 20% 20% 20% 20% 20% 20% 20% 20% 20% 20%

30% 30% 30% 30% 30% 30% 30% 30% 30% 30% 30%

40% 40% 40% 40% 40% 40% 40% 40% 40% 40% 40%

2011 2012 2013 2014 2015 2016E 2017F 2018F 2019F 2020F 2021F

Defense Automotive Civil Aviation Others

North America Head-up Display Market Size, By Value (USD

Million), By Volume (Million Units), 2011–2021F

1 2 3 4 5 7 8 9 10 11 12

3 5 7 9 1115 17 19 21 23 25

2011 2012 2013 2014 2015 2016E 2017F 2018F 2019F 2020F 2021F

Value (USD Billion) Volume (Million Units)

Global Head-up Display Market Share, By Company, By Value,

2011-2021F

10% 10% 10% 10% 10% 10% 10% 10% 10% 10% 10%

15% 15% 15% 15% 15% 15% 15% 15% 15% 15% 15%

20% 20% 20% 20% 20% 20% 20% 20% 20% 20% 20%

25% 25% 25% 25% 25% 25% 25% 25% 25% 25% 25%

30% 30% 30% 30% 30% 30% 30% 30% 30% 30% 30%

2011 2012 2013 2014 2015 2016E 2017F 2018F 2019F 2020F 2021F

Visteon Denso Corporations

Continental AG Nippon Sieki

Others

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Report Name: Global Head-up Display Market By Technology, By Component,

By End User, Competition Forecast and Opportunities, 2011 - 2021

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